1,670 Senior Digital Marketing Strategist Seo Content jobs in Kenya
Senior Digital Marketing Strategist - Content & SEO
Posted 21 days ago
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Key Responsibilities:
- Develop and implement advanced SEO strategies to improve organic search rankings and website traffic.
- Create and manage a content calendar, overseeing the production of high-quality, engaging content across various platforms (blog posts, articles, infographics, videos).
- Conduct keyword research, competitive analysis, and audience segmentation to inform content and SEO strategies.
- Optimize website content and structure for search engines, ensuring technical SEO best practices are followed.
- Develop and execute social media marketing campaigns to increase brand awareness and engagement.
- Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics, SEMrush, and others.
- Prepare regular performance reports, providing insights and actionable recommendations for improvement.
- Collaborate with design, product, and sales teams to ensure alignment on marketing goals and messaging.
- Stay up-to-date with the latest digital marketing trends, algorithm changes, and industry best practices.
- Manage and mentor junior marketing team members in a remote setting.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on SEO and content strategy.
- Proven track record of improving organic search rankings and driving traffic through SEO and content initiatives.
- Expertise in keyword research tools, SEO audit tools, and website analytics platforms.
- Excellent writing, editing, and storytelling skills, with a keen eye for detail.
- Experience with social media management platforms and best practices.
- Strong understanding of SEM, PPC, and other digital advertising channels.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Exceptional analytical and problem-solving skills.
- Certifications in Google Analytics, Google Ads, or SEO are a plus.
Remote Digital Marketing Strategist - Content & SEO
Posted 20 days ago
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Senior Digital Marketing Strategist, SEO & Content
Posted 22 days ago
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Remote Digital Marketing Strategist & Content Creator
Posted 15 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing, tailored for clients targeting markets near **Ruiru, Kiambu**.
- Create high-quality, engaging, and platform-specific content, including website copy, blog posts, social media updates, video scripts, and infographics.
- Manage and grow social media presence for clients, fostering community engagement and brand loyalty.
- Conduct in-depth keyword research and implement SEO best practices to improve organic search rankings.
- Design and execute paid advertising campaigns (PPC) on platforms like Google Ads and social media, optimizing for ROI.
- Analyze campaign performance data, generate insightful reports, and provide actionable recommendations for improvement.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate effectively with remote design, web development, and client management teams.
- Manage content calendars and ensure timely delivery of all marketing assets.
- Develop and execute email marketing campaigns, including list segmentation and A/B testing.
- Monitor competitor activities and market trends to identify new opportunities.
- Understand target audience demographics and psychographics to craft resonant messaging.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 4 years of experience in digital marketing, with a proven track record of successful campaigns.
- Strong expertise in SEO, SEM, social media marketing, content creation, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, HubSpot, Mailchimp, SEMrush, and various social media management platforms.
- Excellent written and verbal communication skills, with a knack for storytelling and persuasive copywriting.
- Creative thinking and problem-solving abilities, with a strong aesthetic sense.
- Ability to manage multiple projects simultaneously and meet tight deadlines in a remote environment.
- Experience with video editing and graphic design tools (e.g., Adobe Creative Suite, Canva) is a significant plus.
- Demonstrated ability to analyze data and translate insights into strategic actions.
- A proactive and self-motivated individual with a passion for digital innovation.
- Understanding of the Kenyan market and consumer behavior is advantageous.
Lead Digital Marketing Strategist, Creative Campaigns
Posted 21 days ago
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Lead Digital Marketing Strategist - Content & Engagement
Posted 22 days ago
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Lead Digital Marketing Strategist (Content & Social Media)
Posted 12 days ago
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Location: This role is fully remote and associated with **Naivasha, Nakuru, KE**. We encourage applications from individuals who are eager to make a significant impact on our client's digital presence.
Responsibilities:
- Develop and implement integrated digital marketing strategies focusing on content and social media.
- Create and manage a content calendar aligned with marketing objectives.
- Oversee the creation of engaging blog posts, articles, videos, infographics, and other digital assets.
- Manage and grow the company's social media presence across key platforms (e.g., LinkedIn, Twitter, Facebook, Instagram).
- Develop and execute social media advertising campaigns.
- Monitor, analyze, and report on website traffic, campaign performance, and social media engagement using tools like Google Analytics and social media insights.
- Optimize content and campaigns for SEO and conversion.
- Identify new trends and opportunities for digital marketing growth.
- Manage and mentor junior marketing team members.
- Collaborate with internal teams to ensure brand consistency and successful campaign execution.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 5+ years of experience in digital marketing, with a strong focus on content creation and social media management.
- Demonstrated success in developing and executing digital marketing campaigns that drive measurable results.
- Proficiency in SEO, SEM, content marketing, and social media analytics tools.
- Excellent writing, editing, and communication skills.
- Experience with social media management platforms (e.g., Hootsuite, Buffer).
- Experience with marketing automation tools is a plus.
- Strong understanding of current digital marketing trends and best practices.
- Proven ability to lead and motivate a team.
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Senior Digital Marketing Strategist - Creative Campaigns
Posted 18 days ago
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Key Responsibilities:
- Develop comprehensive digital marketing strategies aligned with brand objectives and target audience engagement.
- Conceptualize and lead the creation of innovative and compelling digital content across various platforms (social media, video, blogs, interactive experiences).
- Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to enhance organic and paid search visibility.
- Develop and execute social media marketing strategies to build brand presence, engage communities, and drive traffic.
- Plan and manage email marketing campaigns, including list segmentation, automation, and performance tracking.
- Analyze digital marketing performance metrics (e.g., website traffic, conversion rates, ROI) and provide actionable insights.
- Conduct market research, competitor analysis, and audience segmentation to inform strategy development.
- Collaborate with creative teams, content creators, and web developers to ensure cohesive campaign execution.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Manage digital marketing budgets effectively and ensure optimal allocation of resources.
- Develop and maintain strong relationships with digital advertising platforms and technology partners.
- A/B test campaign elements to continuously improve performance and conversion rates.
- Contribute to brand storytelling and ensure consistent brand messaging across all digital touchpoints.
- Measure and report on the success of digital marketing initiatives to stakeholders.
- Lead and mentor junior digital marketers, fostering a culture of creativity and data-driven decision-making.
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field. A Master's degree or relevant certifications are a plus.
- Minimum of 6 years of experience in digital marketing, with a proven track record of developing and executing successful creative campaigns.
- Demonstrated expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp, HubSpot).
- Strong understanding of content management systems (CMS) and website analytics.
- Excellent analytical skills with the ability to interpret complex data and translate it into actionable strategies.
- Exceptional creative thinking, storytelling, and copywriting skills.
- Proven ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
- Strong leadership and team collaboration skills, essential for a remote work setting.
- Excellent communication and presentation skills.
- Experience with A/B testing and conversion rate optimization (CRO) techniques.
- Passion for the arts, entertainment, or related creative industries is a plus.
Senior Digital Marketing Strategist & Content Lead
Posted 22 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media, email marketing, and content marketing.
- Oversee the creation, curation, and distribution of high-quality, engaging content tailored to target audiences.
- Manage and optimize digital advertising campaigns to achieve client objectives and ROI.
- Conduct market research, competitor analysis, and audience segmentation to inform strategy.
- Monitor and analyze website traffic, campaign performance, and other key metrics, providing regular reports and actionable insights.
- Lead and mentor a remote team of digital marketers and content creators.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Collaborate with PR and communications teams to ensure integrated campaign execution.
- Manage client relationships, providing strategic guidance and reporting on campaign progress.
- Identify opportunities for innovation and growth within digital marketing services.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 7 years of experience in digital marketing, with a strong focus on strategy development and content leadership.
- Proven expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Demonstrated experience in developing and managing successful digital campaigns across various platforms.
- Proficiency in analytics tools (e.g., Google Analytics, Adobe Analytics) and advertising platforms.
- Excellent written and verbal communication skills, with strong storytelling and copywriting abilities.
- Experience in leading and managing remote teams.
- Strong analytical and problem-solving skills, with the ability to translate data into actionable strategies.
- Familiarity with PR principles and integrated marketing communications is a plus.
- Ability to work effectively in a fast-paced, client-focused remote environment.
Senior Digital Marketing Strategist - Content & Social Media
Posted 21 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies focused on content creation, social media engagement, and search engine optimization (SEO).
- Create compelling, high-quality content (blog posts, articles, infographics, videos, social media updates) tailored to different platforms and target audiences.
- Manage and grow social media presence across key platforms (e.g., Facebook, Instagram, Twitter, LinkedIn), including content scheduling, community management, and paid social campaigns.
- Analyze digital marketing performance using tools such as Google Analytics, social media insights, and SEO platforms, providing regular reports and actionable recommendations.
- Identify key performance indicators (KPIs) and track progress towards marketing goals.
- Collaborate with internal teams (e.g., design, product, sales) to ensure brand consistency and alignment of marketing efforts.
- Stay up-to-date with the latest digital marketing trends, algorithm changes, and best practices.
- Develop and manage digital advertising campaigns to increase reach and engagement.
- Contribute to the overall PR and communications strategy.
- Optimize website content for search engines to improve organic visibility.
- Manage marketing budgets and ensure efficient allocation of resources.