1,791 Senior Digital Marketing Strategist Remote Campaign Management jobs in Kenya

Senior Digital Marketing Strategist - Remote Campaign Management

60100 Meru , Eastern KES580000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is looking for a strategic and results-driven Senior Digital Marketing Strategist to lead and execute comprehensive online marketing campaigns. This is a fully remote position, offering a dynamic environment to drive growth through innovative digital strategies. The ideal candidate will possess extensive experience in SEO, SEM, content marketing, social media, and email marketing, with a proven ability to analyze data, optimize campaigns, and achieve measurable ROI. You will be responsible for developing and implementing data-driven marketing plans that enhance brand visibility and customer engagement.

Responsibilities:
  • Develop and execute integrated digital marketing strategies across multiple channels to achieve business objectives.
  • Manage and optimize paid search (PPC) campaigns (Google Ads, Bing Ads) to maximize ROI.
  • Implement and manage SEO strategies to improve organic search rankings and website traffic.
  • Create engaging content marketing strategies, including blog posts, articles, and social media updates.
  • Develop and manage social media marketing campaigns to increase brand awareness and engagement.
  • Design and execute email marketing campaigns, including segmentation, automation, and A/B testing.
  • Analyze website traffic, campaign performance, and customer behavior using tools like Google Analytics.
  • Prepare regular reports on marketing performance, providing insights and recommendations for improvement.
  • Stay current with digital marketing trends, emerging technologies, and best practices.
  • Collaborate with design and web development teams to ensure cohesive brand messaging and user experience.
  • Manage marketing budgets effectively, allocating resources for maximum impact.
  • Identify new opportunities for growth and innovation in the digital marketing landscape.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a strong emphasis on strategy development and campaign management.
  • Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEO platforms (e.g., SEMrush, Ahrefs), and email marketing software.
  • Strong analytical skills and the ability to interpret complex data to drive marketing decisions.
  • Excellent written and verbal communication skills.
  • Demonstrated ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Creative thinking and problem-solving abilities.
  • Experience managing marketing budgets is required.
This is an exceptional opportunity for a seasoned digital marketer to take ownership of impactful campaigns and drive significant business growth. Our client offers a competitive salary, comprehensive benefits, and a vibrant remote work culture. If you are a strategic thinker with a passion for digital innovation, we want to hear from you.
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Remote Digital Marketing Strategist & Campaign Manager

80101 Nairobi, Nairobi KES140000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is seeking a data-driven and creative Remote Digital Marketing Strategist & Campaign Manager to develop and execute innovative online marketing campaigns. This is a fully remote position, offering the flexibility to drive impactful marketing initiatives from your home office. You will be responsible for crafting comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role will involve analyzing market trends, identifying target audiences, managing campaign budgets, and optimizing performance to achieve key marketing objectives. The ideal candidate has a proven track record of success in digital marketing and possesses strong analytical and strategic thinking skills.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business goals.
  • Plan, execute, and manage integrated digital marketing campaigns across multiple channels (SEO, SEM, social media, email, content, display advertising).
  • Conduct market research and competitive analysis to identify opportunities and inform strategy.
  • Define target audiences, develop customer personas, and tailor messaging accordingly.
  • Manage campaign budgets, ensuring efficient allocation of resources and maximum ROI.
  • Optimize website content and structure for search engines (SEO) to improve organic rankings.
  • Develop and manage paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
  • Create and oversee engaging social media content and community management strategies.
  • Develop and execute email marketing campaigns, including lead nurturing and customer retention.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics), track KPIs, and generate detailed reports.
  • Make data-driven recommendations for campaign optimization and future strategies.
  • Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage third-party agencies or vendors as needed.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a proven track record of managing successful campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing strategies.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software).
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Excellent strategic thinking, planning, and execution capabilities.
  • Superior written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Certifications from Google Ads, HubSpot, or similar platforms are a plus.
  • Demonstrated ability to think creatively and innovatively in a marketing context.
This remote role provides a dynamic opportunity to lead and innovate in the digital marketing space, driving growth and brand awareness for our client's business globally.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing Strategist - Campaign Management

70102 Embu, Eastern KES400000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is seeking a strategic and data-driven Remote Digital Marketing Strategist to lead and execute impactful online marketing campaigns. This is a fully remote position, allowing you to develop and manage innovative digital marketing initiatives from your home office. You will be responsible for creating comprehensive digital marketing plans, overseeing campaign execution across various channels, and analyzing performance to drive measurable results. The ideal candidate possesses a strong understanding of SEO, SEM, social media marketing, content marketing, and email marketing.

Responsibilities:
  • Develop and implement integrated digital marketing strategies to achieve client objectives (e.g., brand awareness, lead generation, sales).
  • Manage and optimize paid advertising campaigns (PPC, social media ads) across platforms like Google Ads, Facebook Ads, and LinkedIn Ads.
  • Oversee search engine optimization (SEO) efforts, including keyword research, on-page optimization, and link building.
  • Develop and execute content marketing strategies, including blog posts, articles, and website copy.
  • Plan and manage email marketing campaigns, including list segmentation and automation.
  • Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights.
  • Conduct market research and competitor analysis to identify opportunities and trends.
  • Collaborate with creative teams, web developers, and other stakeholders to ensure cohesive campaign execution.
  • Manage digital marketing budgets and ensure efficient allocation of resources.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Prepare regular performance reports for clients and internal stakeholders.
  • Continuously test and iterate on campaigns to improve ROI.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a proven track record of successful campaign management.
  • In-depth knowledge of SEO, SEM, social media marketing, content marketing, email marketing, and analytics tools.
  • Proficiency with digital advertising platforms (Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager).
  • Strong analytical and problem-solving skills, with the ability to interpret data and translate it into actionable strategies.
  • Excellent written and verbal communication skills, essential for remote collaboration and client reporting.
  • Experience with marketing automation platforms and CRM systems is a plus.
  • Creative thinking and a passion for innovative marketing approaches.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
This is a remote-first opportunity, ideal for professionals based in or near Embu, Embu, KE , who can effectively perform their duties from a remote location. Join our client's dynamic team and drive exceptional digital marketing outcomes.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Strategist - Social Media & E-commerce

40200 Abothuguchi West KES120000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Digital Marketing Strategist with a specialization in E-commerce and Social Media. This hybrid role requires a strategic thinker who can develop and execute comprehensive online marketing campaigns to drive brand awareness, customer engagement, and sales. You will be responsible for managing social media platforms, optimizing e-commerce channels, and leveraging digital advertising to achieve business objectives. This position involves a mix of remote work and in-office collaboration.

Responsibilities:
  • Develop and implement innovative digital marketing strategies across social media and e-commerce platforms.
  • Manage and grow the company's social media presence (e.g., Facebook, Instagram, Twitter, LinkedIn), creating engaging content and fostering community interaction.
  • Optimize e-commerce product listings, website content, and user experience to improve conversion rates.
  • Plan, execute, and analyze paid social media advertising campaigns (e.g., Facebook Ads, Instagram Ads) and search engine marketing (SEM) campaigns.
  • Conduct market research and competitor analysis to identify trends and opportunities.
  • Develop and manage content calendars for social media and blog posts.
  • Monitor website analytics and social media performance metrics, providing regular reports and insights.
  • Collaborate with design and content teams to create compelling marketing materials.
  • Identify and engage with influencers and brand advocates.
  • Manage email marketing campaigns, including segmentation, automation, and performance tracking.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Contribute to the overall brand strategy and voice across all digital channels.
  • This role demands a blend of creative flair and analytical rigor. You should be adept at understanding customer behavior online and translating insights into actionable strategies. Excellent communication and collaboration skills are essential for working effectively in a hybrid team environment.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a strong focus on social media and e-commerce.
  • Proven experience in developing and executing successful social media campaigns and e-commerce strategies.
  • Proficiency in social media management tools (e.g., Hootsuite, Buffer), analytics platforms (e.g., Google Analytics), and e-commerce platforms (e.g., Shopify, WooCommerce).
  • Experience with paid social advertising and SEM.
  • Excellent content creation, copywriting, and editing skills.
  • Strong analytical skills and the ability to interpret data to drive decisions.
  • Knowledge of SEO best practices.
  • Familiarity with CRM systems is a plus.
  • Ability to work independently and as part of a team in a hybrid work model.
  • Strong organizational and project management skills.
This advertiser has chosen not to accept applicants from your region.

Remote Senior Digital Marketing Strategist & Campaign Manager

00100 Abothuguchi West KES70000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Senior Digital Marketing Strategist & Campaign Manager to join their fully remote arts and entertainment marketing team. This role is pivotal in developing and executing innovative digital marketing strategies that enhance brand visibility, drive engagement, and achieve promotional objectives for various entertainment properties. The ideal candidate possesses a deep understanding of the digital marketing landscape, a proven ability to craft and manage successful campaigns across multiple platforms, and a passion for the arts and entertainment industry. You will be responsible for audience segmentation, content strategy, paid media management, SEO/SEM, social media marketing, and performance analytics. This position demands excellent communication skills and the ability to thrive in a dynamic, independent remote work environment.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with entertainment events and brand goals.
  • Manage and optimize paid advertising campaigns across search engines, social media, and other digital channels.
  • Oversee social media presence, including content creation, community management, and engagement strategies.
  • Develop and execute SEO/SEM strategies to improve online visibility and organic traffic.
  • Create and curate compelling content for websites, blogs, email newsletters, and social media.
  • Analyze campaign performance data, track KPIs, and provide actionable insights and recommendations.
  • Collaborate with creative teams, event organizers, and other stakeholders to ensure cohesive messaging.
  • Stay abreast of emerging digital marketing trends, tools, and best practices within the arts and entertainment sector.
  • Manage marketing budgets effectively to maximize ROI.
  • Mentor junior marketing team members and contribute to the team's strategic direction.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 5+ years of experience in digital marketing, with a focus on strategy and campaign management.
  • Proven success in managing paid media campaigns (Google Ads, Facebook Ads, etc.) and SEO/SEM initiatives.
  • Strong understanding of social media marketing, content marketing, and email marketing.
  • Proficiency in digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
  • Excellent written and verbal communication skills, with creative flair.
  • Strong analytical and problem-solving abilities.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • A genuine passion for and knowledge of the arts and entertainment industry is essential.
  • Experience with A/B testing and conversion rate optimization.

This is an exciting opportunity to shape digital engagement for leading arts and entertainment productions from anywhere. Our client is committed to fostering a creative and results-oriented remote work culture. We are seeking individuals who are innovative, strategic, and passionate about connecting audiences with compelling experiences. Our client offers the flexibility and support to thrive in this role. This position is based in **Machakos, Machakos, KE**, and is fully remote.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Strategist - E-commerce & Social Media

00200 Gathiruini KES130000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client is seeking a creative and analytical Digital Marketing Strategist with expertise in E-commerce and Social Media to join their dynamic, fully remote marketing team. This role is perfect for a forward-thinking professional who can develop and execute impactful digital strategies to drive online sales and brand engagement. You will be responsible for managing all aspects of the company's online presence, including website content, social media platforms, email marketing campaigns, and paid advertising initiatives. Your primary goal will be to increase brand awareness, generate qualified leads, and drive conversions across various digital channels.

Key responsibilities include developing comprehensive digital marketing plans, defining target audiences, and setting measurable objectives. You will conduct market research, analyze competitor strategies, and identify new opportunities for growth. This role requires hands-on experience with SEO/SEM, content marketing, social media marketing (organic and paid), email automation, and e-commerce analytics platforms. You will create compelling and engaging content tailored to specific platforms and audience segments, ensuring brand consistency across all communications. Performance tracking and reporting are critical; you will continuously monitor campaign performance, analyze data, and provide actionable insights to optimize strategies and maximize ROI. Experience with A/B testing, conversion rate optimization (CRO), and user experience (UX) principles is highly desirable. The ideal candidate is a self-starter with a passion for all things digital, possessing excellent communication skills and the ability to work independently and collaboratively in a remote setting. A strong understanding of e-commerce best practices and emerging social media trends is essential. Join our client’s innovative team and shape their digital future from anywhere.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - Social Media

20100 Mwembe KES120000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a dynamic and rapidly growing media and public relations agency, is actively seeking a talented Senior Digital Marketing Strategist with a specialization in social media to join their fully remote team. This position is ideal for a creative and data-driven professional who thrives in a virtual work environment and has a proven ability to build and execute impactful online campaigns. You will be responsible for developing and implementing comprehensive social media strategies that align with client objectives, enhance brand visibility, and drive engagement across various platforms. Key responsibilities include content planning and creation, community management, social media advertising campaign management (including budget allocation and performance tracking), influencer marketing coordination, and in-depth performance analysis and reporting. The successful candidate will possess extensive experience with social media management tools, analytics platforms (e.g., Google Analytics, social media native analytics), and paid social advertising. A deep understanding of current social media trends, algorithm changes, and best practices across platforms like Instagram, Facebook, Twitter, LinkedIn, TikTok, etc., is essential. You will work closely with clients to understand their brand voice and target audience, translating these insights into compelling digital narratives. This role demands exceptional communication, project management, and analytical skills, along with the ability to work autonomously and collaboratively within a remote setting. We are looking for a strategic thinker with a passion for storytelling and a proven track record of achieving measurable results in the digital space. This fully remote role, while offering geographical flexibility, is conceptually linked to our key operations in Naivasha, Nakuru, KE . Applicants from all qualified regions are encouraged to apply.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Strategist, Social Media & Content

40200 Tuwan KES600000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a dynamic and creative Digital Marketing Strategist specializing in social media and content creation. This fully remote role is perfect for an innovative marketer who can drive engagement, build brand awareness, and generate leads through compelling digital campaigns. You will be instrumental in developing and executing multi-platform digital marketing strategies, with a strong emphasis on creating engaging content across various social media channels. This position offers the flexibility to work from anywhere while making a significant impact on our client's online presence.

Responsibilities:
  • Develop, implement, and manage comprehensive digital marketing strategies, with a focus on social media and content marketing.
  • Create, curate, and manage published content across all social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
  • Design and execute paid social media campaigns, optimizing for ROI and engagement.
  • Monitor social media trends, tools, and applications, and apply that knowledge to improve content and campaign performance.
  • Analyze digital marketing data and campaign results, providing regular reports and actionable insights.
  • Collaborate with internal teams to ensure brand consistency and enhance customer engagement.
  • Develop and manage content calendars, ensuring a steady stream of relevant and high-quality content.
  • Identify key performance indicators (KPIs) for digital marketing campaigns and track progress.
  • Stay up-to-date with the latest digital marketing best practices, technologies, and trends.
  • Manage online communities and engage with followers to build strong relationships.
Qualifications:
  • Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
  • Excellent knowledge of social media platforms, content management systems, and digital marketing tools (e.g., Google Analytics, Hootsuite, Buffer).
  • Demonstrated ability to create engaging and compelling written and visual content.
  • Strong analytical skills and experience in data-driven decision-making.
  • Excellent communication, collaboration, and interpersonal skills, essential for a remote role.
  • Proficiency in SEO, SEM, and PPC strategies is a plus.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Ability to work independently and manage time effectively in a remote environment.
  • Creative mindset with a passion for storytelling and brand building.
This is a fantastic opportunity to join a forward-thinking organization and shape its digital footprint. If you are a creative storyteller and a strategic marketer ready to make a remote impact, we want to hear from you. The work primarily supports initiatives in the **Bungoma, Bungoma, KE** area but is conducted entirely remotely.
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Lead Digital Marketing Strategist - Social Media & Content

60101 Meru , Eastern KES7000000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Lead Digital Marketing Strategist specializing in social media and content creation. This is a fully remote position, offering the opportunity to shape and execute compelling digital campaigns from anywhere.

You will be responsible for developing and implementing comprehensive digital marketing strategies that drive brand awareness, engagement, and lead generation. The ideal candidate possesses a deep understanding of social media platforms, content marketing, SEO, and analytics, with a proven ability to translate business objectives into measurable marketing outcomes.

Key Responsibilities:
  • Develop and execute integrated digital marketing strategies across various channels, with a strong emphasis on social media and content marketing.
  • Create and manage engaging content calendars for social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
  • Oversee the creation of high-quality, compelling content, including written copy, graphics, videos, and infographics.
  • Manage social media advertising campaigns, including budget allocation, targeting, and performance optimization.
  • Implement SEO best practices to improve organic search visibility for website content.
  • Monitor, analyze, and report on campaign performance using analytics tools (e.g., Google Analytics, social media insights).
  • Identify target audiences and devise strategies to reach and engage them effectively.
  • Collaborate with cross-functional teams, including design, product, and sales, to ensure brand consistency and campaign alignment.
  • Stay up-to-date with the latest digital marketing trends, tools, and algorithm changes.
  • Lead and mentor junior marketing team members, fostering a culture of creativity and continuous improvement.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on social media and content strategy.
  • Proven experience managing successful social media campaigns and creating engaging content.
  • Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
  • Solid understanding of SEO principles and content optimization.
  • Experience with Google Analytics and other web analytics platforms.
  • Excellent written and verbal communication skills, with strong copywriting and editing abilities.
  • Creative mindset with a keen eye for detail and aesthetics.
  • Ability to analyze data and translate insights into actionable marketing strategies.
  • Experience managing advertising budgets and achieving ROI targets.
  • Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.

This is an exciting opportunity for a talented digital marketer to lead impactful campaigns in a remote, collaborative environment. Join our client and elevate their digital presence.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - Social Media & Content

10100 Meru , Eastern KES4000000 Annually WhatJobs

Posted 18 days ago

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Job Description

full-time
Our client, a dynamic and forward-thinking arts and entertainment organization, is seeking a creative and strategic Senior Digital Marketing Strategist to enhance their online engagement and reach. This position is fully remote, empowering you to connect with global audiences and shape the digital narrative of captivating cultural experiences. You will be responsible for developing and implementing innovative digital marketing campaigns, with a strong emphasis on social media engagement, content creation, and community building. The ideal candidate will possess a deep understanding of social media platforms, content marketing best practices, SEO principles, and digital analytics. You will craft compelling narratives, manage online communities, and drive audience growth across various digital channels. This role requires a passion for the arts, exceptional creativity, strong storytelling abilities, and a data-driven approach to marketing. Key responsibilities include:
  • Developing and executing comprehensive digital marketing strategies focused on social media and content.
  • Creating engaging and shareable content (text, image, video) tailored for different social media platforms.
  • Managing and growing the organization's social media presence across platforms like Instagram, Facebook, Twitter, TikTok, etc.
  • Building and nurturing online communities around the organization's artists and events.
  • Developing and implementing content calendars aligned with marketing objectives and event schedules.
  • Monitoring social media trends and audience sentiment to inform strategy and engagement.
  • Collaborating with artists, production teams, and event organizers to gather content and ensure brand consistency.
  • Analyzing digital campaign performance and providing reports on key metrics (engagement, reach, conversions).
  • Staying up-to-date with the latest trends in digital marketing, social media, and the arts & entertainment industry.

A Bachelor's degree in Marketing, Communications, Digital Media, or a related field is required. A strong portfolio showcasing successful social media and content marketing campaigns, particularly within the arts or entertainment sector, is essential. A minimum of 6 years of experience in digital marketing, with a significant focus on social media strategy and content creation, is mandatory. Proficiency with social media management tools (e.g., Hootsuite, Buffer), content creation software, and analytics platforms is a must. Excellent communication, copywriting, and storytelling skills are critical for this remote role. A genuine passion for the arts and entertainment is highly valued.
This advertiser has chosen not to accept applicants from your region.

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