2,045 Senior Digital Content Strategist Producer jobs in Kenya
Remote Digital Marketing Strategist (Creative & Digital)
Posted 1 day ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels (SEO, SEM, social media, email, content, paid ads).
- Conduct market research and competitive analysis to identify opportunities and threats.
- Define target audiences and craft compelling digital messaging to resonate with them.
- Manage and optimize paid advertising campaigns (e.g., Google Ads, social media ads) to achieve campaign objectives and ROI.
- Oversee SEO efforts, including keyword research, on-page optimization, and link-building strategies.
- Develop and execute content marketing plans, ensuring alignment with SEO best practices and audience engagement goals.
- Manage email marketing campaigns, including segmentation, automation, and performance tracking.
- Analyze website traffic, user behavior, and campaign performance using analytics tools (e.g., Google Analytics).
- Provide regular reports on digital marketing performance, insights, and recommendations for improvement.
- Collaborate with creative teams to develop engaging digital assets and landing pages.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Qualifications:
- Bachelor's degree in Marketing, Digital Media, Business, or a related field.
- 4-6 years of experience in digital marketing strategy and execution.
- Proven track record of developing and implementing successful digital marketing campaigns.
- In-depth knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media ad managers, marketing automation software).
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent project management and organizational skills.
- Strong written and verbal communication skills.
- Ability to work independently and collaboratively in a remote team environment.
- Creative thinking and a passion for digital innovation.
Remote Digital Marketing Strategist & Content Creator
Posted 14 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing, tailored for clients targeting markets near **Ruiru, Kiambu**.
- Create high-quality, engaging, and platform-specific content, including website copy, blog posts, social media updates, video scripts, and infographics.
- Manage and grow social media presence for clients, fostering community engagement and brand loyalty.
- Conduct in-depth keyword research and implement SEO best practices to improve organic search rankings.
- Design and execute paid advertising campaigns (PPC) on platforms like Google Ads and social media, optimizing for ROI.
- Analyze campaign performance data, generate insightful reports, and provide actionable recommendations for improvement.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate effectively with remote design, web development, and client management teams.
- Manage content calendars and ensure timely delivery of all marketing assets.
- Develop and execute email marketing campaigns, including list segmentation and A/B testing.
- Monitor competitor activities and market trends to identify new opportunities.
- Understand target audience demographics and psychographics to craft resonant messaging.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 4 years of experience in digital marketing, with a proven track record of successful campaigns.
- Strong expertise in SEO, SEM, social media marketing, content creation, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, HubSpot, Mailchimp, SEMrush, and various social media management platforms.
- Excellent written and verbal communication skills, with a knack for storytelling and persuasive copywriting.
- Creative thinking and problem-solving abilities, with a strong aesthetic sense.
- Ability to manage multiple projects simultaneously and meet tight deadlines in a remote environment.
- Experience with video editing and graphic design tools (e.g., Adobe Creative Suite, Canva) is a significant plus.
- Demonstrated ability to analyze data and translate insights into strategic actions.
- A proactive and self-motivated individual with a passion for digital innovation.
- Understanding of the Kenyan market and consumer behavior is advantageous.
Lead Digital Marketing Strategist, Creative Campaigns
Posted 20 days ago
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Senior Digital Marketing Strategist - Creative Campaigns
Posted 17 days ago
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Key Responsibilities:
- Develop comprehensive digital marketing strategies aligned with brand objectives and target audience engagement.
- Conceptualize and lead the creation of innovative and compelling digital content across various platforms (social media, video, blogs, interactive experiences).
- Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to enhance organic and paid search visibility.
- Develop and execute social media marketing strategies to build brand presence, engage communities, and drive traffic.
- Plan and manage email marketing campaigns, including list segmentation, automation, and performance tracking.
- Analyze digital marketing performance metrics (e.g., website traffic, conversion rates, ROI) and provide actionable insights.
- Conduct market research, competitor analysis, and audience segmentation to inform strategy development.
- Collaborate with creative teams, content creators, and web developers to ensure cohesive campaign execution.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Manage digital marketing budgets effectively and ensure optimal allocation of resources.
- Develop and maintain strong relationships with digital advertising platforms and technology partners.
- A/B test campaign elements to continuously improve performance and conversion rates.
- Contribute to brand storytelling and ensure consistent brand messaging across all digital touchpoints.
- Measure and report on the success of digital marketing initiatives to stakeholders.
- Lead and mentor junior digital marketers, fostering a culture of creativity and data-driven decision-making.
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field. A Master's degree or relevant certifications are a plus.
- Minimum of 6 years of experience in digital marketing, with a proven track record of developing and executing successful creative campaigns.
- Demonstrated expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms (e.g., Hootsuite, Buffer), and email marketing software (e.g., Mailchimp, HubSpot).
- Strong understanding of content management systems (CMS) and website analytics.
- Excellent analytical skills with the ability to interpret complex data and translate it into actionable strategies.
- Exceptional creative thinking, storytelling, and copywriting skills.
- Proven ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
- Strong leadership and team collaboration skills, essential for a remote work setting.
- Excellent communication and presentation skills.
- Experience with A/B testing and conversion rate optimization (CRO) techniques.
- Passion for the arts, entertainment, or related creative industries is a plus.
Remote Digital Marketing & Content Strategist - Creative Campaigns
Posted 21 days ago
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Creative Digital Marketing Strategist - Remote
Posted 1 day ago
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Senior Digital Marketing Strategist - Remote Creative Campaigns
Posted 4 days ago
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Digital Content Creator & Strategist
Posted 21 days ago
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Lead Digital Content Creator & Strategist
Posted 19 days ago
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Remote Digital Content Creator & Strategist
Posted 21 days ago
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Key responsibilities include creating high-quality, engaging content in various formats, such as written articles, blog posts, social media updates, video scripts, and infographics. You will conduct in-depth market research to identify trending topics and audience interests, ensuring content relevance and resonance. Developing and managing a content calendar, scheduling posts, and overseeing content distribution are crucial tasks.
You will also be responsible for analyzing content performance metrics, such as website traffic, engagement rates, and conversion rates, to measure the effectiveness of campaigns and identify areas for improvement. This involves utilizing analytics tools to generate reports and provide insights for future content development. Staying abreast of the latest digital marketing trends, SEO best practices, and social media platform updates is essential.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Journalism, or a related field. A minimum of 4 years of experience in digital content creation, content marketing, or social media management is required. Excellent writing, editing, and storytelling skills are paramount, along with a keen eye for visual aesthetics. Proficiency in content management systems (CMS), social media management tools, and analytics platforms is essential. Strong project management and organizational skills are needed to manage multiple projects in a remote setting.
This is an exciting opportunity to utilize your creative talents and strategic thinking in a remote role. If you are a passionate storyteller with a proven ability to craft engaging digital content, apply today and join our client's dynamic marketing team.