2,048 Senior Digital Content Strategist Campaign Manager jobs in Kenya

Senior Digital Content Strategist & Campaign Manager

90200 Gathiruini KES140000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client, a dynamic communications agency specializing in innovative media and public relations strategies, is seeking a highly creative and results-oriented Senior Digital Content Strategist & Campaign Manager to join their fully remote team. This position is ideal for a seasoned professional who excels at crafting compelling narratives, developing multi-channel content strategies, and executing high-impact digital campaigns that drive brand awareness, engagement, and measurable outcomes.

This is a fully remote role, offering the flexibility to work from anywhere while shaping the digital presence of diverse clients across various industries. You will be responsible for developing and implementing comprehensive digital content strategies, including SEO, social media, email marketing, website content, and paid digital advertising. The successful candidate will have a deep understanding of audience segmentation, content optimization, analytics interpretation, and campaign performance tracking. You will lead campaign planning, execution, and reporting, ensuring alignment with client objectives and budget. Exceptional writing, editing, and strategic thinking skills, coupled with a proven ability to manage multiple projects and collaborate effectively in a virtual environment, are paramount.

Key responsibilities include:
  • Develop and execute comprehensive digital content strategies that align with client goals and target audience needs.
  • Create and manage engaging multi-channel content plans, including blog posts, social media updates, website copy, email newsletters, and video scripts.
  • Oversee the creation of compelling digital advertising copy and assets for various platforms (e.g., Google Ads, social media ads).
  • Implement SEO best practices to optimize content for search engines and drive organic traffic.
  • Manage social media platforms, developing content calendars, community engagement strategies, and social listening programs.
  • Plan, launch, and manage digital marketing campaigns across multiple channels, monitoring performance and making data-driven optimizations.
  • Analyze campaign performance data, website analytics, and social media metrics to generate insights and provide actionable recommendations for improvement.
  • Collaborate closely with graphic designers, videographers, and other creative team members to ensure high-quality content production.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Provide strategic guidance and reporting to clients on digital content performance and campaign effectiveness.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.
  • Minimum of 5 years of experience in digital content strategy, content marketing, and digital campaign management.
  • Proven success in developing and executing successful digital marketing campaigns across various channels.
  • Strong understanding of SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
  • Proficiency in using analytics tools (e.g., Google Analytics, social media analytics) to measure campaign performance and derive insights.
  • Exceptional writing, editing, and storytelling skills with a keen eye for detail.
  • Experience with content management platforms and marketing automation tools.
  • Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
  • Excellent communication and collaboration skills, essential for a fully remote role.
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Lead Digital Marketing Strategist (Content & Social Media)

20400 Naivasha, Rift Valley KES3800000 Annually WhatJobs

Posted 10 days ago

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Job Description

full-time
Our client is looking for a dynamic and results-oriented Lead Digital Marketing Strategist with a specialization in content and social media to join their expanding team. This is a fully remote position, enabling you to contribute from anywhere in Kenya. The ideal candidate will be responsible for developing and executing comprehensive digital marketing strategies that enhance brand visibility, engagement, and lead generation. You will lead the creation of compelling content across various platforms, manage social media channels, and analyze campaign performance to optimize for maximum impact. This role requires a deep understanding of SEO best practices, content marketing principles, social media trends, and paid advertising strategies. You will work closely with creative, sales, and product teams to ensure a cohesive brand message and drive business objectives. The Lead Digital Marketing Strategist will also be responsible for managing a small team of marketing specialists, fostering a collaborative and high-performance environment. We are seeking a creative thinker with strong analytical skills, exceptional communication abilities, and a passion for storytelling. Your strategic vision and hands-on execution will be critical in elevating our client's brand presence in the digital landscape.
Location: This role is fully remote and associated with **Naivasha, Nakuru, KE**. We encourage applications from individuals who are eager to make a significant impact on our client's digital presence.
Responsibilities:
  • Develop and implement integrated digital marketing strategies focusing on content and social media.
  • Create and manage a content calendar aligned with marketing objectives.
  • Oversee the creation of engaging blog posts, articles, videos, infographics, and other digital assets.
  • Manage and grow the company's social media presence across key platforms (e.g., LinkedIn, Twitter, Facebook, Instagram).
  • Develop and execute social media advertising campaigns.
  • Monitor, analyze, and report on website traffic, campaign performance, and social media engagement using tools like Google Analytics and social media insights.
  • Optimize content and campaigns for SEO and conversion.
  • Identify new trends and opportunities for digital marketing growth.
  • Manage and mentor junior marketing team members.
  • Collaborate with internal teams to ensure brand consistency and successful campaign execution.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field.
  • 5+ years of experience in digital marketing, with a strong focus on content creation and social media management.
  • Demonstrated success in developing and executing digital marketing campaigns that drive measurable results.
  • Proficiency in SEO, SEM, content marketing, and social media analytics tools.
  • Excellent writing, editing, and communication skills.
  • Experience with social media management platforms (e.g., Hootsuite, Buffer).
  • Experience with marketing automation tools is a plus.
  • Strong understanding of current digital marketing trends and best practices.
  • Proven ability to lead and motivate a team.
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Senior Digital Marketing Strategist - Content & SEO

30200 Tuwan KES4800000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a highly creative and data-driven Senior Digital Marketing Strategist to lead their content and SEO initiatives. This is a fully remote position, offering the flexibility to work from anywhere while making a substantial impact on our client's online presence. You will be responsible for developing and executing comprehensive digital marketing strategies focused on organic growth, engaging content creation, and maximizing search engine visibility. This role requires a deep understanding of current digital marketing trends, audience segmentation, and performance analytics.

Key Responsibilities:
  • Develop and implement a robust content marketing strategy aligned with business objectives.
  • Conduct in-depth keyword research and SEO analysis to identify opportunities for organic growth.
  • Oversee the creation of high-quality, engaging, and SEO-optimized content across various platforms (blog posts, articles, social media, website copy).
  • Manage and optimize website content for search engine ranking and user experience.
  • Monitor and analyze website traffic, engagement, and conversion rates using tools like Google Analytics.
  • Develop and execute link-building strategies to improve domain authority.
  • Collaborate with design and development teams to ensure website technical SEO best practices are implemented.
  • Stay updated on the latest SEO algorithm changes and digital marketing best practices.
  • Manage and nurture online communities and social media channels.
  • Report on campaign performance and provide actionable insights to stakeholders.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, or a related field. A Master's degree is a plus.
  • 5+ years of experience in digital marketing, with a strong focus on content strategy and SEO.
  • Proven success in developing and executing SEO strategies that drive significant organic traffic and conversions.
  • Expertise in keyword research tools (e.g., SEMrush, Ahrefs, Google Keyword Planner).
  • Strong understanding of website analytics tools (e.g., Google Analytics, Google Search Console).
  • Excellent written and verbal communication skills, with a keen eye for detail.
  • Experience with CMS platforms (e.g., WordPress) and basic HTML/CSS knowledge.
  • Ability to manage multiple projects simultaneously in a remote setting.
  • Demonstrated ability to analyze data and translate insights into effective marketing actions.
This is an exceptional opportunity to join a forward-thinking organization and drive meaningful digital results. The job location is conceptualized as Eldoret, Uasin Gishu, KE .
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Remote Digital Marketing Strategist - Content & SEO

50100 Tuwan KES80000 Annually WhatJobs remove_red_eye View All

Posted 18 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Remote Digital Marketing Strategist with a strong focus on Content and Search Engine Optimization (SEO). This is a fully remote position, enabling you to craft compelling digital strategies from anywhere. You will be responsible for developing and implementing comprehensive digital marketing campaigns to enhance brand visibility, drive traffic, and generate leads. Your duties will include creating engaging content strategies, optimizing website content for search engines, conducting keyword research, and analyzing campaign performance metrics. You will manage social media presence, email marketing initiatives, and paid advertising campaigns. The ideal candidate will have a proven track record in digital marketing, with a deep understanding of SEO best practices, content marketing, and analytics tools (e.g., Google Analytics, SEMrush). Excellent writing, editing, and communication skills are essential. You must be a strategic thinker, capable of working independently, managing multiple projects, and adapting to evolving digital landscapes in a remote work environment. A passion for storytelling and a knack for identifying target audience needs are crucial. You will be expected to stay up-to-date with the latest digital marketing trends and algorithm changes. This role is critical for increasing our client's online presence and driving meaningful engagement with their target markets. This remote role will be instrumental in shaping the digital outreach strategies impacting the **Bungoma, Bungoma, KE** region.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - Content & Social Media

60100 Embu, Eastern KES125000 Annually WhatJobs remove_red_eye View All

Posted 19 days ago

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Job Description

full-time
Our client is seeking a creative and analytical Senior Digital Marketing Strategist, specializing in Content and Social Media, to join their dynamic, fully remote Media & PR team. This role is essential for developing and executing innovative digital marketing strategies that enhance brand visibility, engage target audiences, and drive measurable results across various online platforms. The ideal candidate will have a deep understanding of content creation, social media management, SEO, and digital analytics. This is a remote-first position, demanding excellent virtual communication, project management skills, and the ability to thrive in a collaborative, distributed team environment.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies focused on content creation, social media engagement, and search engine optimization (SEO).
  • Create compelling, high-quality content (blog posts, articles, infographics, videos, social media updates) tailored to different platforms and target audiences.
  • Manage and grow social media presence across key platforms (e.g., Facebook, Instagram, Twitter, LinkedIn), including content scheduling, community management, and paid social campaigns.
  • Analyze digital marketing performance using tools such as Google Analytics, social media insights, and SEO platforms, providing regular reports and actionable recommendations.
  • Identify key performance indicators (KPIs) and track progress towards marketing goals.
  • Collaborate with internal teams (e.g., design, product, sales) to ensure brand consistency and alignment of marketing efforts.
  • Stay up-to-date with the latest digital marketing trends, algorithm changes, and best practices.
  • Develop and manage digital advertising campaigns to increase reach and engagement.
  • Contribute to the overall PR and communications strategy.
  • Optimize website content for search engines to improve organic visibility.
  • Manage marketing budgets and ensure efficient allocation of resources.
We require a Bachelor's degree in Marketing, Communications, Journalism, or a related field. A minimum of 6 years of experience in digital marketing, with a proven track record in content strategy and social media management, is essential. Strong proficiency in content management systems (CMS), social media management tools (e.g., Hootsuite, Buffer), SEO tools (e.g., SEMrush, Ahrefs), and analytics platforms (e.g., Google Analytics) is required. Excellent writing, editing, and creative skills are a must. Strong analytical and problem-solving abilities, coupled with excellent communication and project management skills, are critical for this remote role. This position supports the company's digital presence and communications efforts related to **Embu, Embu, KE**.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist, SEO & Content

60200 Meru , Eastern KES240000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is looking for a strategic and data-driven Senior Digital Marketing Strategist with a focus on SEO and Content Marketing. This role is 100% remote, enabling you to drive impactful digital growth from anywhere. You will be responsible for developing and implementing cutting-edge SEO strategies and creating engaging content that drives organic traffic, enhances search engine rankings, and improves lead generation. Key responsibilities include conducting keyword research, technical SEO audits, on-page and off-page optimization, and developing comprehensive content calendars aligned with business objectives. You will analyze website performance, identify areas for improvement, and stay abreast of the latest search engine algorithm updates and industry best practices. Collaboration with content creators, web developers, and marketing teams is crucial for seamless execution. The ideal candidate will possess a strong understanding of SEO tools (e.g., SEMrush, Ahrefs, Google Search Console), content management systems (CMS), and web analytics platforms (e.g., Google Analytics). Excellent analytical, problem-solving, and communication skills are essential. A proven track record of improving organic search visibility and driving qualified traffic through SEO and content initiatives is highly desirable. While this position is remote, an understanding of the digital landscape and consumer behavior in regions like **Meru, Meru, KE** could provide valuable insights for localized content and SEO strategies. This is an exceptional opportunity to lead organic growth initiatives and make a significant impact on our digital presence in a fully remote environment.
This advertiser has chosen not to accept applicants from your region.

Remote Digital Marketing Specialist - SEO & Content Strategist

90130 Gathiruini KES120000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a results-driven and creative Digital Marketing Specialist with expertise in SEO and Content Strategy to join their fully remote marketing team. This role is responsible for developing and implementing comprehensive digital marketing campaigns that enhance online visibility, drive website traffic, and generate qualified leads. The ideal candidate possesses a deep understanding of search engine optimization techniques, content marketing principles, social media strategy, and data analytics. You will be tasked with creating compelling content, optimizing websites for search engines, managing online advertising efforts, and analyzing campaign performance to drive continuous improvement. The ability to work autonomously, manage multiple projects, and collaborate effectively in a virtual setting is crucial.

Responsibilities:
  • Develop and execute data-driven SEO strategies to improve organic search rankings and website traffic.
  • Conduct keyword research, competitor analysis, and backlink audits.
  • Create, edit, and publish engaging and optimized content across various digital platforms (blog posts, articles, social media updates, website copy).
  • Manage and execute social media marketing campaigns to build brand awareness and engagement.
  • Plan and implement paid advertising campaigns (PPC, social media ads) within budget.
  • Monitor, analyze, and report on website performance, SEO metrics, and campaign results using tools like Google Analytics.
  • Identify trends and insights to optimize marketing campaigns and improve user experience.
  • Collaborate with design and development teams to implement website changes for SEO.
  • Stay current with the latest digital marketing trends, SEO best practices, and algorithm updates.
  • Develop and manage email marketing campaigns.
  • Ensure brand consistency across all digital channels.
  • Provide recommendations for website optimization and content creation.

This is a fully remote opportunity, offering the flexibility to work from your chosen location. Our client is dedicated to fostering a productive and collaborative remote work culture, providing the tools and support needed for success. While the role is remote, it originates from our client's key operational hub in **Mlolongo, Machakos, Kenya**, offering a chance to impact global marketing efforts. We are looking for passionate marketers who can drive measurable results in the digital space.
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Digital Marketing and Content Strategist

00200 Kilimani KES2500000 Annually WhatJobs

Posted 4 days ago

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Job Description

full-time
Our client is searching for a talented and creative Digital Marketing and Content Strategist to join their remote marketing team. In this fully remote role, you will be responsible for developing and executing innovative digital marketing campaigns and crafting compelling content that drives engagement and achieves business objectives. You will leverage your expertise in SEO, SEM, social media marketing, email marketing, and content creation to build brand awareness and generate leads. Key responsibilities include conducting market research, analyzing campaign performance, and optimizing strategies for maximum ROI. You will also be tasked with creating high-quality, engaging content across various formats, including blog posts, website copy, social media updates, and video scripts. The ideal candidate will have a strong understanding of digital marketing trends, proficiency with marketing automation tools and analytics platforms, and exceptional writing and editing skills. You should be a strategic thinker with a data-driven approach and the ability to translate complex ideas into clear, persuasive messaging. This position requires a self-motivated individual who can work independently, manage multiple projects simultaneously, and collaborate effectively with remote team members. You will be at the forefront of shaping the company's online presence and engaging with its target audience. This is a fantastic opportunity to contribute to a forward-thinking organization and make a tangible impact through creative marketing initiatives. We value a passion for storytelling, a knack for innovative thinking, and a commitment to delivering measurable results in the digital space. Your work will be crucial in expanding our client's reach and enhancing customer relationships.
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Digital Marketing Content Strategist

30200 Tuwan KES180000 Annually WhatJobs remove_red_eye View All

Posted 19 days ago

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Job Description

full-time
Our client is looking for a creative and results-driven Digital Marketing Content Strategist to join their dynamic team. This is a fully remote role, allowing you to leverage your expertise from any location. You will be responsible for developing and executing innovative content strategies across various digital channels to enhance brand visibility, drive audience engagement, and support marketing objectives. Your duties will include conducting market research to identify trends and audience needs, creating compelling content calendars, and overseeing content creation from ideation to publication. This involves writing engaging copy, curating visual assets, and collaborating with designers and multimedia specialists. You will also manage social media campaigns, email marketing initiatives, and search engine optimization (SEO) efforts to maximize content reach and impact. Analyzing content performance metrics and reporting on key insights to optimize future strategies is a critical part of this role. The ideal candidate will have a strong understanding of digital marketing principles, content management systems (CMS), and various social media platforms. Excellent writing, editing, and communication skills are essential, along with a keen eye for detail and a passion for storytelling. Experience with SEO tools, analytics platforms (e.g., Google Analytics), and A/B testing is highly valued. You should be adept at identifying target audiences and tailoring content to resonate with their interests and needs. This position requires a proactive mindset, strong organizational skills, and the ability to manage multiple projects simultaneously in a remote setting. If you are a creative thinker with a proven ability to craft compelling narratives and drive engagement through digital content, we invite you to apply. This is a fantastic opportunity to shape the digital voice of our brand and contribute to impactful marketing campaigns. Your strategic input will be vital in connecting with our audience and achieving measurable marketing success. We are eager to welcome a candidate who can bring fresh ideas and a passion for digital innovation to our remote team, fostering a vibrant online presence.
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Remote Digital Marketing Strategist & Content Creator

00200 Ngong KES160000 Annually WhatJobs

Posted 13 days ago

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full-time
Our client, a forward-thinking creative agency, is seeking a highly skilled and innovative Remote Digital Marketing Strategist & Content Creator. This is a fully remote position that allows you to shape compelling online narratives and campaigns from anywhere in Kenya, with a particular focus on engaging audiences relevant to the **Ruiru, Kiambu** market. You will be responsible for developing and executing cutting-edge digital marketing strategies, creating engaging content across various platforms, and driving measurable results for a diverse portfolio of clients. The ideal candidate is a creative powerhouse with a data-driven mindset and a passion for all things digital.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across multiple channels including SEO, SEM, social media, email marketing, and content marketing, tailored for clients targeting markets near **Ruiru, Kiambu**.
  • Create high-quality, engaging, and platform-specific content, including website copy, blog posts, social media updates, video scripts, and infographics.
  • Manage and grow social media presence for clients, fostering community engagement and brand loyalty.
  • Conduct in-depth keyword research and implement SEO best practices to improve organic search rankings.
  • Design and execute paid advertising campaigns (PPC) on platforms like Google Ads and social media, optimizing for ROI.
  • Analyze campaign performance data, generate insightful reports, and provide actionable recommendations for improvement.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Collaborate effectively with remote design, web development, and client management teams.
  • Manage content calendars and ensure timely delivery of all marketing assets.
  • Develop and execute email marketing campaigns, including list segmentation and A/B testing.
  • Monitor competitor activities and market trends to identify new opportunities.
  • Understand target audience demographics and psychographics to craft resonant messaging.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Minimum of 4 years of experience in digital marketing, with a proven track record of successful campaigns.
  • Strong expertise in SEO, SEM, social media marketing, content creation, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, HubSpot, Mailchimp, SEMrush, and various social media management platforms.
  • Excellent written and verbal communication skills, with a knack for storytelling and persuasive copywriting.
  • Creative thinking and problem-solving abilities, with a strong aesthetic sense.
  • Ability to manage multiple projects simultaneously and meet tight deadlines in a remote environment.
  • Experience with video editing and graphic design tools (e.g., Adobe Creative Suite, Canva) is a significant plus.
  • Demonstrated ability to analyze data and translate insights into strategic actions.
  • A proactive and self-motivated individual with a passion for digital innovation.
  • Understanding of the Kenyan market and consumer behavior is advantageous.
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