2,631 Senior Communications Manager Brand Strategy jobs in Kenya

Senior Communications Manager, Brand Strategy

90100 Mangu KES360000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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Job Description

full-time
Our client, a reputable public relations and communications firm, is seeking a seasoned Senior Communications Manager to lead strategic brand initiatives for a diverse portfolio of clients. This is a fully remote position, offering the flexibility to develop and execute compelling communication strategies from anywhere. You will be responsible for crafting and implementing integrated communication plans that enhance brand reputation, manage public perception, and drive engagement across various media channels. The ideal candidate will possess a strong background in PR, exceptional writing skills, and a strategic mindset for brand storytelling.

Key Responsibilities:
  • Develop and execute comprehensive communication strategies tailored to client objectives and target audiences.
  • Craft compelling press releases, media pitches, executive talking points, and other communication materials.
  • Manage media relations, building and maintaining strong relationships with journalists and influencers.
  • Oversee social media content strategy and engagement across relevant platforms.
  • Develop crisis communication plans and manage issues effectively.
  • Collaborate with clients to understand their brand voice and ensure consistent messaging.
  • Monitor media coverage and industry trends, providing insights and recommendations.
  • Plan and manage communication campaigns, including product launches and corporate announcements.
  • Conduct media training for client spokespeople.
  • Measure and report on the effectiveness of communication strategies.
  • Mentor and guide junior members of the communications team.

Qualifications:
  • A Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
  • A minimum of 7 years of experience in public relations, corporate communications, or agency-side experience, with a focus on brand strategy.
  • Proven success in developing and implementing integrated communication campaigns.
  • Excellent written and verbal communication skills, with outstanding copywriting and editing abilities.
  • Strong media relations expertise and a proven network of contacts.
  • Proficiency in social media management and digital communication tools.
  • Experience in crisis communications and issues management.
  • Strategic thinking and problem-solving abilities.
  • Excellent organizational and project management skills.
  • Ability to work independently, manage multiple clients, and thrive in a remote environment.
  • A keen understanding of public perception and brand building.

This is an exciting opportunity to shape the narratives of leading brands and drive impactful communication strategies in a flexible, remote setting. Join a collaborative and innovative agency committed to delivering exceptional results, serving clients from **Machakos, Machakos, KE ** and beyond.
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Head of Digital Communications & Brand Strategy

30100 Tuwan KES350000 Annually WhatJobs remove_red_eye View All

Posted 21 days ago

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full-time
Our client is searching for a dynamic and experienced Head of Digital Communications & Brand Strategy to lead their external and internal messaging efforts. This is a fully remote position, offering the flexibility to shape communication strategies from anywhere. You will be responsible for developing and executing comprehensive digital communication plans that enhance brand visibility, reputation, and engagement across all online channels. Your role will encompass social media strategy, content marketing, public relations, corporate communications, and crisis management. You will lead a team of communication specialists, guiding them in creating compelling narratives and impactful campaigns. A deep understanding of digital marketing trends, SEO, SEM, analytics, and content management systems is essential. The ideal candidate will have a proven track record of building and managing successful brand campaigns, driving measurable results, and managing online reputation. Exceptional writing, editing, and storytelling skills are paramount. You should be adept at translating complex information into clear, concise, and engaging content for diverse audiences. Our client embraces a remote-first culture, emphasizing collaboration and innovation across geographical boundaries. You will work closely with marketing, sales, and leadership teams to ensure brand consistency and strategic alignment. The opportunity to influence brand perception and drive meaningful audience connections is significant. This role requires a strategic thinker with a proactive approach to identifying communication opportunities and challenges. Your ability to analyze data, measure campaign effectiveness, and adapt strategies accordingly will be critical for success. The successful candidate will be a forward-thinking leader passionate about the power of strategic communication in building strong brands. This is an excellent opportunity to lead communications for a prominent organization and make a significant impact on its public image and market presence.
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Senior Communications Manager, Brand Reputation

80100 Casuarina KES290000 Annually WhatJobs

Posted 1 day ago

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full-time
Our client is seeking a strategic and highly skilled Senior Communications Manager to lead brand reputation management and public relations efforts. This fully remote position offers a unique opportunity to shape the narrative and enhance the public image of a growing organization. You will be responsible for developing and implementing comprehensive communication strategies, managing media relations, overseeing corporate communications, and ensuring consistent brand messaging across all platforms. Your role will involve proactive media outreach, crisis communication planning, and developing engaging content for various audiences.

The ideal candidate will possess a strong understanding of media landscapes, public relations principles, and corporate communications. You will have a proven track record of successfully managing brand reputation, developing impactful communication campaigns, and fostering positive relationships with media outlets and key stakeholders. Exceptional writing, editing, and interpersonal skills are essential, as is the ability to think critically and respond effectively in high-pressure situations. Experience in managing remote teams and utilizing digital communication tools is crucial for success. You will play a vital role in safeguarding and enhancing the client's brand integrity.

Key Responsibilities:
  • Develop and execute strategic communication plans to enhance brand reputation.
  • Manage all aspects of media relations, including press releases, media kits, and press conferences.
  • Oversee corporate communications, including internal and external messaging.
  • Develop crisis communication protocols and manage responses to sensitive issues.
  • Create compelling content for press releases, speeches, website copy, and social media.
  • Monitor media coverage and public sentiment, and report on key trends.
  • Build and maintain strong relationships with journalists, influencers, and stakeholders.
  • Advise senior leadership on communication strategies and potential risks.

Qualifications: A Bachelor's degree in Communications, Public Relations, Journalism, or a related field is required. A Master's degree is a plus. A minimum of 6-8 years of progressive experience in corporate communications, public relations, or media management is mandatory. Demonstrated success in developing and executing successful PR campaigns and managing brand reputation is essential. Exceptional writing, editing, and verbal communication skills are critical. Experience working in a remote team environment and proficiency with PR and communication tools are necessary. This role supports communications for the **Malindi, Kilifi, KE** region, operating entirely remotely.
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Senior Communications Manager - Brand Storytelling

10100 Nyeri Town KES320000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is seeking a highly strategic and creative Senior Communications Manager to lead their brand storytelling initiatives. This is a fully remote position, allowing you to shape compelling narratives from anywhere. You will be responsible for developing and executing comprehensive communication strategies that enhance brand reputation, engage target audiences, and drive positive media relations. The ideal candidate will have a proven track record in corporate communications, public relations, or brand management, with exceptional writing, editing, and interpersonal skills. Responsibilities include crafting press releases, developing content for various channels (including social media, website, and internal communications), managing media inquiries, and coordinating crisis communication efforts. You will work closely with marketing, leadership, and product teams to ensure consistent brand messaging across all platforms. Strong strategic thinking, excellent project management abilities, and a keen understanding of the media landscape are essential. The ability to work independently, manage multiple projects, and thrive in a fast-paced, remote work environment is crucial. This role offers a unique opportunity to influence brand perception and contribute to the overall success of the organization. While the role is fully remote, your strategic outreach might encompass communication efforts relevant to diverse markets, possibly influencing perceptions within regions such as Nyeri . We are looking for a seasoned communications professional who can translate complex ideas into clear, engaging stories and build strong relationships with key stakeholders.
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Senior Public Relations Manager - Brand Strategy

01002 Makongeni KES700000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking an accomplished and innovative Senior Public Relations Manager to lead their brand communications strategy in a fully remote capacity. This role is crucial for shaping and protecting the company's reputation, driving positive media relations, and enhancing brand visibility across all platforms. You will develop and execute comprehensive PR strategies, manage crisis communications, and build strong relationships with media outlets, influencers, and stakeholders. This is a remote-first position, allowing you to leverage your expertise from anywhere. You will be responsible for crafting compelling narratives, securing media coverage, and ensuring consistent brand messaging. Collaboration with marketing, legal, and executive teams will be essential to align PR efforts with overall business objectives.

Key Responsibilities:
  • Develop and implement strategic public relations plans to enhance brand reputation and awareness.
  • Manage all media relations activities, including press releases, media kits, and responding to media inquiries.
  • Build and maintain strong relationships with journalists, bloggers, and key industry influencers.
  • Proactively identify opportunities for positive media coverage and thought leadership.
  • Develop and execute crisis communication plans and act as a spokesperson when necessary.
  • Oversee social media PR efforts and ensure alignment with overall brand messaging.
  • Monitor media coverage and industry trends, providing regular reports and insights.
  • Collaborate with internal stakeholders to ensure consistent and effective communication.
  • Develop and manage the PR budget effectively.
  • Mentor and guide junior PR team members.

Qualifications:
  • Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
  • Minimum of 6 years of progressive experience in public relations, preferably within a corporate or agency setting.
  • Proven track record of successful media relations and securing positive press coverage.
  • Excellent written and verbal communication skills, with a strong ability to craft compelling narratives.
  • Experience in crisis communication and reputation management.
  • Proficiency in social media platforms and digital PR strategies.
  • Strong understanding of media landscape and current affairs.
  • Ability to work independently and manage multiple projects in a remote environment.
  • Excellent networking and interpersonal skills.
  • Must be adept at strategic thinking and execution.
This exciting opportunity is based in Thika, Kiambu, KE , but is offered as a fully remote role, allowing you to shape impactful PR strategies from any location.
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Senior Marketing Manager - Brand Strategy

00100 Abothuguchi West KES6000000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is a leading consumer goods company seeking a strategic and visionary Senior Marketing Manager to lead brand strategy development and execution. This is a fully remote position, offering the opportunity to shape brand narratives and campaigns from anywhere. You will be responsible for defining and evolving the brand's identity, positioning, and messaging across all marketing channels, ensuring consistency and impact. The ideal candidate is a creative storyteller, an analytical thinker, and a strong leader with a proven ability to build and manage compelling brands in a competitive market. This role requires exceptional communication skills and the ability to thrive in a remote-first environment.

Responsibilities:
  • Develop and implement comprehensive brand strategies that align with overall business objectives and target market needs.
  • Define and articulate the brand's unique value proposition, positioning, and key messaging.
  • Oversee the creation of integrated marketing campaigns across digital, social media, content, PR, and traditional channels.
  • Conduct market research, consumer insights analysis, and competitive intelligence to inform brand strategies.
  • Manage brand guidelines and ensure consistent application across all touchpoints.
  • Collaborate with creative agencies and internal teams to develop compelling brand assets and marketing materials.
  • Monitor brand health metrics, track performance, and make data-driven recommendations for optimization.
  • Identify and capitalize on new branding opportunities and market trends.
  • Manage marketing budgets effectively and ensure efficient allocation of resources.
  • Lead and mentor junior marketing team members, fostering a collaborative and high-performing environment.
  • Present brand strategies and campaign plans to senior leadership.
  • Champion the brand internally, ensuring alignment and understanding across the organization.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • 7+ years of progressive experience in brand management or marketing strategy, preferably within the consumer goods sector.
  • Proven track record of successfully developing and executing impactful brand strategies that have driven business growth.
  • Deep understanding of brand development principles, consumer psychology, and market dynamics.
  • Strong analytical skills with the ability to interpret data, derive insights, and make strategic recommendations.
  • Excellent creative thinking and storytelling abilities.
  • Exceptional communication, presentation, and interpersonal skills, critical for remote collaboration and stakeholder management.
  • Experience managing marketing budgets and working with external agencies.
  • Ability to work independently, prioritize effectively, and manage multiple projects in a remote setting.
  • Proficiency in marketing research tools and techniques.
  • Demonstrated leadership qualities and the ability to inspire teams.
This fully remote opportunity allows you to lead brand initiatives for a prominent company from the comfort of your home. The **job location** is globally distributed, requiring a candidate who excels in an autonomous, virtual work setting and possesses strong self-management skills. Join our dynamic marketing team and shape the future of our brand.
Job Location: Remote
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Remote PR Manager - Communications Strategy

01000 Makongeni KES420000 Annually WhatJobs

Posted 10 days ago

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Job Description

full-time
Our client is seeking an experienced and strategic PR Manager to lead their public relations efforts. This is a fully remote position, offering flexibility and the opportunity to shape compelling narratives from anywhere. You will be responsible for developing and executing comprehensive PR strategies to enhance brand reputation, manage media relations, and drive positive public perception. Your duties will include crafting press releases, organizing press conferences (virtual or in-person when necessary), managing media inquiries, and building strong relationships with journalists, bloggers, and influencers. You will also play a key role in crisis communication planning and execution. This role requires a deep understanding of media landscapes, storytelling, and effective communication techniques. You will monitor media coverage, analyze PR campaign effectiveness, and provide regular reports to senior management. The ideal candidate possesses exceptional writing and verbal communication skills, a keen eye for detail, and the ability to think strategically and act decisively in a remote setting. A proactive approach to identifying communication opportunities and managing potential risks is essential. You will work closely with marketing and leadership teams to ensure consistent messaging and brand alignment across all public communications. This is an exciting opportunity to lead PR initiatives and significantly impact the organization's public image. The role is associated with Thika, Kiambu, KE but is performed entirely remotely.

Key Responsibilities:
  • Develop and implement strategic public relations plans.
  • Write and distribute press releases and media advisories.
  • Manage media inquiries and cultivate relationships with journalists.
  • Organize and manage press events and media briefings.
  • Develop key messaging and talking points for spokespeople.
  • Monitor media coverage and industry trends.
  • Develop and execute crisis communication plans.
  • Collaborate with marketing teams on integrated campaigns.
  • Measure and report on PR campaign effectiveness.
  • Maintain a strong understanding of the company's brand and industry landscape.
Required Qualifications:
  • Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
  • 5+ years of experience in public relations or corporate communications.
  • Proven track record of developing and executing successful PR campaigns.
  • Excellent written and verbal communication skills, with strong copywriting and editing abilities.
  • Experience in media relations and building relationships with journalists.
  • Familiarity with media monitoring tools and PR software.
  • Strong understanding of crisis communication principles.
  • Excellent organizational and project management skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Experience in handling sensitive information with discretion.
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Communications Manager, Corporate Strategy

02001 Bungoma, Western KES400000 Annually WhatJobs

Posted 3 days ago

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Job Description

full-time
Our client is seeking a strategic and creative Communications Manager to shape and execute compelling corporate communication strategies. This is a fully remote role, enabling you to drive impactful messaging from anywhere. You will be responsible for developing internal and external communication plans, managing media relations, crafting engaging content, and ensuring brand consistency across all platforms. The ideal candidate is an exceptional storyteller with a deep understanding of modern communication channels and a proven ability to influence key stakeholders.

Responsibilities:
  • Develop and implement comprehensive communication strategies aligned with corporate objectives.
  • Craft clear, concise, and engaging content for various audiences, including press releases, speeches, website copy, social media posts, and internal memos.
  • Manage media relations, building and maintaining strong relationships with journalists and influencers.
  • Oversee the company's social media presence, developing content calendars and engagement strategies.
  • Organize and manage virtual press conferences, webinars, and other communication events.
  • Ensure brand consistency in all communications and messaging.
  • Monitor media coverage and public sentiment, providing insights and recommendations.
  • Collaborate with internal departments to develop effective communication plans for product launches, policy changes, and other initiatives.
  • Develop crisis communication plans and respond effectively to sensitive situations.
  • Measure and report on the effectiveness of communication campaigns.

Qualifications:
  • Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
  • Minimum of 7 years of experience in corporate communications, public relations, or media.
  • Proven track record of developing and executing successful communication strategies.
  • Exceptional writing, editing, and storytelling skills.
  • Experience managing media relations and social media platforms.
  • Strong understanding of corporate branding and messaging.
  • Ability to think strategically and creatively.
  • Excellent interpersonal and stakeholder management skills.
  • Proficiency in digital communication tools and analytics.
  • Demonstrated ability to work independently and manage multiple projects in a remote environment.

This is an exciting opportunity for a seasoned communications professional to make a significant impact on our client's brand perception and stakeholder engagement, all within a dynamic remote work setting.
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Remote FMCG Brand Manager - Strategy & Innovation

20200 Kapsuser KES240000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a highly strategic and innovative FMCG Brand Manager to lead brand strategy and innovation initiatives for their key product lines. This is a senior, fully remote position that requires a deep understanding of the Fast-Moving Consumer Goods market, consumer insights, and brand development. You will be responsible for developing and executing comprehensive brand strategies, driving product innovation, and ensuring strong brand positioning in a competitive landscape. Your role will involve conducting market research, analyzing consumer trends, identifying new product opportunities, and leading the go-to-market strategy for new launches. As a remote Brand Manager, you will collaborate closely with marketing, sales, product development, and external agencies, utilizing advanced digital collaboration tools to manage projects and drive alignment. We are looking for a data-driven leader with exceptional analytical, strategic thinking, and communication skills. You should have a proven track record of successfully launching and growing FMCG brands. Experience in developing integrated marketing campaigns, managing budgets, and leading cross-functional teams is essential. You will be expected to stay abreast of market dynamics, competitive activities, and emerging consumer behaviors to anticipate future needs and opportunities. This position demands a self-motivated individual with excellent organizational and project management skills, capable of working independently and driving results remotely. Key Responsibilities:
  • Develop and implement overarching brand strategies to drive market share and revenue growth.
  • Lead the innovation pipeline, from concept generation to commercialization, for new FMCG products.
  • Conduct in-depth market research, consumer insights analysis, and competitive intelligence gathering.
  • Develop and execute integrated marketing and communication plans across various channels.
  • Manage brand budgets and P&L responsibilities for assigned product categories.
  • Collaborate with sales teams to ensure effective in-market execution and distribution.
  • Partner with product development and R&D to guide product innovation and improvements.
  • Monitor brand performance metrics and provide actionable recommendations for optimization.
  • Manage relationships with advertising agencies, research firms, and other external partners.
  • Champion brand vision and ensure consistent brand messaging across all touchpoints.
  • Stay current with FMCG industry trends, consumer behavior, and digital marketing advancements.
  • A Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • A minimum of 8 years of progressive experience in brand management within the FMCG sector.
  • Demonstrated success in launching and managing successful FMCG brands.
  • Proven experience in consumer insights, market research, and data analysis.
  • Strong understanding of innovation processes and product development cycles.
  • Excellent strategic thinking, analytical, and problem-solving skills.
  • Superior communication, presentation, and interpersonal skills for remote collaboration.
  • Experience managing cross-functional teams and external agencies.
This is a unique opportunity for a talented FMCG Brand Manager to drive brand growth and innovation in a flexible, remote work environment, influencing brand strategies relevant to Kericho, Kericho, KE .
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Brand Manager - Innovation & Strategy

01000 Witeithie KES350000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is searching for an innovative and strategically-minded Brand Manager to spearhead the growth and development of key brands within the Fast-Moving Consumer Goods (FMCG) sector. This is a fully remote opportunity, allowing you to contribute significantly from anywhere. You will be instrumental in shaping brand perception, driving market share, and ensuring sustained brand equity. The role requires a deep understanding of consumer insights, market trends, and competitive landscapes to develop and execute comprehensive brand strategies. You will work closely with marketing, sales, product development, and external agencies to ensure cohesive brand messaging and effective campaign execution.

Key responsibilities include:
  • Developing and implementing integrated marketing plans and brand strategies that align with company objectives.
  • Conducting market research and analyzing consumer behavior, market trends, and competitor activities to identify growth opportunities.
  • Managing brand budgets, ensuring optimal allocation of resources for maximum ROI.
  • Overseeing the development of creative assets, advertising campaigns, and promotional activities across various channels.
  • Collaborating with the sales team to ensure effective product launches and retail execution.
  • Monitoring brand performance metrics and providing regular reports on key KPIs such as market share, brand awareness, and profitability.
  • Identifying and managing relationships with external agencies, including advertising, PR, and digital marketing firms.
  • Driving product innovation and line extensions based on consumer needs and market opportunities.
  • Ensuring consistent brand representation and adherence to brand guidelines across all touchpoints.
  • Staying abreast of emerging trends in marketing, digital media, and consumer engagement.
The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or relevant Master's degree is a plus. You should possess a minimum of 5-7 years of progressive experience in brand management, specifically within the FMCG industry. Proven success in developing and executing successful brand strategies and marketing campaigns is essential. Strong analytical skills, coupled with creativity and excellent communication and presentation abilities, are required. Experience with digital marketing and social media platforms is highly valued. The ability to work autonomously and effectively in a remote team environment is crucial. Our client is looking for a proactive, results-driven individual with a passion for building strong brands. The specified location for this role is Thika, Kiambu, KE , and it is operated entirely remotely.
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