2,631 Senior Communications Manager Brand Strategy jobs in Kenya
Senior Communications Manager, Brand Strategy
Posted 21 days ago
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Key Responsibilities:
- Develop and execute comprehensive communication strategies tailored to client objectives and target audiences.
- Craft compelling press releases, media pitches, executive talking points, and other communication materials.
- Manage media relations, building and maintaining strong relationships with journalists and influencers.
- Oversee social media content strategy and engagement across relevant platforms.
- Develop crisis communication plans and manage issues effectively.
- Collaborate with clients to understand their brand voice and ensure consistent messaging.
- Monitor media coverage and industry trends, providing insights and recommendations.
- Plan and manage communication campaigns, including product launches and corporate announcements.
- Conduct media training for client spokespeople.
- Measure and report on the effectiveness of communication strategies.
- Mentor and guide junior members of the communications team.
Qualifications:
- A Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
- A minimum of 7 years of experience in public relations, corporate communications, or agency-side experience, with a focus on brand strategy.
- Proven success in developing and implementing integrated communication campaigns.
- Excellent written and verbal communication skills, with outstanding copywriting and editing abilities.
- Strong media relations expertise and a proven network of contacts.
- Proficiency in social media management and digital communication tools.
- Experience in crisis communications and issues management.
- Strategic thinking and problem-solving abilities.
- Excellent organizational and project management skills.
- Ability to work independently, manage multiple clients, and thrive in a remote environment.
- A keen understanding of public perception and brand building.
This is an exciting opportunity to shape the narratives of leading brands and drive impactful communication strategies in a flexible, remote setting. Join a collaborative and innovative agency committed to delivering exceptional results, serving clients from **Machakos, Machakos, KE ** and beyond.
Head of Digital Communications & Brand Strategy
Posted 21 days ago
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Senior Communications Manager, Brand Reputation
Posted 1 day ago
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Job Description
The ideal candidate will possess a strong understanding of media landscapes, public relations principles, and corporate communications. You will have a proven track record of successfully managing brand reputation, developing impactful communication campaigns, and fostering positive relationships with media outlets and key stakeholders. Exceptional writing, editing, and interpersonal skills are essential, as is the ability to think critically and respond effectively in high-pressure situations. Experience in managing remote teams and utilizing digital communication tools is crucial for success. You will play a vital role in safeguarding and enhancing the client's brand integrity.
Key Responsibilities:
- Develop and execute strategic communication plans to enhance brand reputation.
- Manage all aspects of media relations, including press releases, media kits, and press conferences.
- Oversee corporate communications, including internal and external messaging.
- Develop crisis communication protocols and manage responses to sensitive issues.
- Create compelling content for press releases, speeches, website copy, and social media.
- Monitor media coverage and public sentiment, and report on key trends.
- Build and maintain strong relationships with journalists, influencers, and stakeholders.
- Advise senior leadership on communication strategies and potential risks.
Qualifications: A Bachelor's degree in Communications, Public Relations, Journalism, or a related field is required. A Master's degree is a plus. A minimum of 6-8 years of progressive experience in corporate communications, public relations, or media management is mandatory. Demonstrated success in developing and executing successful PR campaigns and managing brand reputation is essential. Exceptional writing, editing, and verbal communication skills are critical. Experience working in a remote team environment and proficiency with PR and communication tools are necessary. This role supports communications for the **Malindi, Kilifi, KE** region, operating entirely remotely.
Senior Communications Manager - Brand Storytelling
Posted 12 days ago
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Senior Public Relations Manager - Brand Strategy
Posted 21 days ago
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Job Description
Key Responsibilities:
- Develop and implement strategic public relations plans to enhance brand reputation and awareness.
- Manage all media relations activities, including press releases, media kits, and responding to media inquiries.
- Build and maintain strong relationships with journalists, bloggers, and key industry influencers.
- Proactively identify opportunities for positive media coverage and thought leadership.
- Develop and execute crisis communication plans and act as a spokesperson when necessary.
- Oversee social media PR efforts and ensure alignment with overall brand messaging.
- Monitor media coverage and industry trends, providing regular reports and insights.
- Collaborate with internal stakeholders to ensure consistent and effective communication.
- Develop and manage the PR budget effectively.
- Mentor and guide junior PR team members.
Qualifications:
- Bachelor's degree in Public Relations, Communications, Journalism, or a related field.
- Minimum of 6 years of progressive experience in public relations, preferably within a corporate or agency setting.
- Proven track record of successful media relations and securing positive press coverage.
- Excellent written and verbal communication skills, with a strong ability to craft compelling narratives.
- Experience in crisis communication and reputation management.
- Proficiency in social media platforms and digital PR strategies.
- Strong understanding of media landscape and current affairs.
- Ability to work independently and manage multiple projects in a remote environment.
- Excellent networking and interpersonal skills.
- Must be adept at strategic thinking and execution.
Senior Marketing Manager - Brand Strategy
Posted 6 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive brand strategies that align with overall business objectives and target market needs.
- Define and articulate the brand's unique value proposition, positioning, and key messaging.
- Oversee the creation of integrated marketing campaigns across digital, social media, content, PR, and traditional channels.
- Conduct market research, consumer insights analysis, and competitive intelligence to inform brand strategies.
- Manage brand guidelines and ensure consistent application across all touchpoints.
- Collaborate with creative agencies and internal teams to develop compelling brand assets and marketing materials.
- Monitor brand health metrics, track performance, and make data-driven recommendations for optimization.
- Identify and capitalize on new branding opportunities and market trends.
- Manage marketing budgets effectively and ensure efficient allocation of resources.
- Lead and mentor junior marketing team members, fostering a collaborative and high-performing environment.
- Present brand strategies and campaign plans to senior leadership.
- Champion the brand internally, ensuring alignment and understanding across the organization.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- 7+ years of progressive experience in brand management or marketing strategy, preferably within the consumer goods sector.
- Proven track record of successfully developing and executing impactful brand strategies that have driven business growth.
- Deep understanding of brand development principles, consumer psychology, and market dynamics.
- Strong analytical skills with the ability to interpret data, derive insights, and make strategic recommendations.
- Excellent creative thinking and storytelling abilities.
- Exceptional communication, presentation, and interpersonal skills, critical for remote collaboration and stakeholder management.
- Experience managing marketing budgets and working with external agencies.
- Ability to work independently, prioritize effectively, and manage multiple projects in a remote setting.
- Proficiency in marketing research tools and techniques.
- Demonstrated leadership qualities and the ability to inspire teams.
Job Location: Remote
Remote PR Manager - Communications Strategy
Posted 10 days ago
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Job Description
Key Responsibilities:
- Develop and implement strategic public relations plans.
- Write and distribute press releases and media advisories.
- Manage media inquiries and cultivate relationships with journalists.
- Organize and manage press events and media briefings.
- Develop key messaging and talking points for spokespeople.
- Monitor media coverage and industry trends.
- Develop and execute crisis communication plans.
- Collaborate with marketing teams on integrated campaigns.
- Measure and report on PR campaign effectiveness.
- Maintain a strong understanding of the company's brand and industry landscape.
- Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
- 5+ years of experience in public relations or corporate communications.
- Proven track record of developing and executing successful PR campaigns.
- Excellent written and verbal communication skills, with strong copywriting and editing abilities.
- Experience in media relations and building relationships with journalists.
- Familiarity with media monitoring tools and PR software.
- Strong understanding of crisis communication principles.
- Excellent organizational and project management skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Experience in handling sensitive information with discretion.
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Communications Manager, Corporate Strategy
Posted 3 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive communication strategies aligned with corporate objectives.
- Craft clear, concise, and engaging content for various audiences, including press releases, speeches, website copy, social media posts, and internal memos.
- Manage media relations, building and maintaining strong relationships with journalists and influencers.
- Oversee the company's social media presence, developing content calendars and engagement strategies.
- Organize and manage virtual press conferences, webinars, and other communication events.
- Ensure brand consistency in all communications and messaging.
- Monitor media coverage and public sentiment, providing insights and recommendations.
- Collaborate with internal departments to develop effective communication plans for product launches, policy changes, and other initiatives.
- Develop crisis communication plans and respond effectively to sensitive situations.
- Measure and report on the effectiveness of communication campaigns.
Qualifications:
- Bachelor's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
- Minimum of 7 years of experience in corporate communications, public relations, or media.
- Proven track record of developing and executing successful communication strategies.
- Exceptional writing, editing, and storytelling skills.
- Experience managing media relations and social media platforms.
- Strong understanding of corporate branding and messaging.
- Ability to think strategically and creatively.
- Excellent interpersonal and stakeholder management skills.
- Proficiency in digital communication tools and analytics.
- Demonstrated ability to work independently and manage multiple projects in a remote environment.
This is an exciting opportunity for a seasoned communications professional to make a significant impact on our client's brand perception and stakeholder engagement, all within a dynamic remote work setting.
Remote FMCG Brand Manager - Strategy & Innovation
Posted 21 days ago
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Job Description
- Develop and implement overarching brand strategies to drive market share and revenue growth.
- Lead the innovation pipeline, from concept generation to commercialization, for new FMCG products.
- Conduct in-depth market research, consumer insights analysis, and competitive intelligence gathering.
- Develop and execute integrated marketing and communication plans across various channels.
- Manage brand budgets and P&L responsibilities for assigned product categories.
- Collaborate with sales teams to ensure effective in-market execution and distribution.
- Partner with product development and R&D to guide product innovation and improvements.
- Monitor brand performance metrics and provide actionable recommendations for optimization.
- Manage relationships with advertising agencies, research firms, and other external partners.
- Champion brand vision and ensure consistent brand messaging across all touchpoints.
- Stay current with FMCG industry trends, consumer behavior, and digital marketing advancements.
- A Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- A minimum of 8 years of progressive experience in brand management within the FMCG sector.
- Demonstrated success in launching and managing successful FMCG brands.
- Proven experience in consumer insights, market research, and data analysis.
- Strong understanding of innovation processes and product development cycles.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Superior communication, presentation, and interpersonal skills for remote collaboration.
- Experience managing cross-functional teams and external agencies.
Brand Manager - Innovation & Strategy
Posted 6 days ago
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Job Description
Key responsibilities include:
- Developing and implementing integrated marketing plans and brand strategies that align with company objectives.
- Conducting market research and analyzing consumer behavior, market trends, and competitor activities to identify growth opportunities.
- Managing brand budgets, ensuring optimal allocation of resources for maximum ROI.
- Overseeing the development of creative assets, advertising campaigns, and promotional activities across various channels.
- Collaborating with the sales team to ensure effective product launches and retail execution.
- Monitoring brand performance metrics and providing regular reports on key KPIs such as market share, brand awareness, and profitability.
- Identifying and managing relationships with external agencies, including advertising, PR, and digital marketing firms.
- Driving product innovation and line extensions based on consumer needs and market opportunities.
- Ensuring consistent brand representation and adherence to brand guidelines across all touchpoints.
- Staying abreast of emerging trends in marketing, digital media, and consumer engagement.