4,261 Remote Digital Marketing Specialist Content Strategy jobs in Kenya
Remote Digital Marketing Specialist - Content Strategy
Posted 20 days ago
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Remote Content Creator & Digital Marketing Specialist
Posted 6 days ago
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Job Description
Key responsibilities include:
- Developing and executing a comprehensive content strategy aligned with marketing goals.
- Creating high-quality, engaging content in various formats, including blog posts, social media updates, videos, infographics, and email newsletters.
- Managing social media channels, including content scheduling, community engagement, and performance monitoring.
- Implementing and optimizing digital marketing campaigns, including SEO, SEM, social media advertising, and email marketing.
- Analyzing website and social media traffic, user engagement, and campaign performance using analytics tools.
- Identifying target audiences and tailoring content and marketing messages to resonate with them.
- Collaborating with designers and other team members to produce visually appealing content.
- Staying up-to-date with the latest digital marketing trends, tools, and best practices.
- Conducting market research to identify new content opportunities and competitive insights.
- Managing the company's online reputation and responding to comments and inquiries.
- A/B testing different content formats and marketing approaches to optimize results.
The ideal candidate will have a proven track record in content creation and digital marketing, with a strong portfolio showcasing their work. Excellent writing, editing, and visual storytelling skills are essential. Proficiency with content management systems (CMS), social media management tools, and digital marketing platforms (e.g., Google Analytics, Ads) is required. You should be a self-starter, highly organized, and able to manage multiple projects simultaneously in a remote work setting. A creative mindset combined with analytical abilities will be crucial for success. Passion for the arts and entertainment industry is a plus. This role offers the unique opportunity to shape our brand's digital narrative from anywhere, contributing to our presence within the **Kakamega, Kakamega, KE** community.
E-commerce Content and SEO Specialist
Posted 4 days ago
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Key Responsibilities:
- Develop and write compelling, SEO-optimized product descriptions, website copy, blog posts, and other marketing content.
- Conduct thorough keyword research and competitive analysis to identify content opportunities.
- Implement on-page and off-page SEO strategies to improve search engine rankings and organic traffic.
- Optimize existing website content for better search engine visibility and user engagement.
- Create and manage content calendars in alignment with marketing campaigns and product launches.
- Monitor SEO performance using tools like Google Analytics and Search Console, providing regular reports.
- Collaborate with designers and developers to ensure content is presented effectively and technically sound.
- Stay updated on the latest SEO trends, algorithm changes, and best practices.
- Identify content gaps and recommend strategies to fill them.
- Ensure all content is accurate, on-brand, and free of grammatical errors.
- Bachelor's degree in Marketing, English, Communications, or a related field.
- Minimum of 3 years of experience in content creation and SEO, preferably in an e-commerce environment.
- Proven ability to write clear, concise, and engaging marketing copy.
- Strong understanding of SEO principles, keyword research, and on-page/off-page optimization techniques.
- Proficiency with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz).
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
- Excellent research and analytical skills.
- Ability to work independently, manage priorities, and meet deadlines in a remote setting.
- Strong attention to detail and accuracy.
- Excellent written and verbal communication skills.
Creative Digital Marketing Specialist
Posted today
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Responsibilities:
- Develop and execute creative digital marketing strategies across various channels, including social media, email marketing, content marketing, and paid advertising.
- Create compelling and engaging content (e.g., blog posts, social media updates, website copy, ad creatives) that resonates with target audiences and aligns with brand voice.
- Manage and optimize digital advertising campaigns (Google Ads, social media ads) to drive traffic, leads, and conversions, ensuring maximum ROI.
- Analyze campaign performance data, generate insightful reports, and translate findings into actionable recommendations for improvement.
- Conduct market research and competitor analysis to identify emerging trends and opportunities for differentiation.
- Collaborate with cross-functional teams, including design, sales, and product development, to ensure cohesive marketing efforts.
- Develop and maintain a content calendar, ensuring a consistent flow of high-quality content across all digital platforms.
- Manage the company's social media presence, fostering community engagement and growing follower base.
- Stay abreast of the latest digital marketing technologies, tools, and best practices, recommending innovative approaches.
- Contribute to the overall brand messaging and strategy, ensuring consistency across all marketing materials.
- Manage website content updates and SEO optimization to improve search engine rankings and user experience.
- Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
- Demonstrated creativity in developing engaging content and marketing initiatives.
- Proficiency in digital marketing tools and platforms, including Google Analytics, Google Ads, social media management tools, and email marketing software.
- Strong understanding of SEO, SEM, content marketing, and social media marketing.
- Excellent copywriting, editing, and communication skills.
- Ability to analyze data, interpret metrics, and generate actionable insights.
- Strong project management skills and the ability to manage multiple tasks simultaneously in a remote setting.
- Creative thinking and problem-solving abilities.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field is preferred.
Lead Creative & Digital Marketing Specialist - Remote
Posted 20 days ago
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Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies, including content marketing, social media marketing, SEO/SEM, and email marketing.
- Lead the creative development process for digital assets, including website content, social media graphics, video scripts, and ad creatives.
- Oversee and manage social media channels, ensuring brand consistency and driving audience engagement.
- Plan and execute paid digital advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram Ads).
- Analyze campaign performance data, identifying key insights and optimizing strategies for maximum ROI.
- Manage client relationships, providing strategic guidance and regular performance reporting.
- Collaborate with internal design and development teams to ensure seamless execution of creative concepts.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Conduct market research and competitor analysis to inform campaign strategies.
- Mentor junior members of the creative and digital marketing team.
- Ensure all digital marketing efforts align with client brand guidelines and objectives.
This is a fully remote position, offering the flexibility to work from your home office anywhere in Kenya. You will be expected to utilize advanced communication and project management tools to collaborate effectively with colleagues and clients across different time zones. We are seeking a highly creative, results-driven individual with a passion for digital innovation and a proven ability to translate creative ideas into impactful marketing campaigns. Your strategic thinking and leadership skills will be essential.
Qualifications:
- Bachelor's degree in Marketing, Communications, Graphic Design, or a related field.
- Minimum of 6 years of progressive experience in digital marketing and creative strategy, with at least 2 years in a lead or senior specialist role.
- Demonstrated experience in developing and executing successful digital marketing campaigns across multiple channels.
- Strong portfolio showcasing creative work and measurable campaign results.
- Proficiency in SEO, SEM, content marketing, social media marketing, and email marketing best practices.
- Experience with digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Excellent understanding of graphic design principles and proficiency in design software (e.g., Adobe Creative Suite) is a plus.
- Outstanding written and verbal communication, presentation, and client management skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Strong leadership and mentoring capabilities.
Lead Digital Marketing Specialist (Content & SEO)
Posted 12 days ago
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Job Description
Responsibilities:
- Develop and implement a comprehensive content marketing strategy aligned with business goals.
- Create high-quality, engaging, and SEO-optimized content, including blog posts, articles, website copy, social media updates, and email newsletters.
- Conduct in-depth keyword research and competitive analysis to identify content opportunities.
- Optimize website content and structure for search engines, improving organic rankings and site traffic.
- Monitor and analyze website performance using tools like Google Analytics, identifying trends and areas for improvement.
- Manage the editorial calendar and ensure timely publication of content.
- Collaborate with designers, videographers, and other marketing team members to produce compelling multimedia content.
- Stay up-to-date with the latest SEO trends, algorithm updates, and digital marketing best practices.
- Develop and execute link-building strategies to enhance website authority.
- Report on content performance, SEO metrics, and overall digital marketing campaign effectiveness.
- Manage and grow social media presence to drive engagement and traffic.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong emphasis on content creation and SEO.
- Proven track record of developing and executing successful content marketing strategies.
- Expertise in SEO best practices, keyword research tools (e.g., SEMrush, Ahrefs), and on-page/off-page optimization techniques.
- Excellent writing, editing, and proofreading skills, with a portfolio showcasing high-quality content.
- Proficiency with CMS platforms (e.g., WordPress) and Google Analytics.
- Strong analytical skills and the ability to translate data into actionable insights.
- Experience with social media management tools and strategies.
- Ability to work independently and manage multiple projects in a remote environment.
- Creative mindset with a passion for storytelling and digital engagement.
Senior Digital Marketing Specialist - Creative Campaign Management
Posted 19 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with business objectives.
- Manage and execute campaigns across multiple digital channels, including SEO, SEM, social media, email marketing, and display advertising.
- Create engaging and compelling marketing content for various platforms.
- Monitor, analyze, and report on campaign performance using tools such as Google Analytics, social media analytics, and marketing automation platforms.
- Optimize campaigns for maximum reach, engagement, and conversion rates.
- Conduct market research and competitor analysis to identify opportunities and trends.
- Manage the digital marketing budget effectively, ensuring optimal ROI.
- Collaborate with creative teams, content writers, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage social media presence and community engagement.
- Develop and execute email marketing campaigns, including list segmentation and A/B testing.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- A minimum of 5-7 years of experience in digital marketing, with a proven track record of managing successful campaigns.
- Expertise in SEO/SEM, social media marketing, content marketing, and email marketing.
- Proficiency in digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with marketing automation platforms (e.g., HubSpot, Marketo).
- Strong understanding of content management systems (CMS) and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Creative mindset with a passion for storytelling and brand building.
- Strong project management and organizational abilities.
- Excellent written and verbal communication skills.
- Ability to work independently and thrive in a fast-paced, remote work environment.
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Senior Digital Marketing Specialist - Content & SEO
Posted 20 days ago
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Your responsibilities will include creating compelling and relevant content across various formats – blog posts, social media updates, website copy, video scripts, and email newsletters – tailored to engage our audience and align with our marketing objectives. You will conduct thorough keyword research, on-page and off-page SEO analysis, and competitor monitoring to identify opportunities for improving search engine rankings. Implementing technical SEO measures, optimizing website structure, and ensuring mobile responsiveness will also be key. You will manage the content calendar, ensuring a consistent flow of high-quality content, and analyze campaign performance using tools like Google Analytics, SEMrush, or Ahrefs, providing actionable insights and reports to optimize future strategies.
Furthermore, you will collaborate with designers, videographers, and other marketing team members to produce engaging multimedia content. Staying abreast of the latest digital marketing trends, SEO algorithm updates, and social media best practices is essential. Experience in managing paid search campaigns (PPC) and social media advertising would be a significant advantage. You should have excellent writing, editing, and proofreading skills, with a keen eye for detail and a strong command of grammar and style.
Key responsibilities include:
- Developing and executing data-driven content marketing strategies.
- Conducting comprehensive keyword research and SEO analysis.
- Optimizing website content and structure for search engines (on-page and technical SEO).
- Creating engaging and shareable content across multiple platforms.
- Managing the content calendar and editorial workflow.
- Analyzing website traffic and campaign performance using analytics tools.
- Monitoring SEO trends and algorithm updates to ensure best practices.
- Collaborating with design and multimedia teams for content creation.
- Reporting on content and SEO performance to stakeholders.
- Staying current with digital marketing and SEO innovations.
Remote Digital Marketing Specialist - Content Creation & SEO
Posted 17 days ago
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Job Description
- Developing and executing comprehensive digital marketing strategies, with a focus on content and SEO.
- Creating high-quality, engaging content for various digital platforms, including blog posts, website copy, social media updates, and email newsletters.
- Conducting keyword research and implementing SEO best practices to improve website rankings and organic traffic.
- Managing and optimizing social media profiles and campaigns across platforms like Facebook, Instagram, Twitter, and LinkedIn.
- Analyzing website performance using tools like Google Analytics and providing regular reports on key metrics.
- Monitoring industry trends and competitor activities to identify new opportunities and challenges.
- Collaborating with design and development teams to ensure brand consistency and optimize user experience.
- Developing and managing content calendars to ensure a consistent flow of fresh and relevant content.
- Implementing A/B testing for landing pages and marketing campaigns to maximize effectiveness.
- Managing online advertising campaigns (e.g., Google Ads, social media ads) to drive traffic and conversions.
- Building and nurturing online communities around the brand.
- Staying current with SEO algorithms, digital marketing tools, and best practices.
- Assisting in the development of marketing collateral and presentations.
- Ensuring all digital content adheres to brand guidelines and legal compliance.
- Contributing creative ideas for new marketing initiatives and campaigns.
- Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
- Excellent content creation skills, with a demonstrated ability to write clear, concise, and engaging copy.
- In-depth knowledge of SEO principles, keyword research tools, and search engine ranking factors.
- Proficiency with Google Analytics, Google Search Console, and other web analytics platforms.
- Experience managing social media platforms and running paid social media campaigns.
- Familiarity with content management systems (CMS) and basic HTML/CSS.
- Strong analytical skills and the ability to interpret data to drive marketing decisions.
- Excellent communication and collaboration skills, essential for remote work.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.
- Certifications in Google Ads or Google Analytics are a plus.
- Creativity and a passion for digital storytelling.
Senior Digital Marketing Specialist - Content & SEO (Remote)
Posted 15 days ago
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