1,372 Market Analyst jobs in Kenya

• Conduct in-depth research and analysis of real estate market trends, including supply, demand, pricing, and occupancy rates.
• Gather and interpret data from various sources, including public records, industry reports, and proprietary databases.
• Develop financial models and forecasts to predict real estate market performance and investment returns.
• Analyze economic indicators and demographic shifts that may impact real estate values.
• Evaluate specific property markets and submarkets for investment potential.
• Prepare detailed market analysis reports, presentations, and investment memorandums.
• Identify emerging opportunities and risks within the real estate sector.
• Collaborate with investment teams to provide data-driven insights for decision-making.
• Monitor competitor activity and market dynamics.
• Utilize statistical software and data visualization tools to present findings effectively.
• Stay updated on real estate regulations, zoning laws, and urban development plans.
• Provide support for due diligence processes on potential acquisitions.

• Bachelor's degree in Finance, Economics, Real Estate, Urban Planning, Statistics, or a related quantitative field. A Master's degree is highly preferred.
• Minimum of 5 years of experience in real estate market analysis, investment analysis, or a related field.
• Strong understanding of real estate market dynamics, valuation methodologies, and investment principles.
• Exceptional analytical, quantitative, and problem-solving skills.
• Proficiency in financial modeling, spreadsheet software (e.g., Excel), and database management.
• Experience with data analysis and visualization tools (e.g., Tableau, Power BI, SQL) is essential.
• Excellent written and verbal communication skills, with the ability to present complex information clearly.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
• Strong research skills and attention to detail.
• Familiarity with real estate data providers (e.g., CoStar, REIS) is a plus.

• Conduct comprehensive market research on residential, commercial, and industrial real estate sectors across various geographical areas.
• Analyze market data, including property values, rental rates, supply and demand dynamics, economic indicators, and demographic trends.
• Develop detailed market reports, forecasts, and presentations utilizing various analytical tools and methodologies.
• Monitor real estate market performance and identify emerging opportunities and potential risks.
• Utilize statistical software and databases to perform quantitative analysis and generate insights.
• Collaborate with internal teams, including acquisitions, development, and sales, to provide market intelligence that informs their strategies.
• Stay abreast of regulatory changes, economic shifts, and industry best practices that impact the real estate market.
• Build and maintain a robust database of real estate market information and key contacts.
• Present findings and recommendations to senior management and stakeholders through virtual meetings and detailed reports.
• Contribute to the development of strategic business plans and investment proposals based on market analysis.

• Bachelor's degree in Economics, Finance, Real Estate, Statistics, or a related quantitative field. A Master's degree is a plus.
• Minimum of 5 years of experience in market analysis, preferably within the real estate industry.
• Proven ability to conduct in-depth market research and analyze complex datasets.
• Strong quantitative and analytical skills, with proficiency in statistical analysis and modeling.
• Expertise in using data analysis tools and software (e.g., Excel, SQL, Python, R) and real estate databases (e.g., CoStar, Reonomy).
• Excellent written and verbal communication skills, with the ability to present complex information clearly and concisely.
• Strong understanding of real estate principles, market dynamics, and valuation methods.
• Self-motivated and able to work independently with minimal supervision in a remote environment.
• Detail-oriented with a high degree of accuracy in data interpretation and reporting.
• This is a fully remote position, allowing you to contribute valuable insights from your location, impacting strategic decisions for properties within the Thika, Kiambu, KE region and beyond.

Position:
Senior Business Analyst (Finance/ERP Focus)

Location:
Remote from EMEA

Contract Type:
Full-time vendor

Time Zone Alignment:
IST GMT+1

About

In All Media is a nearshore managed service provider focused on team augmentation and digital product delivery. We assemble senior, LATAM-based squads from our vetted Coderfull community (500+ engineers) that integrate seamlessly with client teams to deliver software, data, cloud, and AI initiatives with speed and rigor. Our model is community-driven, remote-first, and outcomes-oriented, with long-term partnerships across multiple industries. All contracts are directly with In All Media.

Project Overview

Join a critical transformation initiative for a major global enterprise focusing on optimizing and modernizing core
Finance and Enterprise Resource Planning (ERP)
systems. You will be embedded within the PMO and Product team, acting as the crucial bridge between key business stakeholders (including C-level and regional leads) and the technical development/integration squads. The primary challenge involves streamlining complex financial processes, standardizing data definitions across international business units, and ensuring seamless adoption of an enterprise-grade ERP solution. This role is pivotal in driving the discovery, requirements definition, and quality assurance phases to ensure high-impact delivery.

Key Responsibilities

• Deep Process Analysis: Gain in-depth knowledge of current Finance and business practices through shadowing, interviewing, and maintaining a thorough understanding of the supported departments.
• Requirements Management: Analyze, draft, validate, and finalize comprehensive business and technical requirements (user stories, functional specifications) for ERP integration and process enhancement.
• Quality Assurance & UAT: Develop the User Acceptance Testing (UAT) strategy, create detailed test cases, drive UAT completion, and manage defect resolution proactively.
• Change Impact & Prioritization: Proactively examine the change impact of process adjustments on people, strategy, and systems, informing Program Managers on priority of needs.
• Stakeholder Alignment: Engage with PMO leadership to align efforts with the business area's vision, goals, and strategic initiatives.
• Data & Reporting Support: Fulfill ad hoc and recurring reporting requests, identifying reliable data sources, and supporting Business Intelligence (BI) teams.
• Post-Implementation Review: Monitor and measure the effectiveness of processes post-implementation to ensure continued positive impact and appropriateness for the business.

Must-Have Skills

• 5+ years of professional experience as a Business Analyst in an Agile work environment.
• Finance Domain Expertise: Proven experience working with core financial processes (GL, AP, AR, Budgeting, Reporting, etc.).
• ERP Systems Expertise: Hands-on experience working with or implementing major ERP systems (e.g., Workday (preferred), PeopleSoft, SAP, Microsoft D365).
• Core BA Competencies: Skilled in business process modeling/lifecycle management, developing business cases, creating user stories, functional requirements, and data mapping/modeling.
• Fluent English for all daily written and verbal communication, as you will interact with senior leaders globally.

Nice-to-Have Skills

• Strong knowledge of SQL, dashboard design, KPI tracking, and advanced reporting as a data Subject Matter Expert (SME).
• Experience with workflow and project management tools like Jira, Slack, and Asana.
• Familiarity with system migrations or large-scale transformation projects.
• Recognized for independent judgment and developing diplomatic solutions to complex stakeholder issues.

Language

All interviews, documentation, and day-to-day collaboration will be conducted in
English
.

• Develop and implement comprehensive SEO strategies, including on-page optimization, off-page link building, and technical SEO audits.
• Conduct thorough keyword research and analysis to identify opportunities and inform content creation.
• Create and manage content calendars, ensuring alignment with SEO goals and target audience interests.
• Write and edit high-quality, engaging content for websites, blogs, social media, and other digital platforms.
• Monitor and analyze website traffic and SEO performance using tools like Google Analytics, Google Search Console, and SEMrush.
• Identify technical SEO issues and collaborate with web development teams to implement solutions.
• Stay updated on the latest search engine algorithms, SEO best practices, and digital marketing trends.
• Provide clients with regular reports on SEO performance, insights, and recommendations.
• Advise clients on content marketing strategies to drive organic traffic and engagement.
• Collaborate with paid media specialists to ensure integrated digital marketing efforts.
• Assist in developing client proposals and presentations related to SEO and content services.

• Bachelor's degree in Marketing, Communications, English, or a related field.
• Minimum of 3 years of experience in SEO and content marketing, preferably within an agency setting.
• Proven track record of improving organic search rankings and driving qualified traffic through SEO initiatives.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Moz.
• Strong understanding of on-page, off-page, and technical SEO principles.
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Experience in developing and executing content marketing strategies.
• Ability to analyze data, identify trends, and make data-driven recommendations.
• Strong communication and interpersonal skills, with the ability to explain complex SEO concepts clearly.
• Highly organized, detail-oriented, and capable of managing multiple projects effectively in a remote work environment.
• Must be based in Kenya and available to work remotely from Kericho, Kericho, KE or any other suitable location.

• Conduct comprehensive market research and analysis of residential, commercial, and industrial real estate sectors.
• Analyze macroeconomic factors, demographic trends, and local economic indicators to identify market opportunities and threats.
• Develop detailed market reports, forecasts, and valuation models for specific properties and geographic areas.
• Monitor and analyze real estate sales, leasing activity, and construction data.
• Assess the feasibility and profitability of potential real estate investments and development projects.
• Utilize GIS mapping, statistical software, and other analytical tools to support research.
• Prepare presentations and reports to communicate findings and recommendations to stakeholders.
• Track competitor activities and market performance benchmarks.
• Identify emerging market trends and opportunities for portfolio diversification.
• Maintain and update databases of market information, including property listings, transaction data, and economic statistics.
• Collaborate with internal teams to provide market intelligence for acquisitions, dispositions, and leasing strategies.
• Stay abreast of changes in zoning laws, property regulations, and urban planning initiatives.
• Provide expert commentary on market conditions for internal and external communications.
• Develop and refine methodologies for market analysis and forecasting.

• Master's degree in Finance, Economics, Real Estate, Urban Planning, or a related quantitative field.
• Minimum of 6 years of experience in real estate market analysis, investment, or consulting.
• Strong understanding of real estate valuation methodologies and financial modeling.
• Proficiency in data analysis software (e.g., Excel, R, Python) and real estate databases (e.g., CoStar, REIS).
• Excellent research, analytical, and critical thinking skills.
• Exceptional ability to interpret complex data and present findings clearly and concisely.
• Strong written and verbal communication skills.
• Ability to work independently, manage multiple projects, and meet strict deadlines in a remote environment.
• Experience with GIS software is a plus.
• Knowledge of the Kenyan real estate market is highly advantageous.
• A professional certification (e.g., CFA, CCIM) is a strong asset.
• Must have a reliable remote work setup, including high-speed internet.

• Assist in collecting and organizing data from various internal and external sources, including surveys, databases, and public records.
• Perform data cleaning and preprocessing tasks to ensure data accuracy and integrity.
• Conduct preliminary data analysis using statistical methods and software tools.
• Help generate reports and visualizations to present data findings to the team.
• Support senior analysts in developing market research methodologies and survey instruments.
• Identify trends, patterns, and anomalies within datasets and flag them for further investigation.
• Learn and apply new analytical techniques and tools as required.
• Contribute to the documentation of data sources, methodologies, and findings.
• Collaborate with team members remotely to discuss project progress and findings.
• Assist in preparing presentations summarizing research insights.

• Currently pursuing or recently completed a Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, Business Analytics, or a related quantitative field.
• Foundational understanding of statistical concepts and data analysis principles.
• Familiarity with data analysis tools such as Excel, and basic knowledge of SQL, Python, or R is a plus.
• Strong analytical and problem-solving skills with a high level of attention to detail.
• Excellent written and verbal communication skills, with the ability to clearly articulate findings.
• Ability to work independently and manage time effectively in a remote environment.
• Eagerness to learn and adapt to new technologies and methodologies.
• A genuine interest in market research and data-driven decision-making.
• Proactive and able to take initiative on assigned tasks.