482 Lead Social Media Strategist jobs in Kenya
Lead Social Media Strategist
Posted 21 days ago
Job Viewed
Job Description
Our client is seeking an innovative and results-driven Lead Social Media Strategist to spearhead their digital presence across all social media platforms. This is a fully remote, high-impact role where you will define and execute a cutting-edge social media strategy that drives brand awareness, engagement, and e-commerce conversions. You will be responsible for managing our client's social media calendar, creating compelling content, analyzing performance data, and staying ahead of emerging trends. The ideal candidate possesses a deep understanding of the social media landscape, exceptional content creation skills, and a proven ability to translate business objectives into effective social media campaigns.
Responsibilities:
Responsibilities:
- Develop and implement a comprehensive social media strategy aligned with business and marketing goals.
- Manage and grow the company's presence on key social media platforms including Instagram, Facebook, Twitter, LinkedIn, TikTok, and Pinterest.
- Create, curate, and schedule engaging and high-quality content (text, image, video) across all platforms.
- Develop and manage paid social media advertising campaigns, optimizing for performance and ROI.
- Monitor social media channels for industry trends, competitor activity, and customer feedback.
- Engage with the online community, respond to comments and messages promptly and professionally.
- Analyze social media metrics and KPIs, providing regular reports on performance and insights to stakeholders.
- Collaborate with marketing, design, and product teams to ensure brand consistency and integrated campaign execution.
- Identify and build relationships with social media influencers and brand advocates.
- Manage and optimize the social media budget.
- Stay ahead of algorithm changes, new platform features, and emerging social media best practices.
- Develop crisis communication plans for social media.
- Conduct A/B testing on content and campaign elements to maximize engagement.
- Lead and mentor junior social media team members (if applicable).
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 6 years of experience in social media marketing, with a focus on strategy development and execution.
- Proven success in managing and growing social media accounts for brands, driving engagement and conversions.
- Expertise in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms (e.g., Google Analytics, platform insights).
- Strong understanding of SEO principles and how they relate to social media.
- Excellent copywriting, editing, and visual content creation skills.
- Experience with paid social media advertising (e.g., Facebook Ads Manager, Google Ads).
- Demonstrated ability to analyze data, derive actionable insights, and make data-driven decisions.
- Strong project management and organizational skills, with the ability to manage multiple priorities.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively.
- Creative thinking and a passion for digital storytelling.
- Experience in e-commerce social media marketing is highly desirable.
- Adaptability to the fast-paced nature of the digital marketing world.
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Lead Social Media Strategist (Remote)
Posted 21 days ago
Job Viewed
Job Description
Our client, a rapidly expanding e-commerce enterprise, is looking for a creative and results-driven Lead Social Media Strategist to spearhead their online presence. This is a 100% remote role, offering an exciting opportunity to manage and grow brand engagement across diverse social media platforms. The successful candidate will be responsible for developing and executing innovative social media strategies that align with marketing objectives, drive traffic, and increase customer acquisition and retention. You will lead a team of social media specialists, oversee content creation, manage advertising campaigns, and monitor social media trends and competitor activities.
Key duties include: crafting compelling narratives and content calendars; managing daily social media activities across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok; analyzing campaign performance using social media analytics tools and providing actionable insights; developing and managing social media advertising budgets; fostering community engagement and responding to customer inquiries and feedback in a timely and professional manner; staying updated on the latest social media best practices, emerging technologies, and platform updates; and collaborating with cross-functional teams, including marketing, sales, and product development, to ensure brand consistency and cohesive messaging. Experience with influencer marketing and social listening tools is a significant plus. This role requires a deep understanding of digital marketing principles and a proven track record of successful social media campaigns.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with at least 7 years of experience in social media management, preferably in an e-commerce setting. Demonstrated success in developing and implementing data-driven social media strategies is essential. Strong leadership, project management, and communication skills are required, along with the ability to thrive in a fast-paced, remote work environment. Join our client and make a significant impact on their online success, working remotely from **Meru, Meru, KE**.
Key duties include: crafting compelling narratives and content calendars; managing daily social media activities across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok; analyzing campaign performance using social media analytics tools and providing actionable insights; developing and managing social media advertising budgets; fostering community engagement and responding to customer inquiries and feedback in a timely and professional manner; staying updated on the latest social media best practices, emerging technologies, and platform updates; and collaborating with cross-functional teams, including marketing, sales, and product development, to ensure brand consistency and cohesive messaging. Experience with influencer marketing and social listening tools is a significant plus. This role requires a deep understanding of digital marketing principles and a proven track record of successful social media campaigns.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, or a related field, with at least 7 years of experience in social media management, preferably in an e-commerce setting. Demonstrated success in developing and implementing data-driven social media strategies is essential. Strong leadership, project management, and communication skills are required, along with the ability to thrive in a fast-paced, remote work environment. Join our client and make a significant impact on their online success, working remotely from **Meru, Meru, KE**.
This advertiser has chosen not to accept applicants from your region.
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Lead Social Media Strategist and E-commerce Growth Hacker
Posted 21 days ago
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Job Description
Our client is seeking a dynamic and results-driven Lead Social Media Strategist and E-commerce Growth Hacker to spearhead their online presence and drive sales growth. This is a fully remote position, perfect for an individual passionate about leveraging social media platforms and cutting-edge growth hacking techniques to achieve significant business objectives. You will be responsible for developing and executing comprehensive social media strategies across various platforms, including Instagram, Facebook, TikTok, and LinkedIn, with a strong focus on driving e-commerce conversions.
Your role will involve creating compelling content, managing social media advertising campaigns, analyzing performance metrics, and identifying new opportunities for audience engagement and customer acquisition. You will need a deep understanding of e-commerce funnels, A/B testing, conversion rate optimization (CRO), and SEO best practices. The ability to interpret data, derive actionable insights, and translate them into effective strategies is crucial. You will also be tasked with managing influencer collaborations, community building initiatives, and staying abreast of emerging social media trends and e-commerce technologies.
Key responsibilities include defining target audiences, setting clear KPIs, managing social media budgets, and optimizing campaigns for maximum ROI. You will collaborate closely with the marketing, sales, and product development teams to ensure brand consistency and alignment of strategies. The ideal candidate is highly analytical, creative, and possesses exceptional communication skills, with a proven track record of successfully growing online communities and driving e-commerce sales. Experience with various social media management tools, analytics platforms, and e-commerce CMS is essential. This role requires a self-starter who thrives in a remote environment, is adept at managing multiple projects simultaneously, and is committed to achieving ambitious growth targets. Join us and shape the future of our client's online business from anywhere in the world.
Your role will involve creating compelling content, managing social media advertising campaigns, analyzing performance metrics, and identifying new opportunities for audience engagement and customer acquisition. You will need a deep understanding of e-commerce funnels, A/B testing, conversion rate optimization (CRO), and SEO best practices. The ability to interpret data, derive actionable insights, and translate them into effective strategies is crucial. You will also be tasked with managing influencer collaborations, community building initiatives, and staying abreast of emerging social media trends and e-commerce technologies.
Key responsibilities include defining target audiences, setting clear KPIs, managing social media budgets, and optimizing campaigns for maximum ROI. You will collaborate closely with the marketing, sales, and product development teams to ensure brand consistency and alignment of strategies. The ideal candidate is highly analytical, creative, and possesses exceptional communication skills, with a proven track record of successfully growing online communities and driving e-commerce sales. Experience with various social media management tools, analytics platforms, and e-commerce CMS is essential. This role requires a self-starter who thrives in a remote environment, is adept at managing multiple projects simultaneously, and is committed to achieving ambitious growth targets. Join us and shape the future of our client's online business from anywhere in the world.
This advertiser has chosen not to accept applicants from your region.
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Lead Social Media Strategist & E-commerce Specialist
Posted 21 days ago
Job Viewed
Job Description
Our client is seeking a creative and results-oriented Lead Social Media Strategist & E-commerce Specialist to drive their online presence and sales. This is a 100% remote position, perfect for a self-motivated individual looking to shape a brand's digital footprint. You will be responsible for developing and executing comprehensive social media strategies across various platforms, with a strong focus on converting engagement into online sales. The ideal candidate has a proven ability to create compelling content, analyze social media trends, and optimize e-commerce funnels. You will manage the social media calendar, run targeted advertising campaigns, engage with our community, and work closely with the e-commerce team to ensure a seamless customer journey. This role requires a blend of creativity, analytical thinking, and a deep understanding of digital marketing and e-commerce best practices.
Responsibilities:
Responsibilities:
- Develop and implement innovative social media strategies aligned with marketing goals and e-commerce objectives.
- Create, curate, and schedule engaging content (text, image, video) for all social media platforms (e.g., Facebook, Instagram, TikTok, Twitter).
- Manage and optimize social media advertising campaigns to drive traffic, engagement, and conversions.
- Monitor social media channels for trends, conversations, and customer feedback, responding promptly and appropriately.
- Analyze social media performance metrics and e-commerce sales data, providing regular reports and actionable insights.
- Collaborate with the e-commerce team to optimize product pages, landing pages, and checkout processes for maximum conversion.
- Build and nurture an online community, fostering brand loyalty and advocacy.
- Identify and engage with influencers and brand advocates.
- Stay up-to-date with the latest social media features, trends, and best practices in e-commerce.
- Manage social media budgets and allocate resources effectively.
- Conduct A/B testing on content and ad creatives to improve performance.
- Minimum of 5 years of experience in social media management and digital marketing, with a strong focus on e-commerce.
- Proven success in developing and executing social media strategies that drive measurable results.
- Expertise in social media advertising platforms and campaign management.
- In-depth knowledge of e-commerce platforms and conversion rate optimization (CRO) techniques.
- Excellent content creation and copywriting skills.
- Strong analytical skills with proficiency in social media analytics and reporting tools.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing is a plus.
- Exceptional communication, collaboration, and interpersonal skills.
- Ability to work independently and manage time effectively in a remote environment.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field is preferred.
This advertiser has chosen not to accept applicants from your region.
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Lead Social Media Strategist - Fashion E-commerce
Posted 16 days ago
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Job Description
Our client is seeking a dynamic and creative Lead Social Media Strategist to elevate their brand presence and drive engagement across all digital platforms for their rapidly growing e-commerce fashion business. This role will be responsible for developing and executing innovative social media strategies that align with marketing objectives, increase brand awareness, and drive traffic and sales. You will manage all social media channels, including content creation, scheduling, community management, and performance analysis. The ideal candidate will have a deep understanding of the fashion industry, current social media trends, and best practices for e-commerce. You will be responsible for identifying target audiences, crafting compelling content, and optimizing campaigns for maximum reach and impact. Strong analytical skills are required to monitor key metrics, analyze campaign performance, and provide actionable insights for continuous improvement. You will also manage influencer collaborations and build relationships with key online communities. This role requires excellent written and verbal communication skills, a keen eye for aesthetics, and the ability to work both independently and collaboratively within a fast-paced marketing team. Experience with social media management tools, analytics platforms, and content creation software is essential. This is an exciting opportunity to shape the online voice of a fashionable brand and contribute to its growth in the competitive e-commerce landscape. You will be instrumental in crafting the brand's narrative and engaging with customers in meaningful ways. The ability to stay ahead of emerging social media platforms and features will be key to success. We are looking for a strategic thinker with a passion for fashion and digital marketing, capable of translating creative concepts into successful campaigns. This role offers a blend of creative freedom and data-driven execution. While the role offers a hybrid work arrangement, strong communication and project management skills are vital to ensure seamless collaboration with the remote and in-office team members. You will be expected to attend key in-office meetings and strategy sessions periodically, contributing to the overall team dynamic and brand direction.
This advertiser has chosen not to accept applicants from your region.
4
Lead Digital Marketing Strategist - Social Media & Content
Posted 21 days ago
Job Viewed
Job Description
Our client is seeking a creative and data-driven Lead Digital Marketing Strategist specializing in social media and content creation. This is a fully remote position, offering the opportunity to shape and execute compelling digital campaigns from anywhere.
You will be responsible for developing and implementing comprehensive digital marketing strategies that drive brand awareness, engagement, and lead generation. The ideal candidate possesses a deep understanding of social media platforms, content marketing, SEO, and analytics, with a proven ability to translate business objectives into measurable marketing outcomes.
Key Responsibilities:
Qualifications:
This is an exciting opportunity for a talented digital marketer to lead impactful campaigns in a remote, collaborative environment. Join our client and elevate their digital presence.
You will be responsible for developing and implementing comprehensive digital marketing strategies that drive brand awareness, engagement, and lead generation. The ideal candidate possesses a deep understanding of social media platforms, content marketing, SEO, and analytics, with a proven ability to translate business objectives into measurable marketing outcomes.
Key Responsibilities:
- Develop and execute integrated digital marketing strategies across various channels, with a strong emphasis on social media and content marketing.
- Create and manage engaging content calendars for social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).
- Oversee the creation of high-quality, compelling content, including written copy, graphics, videos, and infographics.
- Manage social media advertising campaigns, including budget allocation, targeting, and performance optimization.
- Implement SEO best practices to improve organic search visibility for website content.
- Monitor, analyze, and report on campaign performance using analytics tools (e.g., Google Analytics, social media insights).
- Identify target audiences and devise strategies to reach and engage them effectively.
- Collaborate with cross-functional teams, including design, product, and sales, to ensure brand consistency and campaign alignment.
- Stay up-to-date with the latest digital marketing trends, tools, and algorithm changes.
- Lead and mentor junior marketing team members, fostering a culture of creativity and continuous improvement.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on social media and content strategy.
- Proven experience managing successful social media campaigns and creating engaging content.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Solid understanding of SEO principles and content optimization.
- Experience with Google Analytics and other web analytics platforms.
- Excellent written and verbal communication skills, with strong copywriting and editing abilities.
- Creative mindset with a keen eye for detail and aesthetics.
- Ability to analyze data and translate insights into actionable marketing strategies.
- Experience managing advertising budgets and achieving ROI targets.
- Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
This is an exciting opportunity for a talented digital marketer to lead impactful campaigns in a remote, collaborative environment. Join our client and elevate their digital presence.
This advertiser has chosen not to accept applicants from your region.
5
Lead Digital Marketing & Social Media Strategist
Posted 7 days ago
Job Viewed
Job Description
Our client is seeking a highly creative and analytical Lead Digital Marketing & Social Media Strategist to drive their online presence and engagement. This is a fully remote position, allowing you to shape brand narratives and marketing campaigns from anywhere.
As the Lead Strategist, you will be responsible for developing and executing comprehensive digital marketing and social media strategies aligned with business objectives. Your role will encompass social media management, content creation, search engine optimization (SEO), paid advertising campaigns (SEM/PPC), email marketing, and performance analytics. You will lead a team of digital marketing specialists, providing guidance, mentorship, and ensuring the quality and effectiveness of all campaigns.
Key responsibilities include conducting market research, identifying target audiences, and developing compelling content tailored to various platforms. You will manage social media calendars, monitor online conversations, and engage with followers to build strong community relationships. Performance tracking and reporting will be a critical aspect, involving the analysis of key metrics (e.g., website traffic, conversion rates, social media engagement) and the use of insights to optimize future strategies. You will also be responsible for managing digital marketing budgets and exploring innovative approaches to reach and convert customers.
The ideal candidate will possess a deep understanding of the digital marketing landscape, including the latest trends in social media, SEO, and content marketing. Excellent written and verbal communication skills are essential for crafting engaging content and communicating strategies effectively. This remote role requires strong leadership capabilities, exceptional organizational skills, and the ability to work independently and collaboratively with distributed teams. You must be adept at using a variety of digital marketing tools and analytics platforms.
Qualifications:
As the Lead Strategist, you will be responsible for developing and executing comprehensive digital marketing and social media strategies aligned with business objectives. Your role will encompass social media management, content creation, search engine optimization (SEO), paid advertising campaigns (SEM/PPC), email marketing, and performance analytics. You will lead a team of digital marketing specialists, providing guidance, mentorship, and ensuring the quality and effectiveness of all campaigns.
Key responsibilities include conducting market research, identifying target audiences, and developing compelling content tailored to various platforms. You will manage social media calendars, monitor online conversations, and engage with followers to build strong community relationships. Performance tracking and reporting will be a critical aspect, involving the analysis of key metrics (e.g., website traffic, conversion rates, social media engagement) and the use of insights to optimize future strategies. You will also be responsible for managing digital marketing budgets and exploring innovative approaches to reach and convert customers.
The ideal candidate will possess a deep understanding of the digital marketing landscape, including the latest trends in social media, SEO, and content marketing. Excellent written and verbal communication skills are essential for crafting engaging content and communicating strategies effectively. This remote role requires strong leadership capabilities, exceptional organizational skills, and the ability to work independently and collaboratively with distributed teams. You must be adept at using a variety of digital marketing tools and analytics platforms.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on social media strategy and management.
- Proven track record of developing and implementing successful digital marketing campaigns that drive measurable results.
- Expertise in SEO/SEM, content marketing, email marketing, and social media advertising.
- Proficiency with digital marketing tools (e.g., Google Analytics, social media management platforms, CRM software).
- Strong analytical skills and the ability to interpret data to inform strategy.
- Excellent leadership, communication, and team management skills.
- Ability to work autonomously, manage multiple projects, and meet deadlines in a remote environment.
- Creative mindset with a passion for staying ahead of digital trends.
This advertiser has chosen not to accept applicants from your region.
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6
Lead Digital Marketing & Social Media Strategist - Remote
Posted 7 days ago
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Job Description
Our client is seeking an innovative and results-oriented Lead Digital Marketing & Social Media Strategist to join their fully remote marketing team. This role is instrumental in developing and executing cutting-edge digital strategies to enhance brand visibility, drive engagement, and achieve marketing objectives. As a remote-first organization, we leverage advanced digital tools and platforms to foster collaboration and maximize campaign impact. You will be responsible for creating and implementing comprehensive social media strategies, managing online advertising campaigns, analyzing market trends, and optimizing website performance. Your key duties will include content creation, community management, SEO/SEM optimization, email marketing, and performance reporting. The ideal candidate will possess extensive experience in digital marketing, social media management, content strategy, and analytics. Proven success in growing online communities and driving measurable results through digital channels is essential. Strong analytical skills and proficiency with marketing automation tools, social media management platforms, and web analytics software (e.g., Google Analytics) are required. Excellent communication, creativity, and storytelling abilities are paramount for engaging target audiences. You must be a self-starter, adept at working independently, and capable of managing multiple campaigns concurrently in a remote environment. This position will support our clients in the creative and digital space, influencing their presence within **Ongata Rongai, Kajiado, KE** and beyond. If you are passionate about digital innovation and thrive in a flexible, remote work setting, we invite you to apply and help shape compelling online experiences.
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Lead Remote Social Media Strategist
Posted 21 days ago
Job Viewed
Job Description
Our client is looking for a creative and strategic Lead Remote Social Media Strategist to develop and execute compelling social media campaigns. This is a fully remote position, allowing you to craft engaging content and manage online communities from anywhere. You will be responsible for defining social media strategies aligned with marketing objectives, identifying target audiences, and selecting appropriate platforms. Key duties include content creation and curation, developing editorial calendars, managing social media advertising budgets, and monitoring social media trends and competitor activities. The ideal candidate will possess a deep understanding of various social media platforms, their algorithms, and best practices for engagement and growth. Strong analytical skills are required to track campaign performance, analyze metrics, and provide actionable insights for optimization. Excellent written and verbal communication skills are essential for crafting compelling copy and interacting with followers. Experience with social media management tools (e.g., Hootsuite, Buffer) and graphic design software is highly desirable. You should be adept at building and nurturing online communities, fostering brand loyalty, and driving traffic and conversions. This role requires a proactive, innovative thinker who can stay ahead of the curve in the ever-evolving social media landscape. You will be instrumental in enhancing our client's brand presence and connecting with their audience in meaningful ways. This is an excellent opportunity for a social media expert to lead impactful initiatives in a flexible, remote work environment. Your strategic vision will elevate our client's brand across all social channels. The conceptual location for this remote role is Naivasha, Nakuru, KE .
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8
Lead E-commerce Growth Strategist & Social Media Innovator
Posted 21 days ago
Job Viewed
Job Description
Our client is looking for a dynamic and results-oriented Lead E-commerce Growth Strategist to join their fully remote team. You will be instrumental in driving online sales, enhancing customer engagement, and expanding our brand presence across various digital platforms. This role requires a strategic thinker with a proven track record in e-commerce operations, digital marketing, and social media management. You will be responsible for developing and implementing comprehensive strategies to optimize the online customer journey, increase conversion rates, and foster brand loyalty. Key responsibilities include managing the e-commerce platform, analyzing sales data to identify trends and opportunities, and executing targeted digital marketing campaigns (SEO, SEM, email marketing, content marketing). You will also lead social media strategy, focusing on content creation, community management, influencer collaborations, and paid social advertising to drive engagement and traffic. A strong understanding of analytics tools (e.g., Google Analytics, social media insights) is essential for measuring campaign performance and making data-driven decisions. You will work closely with the marketing, product, and customer service teams to ensure a cohesive brand experience. The ideal candidate has a passion for emerging e-commerce trends and social media innovations, coupled with excellent communication and leadership skills. Experience in developing and executing A/B tests for website optimization and marketing campaigns is highly valued. This remote position requires you to be highly self-motivated, proactive, and capable of managing projects independently while collaborating effectively with a distributed team. You will contribute to defining the future of our client's online presence and e-commerce success, making a tangible impact on business growth and customer satisfaction. Your expertise will be crucial in navigating the competitive digital landscape and establishing our client as a leader in their industry.
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