407 E Commerce Growth Hacker Remote jobs in Nairobi

• Developing and implementing comprehensive growth strategies for the e-commerce platform.
• Conducting A/B testing and multivariate testing on website elements, landing pages, and marketing campaigns to optimize conversion rates.
• Managing and optimizing paid advertising campaigns (Google Ads, Social Media Ads) to drive qualified traffic and sales.
• Developing and executing SEO strategies to improve organic search rankings and visibility.
• Creating and managing engaging email marketing campaigns for customer acquisition and retention.
• Leveraging social media platforms to build community, drive engagement, and generate leads/sales.
• Analyzing website traffic, user behavior, and campaign performance using tools like Google Analytics, hotjar, etc.
• Identifying key growth opportunities and developing innovative solutions to capitalize on them.
• Collaborating with marketing, product, and development teams to ensure a seamless customer journey.
• Staying up-to-date with the latest trends and best practices in e-commerce, digital marketing, and growth hacking.
• Reporting on key growth metrics and insights to senior management.

• Develop and implement cutting-edge e-commerce growth strategies to increase sales and customer acquisition.
• Design and execute engaging social media marketing campaigns across relevant platforms.
• Create compelling and shareable content (graphics, videos, copy) tailored for social media and e-commerce.
• Manage and grow online communities, fostering positive brand engagement and customer loyalty.
• Conduct A/B testing and conversion rate optimization (CRO) on the e-commerce website to improve user experience and sales.
• Analyze website traffic, social media performance, and sales data using analytics tools to derive actionable insights.
• Identify and leverage emerging trends in e-commerce, social media, and digital marketing.
• Collaborate with design and development teams to enhance the online customer journey.
• Manage paid social media advertising campaigns, optimizing for ROI.
• Stay abreast of competitor activities and market trends to identify new opportunities.

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• Minimum of 4 years of experience in e-commerce marketing, social media management, and growth hacking.
• Proven track record of driving significant online sales growth and brand engagement.
• Expertise in social media platforms, content creation, and community management.
• Strong understanding of SEO, SEM, CRO, and A/B testing methodologies.
• Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
• Excellent copywriting, communication, and creative skills.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
• Data-driven mindset with strong analytical and problem-solving abilities.

• Develop and execute integrated digital marketing strategies, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve target KPIs.
• Oversee website content and user experience to improve conversion rates and customer engagement.
• Conduct market research and competitor analysis to identify opportunities and stay ahead of industry trends.
• Analyze campaign performance data, generate insightful reports, and provide actionable recommendations for optimization.
• Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
• Collaborate with cross-functional teams, including product, sales, and design, to ensure brand consistency and campaign alignment.
• Build and nurture online communities and social media presence.
• Stay up-to-date with the latest digital marketing tools, technologies, and best practices.
• Lead and mentor junior marketing team members (if applicable).
• Develop and execute email marketing campaigns to nurture leads and retain customers.

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• Minimum of 5-7 years of progressive experience in digital marketing, with a strong focus on e-commerce.
• Proven track record of developing and executing successful digital marketing strategies that drive significant growth.
• In-depth knowledge of SEO/SEM best practices, Google Analytics, Google Ads, social media advertising platforms, and email marketing tools.
• Experience with A/B testing and conversion rate optimization (CRO).
• Excellent analytical skills and the ability to interpret complex data into actionable insights.
• Strong project management and organizational skills.
• Exceptional written and verbal communication skills.
• Proficiency in content management systems (CMS) and CRM platforms.
• Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
• Experience in managing marketing budgets.

Company Description

Wambugu International is a caring, trusted, and innovative real estate agency in Nairobi, Kenya, specializing in helping clients buy, rent, invest in homes and plots. We have recently launched
Marketing services
to help startups, real estate agents, estate companies, landlords and investors build powerful online identities through development of modern, high-performance websites that drive visibility, credibility, and sales.

Role Description

We're looking for a
Marketing Executive
passionate about selling
website design and development services
. The ideal candidate is results-driven, tech-savvy, and confident in presenting web solutions that meet clients' business goals.

Key Responsibilities

• Generate leads and close deals for website design and redesign projects.
• Pitch customized web packages to clients based on their brand and business size.
• Conduct online and in-person product demos and presentations.
• Collaborate with the design and development teams to ensure timely project delivery
• Track and report performance using CRM tools.
• Stay up-to-date with web trends, CMS tools, and competitors' offerings.

Qualifications

• 2+ years' experience in sales or marketing.
• Strong understanding of websites, domains, hosting, CMS (WordPress), and SEO basics.
• Excellent communication and presentation skills.
• Proven ability to meet or exceed monthly sales targets.
• Self-driven, ambitious, and good at relationship building.

What We Offer

• Competitive salary + commissions per website sale
• Clear growth path into senior management
• Continuous training in digital marketing and web technologies
• Flexible working options (office or remote)

How to Apply

Send your CV and a short cover letter to

Role

The Market Manager role will be employed by
Remote
and based in Nairobi, Kenya. The role will include providing services to the
Student Recruitment department of Kaplan International Pathways (KIP) ANZ portfolio.

This is a
hands-on role
that combines student recruitment, relationship management, and market development. You will be responsible for supporting and developing our partner agent network, generating new business, and ensuring the retention of existing business. A key aspect of the role is the delivery of
exceptional customer service
and strong collaboration with both internal and external stakeholders.

Responsibilities

• Support the Regional Director
  in implementing a multi-channel engagement strategy to drive student recruitment across Nairobi, Kenya.
• Promote Kaplan International Pathways ANZ study options
  by effectively informing and training agents on courses, destinations, career pathways, and application procedures.
• Deliver exceptional customer service
  to internal and external stakeholders, ensuring timely responses to enquiries and proactive support.
• Build and maintain strong relationships
  with key stakeholders, including education agents, university partners, sponsorship bodies, and industry associations.
• Provide market intelligence and competitor analysis
  , reporting regularly on KPIs and progress against objectives.
• Collaborate with KI ANZ businesses and university partners
  to identify and develop opportunities for mutual growth.
• Evaluate and prioritise engagement activities
  such as events, fairs, and exhibitions, ensuring strong ROI and effective use of budget.
• Represent Kaplan International in-region
  , travelling independently (15–20 weeks per year) to attend exhibitions, seminars, and stakeholder meetings.

Requirements

• University-level education.
• Proven experience in international education agent relationship management
  and engagement across diverse markets.
• Extensive knowledge of the Australia and New Zealand international higher education industry
  , including government regulations and compliance frameworks.
• Demonstrated success in international marketing and engagement
  , with a strong grasp of using marketing resources for different audiences.
• Experience travelling and working across South & East Africa
  , with the ability to operate independently in-region.
• Strong communication and interpersonal skills
  , with the confidence to engage stakeholders at all levels.
• Highly organised, results-driven, and resilient
  , with excellent problem-solving skills and the ability to manage conflicting priorities under pressure.
• Flexibility to travel overseas extensively
  (15–20 weeks per year) and work irregular hours as required.

About us

Kaplan Australia is a division of Kaplan International (KI), one of the world's leading providers of lifelong education. Each year, KI supports over one million students worldwide in achieving their educational and career goals. While our educational offerings span a diverse range of programs, our unwavering commitment to exceptional quality and strong learning outcomes remains consistent across all our operations. Kaplan International encompasses the English Language, Higher Education, Vocational Education, and Financial Training sectors on a global scale. Its key business divisions operate across North America, Europe, the Middle East, Africa, China, Hong Kong, Northeast Asia, Southeast Asia, Singapore, Australia, and New Zealand.

Closing Date for Applications:
15th October 2025

Please note that we may close the vacancy on an earlier date if a suitable shortlist has been gathered so if you're interested in applying, please don't delay.

Background-Check Notice & Declaration

Kaplan and many of its major clients operate in highly regulated environments. This requires us to be proactive and diligent in relation to personnel background checks and to undertake thorough vetting of candidates for roles of this nature. To enable Kaplan to assess a candidate's suitability for this role, each candidate will be required to answer pre-screening questions, and, if you receive a conditional offer of employment, you will be required to undertake the relevant background checks (unless Kaplan determines otherwise). These checks may include one or more of the following: verification of identity, working rights, criminal history, qualifications, and working with children clearance. If you are shortlisted, Kaplan will advise you which checks are required for this role and explain how you will undertake the checks. Kaplan is committed to handling your personal information appropriately. Please see the Privacy Policy at for information about how Kaplan may handle your personal information in connection with this application process.

• Develop and execute a comprehensive e-commerce strategy to maximize sales and profitability.
• Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce platforms.
• Oversee the creation and implementation of digital marketing campaigns across social media, email, and paid advertising.
• Analyze website traffic, sales data, and customer behavior to identify growth opportunities and areas for improvement.
• Manage product listings, pricing, and promotions to ensure competitiveness and maximize conversion rates.
• Develop and implement strategies to enhance customer engagement and loyalty through social media and other digital touchpoints.
• Collaborate with marketing, content, and design teams to create compelling product descriptions, visuals, and marketing materials.
• Stay abreast of emerging e-commerce trends, technologies, and competitor activities.
• Manage the e-commerce budget and track ROI for all digital marketing initiatives.
• Effectively communicate strategies and results to senior leadership in a remote setting.

• Bachelor's degree in Marketing, Business, E-commerce, or a related field.
• Proven experience (5+ years) in e-commerce management, digital marketing, and social media strategy.
• Demonstrated success in driving online sales growth and managing e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
• Expertise in social media marketing, SEO, SEM, email marketing, and analytics tools (e.g., Google Analytics).
• Strong understanding of customer acquisition and retention strategies in an online environment.
• Excellent analytical skills with the ability to translate data into actionable insights.
• Outstanding communication and collaboration skills, especially in a remote work context.
• Ability to manage multiple projects simultaneously and meet deadlines.
• Experience in the retail sector, particularly in the Mombasa, Mombasa, KE area or similar coastal regions, is an advantage.
• Creative thinker with a passion for e-commerce and digital innovation.

• Develop and implement comprehensive market development strategies to expand the company's reach and revenue.
• Identify and assess new market opportunities, including emerging trends, untapped segments, and competitive landscapes.
• Build and nurture strategic partnerships with key stakeholders, organizations, and influencers.
• Lead the development and execution of go-to-market plans for new products and services.
• Collaborate with sales and marketing teams to define target customer segments and value propositions.
• Analyze market data, customer feedback, and competitive intelligence to inform strategic decisions.
• Develop and manage budgets for market development initiatives.
• Set ambitious but achievable goals for market penetration and revenue growth.
• Represent the company at industry events, conferences, and trade shows (virtually or in-person as needed).
• Lead and mentor a remote market development team, fostering a high-performance culture.
• Drive innovation in market engagement and customer acquisition strategies.
• Monitor and report on the performance of market development initiatives, adjusting strategies as needed.
• Ensure alignment between market development efforts and overall company objectives.
• Cultivate strong relationships with key decision-makers in target markets.

• MBA or a Master's degree in Marketing, Business, or a related field.
• Minimum of 10 years of experience in market development, business development, strategic marketing, or a related senior role.
• Proven track record of successfully identifying and launching new markets and driving significant revenue growth.
• Deep understanding of market analysis, competitive strategy, and partnership development.
• Exceptional strategic thinking, analytical, and problem-solving skills.
• Strong leadership and team management capabilities, with experience leading remote teams.
• Excellent communication, negotiation, and presentation skills.
• Proven ability to build and manage strong relationships with senior stakeholders and partners.
• Experience in developing and executing complex go-to-market strategies.
• Proficiency in market research tools and methodologies.
• Ability to operate effectively in a fast-paced, dynamic, and remote work environment.
• Strong business acumen and a global perspective.