3,714 E Commerce And Social Media Marketing Manager jobs in Kenya
E-commerce Social Media Campaign Manager
Posted 21 days ago
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Job Description
Key Responsibilities:
- Develop and implement strategic social media campaign plans aligned with e-commerce objectives and sales targets.
- Manage day-to-day activities across social media platforms, including content scheduling, posting, and community engagement.
- Create compelling and platform-specific content, including graphics, videos, and written copy, to drive engagement and conversions.
- Design, manage, and optimize paid social media advertising campaigns (e.g., Facebook Ads, Instagram Ads, TikTok Ads) to maximize ROI.
- Monitor social media trends, competitor activities, and industry news to identify opportunities for campaign innovation.
- Analyze campaign performance metrics, track KPIs, and provide regular reports with actionable insights and recommendations for improvement.
- Collaborate with designers, copywriters, and other team members to produce high-quality campaign assets.
- Engage with followers, respond to inquiries, and foster a positive and interactive online community.
- Identify and engage with relevant influencers and brand advocates to amplify campaign reach.
- Stay up-to-date with the latest social media features, tools, and advertising best practices.
- Ensure brand voice and messaging consistency across all social media channels.
- Work closely with the e-commerce team to ensure seamless integration of social media efforts with overall sales funnels.
Qualifications:
- Proven experience as a Social Media Manager, Campaign Manager, or similar role, with a strong focus on e-commerce.
- Demonstrated success in planning and executing social media campaigns that have driven significant sales growth.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
- Experience with paid social media advertising platforms and budget management.
- Excellent content creation skills, including copywriting and basic graphic design/video editing abilities.
- Strong understanding of SEO principles and how they relate to social media content.
- Analytical mindset with the ability to interpret data and derive actionable insights.
- Excellent communication, organizational, and time management skills.
- Ability to thrive in a fast-paced, remote work environment.
- Familiarity with e-commerce platforms and customer journey optimization is a plus.
Senior E-commerce & Social Media Campaign Manager
Posted 12 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive e-commerce and social media campaign strategies aligned with business objectives.
- Manage the end-to-end execution of digital campaigns, from conceptualization and creative development to implementation and reporting.
- Oversee social media content calendars, ensuring a consistent and engaging brand voice across platforms (e.g., Instagram, Facebook, Twitter, TikTok).
- Optimize e-commerce product listings and promotional activities to maximize conversion rates and sales.
- Plan and manage paid social media advertising budgets, targeting specific demographics and interests to achieve campaign goals.
- Collaborate with marketing, design, and sales teams to ensure campaign synergy and consistent messaging.
- Analyze campaign performance data using tools like Google Analytics, social media insights, and e-commerce platform reports.
- Provide regular reports on campaign performance, key metrics, and actionable insights to senior management.
- Stay abreast of the latest trends in e-commerce, social media marketing, and digital advertising.
- Identify and leverage emerging social media platforms and features to expand reach and engagement.
- Manage relationships with influencers and brand partners where applicable.
- Continuously test and optimize campaign elements (ad creative, targeting, landing pages) for improved results.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 5 years of experience in e-commerce management and social media marketing, with a focus on campaign development and execution.
- Proven experience managing successful paid social media campaigns and understanding of their impact on e-commerce sales.
- Strong understanding of SEO, SEM, content marketing, and email marketing principles.
- Proficiency in social media management tools (e.g., Buffer, Hootsuite) and analytics platforms.
- Excellent analytical skills with the ability to interpret data and translate it into strategic actions.
- Exceptional written and verbal communication skills, with a talent for creative copywriting.
- Strong organizational and project management skills, with the ability to manage multiple campaigns simultaneously.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is highly desirable.
- Ability to thrive in a fully remote work environment, demonstrating self-discipline and proactivity.
Digital Marketing Manager (E-commerce & Social Media) - Remote
Posted 12 days ago
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Job Description
Responsibilities:
- Develop and execute innovative digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth for our e-commerce platforms.
- Manage and optimize social media presence across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok) to build community, engage followers, and drive conversions.
- Plan and execute paid advertising campaigns (e.g., Google Ads, social media ads) within budget, monitoring performance and optimizing for ROI.
- Oversee SEO initiatives, including keyword research, on-page optimization, and link building to improve organic search rankings.
- Develop and manage email marketing campaigns, including segmentation, content creation, and automation to nurture leads and retain customers.
- Analyze website traffic, campaign performance, and customer behavior using tools like Google Analytics to generate reports and identify trends and opportunities.
- Collaborate with content creators, designers, and product teams to ensure cohesive brand messaging and effective campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively and track key performance indicators (KPIs).
- Contribute to the overall e-commerce strategy and customer journey optimization.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of proven experience in digital marketing, with a strong focus on e-commerce and social media management.
- Demonstrated success in developing and executing profitable digital marketing campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent written and verbal communication skills.
- Creative mindset with a passion for innovation in digital marketing.
- Ability to work independently and collaboratively in a remote team environment.
- Experience managing online communities and influencer marketing is a plus.
- Proficiency in English is essential.
Senior Digital Marketing Manager - E-commerce & Social Media
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies for e-commerce and social media.
- Manage and optimize paid advertising campaigns (SEM, social media ads).
- Oversee social media presence, including content creation, community management, and engagement.
- Implement SEO strategies to improve organic search rankings and drive traffic.
- Develop and manage email marketing campaigns and customer segmentation.
- Analyze website traffic, user behavior, and campaign performance using analytics tools.
- Identify and implement strategies to increase conversion rates and customer lifetime value.
- Manage digital marketing budgets and allocate resources effectively.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Mentor and guide junior digital marketing specialists.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 7+ years of experience in digital marketing, with a strong focus on e-commerce and social media.
- Proven track record of managing successful digital marketing campaigns and driving online growth.
- Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, Meta Ads Manager, social media management platforms).
- Strong analytical skills and ability to interpret data to drive strategy.
- Excellent communication, leadership, and project management skills.
- Demonstrated ability to work effectively in a fully remote, collaborative environment.
Senior Social Media & E-commerce Community Manager
Posted 12 days ago
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Job Description
Key responsibilities include:
- Developing and implementing comprehensive social media strategies across various platforms (e.g., Instagram, Facebook, TikTok, X).
- Creating, curating, and scheduling engaging content (text, image, video) that aligns with brand voice and marketing goals.
- Building and fostering online communities, encouraging user-generated content and interaction.
- Monitoring social media channels for trends, customer feedback, and potential crises.
- Responding to comments, messages, and inquiries in a timely and professional manner.
- Developing and executing strategies to drive traffic and sales from social media to e-commerce platforms.
- Collaborating with the e-commerce team to ensure cohesive online branding and promotions.
- Analyzing social media performance metrics and reporting on key insights and ROI.
- Identifying and engaging with influencers and brand advocates.
- Staying updated on social media best practices, platform changes, and emerging trends.
Senior Social Media Manager & E-commerce Specialist - Remote
Posted 6 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive social media strategies across platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.
- Create engaging and high-quality content (text, image, video) tailored for each social media platform and target audience.
- Manage and grow social media communities, fostering positive interactions and responding to comments and messages promptly.
- Plan and execute paid social media advertising campaigns, optimizing for reach, engagement, and conversions.
- Monitor social media trends, emerging platforms, and competitor activities to identify opportunities.
- Analyze social media performance metrics and provide regular reports with actionable insights to improve strategy and execution.
- Integrate social media efforts with broader e-commerce initiatives, driving traffic to online stores and facilitating purchases.
- Develop and manage influencer marketing campaigns.
- Collaborate with the marketing and sales teams to ensure brand consistency and alignment with business goals.
- Oversee social media crisis management and respond appropriately to sensitive situations.
- Utilize social listening tools to monitor brand mentions and industry conversations.
- Manage the social media content calendar and ensure timely posting.
- Optimize social media profiles and content for searchability.
- Provide strategic recommendations for improving the overall e-commerce user experience on social platforms.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 5 years of experience in social media management, with a focus on brand building and community engagement.
- Proven experience in driving e-commerce sales through social media channels.
- Demonstrated success in developing and executing effective social media strategies and campaigns.
- Excellent understanding of major social media platforms, their algorithms, and best practices.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics platforms.
- Strong content creation and copywriting skills.
- Experience with paid social advertising and A/B testing.
- Solid knowledge of e-commerce principles and online sales funnels.
- Excellent analytical and problem-solving skills.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Strong communication and interpersonal skills.
E-commerce Social Media Manager
Posted 21 days ago
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Job Description
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E-commerce & Social Media Manager - Growth Hacking
Posted 5 days ago
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Job Description
The ideal candidate has a proven track record in e-commerce management and social media marketing, with a strong understanding of digital sales funnels and customer journey optimization. Experience with e-commerce platforms (e.g., Shopify, WooCommerce), social media management tools, and analytics platforms (e.g., Google Analytics) is essential. You should possess excellent creative and copywriting skills, with an eye for visual aesthetics and the ability to craft compelling narratives. Strong analytical skills are required to interpret data and make data-driven decisions. This role is fully remote, contributing to our brand's online success, potentially influencing the digital marketplace around Eldoret, Uasin Gishu, KE . We are seeking an innovative individual who is passionate about online retail and social engagement, capable of driving significant growth through creative strategies and meticulous execution within a remote team environment.
Key responsibilities:
- Oversee and optimize all e-commerce platforms and online store operations.
- Develop and implement social media strategies to increase brand awareness and engagement.
- Create, curate, and manage published content (images, video, written) across social media platforms.
- Manage paid social media advertising campaigns to drive traffic and conversions.
- Analyze e-commerce and social media performance data, providing regular reports and insights.
- Implement strategies to improve customer acquisition, retention, and lifetime value.
- Collaborate with design and marketing teams to ensure brand consistency.
- Stay up-to-date with e-commerce trends, social media best practices, and emerging platforms.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum 4 years of experience in e-commerce management and social media marketing.
- Proven success in driving online sales and engagement.
- Proficiency with e-commerce platforms (e.g., Shopify) and social media management tools.
- Strong understanding of digital marketing analytics and SEO principles.
- Excellent copywriting and visual content creation skills.
- Ability to work independently and manage multiple projects in a remote setting.
Remote E-commerce Social Media Manager
Posted 21 days ago
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Job Description
Key Responsibilities:
- Developing and implementing a comprehensive social media strategy aligned with e-commerce sales goals.
- Creating, curating, and managing engaging, high-quality content (images, videos, copy) for all social media platforms (e.g., Instagram, Facebook, TikTok, Pinterest).
- Managing social media advertising campaigns to drive traffic, conversions, and ROI for e-commerce products.
- Monitoring social media trends, competitor activities, and customer feedback to identify opportunities and challenges.
- Engaging with the online community, responding to comments and messages, and fostering customer loyalty.
- Utilizing social commerce features and tools to enable direct purchasing through social media channels.
- Analyzing social media performance data, generating reports, and providing actionable insights to optimize campaigns and content.
- Collaborating with the e-commerce team, graphic designers, and marketing professionals to ensure cohesive brand messaging and promotional efforts.
- Staying up-to-date with the latest social media platform updates, algorithms, and best practices for e-commerce.
- Managing influencer collaborations and partnerships to amplify brand reach.
- Tracking key metrics such as engagement rate, click-through rate, conversion rate, and return on ad spend.
- Implementing A/B testing for creative, copy, and targeting to continuously improve campaign performance.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Digital Media, or a related field, coupled with at least 5 years of experience in social media management, specifically within the e-commerce sector. Proven experience in driving sales and engagement through social commerce strategies is essential. Strong skills in content creation (visual and written) and a keen eye for aesthetics are required. Proficiency with social media management tools (e.g., Buffer, Hootsuite), analytics platforms (e.g., Google Analytics, platform-specific insights), and advertising managers is crucial. Excellent copywriting and communication skills are necessary. The ability to analyze data and translate insights into effective marketing actions is paramount. Experience with paid social advertising is a must. This role requires a proactive, creative individual who thrives in a fast-paced, remote work environment and understands the nuances of selling products online through social channels. Our client's main operational hub is in Mombasa, Mombasa, KE , but this role is entirely remote.
Senior E-commerce & Social Media Manager
Posted 21 days ago
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Job Description
Responsibilities:
- Develop and execute a comprehensive e-commerce strategy to drive sales and profitability.
- Manage and optimize product listings, pricing, and promotions on the online store.
- Oversee the day-to-day operations of the e-commerce platform, ensuring a seamless customer experience.
- Develop and implement engaging social media marketing strategies across various platforms (e.g., Facebook, Instagram, Twitter, TikTok).
- Create, curate, and schedule high-quality content (visuals, videos, copy) for social media channels.
- Manage social media advertising campaigns, including budget allocation and performance optimization.
- Monitor social media trends, conversations, and competitor activities.
- Engage with the online community, respond to comments and messages, and foster brand loyalty.
- Analyze website traffic, sales data, and social media performance using analytics tools.
- Provide regular reports on key metrics and actionable insights to drive strategy improvements.
- Collaborate with marketing, design, and product teams to ensure brand consistency.
- Stay up-to-date with the latest e-commerce and social media marketing trends and technologies.
- Manage customer reviews and feedback, working to resolve issues promptly.
- Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
- Minimum of 5 years of experience in e-commerce management and social media marketing.
- Proven success in driving online sales and managing e-commerce platforms (e.g., Shopify, WooCommerce).
- Expertise in developing and executing social media strategies for business growth.
- Strong understanding of SEO/SEM principles and their application in e-commerce.
- Proficiency with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms.
- Excellent content creation, copywriting, and visual storytelling skills.
- Experience with paid social media advertising and performance marketing.
- Strong analytical and problem-solving skills.
- Ability to work independently and manage multiple projects in a fast-paced, remote environment.
- Familiarity with the local market in Ongata Rongai, Kajiado, KE is an advantage, but not required for this remote position.