7 Digital Marketing Strategy Lead jobs in Kenya
Digital Marketing Strategy Lead
Posted 20 days ago
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Job Description
Our client is seeking a visionary and data-driven Digital Marketing Strategy Lead to spearhead their online marketing efforts from a fully remote position. This role is critical in developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics. You will be responsible for defining target audiences, crafting compelling messaging, and selecting the most effective channels to reach them. This involves planning and managing digital advertising campaigns, optimizing website performance, and analyzing campaign results to identify areas for improvement and innovation. Collaboration with product teams, sales, and creative agencies will be integral to ensure cohesive brand messaging and successful campaign execution. As a remote-first role, strong communication, exceptional organizational skills, and the ability to work autonomously and collaboratively with a distributed team are essential. You will be expected to stay ahead of industry trends and leverage new technologies to enhance marketing effectiveness. We are looking for a strategic thinker with a proven ability to develop and implement successful digital marketing strategies that deliver measurable results. Your passion for creativity, combined with a strong analytical mindset, will be key to driving success. This is an excellent opportunity to shape the digital presence of our client and make a significant impact on their business objectives. The ability to translate complex data into actionable insights is highly valued. You will have the opportunity to experiment with cutting-edge digital marketing tools and techniques.
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0
Digital Marketing Strategy Lead
Posted 18 days ago
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Job Description
Our client, a dynamic e-commerce innovator, is looking for a creative and data-driven Digital Marketing Strategy Lead to join their fully remote marketing department. This position is crucial for developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, social media, content marketing, email marketing, and paid advertising. The ideal candidate will possess a deep understanding of the digital landscape, a proven track record of successful campaign management, and exceptional analytical skills. This fully remote role allows you to strategize and implement impactful campaigns from anywhere.
Key Responsibilities:
Key Responsibilities:
- Develop and implement innovative digital marketing strategies aligned with business objectives and target audience insights.
- Manage and optimize all digital advertising campaigns across various platforms (Google Ads, social media ads, etc.) to maximize ROI.
- Oversee the creation and distribution of engaging content across multiple channels, including blogs, social media, and email newsletters.
- Drive organic traffic growth through advanced SEO strategies and keyword research.
- Manage social media presence, fostering community engagement and brand advocacy.
- Analyze campaign performance data, generate regular reports, and provide actionable insights for continuous improvement.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with cross-functional teams (e.g., sales, product development) to ensure cohesive brand messaging.
- Manage the digital marketing budget effectively, allocating resources to achieve optimal results.
- Experiment with new digital marketing channels and tactics to identify growth opportunities.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of progressive experience in digital marketing, with a strong emphasis on strategy development and campaign execution.
- Proven success in managing and optimizing paid search (SEM/PPC) and social media advertising campaigns.
- Expertise in SEO, content marketing, email marketing, and marketing automation platforms.
- Strong analytical skills with proficiency in Google Analytics, data studio, and other reporting tools.
- Excellent written and verbal communication skills.
- Demonstrated ability to lead and manage remote teams or projects.
- Creative thinking and problem-solving abilities.
- Experience in the **Nairobi, Kenya** market or similar e-commerce environments is a plus, though the role is fully remote.
- Ability to adapt quickly to a fast-paced, evolving digital landscape.
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1
Digital Marketing Strategy Lead
Posted 13 days ago
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Job Description
Our client is looking for a strategic and innovative Digital Marketing Strategy Lead to join their fully remote marketing department. This role is crucial in shaping and executing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and engagement. You will be responsible for developing data-driven strategies across various digital channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate possesses a deep understanding of the digital marketing landscape, a passion for analytics, and proven experience in managing successful online campaigns. This is a fully remote position, offering the flexibility to work from any location while contributing to impactful marketing initiatives.
Key Responsibilities:
Key Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with business objectives.
- Oversee the execution of campaigns across SEO, SEM, social media, email marketing, and display advertising.
- Analyze campaign performance data, generate insights, and optimize strategies for maximum ROI.
- Conduct market research and competitive analysis to identify new opportunities and trends.
- Manage the digital marketing budget, ensuring efficient allocation of resources.
- Develop and manage content marketing initiatives to drive engagement and lead generation.
- Collaborate with design and development teams to create compelling digital assets and landing pages.
- Stay up-to-date with the latest digital marketing tools, technologies, and best practices.
- Manage relationships with third-party marketing agencies and vendors.
- Report on key marketing metrics and provide regular updates to senior management.
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Strategy Lead
Posted 16 days ago
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Job Description
Our client is actively recruiting a visionary Digital Marketing Strategy Lead to spearhead their online presence and growth initiatives. This is a fully remote position, offering the flexibility to work from anywhere within Kenya. You will be instrumental in developing, implementing, and managing comprehensive digital marketing strategies that align with business objectives and drive measurable results. Your responsibilities will encompass overseeing all digital marketing channels, including SEO, SEM, social media marketing, content marketing, email marketing, and display advertising. You will conduct in-depth market research and competitive analysis to identify new opportunities and optimize campaign performance. A critical aspect of this role involves setting key performance indicators (KPIs), monitoring campaign effectiveness through advanced analytics tools, and providing data-driven insights and recommendations for continuous improvement. You will manage digital marketing budgets, ensuring optimal allocation of resources for maximum ROI. Collaboration with cross-functional teams, including sales, product development, and creative, will be essential to ensure cohesive brand messaging and integrated campaign execution. The ideal candidate will possess a deep understanding of digital marketing trends, platform algorithms, and best practices. Proven experience in developing and executing successful multi-channel digital marketing campaigns is required. Strong analytical skills, a strategic mindset, and excellent leadership qualities are essential. You should be adept at managing multiple projects simultaneously and thrive in a fast-paced, remote environment. This is an exciting opportunity to shape the digital future of our client and drive significant business impact through innovative marketing strategies. Your leadership will be key to enhancing brand visibility and customer engagement across all digital platforms. This role will be based remotely, supporting marketing efforts that may impact audiences in **Meru, Meru, KE**.
This advertiser has chosen not to accept applicants from your region.
3
Digital Marketing Strategy Lead
Posted 14 days ago
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Job Description
Our client is seeking a dynamic and results-driven Digital Marketing Strategy Lead to join our fully remote marketing department. This pivotal role will be responsible for developing and executing innovative digital marketing strategies to enhance brand visibility, drive customer acquisition, and foster engagement across all online channels. As a remote-first position, you will leverage a suite of digital marketing tools, analytics platforms, and collaborative software to manage campaigns, analyze performance, and coordinate with cross-functional teams. The ideal candidate will possess a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and digital advertising. You will be responsible for setting marketing objectives, defining target audiences, and crafting compelling campaigns that resonate with our customers. This position requires exceptional analytical skills, creativity, and the ability to translate data into actionable marketing insights. You will lead a team of digital marketers, fostering a culture of innovation and continuous improvement. Key responsibilities include managing marketing budgets, overseeing campaign execution, and measuring ROI across all digital initiatives. This is an outstanding opportunity to shape our digital presence and drive significant business growth from a remote location. We are committed to building a vibrant and collaborative virtual marketing environment. Your strategic vision and hands-on execution will be critical to our online success. We seek a candidate who is a proactive communicator, an excellent team player, and passionate about the ever-evolving landscape of digital marketing. The **Ruiru, Kiambu, KE** area will benefit from the increased market presence and customer engagement generated by the strategies you expertly craft and implement remotely.
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4
Digital Marketing Strategy Lead
Posted 4 days ago
Job Viewed
Job Description
Our client is looking for a visionary Digital Marketing Strategy Lead to orchestrate and execute comprehensive online marketing campaigns from a fully remote position. This role requires a strategic thinker with a deep understanding of the digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will be responsible for developing and implementing data-driven marketing strategies to drive brand awareness, customer acquisition, engagement, and retention. Key responsibilities include conducting market research, analyzing competitor activities, and identifying target audience segments. You will manage the digital marketing budget, allocate resources effectively across various channels, and measure the ROI of all marketing initiatives. This position involves leading a team of digital marketing specialists, fostering collaboration, and ensuring alignment with overall business objectives. You will oversee the creation of compelling content across multiple platforms, optimize website performance, and manage paid advertising campaigns. Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, Adobe Analytics) is essential. The ideal candidate will possess a proven track record of success in developing and executing successful digital marketing strategies, with a strong emphasis on measurable results. Excellent analytical, communication, and project management skills are crucial for success in this remote role. You should be adept at staying abreast of the latest digital marketing trends and technologies, continuously innovating and adapting strategies. This is an exceptional opportunity to shape the digital presence of our client and drive significant business growth through innovative online marketing efforts. We are seeking a highly motivated and results-oriented individual. The designated physical work location for this remote role is Thika, Kiambu, KE .
This advertiser has chosen not to accept applicants from your region.
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Digital Marketing Strategy Lead
Posted 4 days ago
Job Viewed
Job Description
Our client, a forward-thinking consumer goods company, is looking for an innovative and experienced Digital Marketing Strategy Lead to spearhead their online presence, working from a fully remote capacity. This role is instrumental in defining and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and engagement across various online channels. You will be responsible for developing integrated campaigns that leverage SEO, SEM, social media marketing, content marketing, email marketing, and influencer collaborations. The ideal candidate possesses a deep understanding of the digital landscape, emerging trends, and the ability to translate business objectives into measurable online results. This is a fully remote position, offering the flexibility to work from your preferred location in Kenya while collaborating closely with cross-functional teams. Key responsibilities include conducting market research, analyzing campaign performance data, identifying key performance indicators (KPIs), and optimizing strategies for maximum ROI. You will also manage the digital marketing budget, oversee content creation, and ensure brand consistency across all digital platforms. A proven track record of successfully managing and growing online communities and driving traffic and conversions is essential. Excellent analytical, strategic thinking, and project management skills are required. You should be adept at using digital marketing tools and analytics platforms. This role demands a creative mindset, a data-driven approach, and the ability to adapt quickly to the ever-evolving digital marketing environment. The successful candidate will be a self-starter, comfortable working autonomously and managing multiple projects concurrently in a remote setting. Join our client's remote team and play a pivotal role in shaping their digital future, connecting with consumers in meaningful ways.
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