1,730 Digital Marketing Strategist Campaign Manager jobs in Kenya

Digital Marketing Strategist & Campaign Manager

80201 Casuarina KES105000 Annually WhatJobs remove_red_eye View All

Posted 11 days ago

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full-time
Our client is looking for an innovative and results-driven Digital Marketing Strategist and Campaign Manager to lead their online presence initiatives. This role offers a hybrid work model, allowing for a blend of remote work and in-office collaboration in Malindi, Kilifi, KE . You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across multiple channels to drive brand awareness, customer acquisition, and revenue growth. This includes overseeing search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, content marketing, and affiliate marketing strategies. You will conduct in-depth market research, identify target audiences, and analyze competitor activities to inform campaign planning. Developing creative content and compelling ad copy will be a key part of your role, ensuring brand consistency and messaging effectiveness. Performance tracking and analysis are crucial; you will continuously monitor campaign performance using analytics tools, generate detailed reports, and provide actionable insights for optimization. Experience with A/B testing, conversion rate optimization (CRO), and marketing automation platforms is essential. You will also manage marketing budgets effectively, ensuring maximum return on investment (ROI). The ideal candidate possesses strong analytical skills, a creative mindset, and excellent project management abilities. You must be proficient in various digital marketing tools and platforms, including Google Analytics, Google Ads, social media management tools, and email marketing software. Strong communication and collaboration skills are necessary to work effectively with internal teams, external agencies, and stakeholders. You will stay abreast of the latest digital marketing trends and technologies, recommending innovative approaches to maintain a competitive edge. This hybrid role requires individuals who can work independently and collaboratively, contributing to a vibrant marketing team. The opportunity to shape our client's digital future and drive significant business impact awaits a motivated and experienced marketing professional.
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Remote Digital Marketing Strategist & Campaign Manager

80101 Nairobi, Nairobi KES140000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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full-time
Our client is seeking a data-driven and creative Remote Digital Marketing Strategist & Campaign Manager to develop and execute innovative online marketing campaigns. This is a fully remote position, offering the flexibility to drive impactful marketing initiatives from your home office. You will be responsible for crafting comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role will involve analyzing market trends, identifying target audiences, managing campaign budgets, and optimizing performance to achieve key marketing objectives. The ideal candidate has a proven track record of success in digital marketing and possesses strong analytical and strategic thinking skills.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business goals.
  • Plan, execute, and manage integrated digital marketing campaigns across multiple channels (SEO, SEM, social media, email, content, display advertising).
  • Conduct market research and competitive analysis to identify opportunities and inform strategy.
  • Define target audiences, develop customer personas, and tailor messaging accordingly.
  • Manage campaign budgets, ensuring efficient allocation of resources and maximum ROI.
  • Optimize website content and structure for search engines (SEO) to improve organic rankings.
  • Develop and manage paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
  • Create and oversee engaging social media content and community management strategies.
  • Develop and execute email marketing campaigns, including lead nurturing and customer retention.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics), track KPIs, and generate detailed reports.
  • Make data-driven recommendations for campaign optimization and future strategies.
  • Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage third-party agencies or vendors as needed.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a proven track record of managing successful campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing strategies.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software).
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Excellent strategic thinking, planning, and execution capabilities.
  • Superior written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Certifications from Google Ads, HubSpot, or similar platforms are a plus.
  • Demonstrated ability to think creatively and innovatively in a marketing context.
This remote role provides a dynamic opportunity to lead and innovate in the digital marketing space, driving growth and brand awareness for our client's business globally.
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Senior Digital Marketing Strategist & Campaign Manager

80100 Abothuguchi West KES90000 Annually WhatJobs

Posted 17 days ago

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full-time
Our client is seeking a results-driven Senior Digital Marketing Strategist & Campaign Manager to lead their remote marketing efforts. This position is entirely remote and requires a strategic thinker with a proven track record in developing and executing successful digital marketing campaigns across multiple channels. You will be responsible for defining digital marketing strategies, managing SEO/SEM, email marketing, social media, and content marketing initiatives to drive brand awareness, lead generation, and customer acquisition. The ideal candidate possesses a deep understanding of current digital marketing trends, analytics tools (e.g., Google Analytics, SEMrush), and marketing automation platforms. Key duties include conducting market research, analyzing campaign performance data, optimizing spend for maximum ROI, and reporting on key metrics to stakeholders. You will collaborate closely with creative teams, sales departments, and external agencies to ensure brand consistency and campaign effectiveness. Experience in developing and managing large-scale digital advertising budgets is essential. Strong analytical, problem-solving, and communication skills are required to translate complex data into actionable insights and strategic recommendations. We are looking for a highly motivated individual who can drive growth and innovate within the digital marketing landscape from a remote setting. The geographic market focus for this role, while remote, is centered on enhancing market presence and outreach within the **Garissa, Garissa, KE** region. Your strategic guidance will be instrumental in boosting our client's brand visibility and engagement in this area. A Bachelor's degree in Marketing, Communications, Business Administration, or a related field is required. A minimum of 7 years of progressive experience in digital marketing, with a focus on strategy development and campaign management, is essential.
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Remote Digital Marketing Strategist - Campaign Management

10100 Mangu KES500000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a creative and results-driven Digital Marketing Strategist to join their fully remote marketing team. This role is integral to developing and executing cutting-edge digital marketing campaigns designed to enhance brand visibility, drive customer acquisition, and boost engagement. You will be responsible for creating comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Key responsibilities involve managing campaign budgets, analyzing performance metrics, optimizing campaigns for maximum ROI, and staying abreast of the latest digital marketing trends and technologies. The ideal candidate will possess a proven track record in digital campaign management, strong analytical skills, and exceptional creativity. Experience with marketing automation tools, analytics platforms (e.g., Google Analytics), and content management systems is essential. This is an exciting opportunity for a skilled marketer to contribute strategically to a leading organization while enjoying the autonomy and flexibility of a remote position. The nominal location for this role is Machakos, Machakos, KE , but the position is exclusively remote. We are looking for candidates with excellent communication and collaboration skills, who can work effectively with remote teams and clients to achieve marketing objectives. A background in marketing, communications, or a related field, coupled with demonstrable success in digital campaign execution, is required.
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Remote Senior Digital Marketing Strategist & Campaign Manager

00100 Abothuguchi West KES70000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Senior Digital Marketing Strategist & Campaign Manager to join their fully remote arts and entertainment marketing team. This role is pivotal in developing and executing innovative digital marketing strategies that enhance brand visibility, drive engagement, and achieve promotional objectives for various entertainment properties. The ideal candidate possesses a deep understanding of the digital marketing landscape, a proven ability to craft and manage successful campaigns across multiple platforms, and a passion for the arts and entertainment industry. You will be responsible for audience segmentation, content strategy, paid media management, SEO/SEM, social media marketing, and performance analytics. This position demands excellent communication skills and the ability to thrive in a dynamic, independent remote work environment.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with entertainment events and brand goals.
  • Manage and optimize paid advertising campaigns across search engines, social media, and other digital channels.
  • Oversee social media presence, including content creation, community management, and engagement strategies.
  • Develop and execute SEO/SEM strategies to improve online visibility and organic traffic.
  • Create and curate compelling content for websites, blogs, email newsletters, and social media.
  • Analyze campaign performance data, track KPIs, and provide actionable insights and recommendations.
  • Collaborate with creative teams, event organizers, and other stakeholders to ensure cohesive messaging.
  • Stay abreast of emerging digital marketing trends, tools, and best practices within the arts and entertainment sector.
  • Manage marketing budgets effectively to maximize ROI.
  • Mentor junior marketing team members and contribute to the team's strategic direction.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • 5+ years of experience in digital marketing, with a focus on strategy and campaign management.
  • Proven success in managing paid media campaigns (Google Ads, Facebook Ads, etc.) and SEO/SEM initiatives.
  • Strong understanding of social media marketing, content marketing, and email marketing.
  • Proficiency in digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
  • Excellent written and verbal communication skills, with creative flair.
  • Strong analytical and problem-solving abilities.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • A genuine passion for and knowledge of the arts and entertainment industry is essential.
  • Experience with A/B testing and conversion rate optimization.

This is an exciting opportunity to shape digital engagement for leading arts and entertainment productions from anywhere. Our client is committed to fostering a creative and results-oriented remote work culture. We are seeking individuals who are innovative, strategic, and passionate about connecting audiences with compelling experiences. Our client offers the flexibility and support to thrive in this role. This position is based in **Machakos, Machakos, KE**, and is fully remote.
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Senior Digital Marketing Strategist - Remote Campaign Management

60100 Meru , Eastern KES580000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is looking for a strategic and results-driven Senior Digital Marketing Strategist to lead and execute comprehensive online marketing campaigns. This is a fully remote position, offering a dynamic environment to drive growth through innovative digital strategies. The ideal candidate will possess extensive experience in SEO, SEM, content marketing, social media, and email marketing, with a proven ability to analyze data, optimize campaigns, and achieve measurable ROI. You will be responsible for developing and implementing data-driven marketing plans that enhance brand visibility and customer engagement.

Responsibilities:
  • Develop and execute integrated digital marketing strategies across multiple channels to achieve business objectives.
  • Manage and optimize paid search (PPC) campaigns (Google Ads, Bing Ads) to maximize ROI.
  • Implement and manage SEO strategies to improve organic search rankings and website traffic.
  • Create engaging content marketing strategies, including blog posts, articles, and social media updates.
  • Develop and manage social media marketing campaigns to increase brand awareness and engagement.
  • Design and execute email marketing campaigns, including segmentation, automation, and A/B testing.
  • Analyze website traffic, campaign performance, and customer behavior using tools like Google Analytics.
  • Prepare regular reports on marketing performance, providing insights and recommendations for improvement.
  • Stay current with digital marketing trends, emerging technologies, and best practices.
  • Collaborate with design and web development teams to ensure cohesive brand messaging and user experience.
  • Manage marketing budgets effectively, allocating resources for maximum impact.
  • Identify new opportunities for growth and innovation in the digital marketing landscape.
Qualifications:
  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a strong emphasis on strategy development and campaign management.
  • Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEO platforms (e.g., SEMrush, Ahrefs), and email marketing software.
  • Strong analytical skills and the ability to interpret complex data to drive marketing decisions.
  • Excellent written and verbal communication skills.
  • Demonstrated ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Creative thinking and problem-solving abilities.
  • Experience managing marketing budgets is required.
This is an exceptional opportunity for a seasoned digital marketer to take ownership of impactful campaigns and drive significant business growth. Our client offers a competitive salary, comprehensive benefits, and a vibrant remote work culture. If you are a strategic thinker with a passion for digital innovation, we want to hear from you.
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Senior Digital Content Strategist & Campaign Manager

90200 Gathiruini KES140000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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full-time
Our client, a dynamic communications agency specializing in innovative media and public relations strategies, is seeking a highly creative and results-oriented Senior Digital Content Strategist & Campaign Manager to join their fully remote team. This position is ideal for a seasoned professional who excels at crafting compelling narratives, developing multi-channel content strategies, and executing high-impact digital campaigns that drive brand awareness, engagement, and measurable outcomes.

This is a fully remote role, offering the flexibility to work from anywhere while shaping the digital presence of diverse clients across various industries. You will be responsible for developing and implementing comprehensive digital content strategies, including SEO, social media, email marketing, website content, and paid digital advertising. The successful candidate will have a deep understanding of audience segmentation, content optimization, analytics interpretation, and campaign performance tracking. You will lead campaign planning, execution, and reporting, ensuring alignment with client objectives and budget. Exceptional writing, editing, and strategic thinking skills, coupled with a proven ability to manage multiple projects and collaborate effectively in a virtual environment, are paramount.

Key responsibilities include:
  • Develop and execute comprehensive digital content strategies that align with client goals and target audience needs.
  • Create and manage engaging multi-channel content plans, including blog posts, social media updates, website copy, email newsletters, and video scripts.
  • Oversee the creation of compelling digital advertising copy and assets for various platforms (e.g., Google Ads, social media ads).
  • Implement SEO best practices to optimize content for search engines and drive organic traffic.
  • Manage social media platforms, developing content calendars, community engagement strategies, and social listening programs.
  • Plan, launch, and manage digital marketing campaigns across multiple channels, monitoring performance and making data-driven optimizations.
  • Analyze campaign performance data, website analytics, and social media metrics to generate insights and provide actionable recommendations for improvement.
  • Collaborate closely with graphic designers, videographers, and other creative team members to ensure high-quality content production.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Provide strategic guidance and reporting to clients on digital content performance and campaign effectiveness.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.
  • Minimum of 5 years of experience in digital content strategy, content marketing, and digital campaign management.
  • Proven success in developing and executing successful digital marketing campaigns across various channels.
  • Strong understanding of SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
  • Proficiency in using analytics tools (e.g., Google Analytics, social media analytics) to measure campaign performance and derive insights.
  • Exceptional writing, editing, and storytelling skills with a keen eye for detail.
  • Experience with content management platforms and marketing automation tools.
  • Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
  • Excellent communication and collaboration skills, essential for a fully remote role.
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Social Media & E-commerce Content Creator

10100 Makongeni KES70000 Monthly WhatJobs remove_red_eye View All

Posted 10 days ago

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Job Description

contractor
Our client is seeking a highly creative and talented Social Media & E-commerce Content Creator to join their vibrant, fully remote marketing team. This role is ideal for an individual passionate about crafting engaging digital content that drives brand awareness and sales conversions across various social media platforms and e-commerce channels. You will be responsible for developing innovative content strategies, producing high-quality visual and written content, and managing content calendars to ensure consistent brand messaging and engagement. The ideal candidate will have a strong understanding of current social media trends, e-commerce platforms, and digital content best practices. You should be adept at using content creation tools and have a keen eye for aesthetics and brand consistency.

Responsibilities:
  • Develop creative concepts for social media campaigns and e-commerce content.
  • Create engaging written, visual, and video content for platforms such as Instagram, Facebook, TikTok, YouTube, and e-commerce product pages.
  • Write compelling copy for social media posts, product descriptions, and promotional materials.
  • Design graphics and edit short videos using tools like Canva, Adobe Photoshop, and video editing software.
  • Manage and schedule content across all relevant social media platforms using scheduling tools.
  • Monitor social media trends, audience engagement, and competitor activities to inform content strategy.
  • Collaborate with the marketing team to align content with overall brand goals and campaigns.
  • Analyze content performance metrics and provide reports on engagement, reach, and conversions.
  • Optimize content for e-commerce platforms to improve product visibility and sales.
  • Engage with the online community, respond to comments and messages in a timely and on-brand manner.
  • Assist in developing user-generated content campaigns.
  • Stay up-to-date with the latest social media features, tools, and best practices.
  • Ensure all content adheres to brand guidelines and quality standards.

This is a fully remote opportunity, offering the flexibility to work from your preferred location. We are committed to building a strong, collaborative remote culture. You will play a critical role in amplifying our client's brand presence and driving online sales through impactful content. If you have a portfolio showcasing your creativity in social media and e-commerce content creation, excellent copywriting skills, and a passion for digital storytelling, we want to hear from you. Proficiency in content creation software and a solid understanding of social media analytics are essential. This is a fantastic chance to shape the digital narrative for growing brands.
Location: Thika, Kiambu, KE
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Social Media Marketing & Content Creator

60100 Embu, Eastern KES90000 Monthly WhatJobs

Posted 14 days ago

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part-time
Our client is seeking a creative and dynamic Social Media Marketing & Content Creator to join their fully remote team. This position is ideal for an individual passionate about digital storytelling and community building. You will be responsible for developing engaging content, managing social media platforms, and driving brand awareness and engagement across various channels. Key responsibilities include conceptualizing and creating high-quality content (graphics, videos, written posts), scheduling and publishing posts across platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok), monitoring social media trends and competitor activities, and interacting with the online community to foster engagement and build relationships. You will also analyze social media performance metrics and provide regular reports with insights and recommendations for improvement. The ability to work independently, manage multiple social media accounts, and adhere to brand guidelines is essential. This is a remote-first role, requiring excellent communication and organizational skills. A Bachelor's degree in Marketing, Communications, Digital Media, or a related field, or equivalent practical experience, is preferred. Proven experience in social media management and content creation, with a strong portfolio showcasing successful campaigns and creative output, is required. Proficiency with social media management tools (e.g., Hootsuite, Buffer) and graphic design/video editing software (e.g., Canva, Adobe Creative Suite) is a significant advantage. If you are a creative thinker with a passion for social media and a knack for engaging audiences, and you thrive in a remote work environment, this opportunity near Embu, Kenya , is perfect for you.
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Senior Social Media Content Creator - E-commerce

10100 Nyeri Town KES140000 Annually WhatJobs

Posted 10 days ago

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Job Description

full-time
Our client is seeking a highly creative and strategic Senior Social Media Content Creator with a passion for e-commerce to elevate their brand presence online. This is a fully remote position, allowing you to channel your creativity from anywhere. You will be responsible for developing engaging and compelling content strategies across various social media platforms to drive brand awareness, customer engagement, and ultimately, sales for their e-commerce operations. The ideal candidate will possess a strong portfolio showcasing innovative social media campaigns, excellent storytelling abilities, and a deep understanding of social media trends, analytics, and the e-commerce landscape.

Key Responsibilities:
  • Develop and execute a comprehensive social media content strategy aligned with e-commerce objectives.
  • Create high-quality, original, and engaging content (images, videos, graphics, copy) for platforms like Instagram, Facebook, TikTok, Pinterest, and others.
  • Plan and manage the social media content calendar, ensuring a consistent and timely posting schedule.
  • Monitor social media trends, user-generated content, and competitor activities to identify opportunities.
  • Engage with the online community, respond to comments and messages, and foster a positive brand image.
  • Analyze social media performance metrics and use insights to optimize content and strategy.
  • Collaborate with marketing, design, and e-commerce teams to ensure brand consistency.
  • Stay up-to-date with platform updates, best practices, and emerging social media technologies.
  • Develop creative concepts for social media advertising campaigns.
  • Guide and mentor junior content creators or social media interns.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Fine Arts, Digital Media, or a related field.
  • Minimum of 4 years of experience in social media management and content creation, with a strong focus on e-commerce brands.
  • Demonstrable success in growing social media engagement and driving traffic/sales.
  • Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva, video editing software).
  • Excellent copywriting and editing skills with a keen eye for detail.
  • Strong understanding of social media analytics and reporting tools.
  • Experience with social media management platforms (e.g., Buffer, Hootsuite).
  • Creative mindset with the ability to think outside the box.
  • Excellent communication and collaboration skills, essential for remote teamwork.
  • A portfolio showcasing exceptional social media content and campaign results is required.
Join our client's innovative and forward-thinking team, where your creativity will be instrumental in shaping their e-commerce success. The designated job location is Nyeri, Nyeri, KE , however, this position is fully remote.
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