1,730 Digital Marketing Strategist Campaign Manager jobs in Kenya
Digital Marketing Strategist & Campaign Manager
Posted 11 days ago
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Remote Digital Marketing Strategist & Campaign Manager
Posted 20 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business goals.
- Plan, execute, and manage integrated digital marketing campaigns across multiple channels (SEO, SEM, social media, email, content, display advertising).
- Conduct market research and competitive analysis to identify opportunities and inform strategy.
- Define target audiences, develop customer personas, and tailor messaging accordingly.
- Manage campaign budgets, ensuring efficient allocation of resources and maximum ROI.
- Optimize website content and structure for search engines (SEO) to improve organic rankings.
- Develop and manage paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
- Create and oversee engaging social media content and community management strategies.
- Develop and execute email marketing campaigns, including lead nurturing and customer retention.
- Analyze campaign performance using analytics tools (e.g., Google Analytics), track KPIs, and generate detailed reports.
- Make data-driven recommendations for campaign optimization and future strategies.
- Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage third-party agencies or vendors as needed.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 5+ years of experience in digital marketing, with a proven track record of managing successful campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing strategies.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software).
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent strategic thinking, planning, and execution capabilities.
- Superior written and verbal communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Certifications from Google Ads, HubSpot, or similar platforms are a plus.
- Demonstrated ability to think creatively and innovatively in a marketing context.
Senior Digital Marketing Strategist & Campaign Manager
Posted 17 days ago
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Remote Digital Marketing Strategist - Campaign Management
Posted 20 days ago
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Remote Senior Digital Marketing Strategist & Campaign Manager
Posted 2 days ago
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Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with entertainment events and brand goals.
- Manage and optimize paid advertising campaigns across search engines, social media, and other digital channels.
- Oversee social media presence, including content creation, community management, and engagement strategies.
- Develop and execute SEO/SEM strategies to improve online visibility and organic traffic.
- Create and curate compelling content for websites, blogs, email newsletters, and social media.
- Analyze campaign performance data, track KPIs, and provide actionable insights and recommendations.
- Collaborate with creative teams, event organizers, and other stakeholders to ensure cohesive messaging.
- Stay abreast of emerging digital marketing trends, tools, and best practices within the arts and entertainment sector.
- Manage marketing budgets effectively to maximize ROI.
- Mentor junior marketing team members and contribute to the team's strategic direction.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- 5+ years of experience in digital marketing, with a focus on strategy and campaign management.
- Proven success in managing paid media campaigns (Google Ads, Facebook Ads, etc.) and SEO/SEM initiatives.
- Strong understanding of social media marketing, content marketing, and email marketing.
- Proficiency in digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Excellent written and verbal communication skills, with creative flair.
- Strong analytical and problem-solving abilities.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- A genuine passion for and knowledge of the arts and entertainment industry is essential.
- Experience with A/B testing and conversion rate optimization.
This is an exciting opportunity to shape digital engagement for leading arts and entertainment productions from anywhere. Our client is committed to fostering a creative and results-oriented remote work culture. We are seeking individuals who are innovative, strategic, and passionate about connecting audiences with compelling experiences. Our client offers the flexibility and support to thrive in this role. This position is based in **Machakos, Machakos, KE**, and is fully remote.
Senior Digital Marketing Strategist - Remote Campaign Management
Posted 20 days ago
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Responsibilities:
- Develop and execute integrated digital marketing strategies across multiple channels to achieve business objectives.
- Manage and optimize paid search (PPC) campaigns (Google Ads, Bing Ads) to maximize ROI.
- Implement and manage SEO strategies to improve organic search rankings and website traffic.
- Create engaging content marketing strategies, including blog posts, articles, and social media updates.
- Develop and manage social media marketing campaigns to increase brand awareness and engagement.
- Design and execute email marketing campaigns, including segmentation, automation, and A/B testing.
- Analyze website traffic, campaign performance, and customer behavior using tools like Google Analytics.
- Prepare regular reports on marketing performance, providing insights and recommendations for improvement.
- Stay current with digital marketing trends, emerging technologies, and best practices.
- Collaborate with design and web development teams to ensure cohesive brand messaging and user experience.
- Manage marketing budgets effectively, allocating resources for maximum impact.
- Identify new opportunities for growth and innovation in the digital marketing landscape.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5+ years of experience in digital marketing, with a strong emphasis on strategy development and campaign management.
- Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEO platforms (e.g., SEMrush, Ahrefs), and email marketing software.
- Strong analytical skills and the ability to interpret complex data to drive marketing decisions.
- Excellent written and verbal communication skills.
- Demonstrated ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Creative thinking and problem-solving abilities.
- Experience managing marketing budgets is required.
Senior Digital Content Strategist & Campaign Manager
Posted 20 days ago
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This is a fully remote role, offering the flexibility to work from anywhere while shaping the digital presence of diverse clients across various industries. You will be responsible for developing and implementing comprehensive digital content strategies, including SEO, social media, email marketing, website content, and paid digital advertising. The successful candidate will have a deep understanding of audience segmentation, content optimization, analytics interpretation, and campaign performance tracking. You will lead campaign planning, execution, and reporting, ensuring alignment with client objectives and budget. Exceptional writing, editing, and strategic thinking skills, coupled with a proven ability to manage multiple projects and collaborate effectively in a virtual environment, are paramount.
Key responsibilities include:
- Develop and execute comprehensive digital content strategies that align with client goals and target audience needs.
- Create and manage engaging multi-channel content plans, including blog posts, social media updates, website copy, email newsletters, and video scripts.
- Oversee the creation of compelling digital advertising copy and assets for various platforms (e.g., Google Ads, social media ads).
- Implement SEO best practices to optimize content for search engines and drive organic traffic.
- Manage social media platforms, developing content calendars, community engagement strategies, and social listening programs.
- Plan, launch, and manage digital marketing campaigns across multiple channels, monitoring performance and making data-driven optimizations.
- Analyze campaign performance data, website analytics, and social media metrics to generate insights and provide actionable recommendations for improvement.
- Collaborate closely with graphic designers, videographers, and other creative team members to ensure high-quality content production.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Provide strategic guidance and reporting to clients on digital content performance and campaign effectiveness.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, Public Relations, or a related field.
- Minimum of 5 years of experience in digital content strategy, content marketing, and digital campaign management.
- Proven success in developing and executing successful digital marketing campaigns across various channels.
- Strong understanding of SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
- Proficiency in using analytics tools (e.g., Google Analytics, social media analytics) to measure campaign performance and derive insights.
- Exceptional writing, editing, and storytelling skills with a keen eye for detail.
- Experience with content management platforms and marketing automation tools.
- Strong project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Excellent communication and collaboration skills, essential for a fully remote role.
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Social Media & E-commerce Content Creator
Posted 10 days ago
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Responsibilities:
- Develop creative concepts for social media campaigns and e-commerce content.
- Create engaging written, visual, and video content for platforms such as Instagram, Facebook, TikTok, YouTube, and e-commerce product pages.
- Write compelling copy for social media posts, product descriptions, and promotional materials.
- Design graphics and edit short videos using tools like Canva, Adobe Photoshop, and video editing software.
- Manage and schedule content across all relevant social media platforms using scheduling tools.
- Monitor social media trends, audience engagement, and competitor activities to inform content strategy.
- Collaborate with the marketing team to align content with overall brand goals and campaigns.
- Analyze content performance metrics and provide reports on engagement, reach, and conversions.
- Optimize content for e-commerce platforms to improve product visibility and sales.
- Engage with the online community, respond to comments and messages in a timely and on-brand manner.
- Assist in developing user-generated content campaigns.
- Stay up-to-date with the latest social media features, tools, and best practices.
- Ensure all content adheres to brand guidelines and quality standards.
This is a fully remote opportunity, offering the flexibility to work from your preferred location. We are committed to building a strong, collaborative remote culture. You will play a critical role in amplifying our client's brand presence and driving online sales through impactful content. If you have a portfolio showcasing your creativity in social media and e-commerce content creation, excellent copywriting skills, and a passion for digital storytelling, we want to hear from you. Proficiency in content creation software and a solid understanding of social media analytics are essential. This is a fantastic chance to shape the digital narrative for growing brands.
Location: Thika, Kiambu, KE
Social Media Marketing & Content Creator
Posted 14 days ago
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Senior Social Media Content Creator - E-commerce
Posted 10 days ago
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Key Responsibilities:
- Develop and execute a comprehensive social media content strategy aligned with e-commerce objectives.
- Create high-quality, original, and engaging content (images, videos, graphics, copy) for platforms like Instagram, Facebook, TikTok, Pinterest, and others.
- Plan and manage the social media content calendar, ensuring a consistent and timely posting schedule.
- Monitor social media trends, user-generated content, and competitor activities to identify opportunities.
- Engage with the online community, respond to comments and messages, and foster a positive brand image.
- Analyze social media performance metrics and use insights to optimize content and strategy.
- Collaborate with marketing, design, and e-commerce teams to ensure brand consistency.
- Stay up-to-date with platform updates, best practices, and emerging social media technologies.
- Develop creative concepts for social media advertising campaigns.
- Guide and mentor junior content creators or social media interns.
- Bachelor's degree in Marketing, Communications, Fine Arts, Digital Media, or a related field.
- Minimum of 4 years of experience in social media management and content creation, with a strong focus on e-commerce brands.
- Demonstrable success in growing social media engagement and driving traffic/sales.
- Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva, video editing software).
- Excellent copywriting and editing skills with a keen eye for detail.
- Strong understanding of social media analytics and reporting tools.
- Experience with social media management platforms (e.g., Buffer, Hootsuite).
- Creative mindset with the ability to think outside the box.
- Excellent communication and collaboration skills, essential for remote teamwork.
- A portfolio showcasing exceptional social media content and campaign results is required.