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Senior Remote Public Relations Strategist - Tech Sector
Posted 1 day ago
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Job Description
Our client, a dynamic and fast-growing technology firm with a global reach, is seeking a highly strategic and experienced Senior Remote Public Relations Strategist. This is a fully remote position, allowing you to shape impactful communication campaigns from **Bungoma, Bungoma, KE**, or any location that allows you to excel. You will be responsible for developing and executing comprehensive PR strategies that enhance our client's brand reputation, visibility, and thought leadership within the competitive technology landscape. Your role will involve cultivating strong media relationships, crafting compelling narratives, managing crisis communications, and overseeing all aspects of media outreach and engagement. We are looking for a seasoned PR professional with a deep understanding of the tech industry and a proven ability to deliver measurable results in a remote-first environment.
Responsibilities:
Responsibilities:
- Develop and implement innovative public relations strategies aligned with client objectives and target audiences within the technology sector.
- Build and nurture strong, long-lasting relationships with key journalists, influencers, and media outlets globally.
- Craft compelling press releases, media kits, executive talking points, and other PR collateral.
- Proactively pitch stories and secure positive media coverage across various platforms, including online, print, and broadcast.
- Manage and respond to media inquiries, acting as a primary point of contact for journalists.
- Develop and execute crisis communication plans, providing strategic guidance during sensitive situations.
- Monitor media coverage and industry trends, providing regular reports and analysis to clients.
- Collaborate with marketing, social media, and content teams to ensure integrated communication efforts.
- Identify opportunities for executive thought leadership and speaking engagements.
- Measure and report on the effectiveness of PR campaigns, demonstrating ROI.
- Stay abreast of emerging technologies and their impact on public perception and media narratives.
- Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
- Minimum of 7 years of experience in public relations, with a significant focus on the technology industry.
- Demonstrated success in developing and executing strategic PR campaigns that have generated significant media coverage.
- Established network of contacts within the tech media landscape.
- Exceptional writing, editing, and verbal communication skills.
- Proven ability to manage crisis communications effectively.
- Strong understanding of media monitoring and reporting tools.
- Excellent organizational and project management skills, with the ability to manage multiple projects simultaneously.
- Ability to work independently, proactively, and effectively in a remote setting.
- Strategic thinker with a keen understanding of brand positioning and messaging.
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