2,297 Content Marketing Specialist jobs in Kenya
Remote Content Creator & Digital Marketing Specialist
Posted 6 days ago
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Job Description
Key responsibilities include:
- Developing and executing a comprehensive content strategy aligned with marketing goals.
- Creating high-quality, engaging content in various formats, including blog posts, social media updates, videos, infographics, and email newsletters.
- Managing social media channels, including content scheduling, community engagement, and performance monitoring.
- Implementing and optimizing digital marketing campaigns, including SEO, SEM, social media advertising, and email marketing.
- Analyzing website and social media traffic, user engagement, and campaign performance using analytics tools.
- Identifying target audiences and tailoring content and marketing messages to resonate with them.
- Collaborating with designers and other team members to produce visually appealing content.
- Staying up-to-date with the latest digital marketing trends, tools, and best practices.
- Conducting market research to identify new content opportunities and competitive insights.
- Managing the company's online reputation and responding to comments and inquiries.
- A/B testing different content formats and marketing approaches to optimize results.
The ideal candidate will have a proven track record in content creation and digital marketing, with a strong portfolio showcasing their work. Excellent writing, editing, and visual storytelling skills are essential. Proficiency with content management systems (CMS), social media management tools, and digital marketing platforms (e.g., Google Analytics, Ads) is required. You should be a self-starter, highly organized, and able to manage multiple projects simultaneously in a remote work setting. A creative mindset combined with analytical abilities will be crucial for success. Passion for the arts and entertainment industry is a plus. This role offers the unique opportunity to shape our brand's digital narrative from anywhere, contributing to our presence within the **Kakamega, Kakamega, KE** community.
E-commerce Content and SEO Specialist
Posted 4 days ago
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Job Description
Key Responsibilities:
- Develop and write compelling, SEO-optimized product descriptions, website copy, blog posts, and other marketing content.
- Conduct thorough keyword research and competitive analysis to identify content opportunities.
- Implement on-page and off-page SEO strategies to improve search engine rankings and organic traffic.
- Optimize existing website content for better search engine visibility and user engagement.
- Create and manage content calendars in alignment with marketing campaigns and product launches.
- Monitor SEO performance using tools like Google Analytics and Search Console, providing regular reports.
- Collaborate with designers and developers to ensure content is presented effectively and technically sound.
- Stay updated on the latest SEO trends, algorithm changes, and best practices.
- Identify content gaps and recommend strategies to fill them.
- Ensure all content is accurate, on-brand, and free of grammatical errors.
- Bachelor's degree in Marketing, English, Communications, or a related field.
- Minimum of 3 years of experience in content creation and SEO, preferably in an e-commerce environment.
- Proven ability to write clear, concise, and engaging marketing copy.
- Strong understanding of SEO principles, keyword research, and on-page/off-page optimization techniques.
- Proficiency with SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz).
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce).
- Excellent research and analytical skills.
- Ability to work independently, manage priorities, and meet deadlines in a remote setting.
- Strong attention to detail and accuracy.
- Excellent written and verbal communication skills.
Social Media Content Creator - E-commerce Specialist
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and implement a social media strategy to drive brand awareness and sales.
- Create high-quality, engaging content including graphics, videos, and written posts.
- Schedule and publish content across various social media platforms.
- Monitor social media trends and identify new content opportunities.
- Engage with followers, respond to comments and messages, and foster community growth.
- Analyze social media performance metrics and report on key insights.
- Collaborate with marketing and sales teams to ensure brand consistency.
- Stay up-to-date with platform algorithm changes and best practices.
- Experiment with new content formats and strategies to optimize performance.
- Manage social media advertising campaigns, if applicable.
Qualifications:
- Proven experience as a Social Media Content Creator or similar role, preferably in e-commerce.
- Strong portfolio showcasing creative content across different platforms.
- Excellent graphic design and video editing skills (e.g., Canva, Adobe Creative Suite, CapCut).
- Proficient in copywriting and storytelling for social media.
- In-depth knowledge of major social media platforms and their analytics.
- Understanding of e-commerce principles and online marketing strategies.
- Strong analytical skills and ability to interpret data.
- Self-motivated with excellent time management and organizational skills.
- Ability to work independently in a remote setting and meet deadlines.
- Passion for social media, digital marketing, and e-commerce trends.
Creative Digital Marketing Specialist
Posted today
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Job Description
Responsibilities:
- Develop and execute creative digital marketing strategies across various channels, including social media, email marketing, content marketing, and paid advertising.
- Create compelling and engaging content (e.g., blog posts, social media updates, website copy, ad creatives) that resonates with target audiences and aligns with brand voice.
- Manage and optimize digital advertising campaigns (Google Ads, social media ads) to drive traffic, leads, and conversions, ensuring maximum ROI.
- Analyze campaign performance data, generate insightful reports, and translate findings into actionable recommendations for improvement.
- Conduct market research and competitor analysis to identify emerging trends and opportunities for differentiation.
- Collaborate with cross-functional teams, including design, sales, and product development, to ensure cohesive marketing efforts.
- Develop and maintain a content calendar, ensuring a consistent flow of high-quality content across all digital platforms.
- Manage the company's social media presence, fostering community engagement and growing follower base.
- Stay abreast of the latest digital marketing technologies, tools, and best practices, recommending innovative approaches.
- Contribute to the overall brand messaging and strategy, ensuring consistency across all marketing materials.
- Manage website content updates and SEO optimization to improve search engine rankings and user experience.
- Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
- Demonstrated creativity in developing engaging content and marketing initiatives.
- Proficiency in digital marketing tools and platforms, including Google Analytics, Google Ads, social media management tools, and email marketing software.
- Strong understanding of SEO, SEM, content marketing, and social media marketing.
- Excellent copywriting, editing, and communication skills.
- Ability to analyze data, interpret metrics, and generate actionable insights.
- Strong project management skills and the ability to manage multiple tasks simultaneously in a remote setting.
- Creative thinking and problem-solving abilities.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field is preferred.
Lead Creative & Digital Marketing Specialist - Remote
Posted 20 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies, including content marketing, social media marketing, SEO/SEM, and email marketing.
- Lead the creative development process for digital assets, including website content, social media graphics, video scripts, and ad creatives.
- Oversee and manage social media channels, ensuring brand consistency and driving audience engagement.
- Plan and execute paid digital advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, Instagram Ads).
- Analyze campaign performance data, identifying key insights and optimizing strategies for maximum ROI.
- Manage client relationships, providing strategic guidance and regular performance reporting.
- Collaborate with internal design and development teams to ensure seamless execution of creative concepts.
- Stay current with the latest digital marketing trends, tools, and best practices.
- Conduct market research and competitor analysis to inform campaign strategies.
- Mentor junior members of the creative and digital marketing team.
- Ensure all digital marketing efforts align with client brand guidelines and objectives.
This is a fully remote position, offering the flexibility to work from your home office anywhere in Kenya. You will be expected to utilize advanced communication and project management tools to collaborate effectively with colleagues and clients across different time zones. We are seeking a highly creative, results-driven individual with a passion for digital innovation and a proven ability to translate creative ideas into impactful marketing campaigns. Your strategic thinking and leadership skills will be essential.
Qualifications:
- Bachelor's degree in Marketing, Communications, Graphic Design, or a related field.
- Minimum of 6 years of progressive experience in digital marketing and creative strategy, with at least 2 years in a lead or senior specialist role.
- Demonstrated experience in developing and executing successful digital marketing campaigns across multiple channels.
- Strong portfolio showcasing creative work and measurable campaign results.
- Proficiency in SEO, SEM, content marketing, social media marketing, and email marketing best practices.
- Experience with digital analytics tools (e.g., Google Analytics) and marketing automation platforms.
- Excellent understanding of graphic design principles and proficiency in design software (e.g., Adobe Creative Suite) is a plus.
- Outstanding written and verbal communication, presentation, and client management skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Strong leadership and mentoring capabilities.
Digital Marketing Strategist - Social Media & E-commerce
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and implement innovative digital marketing strategies across social media and e-commerce platforms.
- Manage and grow the company's social media presence (e.g., Facebook, Instagram, Twitter, LinkedIn), creating engaging content and fostering community interaction.
- Optimize e-commerce product listings, website content, and user experience to improve conversion rates.
- Plan, execute, and analyze paid social media advertising campaigns (e.g., Facebook Ads, Instagram Ads) and search engine marketing (SEM) campaigns.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Develop and manage content calendars for social media and blog posts.
- Monitor website analytics and social media performance metrics, providing regular reports and insights.
- Collaborate with design and content teams to create compelling marketing materials.
- Identify and engage with influencers and brand advocates.
- Manage email marketing campaigns, including segmentation, automation, and performance tracking.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Contribute to the overall brand strategy and voice across all digital channels.
- This role demands a blend of creative flair and analytical rigor. You should be adept at understanding customer behavior online and translating insights into actionable strategies. Excellent communication and collaboration skills are essential for working effectively in a hybrid team environment.
- Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong focus on social media and e-commerce.
- Proven experience in developing and executing successful social media campaigns and e-commerce strategies.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer), analytics platforms (e.g., Google Analytics), and e-commerce platforms (e.g., Shopify, WooCommerce).
- Experience with paid social advertising and SEM.
- Excellent content creation, copywriting, and editing skills.
- Strong analytical skills and the ability to interpret data to drive decisions.
- Knowledge of SEO best practices.
- Familiarity with CRM systems is a plus.
- Ability to work independently and as part of a team in a hybrid work model.
- Strong organizational and project management skills.
Remote Digital Marketing Specialist - Content Creation & SEO
Posted 17 days ago
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Job Description
- Developing and executing comprehensive digital marketing strategies, with a focus on content and SEO.
- Creating high-quality, engaging content for various digital platforms, including blog posts, website copy, social media updates, and email newsletters.
- Conducting keyword research and implementing SEO best practices to improve website rankings and organic traffic.
- Managing and optimizing social media profiles and campaigns across platforms like Facebook, Instagram, Twitter, and LinkedIn.
- Analyzing website performance using tools like Google Analytics and providing regular reports on key metrics.
- Monitoring industry trends and competitor activities to identify new opportunities and challenges.
- Collaborating with design and development teams to ensure brand consistency and optimize user experience.
- Developing and managing content calendars to ensure a consistent flow of fresh and relevant content.
- Implementing A/B testing for landing pages and marketing campaigns to maximize effectiveness.
- Managing online advertising campaigns (e.g., Google Ads, social media ads) to drive traffic and conversions.
- Building and nurturing online communities around the brand.
- Staying current with SEO algorithms, digital marketing tools, and best practices.
- Assisting in the development of marketing collateral and presentations.
- Ensuring all digital content adheres to brand guidelines and legal compliance.
- Contributing creative ideas for new marketing initiatives and campaigns.
- Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
- Excellent content creation skills, with a demonstrated ability to write clear, concise, and engaging copy.
- In-depth knowledge of SEO principles, keyword research tools, and search engine ranking factors.
- Proficiency with Google Analytics, Google Search Console, and other web analytics platforms.
- Experience managing social media platforms and running paid social media campaigns.
- Familiarity with content management systems (CMS) and basic HTML/CSS.
- Strong analytical skills and the ability to interpret data to drive marketing decisions.
- Excellent communication and collaboration skills, essential for remote work.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.
- Certifications in Google Ads or Google Analytics are a plus.
- Creativity and a passion for digital storytelling.
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Digital Marketing Specialist - Content Creation
Posted 20 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies, with a strong emphasis on content creation and distribution.
- Create engaging and SEO-optimized content for various platforms, including blog posts, website copy, social media updates, email campaigns, and press releases.
- Manage and grow social media presence across relevant platforms, fostering community engagement and brand loyalty.
- Conduct market research and competitor analysis to identify content opportunities and trends.
- Collaborate with clients to understand their brand voice, target audience, and marketing goals.
- Analyze digital marketing campaign performance using relevant metrics and provide regular reports with actionable insights.
- Utilize content management systems (CMS) and marketing automation tools for content deployment and campaign management.
- Stay up-to-date with the latest digital marketing trends, SEO best practices, and emerging technologies.
- Manage content calendars and ensure timely delivery of all marketing materials.
- Work closely with designers and other team members to create visually appealing and effective marketing assets.
- Contribute to brainstorming sessions for new marketing initiatives and campaigns.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- A minimum of 4 years of experience in digital marketing, with a significant focus on content creation and strategy.
- Proven ability to write clear, concise, and compelling copy for diverse audiences and platforms.
- Strong understanding of SEO principles and content optimization techniques.
- Experience managing social media channels and developing engaging social media content.
- Familiarity with email marketing platforms and best practices.
- Proficiency in using digital marketing analytics tools (e.g., Google Analytics).
- Excellent research, analytical, and communication skills.
- Creative mindset with a strong visual sense.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote work environment.
- Experience in the media or PR industry is a plus.
Remote Digital Marketing Specialist - Content Creation
Posted 6 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and execute a comprehensive content marketing strategy.
- Create engaging and relevant content for various digital channels, including blogs, social media, website, and email.
- Write clear, concise, and compelling copy for marketing materials and campaigns.
- Optimize content for search engines (SEO) to improve visibility and organic traffic.
- Manage social media accounts and engage with the online community.
- Analyze content performance metrics and identify areas for improvement.
- Collaborate with designers and other team members to create visually appealing content.
- Stay up-to-date with the latest digital marketing trends and content best practices.
- Conduct keyword research to inform content creation.
- Develop content calendars and ensure timely publication.
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 4 years of experience in digital marketing, with a strong focus on content creation.
- Excellent writing, editing, and proofreading skills.
- Proficiency in SEO best practices and keyword research tools.
- Experience with content management systems (CMS) such as WordPress.
- Familiarity with social media platforms and management tools.
- Strong analytical skills and ability to interpret content performance data.
- Creative thinking and a passion for storytelling.
- Ability to work independently and manage projects effectively in a remote environment.
Digital Marketing and Social Media Strategist
Posted today
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing and social media strategies.
- Create engaging and high-quality content (text, image, video) for social media platforms.
- Manage and grow social media communities across platforms like Facebook, Instagram, Twitter, LinkedIn, etc.
- Plan, execute, and optimize paid social media advertising campaigns.
- Monitor social media trends, tools, and applications and apply that knowledge.
- Analyze campaign performance using analytics tools and provide actionable insights.
- Manage social media content calendars and posting schedules.
- Engage with followers, respond to comments, and foster community interaction.
- Collaborate with marketing and design teams to ensure brand consistency.
- Stay updated on industry best practices and emerging digital marketing technologies.