737 Campaign Management jobs in Nairobi
Senior Digital Marketing Campaign Manager
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing campaign strategies.
- Manage and optimize paid advertising campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads.
- Oversee social media advertising efforts to drive engagement and conversions.
- Implement and manage email marketing campaigns for lead nurturing and customer retention.
- Collaborate with content teams to promote relevant marketing materials.
- Monitor campaign performance, analyze data, and generate insightful reports.
- Optimize campaigns for conversions, ROI, and other key performance indicators (KPIs).
- Manage campaign budgets effectively to ensure maximum impact.
- Conduct A/B testing on ad creatives, landing pages, and targeting parameters.
- Stay up-to-date with the latest digital marketing trends and best practices.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in digital marketing campaign management.
- Proven track record of successfully planning, executing, and optimizing digital campaigns.
- Expertise in SEM, social media advertising, display advertising, and email marketing.
- Proficiency in digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with marketing automation platforms and CRM systems.
- Strong analytical and problem-solving skills.
- Excellent project management and organizational abilities.
- Strong written and verbal communication skills.
- Ability to work independently and as part of a remote team.
Remote Digital Marketing Campaign Manager
Posted 13 days ago
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Lead Digital Marketing Campaign Manager (Remote)
Posted 14 days ago
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Digital Marketing Campaign Manager
Posted 11 days ago
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Remote Digital Marketing Campaign Manager - Performance Focus
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing campaign strategies across search, social, display, and programmatic channels.
- Manage campaign budgets effectively, ensuring optimal allocation to maximize ROI and achieve KPIs.
- Conduct in-depth keyword research and audience segmentation for targeted campaigns.
- Create, monitor, and optimize ad creatives and landing pages for improved conversion rates.
- Analyze campaign performance data using tools like Google Analytics, platform-specific dashboards, and reporting software.
- Provide regular, detailed reports on campaign performance, insights, and recommendations for improvement.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Collaborate with cross-functional teams including content, design, and sales to ensure cohesive messaging and strategy.
- Conduct A/B testing on various campaign elements to identify and implement improvements.
- Manage relationships with ad platform representatives and third-party vendors as needed.
- Identify new opportunities for growth and optimization within the digital marketing landscape.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing campaign management, with a strong emphasis on performance marketing.
- Proven expertise in managing paid search (Google Ads), paid social (Meta, LinkedIn), and programmatic advertising.
- Proficiency with analytics tools such as Google Analytics and reporting dashboards.
- Strong understanding of SEO principles and their integration with paid campaigns.
- Excellent analytical, problem-solving, and critical-thinking skills.
- Ability to manage multiple campaigns simultaneously and thrive in a fast-paced, remote environment.
- Exceptional communication and collaboration skills.
- Experience with marketing automation platforms and CRM systems is a plus.
- Certification in Google Ads or other relevant digital marketing platforms is highly desirable.
Remote Digital Marketing Strategist & Campaign Manager
Posted 20 days ago
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Job Description
Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business goals.
- Plan, execute, and manage integrated digital marketing campaigns across multiple channels (SEO, SEM, social media, email, content, display advertising).
- Conduct market research and competitive analysis to identify opportunities and inform strategy.
- Define target audiences, develop customer personas, and tailor messaging accordingly.
- Manage campaign budgets, ensuring efficient allocation of resources and maximum ROI.
- Optimize website content and structure for search engines (SEO) to improve organic rankings.
- Develop and manage paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
- Create and oversee engaging social media content and community management strategies.
- Develop and execute email marketing campaigns, including lead nurturing and customer retention.
- Analyze campaign performance using analytics tools (e.g., Google Analytics), track KPIs, and generate detailed reports.
- Make data-driven recommendations for campaign optimization and future strategies.
- Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage third-party agencies or vendors as needed.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 5+ years of experience in digital marketing, with a proven track record of managing successful campaigns.
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing strategies.
- Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software).
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent strategic thinking, planning, and execution capabilities.
- Superior written and verbal communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Certifications from Google Ads, HubSpot, or similar platforms are a plus.
- Demonstrated ability to think creatively and innovatively in a marketing context.
Senior Digital Marketing Strategist - Remote Campaign Management
Posted 6 days ago
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Job Description
Key Responsibilities:
- Develop and execute data-driven digital marketing strategies across multiple channels to meet business objectives.
- Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to improve organic and paid search visibility.
- Develop and implement engaging social media strategies to build brand presence and drive audience interaction.
- Plan and execute email marketing campaigns, including segmentation, automation, and performance analysis.
- Create and manage content marketing initiatives, ensuring alignment with SEO best practices and target audience needs.
- Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights and reports.
- Continuously monitor and evaluate digital marketing trends, emerging technologies, and competitor activities.
- Collaborate with the creative team to develop compelling ad copy, landing pages, and other marketing assets.
- Manage digital advertising budgets and optimize spend for maximum ROI.
- Identify new opportunities for digital marketing growth and innovation.
- Work closely with the sales and product teams to ensure marketing efforts support overall business goals.
- Conduct A/B testing on various campaign elements to improve performance.
- Mentor junior marketing team members and contribute to a culture of continuous learning.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on strategy development and campaign management.
- Proven expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Proficiency with digital marketing platforms (e.g., Google Ads, Facebook Ads Manager, Mailchimp) and analytics tools (e.g., Google Analytics).
- Strong analytical and quantitative skills, with the ability to translate data into actionable insights.
- Excellent written and verbal communication skills, with strong copywriting and editing abilities.
- Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
- Experience with marketing automation tools and CRM systems is a plus.
- Creative thinking and problem-solving skills.
- Ability to work independently and collaboratively in a fully remote team environment.
- Certifications in Google Ads, Google Analytics, or other relevant digital marketing areas are highly desirable.
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Marketing Campaign Manager
Posted 20 days ago
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Job Description
Key Responsibilities:
- Develop and manage comprehensive marketing campaign plans.
- Define campaign objectives, target audiences, and key performance indicators (KPIs).
- Oversee the execution of integrated marketing campaigns across digital and traditional channels.
- Manage campaign budgets and ensure efficient resource allocation.
- Analyze campaign performance data and generate actionable insights.
- Collaborate with creative teams to develop campaign assets and messaging.
- Coordinate with sales and other departments to align marketing efforts with business goals.
- Stay updated on marketing trends and technologies to enhance campaign effectiveness.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in marketing campaign management.
- Proven success in developing and executing integrated marketing campaigns.
- Strong understanding of digital marketing channels and analytics tools.
- Excellent project management, organizational, and communication skills.
- Ability to work independently and manage multiple projects in a remote setting.
- Proficiency in CRM and marketing automation platforms is a plus.
Remote Senior Marketing Campaign Manager
Posted 13 days ago
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Job Description
Responsibilities:
- Develop and manage integrated marketing campaigns from concept to completion.
- Define campaign objectives, target audiences, and key performance indicators (KPIs).
- Create campaign briefs and collaborate with creative teams to develop campaign assets.
- Manage campaign budgets, ensuring cost-effectiveness and ROI optimization.
- Coordinate campaign execution across multiple channels, including digital, social media, email, and PR.
- Track and analyze campaign performance data, providing regular reports and insights.
- Optimize campaigns based on performance data to maximize effectiveness.
- Manage relationships with external agencies and vendors.
- Ensure brand consistency and messaging across all campaign touchpoints.
- Stay informed about marketing trends and best practices to drive innovation.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 6 years of experience in marketing campaign management.
- Proven experience in developing and executing successful multi-channel marketing campaigns.
- Strong understanding of digital marketing, social media, content marketing, and traditional marketing channels.
- Excellent project management, organizational, and time management skills.
- Proficiency with marketing automation platforms and analytics tools.
- Strong analytical and problem-solving abilities.
- Excellent written and verbal communication skills.
- Creative thinking and ability to develop engaging campaign concepts.
- Ability to work independently and collaborate effectively in a remote team environment.
Senior Marketing Campaign Manager (Remote)
Posted 20 days ago
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