Senior Digital Marketing Campaign Manager

80100 Nairobi, Nairobi KES185000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking a highly strategic and results-oriented Senior Digital Marketing Campaign Manager to join their fully remote marketing team. This role is central to conceptualizing, executing, and optimizing high-impact digital marketing campaigns across various channels to drive brand awareness, customer acquisition, and revenue growth. As a remote-first position, you will have the flexibility to manage your campaigns and collaborate effectively from any location. You will be responsible for planning and implementing integrated digital marketing strategies, including SEM, social media advertising, display advertising, email marketing, and content promotion. The ideal candidate will possess a deep understanding of digital marketing analytics, conversion rate optimization (CRO), and a proven ability to deliver measurable ROI. You will work closely with creative, content, and analytics teams to ensure campaign success and alignment with overarching marketing goals. Key responsibilities include managing campaign budgets, setting key performance indicators (KPIs), and continuously analyzing performance data to make data-driven adjustments. We are looking for a proactive leader with exceptional project management skills, a strong command of digital marketing platforms, and the ability to thrive in a fast-paced, remote work environment. Your expertise will be crucial in maximizing the effectiveness of our client's digital marketing efforts and achieving ambitious growth targets. This role demands meticulous attention to detail, creative problem-solving, and a passion for staying ahead of digital marketing trends. You will be empowered to drive impactful campaigns that directly contribute to business objectives. This is an exciting opportunity to advance your career in digital marketing within a dynamic and fully remote setting. While conceptually linked to **Mombasa, Mombasa, KE**, this position is entirely remote.

Responsibilities:
  • Develop and execute comprehensive digital marketing campaign strategies.
  • Manage and optimize paid advertising campaigns across platforms like Google Ads, Meta Ads, LinkedIn Ads.
  • Oversee social media advertising efforts to drive engagement and conversions.
  • Implement and manage email marketing campaigns for lead nurturing and customer retention.
  • Collaborate with content teams to promote relevant marketing materials.
  • Monitor campaign performance, analyze data, and generate insightful reports.
  • Optimize campaigns for conversions, ROI, and other key performance indicators (KPIs).
  • Manage campaign budgets effectively to ensure maximum impact.
  • Conduct A/B testing on ad creatives, landing pages, and targeting parameters.
  • Stay up-to-date with the latest digital marketing trends and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing campaign management.
  • Proven track record of successfully planning, executing, and optimizing digital campaigns.
  • Expertise in SEM, social media advertising, display advertising, and email marketing.
  • Proficiency in digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Experience with marketing automation platforms and CRM systems.
  • Strong analytical and problem-solving skills.
  • Excellent project management and organizational abilities.
  • Strong written and verbal communication skills.
  • Ability to work independently and as part of a remote team.
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Remote Digital Marketing Campaign Manager

80100 Nairobi, Nairobi KES75000 Monthly WhatJobs remove_red_eye View All

Posted 13 days ago

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Job Description

full-time
Our client is searching for a creative and data-driven Remote Digital Marketing Campaign Manager to join their dynamic, fully remote marketing team. This role is responsible for planning, executing, and optimizing comprehensive digital marketing campaigns across various channels to drive brand awareness, customer acquisition, and engagement. The ideal candidate will possess a deep understanding of digital marketing strategies, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will be adept at analyzing campaign performance data, identifying trends, and making data-backed decisions to maximize ROI. This position requires excellent project management skills, strong communication abilities, and the capacity to manage multiple campaigns simultaneously in a remote environment. Key responsibilities include developing campaign strategies aligned with business objectives, managing campaign budgets, creating compelling marketing collateral, overseeing A/B testing, and reporting on campaign performance to stakeholders. You will also collaborate closely with creative, sales, and product teams to ensure cohesive marketing efforts. A Bachelor's degree in Marketing, Communications, Business, or a related field, along with proven experience in managing successful digital marketing campaigns, is required. Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, marketing automation software) is essential. If you are a passionate marketer with a knack for creating impactful campaigns and thrive in a flexible, remote work setting, we encourage you to apply. Our client offers an exciting opportunity to shape their digital presence and drive growth, supporting their outreach from the vibrant coastal city of Mombasa, Mombasa, KE .
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Lead Digital Marketing Campaign Manager (Remote)

80100 Nairobi, Nairobi KES180000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client is seeking a highly skilled and results-oriented Lead Digital Marketing Campaign Manager to drive impactful online marketing initiatives. This is a fully remote role, offering the flexibility to work from your preferred location. You will be responsible for the end-to-end planning, execution, and optimization of comprehensive digital marketing campaigns across multiple channels. This includes developing data-driven strategies, setting campaign objectives, managing budgets, and analyzing performance metrics to ensure maximum ROI. Your expertise will span search engine marketing (SEM), social media advertising, email marketing, content marketing, and affiliate marketing. You will collaborate closely with creative teams, content creators, and analytics specialists to develop compelling campaign assets and messaging. The ideal candidate possesses a deep understanding of the digital marketing landscape, a proven track record of successful campaign management, and strong analytical skills. Proficiency in marketing automation platforms, CRM systems, and analytics tools (e.g., Google Analytics, social media ad platforms) is essential. Excellent communication, leadership, and project management skills are required to guide cross-functional teams effectively. A Bachelor's degree in Marketing, Communications, Business, or a related field is required, along with significant professional experience. You will be expected to stay abreast of the latest digital marketing trends and technologies, continuously experimenting with new strategies to drive innovation and achieve superior results. This role demands a strategic thinker with a passion for data and a commitment to delivering measurable business outcomes. The conceptual location for this position is Mombasa, Mombasa, KE , but the role operates entirely remotely.
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Digital Marketing Campaign Manager

80101 Nairobi, Nairobi KES180000 Annually WhatJobs

Posted 11 days ago

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full-time
Our client is looking for a talented and results-oriented Digital Marketing Campaign Manager to spearhead their online marketing efforts. This hybrid role requires a strategic thinker with a proven track record of developing and executing successful digital campaigns across various platforms. You will be responsible for managing the entire campaign lifecycle, from conceptualization and strategy development to execution, monitoring, and reporting. Key duties include planning and implementing multi-channel marketing campaigns (SEO, SEM, social media, email marketing, content marketing, etc.), analyzing campaign performance data, and optimizing strategies for maximum ROI. You will also be responsible for managing the digital marketing budget, identifying new growth opportunities, and staying abreast of the latest digital marketing trends and technologies. Collaboration with the creative team to develop compelling marketing collateral and content is essential. The ideal candidate will have a strong understanding of marketing analytics tools (e.g., Google Analytics, social media insights) and be proficient in A/B testing and conversion rate optimization. A bachelor's degree in Marketing, Communications, or a related field, coupled with at least 3-5 years of experience in digital marketing campaign management, is required. Excellent communication, analytical, and project management skills are crucial. This role will involve a mix of remote work and in-office presence at our client's facility near Mombasa, Mombasa, KE , providing a balance of flexibility and team collaboration.
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Remote Digital Marketing Campaign Manager - Performance Focus

80100 Nairobi, Nairobi KES75000 Monthly WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a highly analytical and results-driven Remote Digital Marketing Campaign Manager to oversee and optimize their online advertising efforts. This position requires a strategic thinker with a proven track record of developing and executing successful digital marketing campaigns across multiple channels. You will be responsible for managing all aspects of campaign execution, from initial planning and budget allocation to performance tracking and reporting. Your core focus will be on driving measurable results, such as lead generation, customer acquisition, and return on ad spend (ROAS). You will work with various platforms including Google Ads, Meta Ads, LinkedIn Ads, and programmatic advertising. This is a fully remote role demanding excellent analytical skills, a deep understanding of digital marketing metrics, and the ability to translate data into actionable strategies. You will collaborate with creative teams, content writers, and sales professionals to ensure campaign alignment and maximum impact.

Responsibilities:
  • Develop and execute comprehensive digital marketing campaign strategies across search, social, display, and programmatic channels.
  • Manage campaign budgets effectively, ensuring optimal allocation to maximize ROI and achieve KPIs.
  • Conduct in-depth keyword research and audience segmentation for targeted campaigns.
  • Create, monitor, and optimize ad creatives and landing pages for improved conversion rates.
  • Analyze campaign performance data using tools like Google Analytics, platform-specific dashboards, and reporting software.
  • Provide regular, detailed reports on campaign performance, insights, and recommendations for improvement.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices.
  • Collaborate with cross-functional teams including content, design, and sales to ensure cohesive messaging and strategy.
  • Conduct A/B testing on various campaign elements to identify and implement improvements.
  • Manage relationships with ad platform representatives and third-party vendors as needed.
  • Identify new opportunities for growth and optimization within the digital marketing landscape.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 5 years of experience in digital marketing campaign management, with a strong emphasis on performance marketing.
  • Proven expertise in managing paid search (Google Ads), paid social (Meta, LinkedIn), and programmatic advertising.
  • Proficiency with analytics tools such as Google Analytics and reporting dashboards.
  • Strong understanding of SEO principles and their integration with paid campaigns.
  • Excellent analytical, problem-solving, and critical-thinking skills.
  • Ability to manage multiple campaigns simultaneously and thrive in a fast-paced, remote environment.
  • Exceptional communication and collaboration skills.
  • Experience with marketing automation platforms and CRM systems is a plus.
  • Certification in Google Ads or other relevant digital marketing platforms is highly desirable.
This exciting remote role, based in **Mombasa, Mombasa, KE**, offers the opportunity to lead impactful digital marketing initiatives.
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Remote Digital Marketing Strategist & Campaign Manager

80101 Nairobi, Nairobi KES140000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a data-driven and creative Remote Digital Marketing Strategist & Campaign Manager to develop and execute innovative online marketing campaigns. This is a fully remote position, offering the flexibility to drive impactful marketing initiatives from your home office. You will be responsible for crafting comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Your role will involve analyzing market trends, identifying target audiences, managing campaign budgets, and optimizing performance to achieve key marketing objectives. The ideal candidate has a proven track record of success in digital marketing and possesses strong analytical and strategic thinking skills.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business goals.
  • Plan, execute, and manage integrated digital marketing campaigns across multiple channels (SEO, SEM, social media, email, content, display advertising).
  • Conduct market research and competitive analysis to identify opportunities and inform strategy.
  • Define target audiences, develop customer personas, and tailor messaging accordingly.
  • Manage campaign budgets, ensuring efficient allocation of resources and maximum ROI.
  • Optimize website content and structure for search engines (SEO) to improve organic rankings.
  • Develop and manage paid advertising campaigns (SEM, social media ads) to drive traffic and conversions.
  • Create and oversee engaging social media content and community management strategies.
  • Develop and execute email marketing campaigns, including lead nurturing and customer retention.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics), track KPIs, and generate detailed reports.
  • Make data-driven recommendations for campaign optimization and future strategies.
  • Collaborate with content creators, designers, and web developers to ensure cohesive campaign execution.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage third-party agencies or vendors as needed.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • 5+ years of experience in digital marketing, with a proven track record of managing successful campaigns.
  • In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing strategies.
  • Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing software).
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Excellent strategic thinking, planning, and execution capabilities.
  • Superior written and verbal communication skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
  • Experience with A/B testing and conversion rate optimization (CRO).
  • Certifications from Google Ads, HubSpot, or similar platforms are a plus.
  • Demonstrated ability to think creatively and innovatively in a marketing context.
This remote role provides a dynamic opportunity to lead and innovate in the digital marketing space, driving growth and brand awareness for our client's business globally.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - Remote Campaign Management

80100 Nairobi, Nairobi KES140000 Annually WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is seeking a highly analytical and creative Senior Digital Marketing Strategist to join their dynamic team on a fully remote basis. This role is pivotal in developing, implementing, and optimizing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth. You will leverage your expertise across various digital channels, including SEO, SEM, social media, email marketing, and content marketing, to achieve key performance indicators (KPIs). The ideal candidate possesses a deep understanding of digital marketing trends, analytics tools, and a proven track record of delivering successful ROI-driven campaigns. You will collaborate with cross-functional teams, including sales, product, and content creators, in a virtual environment to execute integrated marketing strategies.

Key Responsibilities:
  • Develop and execute data-driven digital marketing strategies across multiple channels to meet business objectives.
  • Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to improve organic and paid search visibility.
  • Develop and implement engaging social media strategies to build brand presence and drive audience interaction.
  • Plan and execute email marketing campaigns, including segmentation, automation, and performance analysis.
  • Create and manage content marketing initiatives, ensuring alignment with SEO best practices and target audience needs.
  • Analyze campaign performance using web analytics tools (e.g., Google Analytics) and provide actionable insights and reports.
  • Continuously monitor and evaluate digital marketing trends, emerging technologies, and competitor activities.
  • Collaborate with the creative team to develop compelling ad copy, landing pages, and other marketing assets.
  • Manage digital advertising budgets and optimize spend for maximum ROI.
  • Identify new opportunities for digital marketing growth and innovation.
  • Work closely with the sales and product teams to ensure marketing efforts support overall business goals.
  • Conduct A/B testing on various campaign elements to improve performance.
  • Mentor junior marketing team members and contribute to a culture of continuous learning.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on strategy development and campaign management.
  • Proven expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
  • Proficiency with digital marketing platforms (e.g., Google Ads, Facebook Ads Manager, Mailchimp) and analytics tools (e.g., Google Analytics).
  • Strong analytical and quantitative skills, with the ability to translate data into actionable insights.
  • Excellent written and verbal communication skills, with strong copywriting and editing abilities.
  • Demonstrated ability to manage multiple projects simultaneously and meet deadlines.
  • Experience with marketing automation tools and CRM systems is a plus.
  • Creative thinking and problem-solving skills.
  • Ability to work independently and collaboratively in a fully remote team environment.
  • Certifications in Google Ads, Google Analytics, or other relevant digital marketing areas are highly desirable.
This is a fully remote role supporting marketing initiatives related to Mombasa, Mombasa, KE . If you are a results-oriented Digital Marketing Strategist eager to drive impactful campaigns from anywhere, we invite you to apply.
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Marketing Campaign Manager

80100 Nairobi, Nairobi KES400000 Annually WhatJobs remove_red_eye View All

Posted 20 days ago

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Job Description

full-time
Our client is seeking an experienced and strategic Marketing Campaign Manager to lead their digital marketing efforts. This is a fully remote position, offering a fantastic opportunity to manage impactful campaigns from anywhere. You will be responsible for planning, executing, and optimizing integrated marketing campaigns across multiple channels to achieve business objectives. This includes defining campaign goals, target audiences, messaging, and budget allocation. Your role will involve close collaboration with cross-functional teams, including creative, sales, and product development, to ensure cohesive campaign execution. You will oversee campaign performance tracking, analyze results, and provide detailed reports with recommendations for continuous improvement. The ideal candidate has a proven track record in developing and managing successful marketing campaigns, with a strong understanding of digital marketing platforms, analytics, and best practices. Excellent project management, communication, and analytical skills are essential. This remote role requires a high degree of organization, self-motivation, and the ability to thrive in a virtual team environment. You will be instrumental in driving brand awareness, lead generation, and customer acquisition through strategic and data-driven marketing initiatives.

Key Responsibilities:
  • Develop and manage comprehensive marketing campaign plans.
  • Define campaign objectives, target audiences, and key performance indicators (KPIs).
  • Oversee the execution of integrated marketing campaigns across digital and traditional channels.
  • Manage campaign budgets and ensure efficient resource allocation.
  • Analyze campaign performance data and generate actionable insights.
  • Collaborate with creative teams to develop campaign assets and messaging.
  • Coordinate with sales and other departments to align marketing efforts with business goals.
  • Stay updated on marketing trends and technologies to enhance campaign effectiveness.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in marketing campaign management.
  • Proven success in developing and executing integrated marketing campaigns.
  • Strong understanding of digital marketing channels and analytics tools.
  • Excellent project management, organizational, and communication skills.
  • Ability to work independently and manage multiple projects in a remote setting.
  • Proficiency in CRM and marketing automation platforms is a plus.
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Remote Senior Marketing Campaign Manager

80300 Nairobi, Nairobi KES430000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is seeking a dynamic and experienced Remote Senior Marketing Campaign Manager to lead and execute impactful marketing campaigns that drive brand awareness and customer engagement. This is a fully remote position, offering the flexibility to work from anywhere while orchestrating sophisticated marketing initiatives. You will be responsible for the end-to-end management of marketing campaigns across various channels, including digital, social media, email, and traditional media where applicable. The ideal candidate will possess a strong understanding of campaign strategy, execution, and performance analysis, with a proven ability to deliver measurable results. You will collaborate closely with creative teams, content creators, digital marketers, and sales teams to ensure cohesive messaging and successful campaign outcomes. Responsibilities include defining campaign objectives, developing creative briefs, managing campaign budgets, coordinating with external agencies, and tracking campaign performance against KPIs. This role requires exceptional organizational, communication, and project management skills, along with a creative mindset and a data-driven approach. We are looking for a proactive and strategic thinker passionate about creating compelling marketing experiences.
Responsibilities:
  • Develop and manage integrated marketing campaigns from concept to completion.
  • Define campaign objectives, target audiences, and key performance indicators (KPIs).
  • Create campaign briefs and collaborate with creative teams to develop campaign assets.
  • Manage campaign budgets, ensuring cost-effectiveness and ROI optimization.
  • Coordinate campaign execution across multiple channels, including digital, social media, email, and PR.
  • Track and analyze campaign performance data, providing regular reports and insights.
  • Optimize campaigns based on performance data to maximize effectiveness.
  • Manage relationships with external agencies and vendors.
  • Ensure brand consistency and messaging across all campaign touchpoints.
  • Stay informed about marketing trends and best practices to drive innovation.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in marketing campaign management.
  • Proven experience in developing and executing successful multi-channel marketing campaigns.
  • Strong understanding of digital marketing, social media, content marketing, and traditional marketing channels.
  • Excellent project management, organizational, and time management skills.
  • Proficiency with marketing automation platforms and analytics tools.
  • Strong analytical and problem-solving abilities.
  • Excellent written and verbal communication skills.
  • Creative thinking and ability to develop engaging campaign concepts.
  • Ability to work independently and collaborate effectively in a remote team environment.
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Senior Marketing Campaign Manager (Remote)

80102 Nairobi, Nairobi KES160000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a seasoned Senior Marketing Campaign Manager to lead their fully remote marketing initiatives. This role is crucial for the planning, execution, and optimization of integrated marketing campaigns across various channels to achieve business objectives. As a remote-first position, you will manage campaign lifecycles, collaborate with diverse teams, and ensure timely and effective delivery of marketing assets and messaging. The ideal candidate will have a strong understanding of marketing principles, campaign management methodologies, and digital marketing tactics. Responsibilities include developing campaign strategies, defining target audiences, setting KPIs, and managing budgets. You will oversee the creation of marketing collateral, coordinate with creative teams and vendors, and monitor campaign performance through robust analytics. Key performance indicators will include lead generation, customer acquisition, brand awareness, and engagement. Strong project management, organizational, and communication skills are essential, along with the ability to work effectively in a fast-paced, collaborative remote environment. A minimum of 7 years of experience in marketing campaign management is required, with a proven track record of successfully executing multi-channel campaigns. Experience in (mention a specific relevant industry like B2B SaaS, E-commerce, or Non-profit) is highly desirable. Proficiency in project management software (e.g., Asana, Trello, Monday.com) and marketing automation platforms is a plus. You should be a proactive problem-solver, adept at managing multiple projects simultaneously and driving campaigns to successful completion. A Bachelor's degree in Marketing, Business Administration, or a related field is mandatory. This is an exciting opportunity to drive impactful marketing campaigns for our client, contributing your strategic vision and execution skills from **Mombasa, Mombasa, KE**, within a flexible and highly collaborative remote work setting.
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