2 Senior Product Manager Fmcg Innovation Strategy jobs in whatjobs

Senior Product Manager - FMCG Innovation & Strategy

00200 Gathiruini KES5400000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a dynamic leader in the Fast-Moving Consumer Goods (FMCG) industry, is seeking a strategic and innovative Senior Product Manager to drive the development and success of their product portfolio. This critical role involves translating market insights and consumer needs into compelling product strategies, leading cross-functional teams through the product lifecycle, and ensuring profitable growth. You will be instrumental in identifying new market opportunities, defining product roadmaps, and launching groundbreaking products that resonate with consumers. This is a fully remote position, offering the flexibility to contribute to shaping the future of FMCG products from anywhere.This is a remote role, with the operational consideration for Mlolongo, Machakos, KE.

Responsibilities:
  • Define and execute product strategy, vision, and roadmap for assigned FMCG product lines.
  • Conduct comprehensive market research, competitor analysis, and consumer segmentation to identify opportunities and threats.
  • Lead the product development process from ideation through launch, collaborating closely with R&D, marketing, sales, and supply chain teams.
  • Develop detailed product requirements, specifications, and business cases.
  • Manage the product lifecycle, including pricing, positioning, and go-to-market strategies.
  • Analyze product performance metrics, sales data, and market trends to inform strategic decisions.
  • Champion product innovation and identify new product development opportunities.
  • Build strong relationships with internal stakeholders and external partners.
  • Present product strategies and performance updates to senior leadership.
  • Stay abreast of emerging trends in the FMCG sector, consumer behavior, and product innovation.
Qualifications:
  • Bachelor's degree in Business, Marketing, or a related field; MBA preferred.
  • Minimum of 5 years of experience in product management, preferably within the FMCG sector.
  • Proven track record of successfully launching and managing consumer products.
  • Strong understanding of market dynamics, consumer insights, and product development processes.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Demonstrated ability to lead cross-functional teams and influence stakeholders.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency with product management tools and methodologies.
  • Ability to thrive in a fast-paced, remote work environment.
  • Passion for innovation and consumer-centric product development.
This is a significant opportunity to influence the direction of popular consumer brands within a leading FMCG organization, offering substantial career growth and the freedom of a fully remote work setup.
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Senior Product Manager - FMCG Innovation & Strategy

50100 Kakamega, Western KES200000 Annually WhatJobs

Posted 9 days ago

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Job Description

full-time
Our client is seeking a dynamic and visionary Senior Product Manager to lead innovation and strategy within their Fast-Moving Consumer Goods (FMCG) division. This is a fully remote position, allowing you to shape product roadmaps and market strategies from anywhere. You will be responsible for identifying new market opportunities, developing innovative product concepts, and driving the successful launch and lifecycle management of a diverse product portfolio.

Key responsibilities include:
  • Developing and executing comprehensive product strategies and roadmaps for the FMCG portfolio, aligned with business objectives and market trends.
  • Conducting in-depth market research, consumer insights analysis, and competitive landscape assessments to identify unmet needs and opportunities.
  • Leading the ideation, development, and launch of new FMCG products, from concept to commercialization.
  • Defining product requirements, specifications, and user stories, and collaborating closely with R&D, marketing, sales, and operations teams.
  • Managing the entire product lifecycle, including product planning, development, launch, growth, and eventual end-of-life.
  • Developing compelling product positioning, messaging, and go-to-market strategies.
  • Monitoring product performance, analyzing sales data, and gathering customer feedback to identify areas for improvement and optimization.
  • Collaborating with cross-functional teams to ensure successful product launches and ongoing market success.
  • Managing product P&Ls and making data-driven decisions to maximize profitability and market share.
  • Staying abreast of emerging trends in the FMCG industry, including sustainability, digital innovation, and evolving consumer preferences.
  • Building and maintaining strong relationships with internal stakeholders and external partners.
  • Presenting product strategies, roadmaps, and performance updates to senior leadership.

The ideal candidate will possess an MBA or a Master's degree in Marketing, Business Administration, or a related field, with a minimum of 7 years of experience in product management, preferably within the FMCG sector. Proven experience in developing and launching successful consumer products is essential. Strong understanding of market dynamics, consumer behavior, and the FMCG value chain is required. Excellent analytical, strategic thinking, leadership, and communication skills are a must. Experience with data analytics tools and project management methodologies is beneficial. This remote role offers a significant opportunity to drive product innovation and market growth for **Kakamega, Kakamega, KE**, and globally.
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