245 Senior Fmcg Brand Manager jobs in whatjobs

Senior FMCG Brand Manager

00100 Tuwan KES250000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a highly experienced and results-driven Senior FMCG Brand Manager to spearhead brand strategy and execution within the fast-paced consumer goods sector. This is a fully remote position, offering the flexibility to work from anywhere. The successful candidate will be responsible for developing and implementing comprehensive brand plans that drive market share, consumer engagement, and profitability. Key responsibilities include conducting market research to identify consumer insights and emerging trends, developing innovative marketing campaigns across various channels, and managing brand budgets effectively. You will collaborate closely with cross-functional teams, including sales, product development, and supply chain, to ensure seamless brand delivery. The role demands a deep understanding of the FMCG landscape, proven experience in brand management, and exceptional analytical and strategic thinking skills. You will also be tasked with monitoring brand performance, analyzing sales data, and providing regular reports with actionable recommendations to senior leadership. Furthermore, you will be instrumental in fostering strong relationships with external agencies and partners. A key aspect of this role involves identifying new growth opportunities and developing strategies to capitalize on them. The ideal candidate will possess a strong creative flair, combined with a robust commercial acumen, and the ability to inspire and lead. You will be expected to stay abreast of competitor activities and market dynamics, adapting strategies as necessary to maintain a competitive edge. This is an exciting opportunity to make a significant impact on a growing brand portfolio. This role requires a proactive approach, excellent communication skills, and the ability to thrive in a dynamic, remote environment. The successful candidate will play a pivotal role in shaping the future success of our client's brands, ensuring they resonate with target consumers and achieve ambitious business objectives. Join our client's team and contribute to a culture of innovation and excellence in the FMCG industry. The opportunity to contribute remotely to strategic brand initiatives is paramount. The focus is on driving brand equity and market penetration through data-driven decisions and creative marketing executions.
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Senior FMCG Brand Manager

00100 Abothuguchi West KES250000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a highly motivated and experienced Senior FMCG Brand Manager to join their dynamic, fully remote team. This pivotal role is responsible for driving brand strategy, market penetration, and consumer engagement across the Fast-Moving Consumer Goods portfolio. The ideal candidate will possess a deep understanding of the FMCG landscape in Kenya and beyond, with a proven track record of successful brand development and campaign execution.

Responsibilities:
  • Develop and implement comprehensive brand strategies aligned with business objectives.
  • Conduct market research and competitive analysis to identify opportunities and threats.
  • Oversee the creation and execution of marketing campaigns across various channels, including digital, social media, and traditional advertising.
  • Manage brand budgets, ensuring optimal allocation of resources and ROI.
  • Collaborate with sales, product development, and supply chain teams to ensure cohesive brand experience.
  • Monitor brand performance metrics and provide regular reports to senior management.
  • Lead and mentor junior brand team members.
  • Champion innovation and product development within the brand portfolio.
  • Ensure consistent brand messaging and visual identity across all touchpoints.
  • Manage agency relationships and external partnerships.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
  • Minimum of 5-7 years of progressive experience in brand management within the FMCG sector.
  • Proven ability to develop and execute successful marketing strategies.
  • Strong understanding of consumer insights and market trends.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency in digital marketing tools and social media platforms.
  • Demonstrated leadership capabilities and experience managing teams.
  • Ability to work independently and effectively in a remote, fast-paced environment.
  • Familiarity with the Kenyan FMCG market is a significant advantage.
This is a unique opportunity to shape the future of prominent FMCG brands from the comfort of your home, contributing to the growth and success of Our client. We are looking for a strategic thinker with a passion for brands and a drive for results. If you are ready to take on a challenging and rewarding remote role, apply now to be considered for this exciting position based remotely serving the market around Nairobi, Nairobi, KE .
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Senior FMCG Brand Manager

10300 Nyeri Town KES350000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a highly motivated and experienced Senior FMCG Brand Manager to join their dynamic, remote-first marketing team. This pivotal role is responsible for driving brand growth, developing innovative marketing strategies, and ensuring brand consistency across all channels. The ideal candidate will possess a deep understanding of the Fast-Moving Consumer Goods (FMCG) sector, with a proven track record of successfully launching and managing brands in competitive markets. You will be instrumental in shaping brand perception, identifying new market opportunities, and analyzing consumer trends to inform future strategies. Key responsibilities include developing comprehensive brand plans, managing marketing budgets effectively, overseeing advertising and promotional campaigns, and collaborating closely with sales, product development, and research teams. You will also be responsible for monitoring competitor activities and market dynamics, providing regular performance reports and actionable insights to senior leadership. This role requires exceptional leadership skills, strategic thinking, and a creative approach to brand building. The successful candidate will be a proactive problem-solver, capable of managing multiple projects simultaneously and delivering results in a fast-paced, virtual environment. Essential qualifications include a Bachelor's degree in Marketing, Business Administration, or a related field; an MBA is a plus. A minimum of 7 years of experience in brand management within the FMCG industry is mandatory. Proficiency in digital marketing tools and analytics platforms is crucial. Excellent communication, presentation, and interpersonal skills are required, along with the ability to foster strong relationships with internal stakeholders and external agencies. This is a unique opportunity to make a significant impact on a leading brand from the comfort of your home office, contributing to our client's continued success in the Nyeri, Nyeri, KE region and beyond.
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Senior FMCG Brand Manager

80100 Shella KES210000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a rapidly growing international consumer goods company, is seeking an experienced and strategic Senior FMCG Brand Manager to join their fully remote marketing team. This critical role will be responsible for developing and executing comprehensive brand strategies to drive market share, revenue growth, and consumer engagement for key product lines. You will oversee all aspects of brand management, from market research and consumer insights to product development, marketing communications, and promotional campaigns. The ideal candidate possesses a deep understanding of the FMCG landscape, consumer behavior, and effective brand-building techniques. Proven experience in developing and launching successful brands, including a strong grasp of digital marketing, social media strategy, and traditional advertising, is essential. This is a remote-first position requiring exceptional leadership, strategic thinking, and cross-functional collaboration skills. You will work closely with sales, product development, supply chain, and creative agencies to ensure brand consistency and maximize market impact. Responsibilities include managing marketing budgets, analyzing campaign performance, and identifying opportunities for innovation and differentiation. Strong analytical skills are required to interpret market data, consumer feedback, and sales results to inform strategic decisions. Excellent communication and presentation skills are paramount for articulating brand vision and strategy to senior management and stakeholders. A Bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA or advanced degree is preferred. Our client is committed to fostering a dynamic and collaborative remote work environment that empowers its team members. You will have the autonomy to shape compelling brand narratives and drive market success. This is an exciting opportunity to leave your mark on well-known consumer brands and contribute to the growth of a leading FMCG organization from the convenience of your remote workspace. The ability to work independently, manage multiple priorities effectively, and lead diverse teams towards common goals is crucial. The successful candidate will demonstrate a passion for consumer insights and a track record of delivering measurable business results.
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Senior FMCG Brand Manager

30200 Tuwan KES250000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a highly motivated and results-oriented Senior FMCG Brand Manager to join their dynamic, fully remote team. This pivotal role will be instrumental in shaping and executing brand strategies that drive market share and consumer engagement. The ideal candidate will possess a deep understanding of the FMCG landscape, with a proven track record of successful brand management. You will be responsible for developing comprehensive brand plans, including product positioning, pricing strategies, promotional activities, and advertising campaigns, ensuring alignment with overall business objectives.

Key responsibilities include conducting market research and competitor analysis to identify opportunities and threats, translating insights into actionable strategies, and managing the brand's P&L to ensure profitability. You will collaborate closely with cross-functional teams, including marketing, sales, product development, and external agencies, to ensure seamless execution of brand initiatives. This role requires a strategic thinker with exceptional analytical and problem-solving skills, capable of managing multiple projects simultaneously in a fast-paced environment. The ability to communicate effectively with stakeholders at all levels is crucial. As a fully remote position, you will leverage digital collaboration tools to maintain strong team cohesion and productivity. Experience with digital marketing, social media strategy, and e-commerce platforms is highly desirable. The ability to adapt to evolving market trends and consumer preferences will be key to success. Join us and make a significant impact on a portfolio of well-loved brands. The ideal candidate must be proactive, have a strong sense of ownership, and be passionate about building brands that resonate with consumers across Eldoret, Uasin Gishu, KE and beyond. This is an exciting opportunity to advance your career in brand management within a forward-thinking organization.
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Senior FMCG Brand Manager

01000 Makongeni KES190000 Monthly WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a dynamic and rapidly growing Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced Senior FMCG Brand Manager to drive brand strategy and execution for their key product lines. This is a fully remote position, offering an excellent opportunity for a seasoned marketing professional to make a significant impact on brand growth and market share. The successful candidate will be responsible for developing and implementing comprehensive brand plans, including marketing strategies, advertising campaigns, and promotional activities. You will conduct market research and competitive analysis to identify consumer insights and market trends, translating them into actionable brand initiatives. Key responsibilities include managing the brand budget, working with cross-functional teams (sales, product development, digital marketing), and overseeing agency partners. The ideal candidate will possess a deep understanding of the FMCG landscape, strong analytical skills, and a proven track record of successful brand management. Exceptional communication and presentation skills are essential, as you will be presenting strategies and results to senior leadership, all within a remote environment. This role requires a creative thinker with a strategic mindset, adept at navigating the complexities of the consumer market and delivering measurable results. Proficiency in digital marketing, social media strategy, and data analysis tools is highly desirable. If you are a driven and innovative Brand Manager looking for a challenging remote role with a leading FMCG player, we encourage you to apply and help shape the future of our brands.
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Senior FMCG Brand Manager

30100 Tuwan KES2200000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is actively searching for an experienced and strategic Senior FMCG Brand Manager to drive brand growth and market penetration within their fully remote team structure. This role is pivotal in shaping brand identity, developing marketing strategies, and ensuring the successful execution of campaigns across various channels. You will be responsible for analyzing market trends, consumer behavior, and competitive activity to identify opportunities and threats for assigned brands. The Senior Brand Manager will lead the development and implementation of integrated marketing plans, including advertising, promotions, digital marketing, and public relations. You will manage the brand's P&L, budget, and ensure profitable growth. Collaboration with sales teams, product development, and external agencies is essential to achieve brand objectives. The ideal candidate will possess a deep understanding of the Fast-Moving Consumer Goods (FMCG) sector, with a proven track record of successfully launching and managing consumer brands. Strong analytical skills, strategic thinking, and excellent project management capabilities are required. This is a remote-first position, emphasizing strong communication, organizational skills, and the ability to thrive in a virtual environment. You will be instrumental in building brand equity, fostering consumer engagement, and driving market share. Responsibilities include overseeing brand positioning, messaging, and ensuring consistent brand representation across all touchpoints. The successful candidate will be a highly motivated self-starter, capable of working independently and leading cross-functional initiatives. This is an excellent opportunity for a seasoned marketing professional to take on significant responsibility and make a substantial impact on brand success in a fully remote setting. The role is associated with **Eldoret, Uasin Gishu, KE**, but is entirely remote.
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Senior FMCG Brand Manager

60200 Meru , Eastern KES230000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a dynamic and fast-growing Fast-Moving Consumer Goods (FMCG) company, is seeking an innovative and results-driven Senior FMCG Brand Manager to join their fully remote marketing team. This crucial role will be responsible for developing and executing comprehensive brand strategies to drive market share, sales growth, and brand equity for key product lines. You will lead the entire brand lifecycle, from market research and product innovation to campaign development, execution, and performance analysis. Key responsibilities include defining brand positioning, managing marketing budgets, collaborating with cross-functional teams (sales, R&D, supply chain), and leading advertising and promotional activities. The ideal candidate possesses a deep understanding of consumer behavior, market trends, and the competitive landscape within the FMCG sector. Proven experience in brand management, including successful product launches and integrated marketing campaigns, is essential. This is a fully remote position, requiring exceptional strategic thinking, creativity, leadership, and communication skills. You will be expected to deliver impactful results, manage multiple projects simultaneously, and maintain strong relationships with internal and external stakeholders. We are looking for a passionate brand builder with a data-driven approach and a proven ability to inspire teams and drive brand success. This role offers a unique opportunity to shape the future of prominent FMCG brands and contribute to significant business growth from a remote environment.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA is highly preferred.
  • Minimum of 7 years of progressive experience in brand management, specifically within the FMCG industry.
  • Proven track record of developing and executing successful brand strategies and marketing campaigns that delivered measurable results.
  • Strong understanding of market research, consumer insights, and competitive analysis.
  • Experience with product development, go-to-market strategies, and integrated marketing communications (digital, traditional, social media).
  • Excellent financial acumen, including budget management and ROI analysis.
  • Strong leadership, project management, and cross-functional collaboration skills.
  • Exceptional written and verbal communication and presentation skills.
  • Demonstrated ability to think strategically and creatively, with a passion for building strong brands.
  • Proficiency in data analysis and ability to translate insights into actionable strategies.
  • Must be highly motivated, proactive, and able to work effectively independently in a remote setting.
  • Experience with international markets is a plus.
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Senior FMCG Brand Manager

60100 Meru , Eastern KES350000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and results-driven Senior FMCG Brand Manager for a fully remote position. This role is critical in shaping and executing brand strategies that drive market share, enhance brand equity, and achieve ambitious sales targets. You will be responsible for developing and implementing comprehensive brand plans, including marketing campaigns, product innovation, and go-to-market strategies. The ideal candidate will possess a deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG industry. This is a remote-first opportunity, requiring exceptional leadership, communication, and analytical skills to effectively manage brands and collaborate with cross-functional teams virtually. Your responsibilities will include overseeing brand P&L, managing advertising and promotional budgets, and working closely with sales teams to ensure effective product distribution and visibility. You will lead market research initiatives to identify consumer needs and preferences, translating these insights into actionable brand initiatives. The ability to manage multiple projects simultaneously, drive innovation, and deliver measurable results is paramount. Experience in digital marketing, social media strategy, and e-commerce activation is highly valued. If you are a passionate and experienced FMCG marketer looking for a challenging and rewarding remote career opportunity to elevate iconic brands, we encourage you to apply. Your strategic vision and execution expertise will be vital in driving our brands' success and capturing new market opportunities.
This advertiser has chosen not to accept applicants from your region.

Senior FMCG Brand Manager

80200 Shella KES155000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is a dynamic and rapidly growing player in the Fast-Moving Consumer Goods (FMCG) sector, seeking an experienced and innovative Senior Brand Manager. This is a fully remote position where you will be responsible for driving brand strategy, enhancing market presence, and increasing consumer engagement for key brands. You will play a pivotal role in developing and executing impactful marketing campaigns, product innovation, and overall brand growth. The ideal candidate possesses a deep understanding of consumer behavior, brand management principles, and a proven track record of success in the FMCG industry.

Responsibilities:
  • Develop and execute comprehensive brand strategies to drive market share and profitability.
  • Conduct market research and consumer insights analysis to identify key trends and opportunities.
  • Develop and manage annual marketing plans, including advertising, promotions, digital marketing, and public relations initiatives.
  • Oversee product development and innovation pipelines, from concept to launch.
  • Manage brand P&L, ensuring profitable growth and effective budget allocation.
  • Collaborate closely with sales, R&D, supply chain, and creative agencies to ensure seamless execution of brand plans.
  • Monitor competitor activities and market dynamics, adjusting strategies as needed.
  • Develop compelling brand messaging and ensure consistent brand execution across all touchpoints.
  • Lead and mentor a team of brand associates, fostering a high-performance culture.
  • Track and analyze brand performance metrics, providing regular reports and actionable insights to senior leadership.
Qualifications:
  • Master's degree in Business Administration, Marketing, or a related field.
  • Minimum of 5-7 years of progressive experience in brand management within the FMCG industry.
  • Proven track record of successfully launching and growing brands, with demonstrable success in driving sales and market share.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency in marketing analytics tools and software.
  • Ability to manage multiple projects, prioritize tasks, and thrive in a fast-paced, remote environment.
  • Creative thinker with a passion for building strong consumer brands.
  • This is a fully remote position, but requires an understanding of consumer markets relevant to Malindi, Kilifi, KE .
This advertiser has chosen not to accept applicants from your region.

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