3 Senior Digital Marketing Strategist Media PR jobs in whatjobs
Senior Digital Marketing Strategist (Media & PR)
Posted 12 days ago
Job Viewed
Job Description
Our client is a dynamic media and public relations firm seeking an accomplished Senior Digital Marketing Strategist to lead their online presence and campaign initiatives. This is a fully remote position, offering the flexibility to craft compelling digital narratives from anywhere. The ideal candidate will possess extensive experience in developing and executing data-driven digital marketing strategies that enhance brand visibility, engagement, and PR impact.
As a Senior Digital Marketing Strategist, you will be instrumental in shaping our client's digital footprint across various platforms. You will be responsible for conceptualizing and implementing innovative online marketing campaigns, managing social media channels, optimizing website content for search engines, and leveraging paid advertising to achieve key communication objectives. Your role will involve close collaboration with PR teams, content creators, and analytics specialists to ensure cohesive and effective brand messaging. You will play a pivotal role in amplifying our client's message, building online communities, and managing their digital reputation.
Key Responsibilities:
Required qualifications include a Bachelor's degree in Marketing, Communications, Public Relations, or a related field. A Master's degree is preferred. A minimum of 7 years of experience in digital marketing, with a significant focus on social media management, SEO, SEM, and content strategy, is essential. Proven experience within the media or PR industry is highly advantageous. Demonstrable success in managing paid advertising campaigns and achieving measurable results is mandatory. Strong analytical skills and proficiency with digital marketing analytics tools (e.g., Google Analytics, social media analytics) are required. Excellent written and verbal communication skills, with a keen eye for detail and creativity, are critical. This remote role demands a self-starter with a strategic mindset and the ability to thrive in a fast-paced, evolving digital environment.
As a Senior Digital Marketing Strategist, you will be instrumental in shaping our client's digital footprint across various platforms. You will be responsible for conceptualizing and implementing innovative online marketing campaigns, managing social media channels, optimizing website content for search engines, and leveraging paid advertising to achieve key communication objectives. Your role will involve close collaboration with PR teams, content creators, and analytics specialists to ensure cohesive and effective brand messaging. You will play a pivotal role in amplifying our client's message, building online communities, and managing their digital reputation.
Key Responsibilities:
- Develop and execute comprehensive digital marketing and social media strategies aligned with PR and communication goals.
- Manage and grow the client's presence across key social media platforms (e.g., Twitter, LinkedIn, Facebook, Instagram).
- Oversee the creation and optimization of engaging content for digital channels, including website copy, blog posts, and social media updates.
- Plan, execute, and monitor paid advertising campaigns (e.g., Google Ads, social media ads) to maximize reach and ROI.
- Conduct keyword research and implement SEO best practices to improve organic search rankings.
- Analyze campaign performance data, generate insightful reports, and provide recommendations for optimization.
- Stay abreast of the latest digital marketing trends, tools, and best practices, particularly within the media and PR landscape.
- Collaborate with PR teams to integrate digital strategies with traditional media outreach and crisis communication efforts.
- Manage online reputation and monitor brand mentions across the web.
- Identify and engage with online influencers and media outlets.
- Develop and manage digital marketing budgets effectively.
Required qualifications include a Bachelor's degree in Marketing, Communications, Public Relations, or a related field. A Master's degree is preferred. A minimum of 7 years of experience in digital marketing, with a significant focus on social media management, SEO, SEM, and content strategy, is essential. Proven experience within the media or PR industry is highly advantageous. Demonstrable success in managing paid advertising campaigns and achieving measurable results is mandatory. Strong analytical skills and proficiency with digital marketing analytics tools (e.g., Google Analytics, social media analytics) are required. Excellent written and verbal communication skills, with a keen eye for detail and creativity, are critical. This remote role demands a self-starter with a strategic mindset and the ability to thrive in a fast-paced, evolving digital environment.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Media & PR
Posted 11 days ago
Job Viewed
Job Description
Our client, a dynamic and innovative media house, is seeking a creative and results-driven Senior Digital Marketing Strategist to lead their online presence and public relations efforts. This role is pivotal in developing and executing cutting-edge digital marketing campaigns that enhance brand visibility, engage target audiences, and drive measurable results across all digital platforms. As a fully remote position, you will have the flexibility to craft and implement strategies from your home office, collaborating with a talented team of marketing, content, and PR professionals. The media's reach is significant within **Embu, Embu, KE**, but the role operates entirely remotely.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing.
- Manage and optimize paid advertising campaigns across various platforms (e.g., Google Ads, social media ads) to achieve performance goals.
- Oversee social media strategy, content calendar, and community management to foster engagement and brand loyalty.
- Analyze website traffic, campaign performance, and audience engagement metrics, providing actionable insights and recommendations.
- Conduct keyword research and implement SEO best practices to improve organic search rankings.
- Develop and execute email marketing campaigns to nurture leads and engage existing audiences.
- Collaborate with content creators to ensure digital content aligns with marketing objectives and brand messaging.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage the company's online reputation and proactively address any PR-related issues in the digital space.
- Develop and implement strategies for influencer marketing and affiliate partnerships.
- Work closely with PR teams to amplify media coverage and key messages online.
- Identify and leverage new digital channels and opportunities for audience reach.
- Track and report on key performance indicators (KPIs) to senior management.
- Manage digital marketing budgets effectively and ensure optimal ROI.
- Contribute to the overall marketing and communication strategy of the organization.
- Bachelor's degree in Marketing, Communications, Public Relations, or a related field; Master's degree is a plus.
- Minimum of 6 years of experience in digital marketing, with a strong focus on strategy development and execution.
- Proven expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
- Hands-on experience with major digital advertising platforms (e.g., Google Ads, Facebook Ads Manager).
- Proficiency in web analytics tools (e.g., Google Analytics) and reporting dashboards.
- Strong understanding of PR principles and online reputation management.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional written and verbal communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment.
- Experience working with CMS platforms (e.g., WordPress).
- Knowledge of A/B testing and conversion rate optimization (CRO).
- Ability to work autonomously and collaboratively in a remote team setting.
- Creative and innovative mindset with a passion for digital storytelling.
- Experience in the media or PR industry is highly advantageous.
- Strong understanding of current digital trends and emerging platforms.
This advertiser has chosen not to accept applicants from your region.
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Senior Digital Marketing Strategist - Media & PR
Posted 10 days ago
Job Viewed
Job Description
Our client, a dynamic media and public relations firm, is seeking a highly creative and analytical Senior Digital Marketing Strategist. This is a fully remote position, allowing you to drive impactful digital campaigns from anywhere. You will be responsible for developing and executing comprehensive digital marketing strategies across various platforms, including social media, search engines, and email marketing, to enhance brand visibility and engagement for our diverse clientele. The ideal candidate will possess a deep understanding of SEO, SEM, content marketing, social media management, and data analytics. Your role will involve collaborating with PR teams, content creators, and clients to craft compelling narratives and drive measurable results. A proven track record of developing and implementing successful digital campaigns is essential.
Responsibilities:
Responsibilities:
- Develop and implement integrated digital marketing strategies aligned with client PR objectives.
- Manage and optimize SEO and SEM campaigns to improve search engine rankings and drive website traffic.
- Create and curate engaging content for social media platforms, driving audience interaction and growth.
- Develop and execute email marketing campaigns to nurture leads and build customer loyalty.
- Analyze website traffic, campaign performance, and user behavior data to identify trends and insights.
- Prepare detailed performance reports and present findings and recommendations to clients and internal teams.
- Collaborate with PR and content teams to ensure a cohesive brand message across all digital channels.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Manage digital advertising budgets and optimize spend for maximum ROI.
- Identify new digital marketing opportunities and innovative strategies.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong focus on strategy development and execution.
- Proven expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency in using digital analytics tools (e.g., Google Analytics, Adobe Analytics) and reporting platforms.
- Experience with marketing automation tools and CRM systems is a plus.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional written and verbal communication skills, with the ability to craft compelling marketing copy.
- Demonstrated ability to manage multiple projects and meet deadlines in a fast-paced, remote environment.
- Creative mindset and a passion for staying ahead of digital trends.
- Experience working with clients in the media or PR industry is highly desirable.
This advertiser has chosen not to accept applicants from your region.
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