3 Senior Digital Marketing Strategist E Commerce Social Media Remote jobs in whatjobs

Senior Digital Marketing Strategist - E-commerce & Social Media - Remote

00201 Ongata Rongai, Rift Valley KES1600000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client is looking for a creative and results-driven Senior Digital Marketing Strategist with a specialized focus on e-commerce and social media. This is a critical, fully remote role responsible for developing and executing comprehensive digital marketing campaigns that drive brand awareness, customer engagement, and online sales. You will leverage your expertise in SEO, SEM, content marketing, social media strategy, email marketing, and analytics to create integrated campaigns across multiple channels. The ideal candidate will possess a deep understanding of the e-commerce landscape, social media trends, and consumer behavior. You must have a proven track record of managing successful digital marketing initiatives, optimizing campaign performance, and demonstrating ROI. As a remote-first position, strong self-motivation, excellent communication, and collaboration skills are essential to work effectively with internal teams and external partners. We seek a strategic thinker who can translate business objectives into effective digital marketing plans and who thrives in a dynamic, virtual environment.

Responsibilities:
  • Develop and implement data-driven digital marketing strategies aligned with e-commerce and social media objectives.
  • Manage and optimize paid advertising campaigns (SEM, social media ads) to maximize reach, engagement, and conversion rates.
  • Oversee social media strategy, content creation, community management, and platform growth.
  • Implement and manage SEO strategies to improve organic search rankings and website traffic.
  • Develop and execute email marketing campaigns, including segmentation, automation, and performance tracking.
  • Create compelling and engaging content for various digital channels, including website copy, blog posts, social media updates, and ad creatives.
  • Monitor, analyze, and report on campaign performance using tools like Google Analytics, social media analytics, and CRM data.
  • Identify key performance indicators (KPIs) and provide insights and recommendations for continuous improvement.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Collaborate with cross-functional teams (e.g., sales, product, design) to ensure cohesive brand messaging and campaign execution.
  • Manage digital marketing budgets effectively to achieve optimal ROI.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong emphasis on e-commerce and social media.
  • Proven expertise in SEO, SEM (Google Ads, Bing Ads), social media marketing (Facebook, Instagram, LinkedIn, TikTok), email marketing, and content marketing.
  • Proficiency with Google Analytics, Google Tag Manager, and other web analytics platforms.
  • Experience with social media management tools (e.g., Hootsuite, Buffer) and marketing automation platforms.
  • Strong understanding of e-commerce platforms and strategies.
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Superior written and verbal communication and presentation skills.
  • Demonstrated ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Creative mindset with a passion for storytelling and building online communities.
  • Experience managing advertising budgets and demonstrating campaign ROI.

This is a fantastic opportunity to lead digital marketing efforts for a growing brand and make a significant impact on online sales and brand presence, all within the flexibility of a fully remote role. If you are a strategic digital marketer passionate about e-commerce and social media, we want to hear from you.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist - E-commerce & Social Media (Remote)

01230 Makongeni KES600000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client is seeking a creative and data-driven Senior Digital Marketing Strategist to lead their e-commerce and social media marketing efforts. This is a fully remote position, allowing you to craft and implement innovative strategies from anywhere. You will be responsible for developing and executing comprehensive digital marketing campaigns that drive online sales, enhance brand awareness, and foster community engagement across various social media platforms. The ideal candidate possesses a deep understanding of e-commerce best practices, SEO, SEM, content marketing, email marketing, and social media strategy. You will analyze market trends, identify target audiences, and leverage data analytics to optimize campaign performance and maximize ROI. Key responsibilities include managing social media content calendars, running paid social campaigns, optimizing website conversion rates, and collaborating with cross-functional teams to ensure a cohesive brand message. Strong analytical, creative, and project management skills are essential. Excellent written and verbal communication abilities are required for developing engaging content and reporting on campaign results. If you are a strategic thinker with a passion for digital marketing and e-commerce, and you thrive in an autonomous, remote work environment, we encourage you to apply.
Responsibilities:
  • Develop and execute comprehensive digital marketing strategies for e-commerce and social media.
  • Manage social media content calendars, posting schedules, and community engagement.
  • Plan, implement, and optimize paid social media advertising campaigns.
  • Oversee SEO and SEM strategies to improve online visibility and drive traffic.
  • Develop and execute email marketing campaigns to nurture leads and drive sales.
  • Analyze website traffic and user behavior to identify optimization opportunities.
  • Track, measure, and report on the performance of all digital marketing campaigns.
  • Collaborate with design and content teams to create compelling marketing materials.
  • Stay up-to-date with the latest digital marketing trends and technologies.
  • Manage and optimize the e-commerce platform for improved user experience and conversion rates.
  • Conduct market research and competitor analysis to inform strategy.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 5+ years of experience in digital marketing, with a focus on e-commerce and social media.
  • Proven experience in developing and executing successful digital marketing campaigns.
  • In-depth knowledge of SEO, SEM, social media platforms, email marketing, and analytics tools (e.g., Google Analytics, social media analytics).
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and CRM systems.
  • Strong analytical skills and ability to interpret data to drive strategic decisions.
  • Excellent written and verbal communication skills.
  • Creative thinker with a strong eye for detail.
  • Ability to work independently and manage multiple projects in a remote setting.
  • Experience with A/B testing and conversion rate optimization.
This role offers an exciting opportunity to shape the digital presence of a growing brand and drive significant online growth.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Strategist (E-commerce & Social Media) (Remote)

30100 Moiben KES340000 Annually WhatJobs

Posted 11 days ago

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Job Description

full-time
Our client is seeking a visionary and results-oriented Senior Digital Marketing Strategist specializing in E-commerce and Social Media to join their fully remote marketing team. This role is critical in developing and executing comprehensive digital strategies that drive online sales, enhance brand engagement, and foster community growth across social platforms. You will be responsible for creating data-driven marketing plans, managing multi-channel campaigns, and optimizing performance to achieve key business objectives. The ideal candidate possesses extensive experience in e-commerce marketing, social media management, content strategy, SEO/SEM, and paid advertising. You will leverage your expertise to identify target audiences, craft compelling campaigns, and analyze performance metrics to refine strategies and maximize ROI. This position requires strong analytical skills, creativity, and the ability to lead projects and collaborate effectively with cross-functional teams in a virtual environment. You will stay ahead of industry trends, emerging technologies, and platform updates to ensure our client remains competitive. We are looking for a proactive and self-motivated individual who thrives in an autonomous remote setting and can translate complex marketing concepts into actionable plans. Responsibilities include:
  • Developing and implementing integrated digital marketing strategies for e-commerce and social media channels.
  • Managing and optimizing paid advertising campaigns across platforms like Google Ads, Facebook Ads, Instagram Ads, etc.
  • Overseeing social media content calendars, community management, and engagement strategies.
  • Conducting keyword research and implementing SEO best practices to improve organic visibility.
  • Analyzing website traffic, campaign performance, and sales data to identify insights and drive optimization.
  • Creating and managing email marketing campaigns to nurture leads and drive conversions.
  • Collaborating with creative teams to develop engaging marketing assets (copy, visuals, videos).
  • Staying up-to-date with the latest digital marketing trends, tools, and best practices.
  • Managing relationships with digital marketing agencies or vendors as needed.
  • Reporting on campaign performance and providing strategic recommendations to stakeholders.
Qualifications:
  • Bachelor's degree in Marketing, Digital Media, Business, or a related field.
  • Minimum of 6 years of progressive experience in digital marketing, with a strong focus on e-commerce and social media.
  • Proven track record of developing and executing successful digital marketing campaigns that drive sales and engagement.
  • In-depth knowledge of SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms (e.g., Hootsuite, Buffer), and email marketing software.
  • Strong analytical and data interpretation skills.
  • Excellent written and verbal communication skills.
  • Ability to manage multiple projects and meet deadlines in a fast-paced, remote environment.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is essential.
This is an exciting remote opportunity to lead digital marketing initiatives for a dynamic brand, contributing to significant growth in online sales and brand presence, with strategic considerations for market activities around Eldoret, Uasin Gishu, KE .
This advertiser has chosen not to accept applicants from your region.
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