9 Senior Digital Marketing Manager jobs in whatjobs

Senior Digital Marketing Manager

80100 Nairobi, Nairobi KES700000 Annually WhatJobs

Posted 21 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce innovator, is seeking a highly skilled and results-oriented Senior Digital Marketing Manager to lead their digital marketing efforts. This is a fully remote position, offering the flexibility to work from anywhere in Kenya. You will be responsible for developing and executing cutting-edge digital marketing strategies to drive customer acquisition, engagement, and revenue growth for our client's online presence, contributing significantly to their business goals in the vibrant market of Mombasa, Mombasa, KE and beyond.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
  • Manage and optimize digital advertising campaigns (Google Ads, Social Media Ads) to maximize ROI.
  • Oversee the creation and distribution of engaging content across all digital platforms.
  • Analyze website traffic and user behavior, identifying opportunities for conversion rate optimization (CRO).
  • Manage the company's social media presence, fostering community engagement and brand loyalty.
  • Develop and execute email marketing campaigns, including segmentation, automation, and A/B testing.
  • Stay abreast of the latest trends and technologies in digital marketing and e-commerce.
  • Collaborate with cross-functional teams (e.g., sales, product development) to align marketing efforts with business objectives.
  • Manage the digital marketing budget effectively and report on campaign performance.
  • Conduct market research and competitor analysis to identify new opportunities.
  • Lead and mentor a team of digital marketing specialists.
  • Utilize data analytics tools (e.g., Google Analytics) to track, measure, and report on the success of digital marketing initiatives.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
  • Minimum of 7 years of experience in digital marketing, with a proven track record of success in driving online growth.
  • In-depth knowledge of SEO, SEM, PPC, social media marketing, email marketing, and content marketing strategies.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
  • Strong analytical and data interpretation skills.
  • Excellent project management and organizational abilities.
  • Outstanding written and verbal communication skills.
  • Demonstrated ability to work independently and lead a remote team effectively.
  • Experience in e-commerce or B2C marketing is highly preferred.
  • Ability to contribute remotely while supporting the market presence in Mombasa, Mombasa, KE .
This is an exceptional opportunity to lead the digital marketing vision for a dynamic company and drive significant business growth. If you are a data-driven strategist with a passion for digital innovation, apply today for this exciting remote role.
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Senior Digital Marketing Manager

80102 Nairobi, Nairobi KES110000 Annually WhatJobs

Posted 17 days ago

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Job Description

full-time
Our client, a rapidly growing e-commerce startup, is seeking an accomplished Senior Digital Marketing Manager to spearhead their online marketing efforts. This is a fully remote position, requiring a strategic thinker with a proven track record in developing and executing comprehensive digital marketing campaigns. You will be responsible for driving brand awareness, customer acquisition, and revenue growth through various digital channels. The ideal candidate will possess deep expertise in SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising. You will analyze market trends, identify new opportunities, and optimize campaigns for maximum ROI. This role demands excellent analytical skills, creativity, and the ability to manage multiple projects simultaneously in a remote environment. You will lead a small team and collaborate closely with product and sales departments.

Key Responsibilities:
  • Develop and implement innovative digital marketing strategies to achieve business objectives.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive organic traffic.
  • Oversee content marketing initiatives, including blog posts, articles, infographics, and video content.
  • Develop and execute social media marketing strategies to enhance brand engagement and community building.
  • Design and manage email marketing campaigns for lead nurturing and customer retention.
  • Plan and execute paid advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads).
  • Analyze campaign performance, generate insightful reports, and provide actionable recommendations for optimization.
  • Conduct market research and competitor analysis to identify emerging trends and opportunities.
  • Manage the digital marketing budget effectively and ensure optimal resource allocation.
  • Stay up-to-date with the latest digital marketing trends, tools, and technologies.
  • Collaborate with cross-functional teams to ensure brand consistency across all digital touchpoints.
  • Lead and mentor junior marketing specialists.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 6 years of experience in digital marketing, with a strong focus on strategy and execution.
  • Demonstrated success in driving measurable results through various digital channels.
  • Expertise in SEO, SEM, content marketing, social media, email marketing, and paid advertising.
  • Proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush, HubSpot).
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving abilities.
  • Experience with marketing automation platforms is a plus.
  • Ability to manage projects independently and thrive in a remote work setting.
  • Creative mindset with a data-driven approach.
If you are a passionate digital marketer looking to make a significant impact in a remote-first environment, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager

80100 Nairobi, Nairobi KES2500000 Annually WhatJobs

Posted 16 days ago

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Job Description

full-time
Our client, a dynamic and growing e-commerce company, is seeking a strategic and results-driven Senior Digital Marketing Manager to lead our online marketing initiatives in a fully remote capacity. This role is critical to driving brand awareness, customer acquisition, and revenue growth through innovative digital strategies. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing. The ideal candidate possesses a deep understanding of the digital landscape, a proven ability to analyze campaign performance, and strong leadership skills to guide a remote marketing team. Responsibilities include:
  • Developing and executing data-driven digital marketing strategies to achieve business objectives, including lead generation, customer acquisition, and retention.
  • Managing and optimizing SEO/SEM campaigns to improve search engine rankings and drive qualified traffic.
  • Overseeing social media strategy and content creation across various platforms to enhance brand engagement and community building.
  • Designing and implementing effective email marketing campaigns, including segmentation, automation, and A/B testing.
  • Developing and managing a content marketing strategy to attract and engage target audiences.
  • Analyzing campaign performance using analytics tools (e.g., Google Analytics, Adobe Analytics) and providing actionable insights and recommendations.
  • Managing the digital marketing budget, ensuring optimal allocation of resources for maximum ROI.
  • Collaborating with cross-functional teams, including sales, product, and creative, to ensure integrated marketing efforts.
  • Staying abreast of the latest digital marketing trends, tools, and best practices.
  • Leading and mentoring junior marketing specialists within the remote team.
  • Identifying new opportunities for growth and innovation in the digital space.
  • Conducting market research and competitive analysis to inform marketing strategies.
A Bachelor's degree in Marketing, Business Administration, Communications, or a related field is required. A minimum of 6 years of progressive experience in digital marketing, with at least 3 years in a management or leadership role, is essential. Proven expertise in SEO, SEM, social media marketing, email marketing, content marketing, and marketing analytics is a must. Proficiency in marketing automation platforms, CRM systems, and various analytics tools is highly desirable. Excellent strategic thinking, analytical skills, and communication abilities are paramount for this remote position. If you are passionate about digital growth, leading a high-performing team, and thrive in a fully remote, collaborative environment, we encourage you to apply. This is a fantastic opportunity to make a significant impact on our company's success from anywhere.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager

80200 Nairobi, Nairobi KES280000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client, a dynamic and rapidly expanding e-commerce platform, is seeking an experienced and strategic Senior Digital Marketing Manager to lead their online marketing efforts. This position is fully remote, offering the flexibility to work from any location within Kenya. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth. Key responsibilities include overseeing SEO/SEM, social media marketing, email marketing, content marketing, and paid advertising strategies. The ideal candidate will have a deep understanding of digital marketing analytics, performance tracking, and ROI optimization. You will manage marketing budgets, analyze campaign performance data, and provide actionable insights to optimize strategies. Collaboration with cross-functional teams, including sales, product, and creative departments, will be essential. We are looking for a creative thinker with a data-driven approach, excellent leadership skills, and a proven ability to achieve measurable results in a remote setting. This is an exciting opportunity to shape the digital presence of a thriving company and work in a collaborative, remote-first environment. You will play a pivotal role in developing innovative marketing initiatives and driving significant growth for our client. Strong analytical skills, a passion for digital trends, and a commitment to achieving marketing excellence are essential. Your expertise will be crucial in navigating the competitive digital landscape and ensuring our client stands out. We are committed to fostering a supportive and innovative workplace where your contributions are valued and recognized. Join us in building a powerful online brand presence through cutting-edge digital strategies.
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Senior Digital Marketing Manager

80100 Nairobi, Nairobi KES140000 Annually WhatJobs

Posted 12 days ago

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Job Description

full-time
Our client is seeking an innovative and results-driven Senior Digital Marketing Manager to join their dynamic, fully remote team. This role will be responsible for developing, implementing, and managing comprehensive digital marketing strategies to enhance brand awareness, drive website traffic, and generate leads. The ideal candidate will have a deep understanding of SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising campaigns. You will lead a team of digital marketing professionals, guiding them in campaign execution and performance analysis. Key responsibilities include setting marketing goals, managing budgets, analyzing campaign performance data, and optimizing strategies for maximum ROI. You will also stay abreast of the latest digital marketing trends and technologies, identifying opportunities for innovation and competitive advantage. This is a remote-first position requiring strong leadership, excellent communication, and exceptional analytical skills. The ability to manage projects independently, collaborate effectively with cross-functional teams in a virtual environment, and report on key metrics is essential. We are looking for a creative thinker with a proven track record of success in driving digital marketing initiatives that deliver measurable results. The successful candidate will be adept at utilizing marketing automation platforms and analytics tools. This is an exciting opportunity to shape our digital presence and contribute to our growth objectives. While our company has a significant presence in **Mombasa, Mombasa, KE**, this role is fully remote, offering widespread flexibility.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager

80100 Nairobi, Nairobi KES210000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is looking for a strategic and results-driven Senior Digital Marketing Manager to spearhead their online marketing efforts. This is a fully remote role, offering the flexibility to work from anywhere while driving impactful marketing campaigns. You will be responsible for developing and executing comprehensive digital marketing strategies across all online channels, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. The ideal candidate will have a proven track record of successfully managing and optimizing digital marketing campaigns to achieve business objectives, such as increasing brand awareness, driving website traffic, generating leads, and maximizing conversions. Your responsibilities will include defining campaign goals and KPIs, managing marketing budgets, conducting market research and competitor analysis, and analyzing campaign performance data to identify areas for improvement. You will work closely with creative, content, and web development teams to ensure cohesive and effective campaign execution. Strong analytical skills, proficiency with digital marketing tools (e.g., Google Analytics, SEMrush, HubSpot), and excellent leadership and communication abilities are essential. You will lead and mentor a team of marketing professionals, fostering a collaborative and high-performing environment. This role requires a deep understanding of the digital landscape, emerging trends, and best practices in online advertising and marketing automation. The insights and strategies you develop will be crucial for our client's online presence and growth, particularly within competitive markets like Mombasa, Mombasa, KE . If you are a passionate and experienced digital marketer seeking a challenging and rewarding remote leadership opportunity, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager

80100 Nairobi, Nairobi KES170000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is seeking a highly experienced and innovative Senior Digital Marketing Manager to lead their marketing efforts within a fully remote, globally distributed team. This role is crucial for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will be responsible for managing all aspects of our online presence, including SEO, SEM, social media marketing, email marketing, content marketing, and paid advertising campaigns. As a remote-first professional, you will excel at leading virtual teams, collaborating with cross-functional departments, and utilizing digital analytics tools to measure performance and optimize strategies. Your responsibilities will include defining target audiences, developing compelling campaign messaging, and overseeing the creation of engaging digital content. You will manage the digital marketing budget, analyze campaign performance data, and provide actionable insights and recommendations to senior leadership. The ideal candidate possesses a deep understanding of current digital marketing trends, platform best practices, and analytics tools. Strong strategic thinking, creativity, and leadership skills are essential. You should be adept at influencing stakeholders and driving consensus in a virtual setting. This role requires a proactive, data-driven individual who can operate independently, manage multiple complex projects simultaneously, and deliver measurable results. A passion for leveraging digital channels to build strong brands and connect with customers is highly valued. This is an exciting opportunity to shape our digital marketing landscape and drive impactful growth from anywhere in the world.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies.
  • Manage and optimize SEO, SEM, PPC, and social media advertising campaigns.
  • Oversee content marketing efforts and drive engagement across various platforms.
  • Develop and execute email marketing campaigns to nurture leads and retain customers.
  • Analyze website traffic, campaign performance, and user behavior using analytics tools.
  • Manage the digital marketing budget and allocate resources effectively.
  • Collaborate with content creators, designers, and web developers.
  • Stay current with digital marketing trends, technologies, and best practices.
  • Lead and mentor a remote digital marketing team.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
  • Minimum of 8 years of experience in digital marketing, with a proven track record of success.
  • Extensive experience with SEO, SEM, Google Analytics, social media marketing, and email marketing platforms.
  • Strong understanding of content strategy, conversion rate optimization, and A/B testing.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Demonstrated leadership and team management abilities, especially in a remote context.
  • Proficiency in marketing automation tools and CRM systems.
  • Exceptional communication, presentation, and interpersonal skills.
  • Ability to work independently and manage complex digital marketing initiatives remotely.
Join our innovative team and drive digital engagement and growth, all within a flexible and fully remote work structure.
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Senior Digital Marketing Manager

80100 Nairobi, Nairobi KES150000 Annually WhatJobs

Posted 23 days ago

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Job Description

full-time
Our client is searching for a highly accomplished and strategic Senior Digital Marketing Manager to lead their comprehensive online marketing efforts. This is a pivotal, fully remote role that requires a visionary leader capable of driving brand awareness, lead generation, and customer engagement through innovative digital strategies. You will be responsible for developing and executing integrated digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising. The successful candidate will have a proven track record of managing significant marketing budgets, analyzing campaign performance, and optimizing strategies for maximum ROI. As a fully remote position, effective communication, collaboration, and proficiency with digital project management tools are paramount. Your responsibilities will encompass overseeing the entire digital marketing lifecycle, from strategy formulation and tactical execution to performance tracking and reporting. You will manage a team of digital marketing specialists, providing guidance, mentorship, and fostering a culture of continuous improvement. Key performance indicators will include website traffic, conversion rates, customer acquisition cost, and customer lifetime value. The ideal candidate possesses extensive experience in digital marketing, with a strong emphasis on data-driven decision-making. A Bachelor's degree in Marketing, Business Administration, Communications, or a related field is required, with a Master's degree or relevant certifications being a significant advantage. Demonstrated expertise in SEO/SEM best practices, social media marketing, content strategy, email marketing automation platforms (e.g., HubSpot, Mailchimp), and analytics tools (e.g., Google Analytics) is essential. Strong analytical skills, creative thinking, and exceptional leadership qualities are a must. You should be comfortable working independently in a remote setting while maintaining strong connections with cross-functional teams. This role is based in **Mombasa, Mombasa, KE**, but is offered on a fully remote basis, offering flexibility and work-life balance. If you are a seasoned digital marketing professional looking to make a substantial impact in a remote-first environment, we invite you to apply.
This advertiser has chosen not to accept applicants from your region.

Senior Digital Marketing Manager

80100 Nairobi, Nairobi KES130000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client is seeking an accomplished Senior Digital Marketing Manager to lead our comprehensive digital marketing efforts within a fully remote setting. This pivotal role involves developing and executing innovative marketing strategies to enhance brand visibility, drive lead generation, and increase customer engagement across all digital channels. The successful candidate will possess a profound understanding of the digital marketing landscape, including SEO, SEM, content marketing, social media, email marketing, and analytics. We are looking for a strategic thinker with a proven ability to manage campaigns, analyze performance data, and drive measurable results.

Key Responsibilities:
  • Develop and execute a holistic digital marketing strategy aligned with business objectives and target audience.
  • Manage and optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) campaigns to improve search engine rankings and drive qualified traffic.
  • Oversee content marketing initiatives, including blog posts, articles, whitepapers, and website copy, ensuring alignment with brand messaging and SEO best practices.
  • Develop and manage social media marketing strategies to build brand awareness, engage communities, and drive traffic/conversions.
  • Plan and execute email marketing campaigns, including newsletter creation, list segmentation, and automation, to nurture leads and retain customers.
  • Analyze marketing campaign performance using tools like Google Analytics, identifying key metrics, trends, and areas for improvement.
  • Collaborate with cross-functional teams, including sales, product development, and design, to ensure integrated marketing efforts.
  • Manage the digital marketing budget, ensuring efficient allocation of resources for maximum ROI.
  • Stay up-to-date with the latest digital marketing trends, tools, and technologies, recommending adoption of new strategies and platforms.
This is a remote-first opportunity, offering the flexibility to work from anywhere. While the role is remote, you will be contributing to the strategic direction of our marketing initiatives, which have ties to the vibrant coastal city of Mombasa, Mombasa, KE . We require a Bachelor's degree in Marketing, Communications, Business Administration, or a related field, with a minimum of 6 years of progressive experience in digital marketing. Demonstrated success in leading comprehensive digital marketing campaigns and managing cross-channel strategies is essential. Excellent analytical, communication, and leadership skills are crucial. Experience with marketing automation platforms and CRM systems is a plus. You should be a self-motivated individual capable of working independently and as part of a distributed team, with a passion for driving digital growth and achieving impactful results.
This advertiser has chosen not to accept applicants from your region.
 

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