2 Senior Digital Marketing Manager Performance Growth jobs in whatjobs
Senior Digital Marketing Manager, Performance & Growth
Posted 10 days ago
Job Viewed
Job Description
Our client, a leading e-commerce company, is seeking a results-driven Senior Digital Marketing Manager to spearhead their remote marketing efforts focused on performance and growth. This role is pivotal in developing and executing comprehensive digital marketing strategies that drive customer acquisition, engagement, and revenue. You will leverage your expertise across various digital channels, including SEO, SEM, social media advertising, email marketing, and affiliate marketing, to achieve ambitious marketing goals. The ideal candidate possesses a deep understanding of digital analytics, conversion rate optimization (CRO), and a proven ability to manage campaigns that deliver a strong return on investment (ROI).
Key Responsibilities:
Key Responsibilities:
- Develop and execute data-driven digital marketing strategies to achieve key business objectives, including lead generation, customer acquisition, and revenue growth.
- Manage and optimize paid advertising campaigns across multiple platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads), focusing on maximizing ROI and minimizing CPA.
- Oversee SEO strategies to improve organic search rankings and drive qualified traffic to the company website.
- Develop and implement effective email marketing campaigns, including segmentation, automation, and performance analysis.
- Manage social media marketing efforts, including content creation, community engagement, and paid social advertising.
- Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics to identify insights and optimize strategies.
- Conduct A/B testing and CRO initiatives to improve conversion rates across landing pages and website funnels.
- Manage affiliate marketing programs and explore new partnership opportunities.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Collaborate with content creators, web developers, and sales teams to ensure cohesive marketing efforts.
- Manage the digital marketing budget effectively and report on campaign performance to senior leadership.
- Lead and mentor junior members of the remote marketing team.
- Bachelor's degree in Marketing, Business, Communications, or a related field; Master's degree is a plus.
- Minimum of 5-7 years of progressive experience in digital marketing, with a strong emphasis on performance marketing and growth strategies.
- Proven track record of successfully managing and optimizing digital advertising campaigns (SEM, social media advertising).
- In-depth knowledge of SEO best practices and tools (e.g., SEMrush, Ahrefs).
- Proficiency in Google Analytics, Google Tag Manager, and other web analytics platforms.
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot) and marketing automation.
- Strong understanding of A/B testing and CRO methodologies.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication and interpersonal skills, with the ability to collaborate effectively in a remote environment.
- Experience managing budgets and reporting on KPIs.
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Senior Digital Marketing Manager - Performance & Growth
Posted 6 days ago
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Job Description
Our client is seeking a highly analytical and results-oriented Senior Digital Marketing Manager to lead their performance marketing and growth initiatives. This is a fully remote position, offering the opportunity to drive significant online growth for a dynamic company. The ideal candidate will have extensive experience in developing and executing data-driven digital marketing strategies across multiple channels, with a proven track record of increasing lead generation, conversions, and customer acquisition. You will be responsible for managing paid search, paid social, SEO, email marketing, and affiliate programs, constantly optimizing campaigns for maximum ROI.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies focused on performance metrics and business growth.
- Manage and optimize paid search (PPC) campaigns across platforms like Google Ads and Bing Ads.
- Execute and manage paid social media advertising campaigns on platforms such as Facebook, Instagram, LinkedIn, and Twitter.
- Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and drive qualified traffic.
- Develop and execute effective email marketing campaigns, including list segmentation, automation, and A/B testing.
- Explore and manage affiliate marketing programs to expand reach and drive sales.
- Analyze campaign performance data, website analytics, and conversion funnels to identify trends and opportunities for improvement.
- Conduct A/B testing on ad copy, landing pages, and campaign creatives to enhance performance.
- Manage the digital marketing budget, ensuring efficient allocation of resources and maximizing ROI.
- Collaborate with content creators, web developers, and other marketing team members to ensure integrated campaign execution.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Prepare regular performance reports and present key insights and recommendations to stakeholders.
This advertiser has chosen not to accept applicants from your region.
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