3 Senior Brand Manager Remote jobs in whatjobs
Senior Brand Manager, Remote
Posted 6 days ago
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Job Description
Our client is seeking an innovative and results-driven Senior Brand Manager to spearhead their brand strategy and execution. This is a fully remote position, offering unparalleled flexibility to work from anywhere in Kenya. The Senior Brand Manager will be responsible for developing, implementing, and managing comprehensive brand strategies that enhance brand equity, drive market share, and foster strong consumer connections. You will lead the charge in defining brand positioning, messaging, and visual identity, ensuring consistency across all marketing channels and touchpoints. Key responsibilities include overseeing the development and execution of integrated marketing campaigns, managing advertising and promotional activities, and identifying new market opportunities. You will conduct thorough market research, analyze consumer insights, and monitor competitive activities to inform brand strategy and ensure market relevance. The ideal candidate will possess a deep understanding of marketing principles, consumer behavior, and brand management best practices. You will collaborate closely with cross-functional teams, including product development, sales, and digital marketing, to ensure seamless brand integration and execution. Budget management, agency relationship management, and performance tracking are also critical components of this role. We are looking for a strategic thinker with exceptional leadership, communication, and analytical skills, capable of inspiring teams and driving impactful brand initiatives in a remote setting. A proven track record of successfully launching and growing brands, coupled with a passion for creative storytelling and a data-driven approach, is essential. This role offers a significant opportunity to shape the future of our client's brands, drive business growth, and make a lasting impact on the market, all while enjoying the autonomy of a remote work arrangement. Be at the forefront of brand innovation and consumer engagement from your chosen location, contributing to our client's success in Mombasa, Mombasa, KE .
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Senior Brand Manager (Remote)
Posted 6 days ago
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Job Description
Our client, a rapidly growing leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an accomplished Senior Brand Manager to join their team in a fully remote capacity. This critical role will spearhead brand strategy development and execution for key product lines, driving market share growth and enhancing brand equity. You will be responsible for market analysis, identifying consumer insights, and translating these into actionable marketing plans. Developing and managing integrated marketing campaigns across various channels, including digital, social media, and traditional advertising, will be a core part of your remit. Collaboration with sales, product development, and external agencies will be essential to ensure cohesive brand messaging and successful product launches. The ideal candidate will possess a proven track record in brand management within the FMCG industry, demonstrating a deep understanding of consumer behavior and market dynamics. Strong analytical, strategic thinking, and communication skills are a must. You will also be responsible for managing marketing budgets effectively and measuring the ROI of campaigns. This is a fantastic opportunity to shape the future of well-known brands and influence consumer perceptions. If you are a results-oriented marketer with a passion for building strong brands and thrive in a remote-first environment, we invite you to apply. This role is integral to our client's success in the **Mombasa, Mombasa, KE** market and beyond, offering the flexibility to work from anywhere. You will be a key driver of brand vision and consumer engagement.
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Senior Brand Manager - Remote
Posted today
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a strategic and results-oriented Senior Brand Manager to drive brand growth and market share from a remote work environment. This pivotal role will involve developing and executing comprehensive brand strategies that resonate with target consumers and deliver against business objectives. You will be responsible for all aspects of brand management, including market research, consumer insights, product innovation, marketing campaign development, and P&L management. The ideal candidate possesses a deep understanding of the FMCG landscape, a proven track record in launching successful brands or product lines, and a passion for creating compelling brand narratives. You will lead cross-functional teams, including marketing, sales, R&D, and supply chain, to ensure cohesive execution of brand plans. This role demands exceptional analytical skills to interpret market data and consumer behavior, as well as creativity to develop innovative marketing initiatives across various channels, including digital, social media, and traditional advertising. As a remote-first position, strong self-discipline, excellent organizational skills, and proficiency in digital communication and collaboration tools are essential. You will be instrumental in shaping brand perception, driving consumer engagement, and ultimately achieving sustained commercial success. This is an exciting opportunity to make a significant impact on iconic brands within a forward-thinking organization that embraces remote work flexibility.
Responsibilities:
Responsibilities:
- Develop and implement integrated brand strategies to achieve market leadership.
- Conduct in-depth market analysis and identify consumer trends and opportunities.
- Manage brand P&L, setting annual sales and marketing objectives.
- Lead the development and execution of innovative marketing campaigns across all relevant platforms.
- Oversee new product development and launch initiatives from concept to market.
- Collaborate with sales teams to ensure effective in-market execution of brand plans.
- Manage brand advertising and media budgets, optimizing for ROI.
- Build and maintain strong relationships with external agencies and partners.
- Monitor brand performance metrics and provide regular reports with actionable insights.
- Drive consumer engagement and build brand loyalty through strategic initiatives.
- Champion brand vision and consistency across all consumer touchpoints.
- Effectively communicate brand strategies and performance to senior leadership remotely.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 7 years of progressive brand management experience in the FMCG sector.
- Demonstrated success in developing and executing winning brand strategies.
- Strong understanding of consumer insights, market research methodologies, and data analysis.
- Experience with digital marketing, social media strategy, and integrated campaigns.
- Excellent financial acumen and P&L management skills.
- Proven ability to lead and influence cross-functional teams.
- Exceptional communication, presentation, and interpersonal skills for remote collaboration.
- Highly organized, self-motivated, and adept at managing priorities in a remote work setting.
- Proficiency in marketing analytics tools and standard office software.
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