3 Senior Brand Manager Global Fmcg Expansion jobs in whatjobs
Senior Brand Manager - Global FMCG Expansion
Posted 14 days ago
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Job Description
Our client, a rapidly expanding global Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced Senior Brand Manager to drive brand strategy and market penetration for their flagship products. This is a fully remote position, offering flexibility and the opportunity to influence brand direction from anywhere. The ideal candidate will have a proven track record in brand management within the FMCG sector, with a strong understanding of consumer insights, market trends, and digital marketing strategies. You will be responsible for developing and executing comprehensive marketing plans, including product launches, advertising campaigns, and promotional activities. This role requires exceptional analytical skills to monitor brand performance, identify growth opportunities, and adapt strategies to meet evolving market demands. Collaboration with cross-functional teams, including sales, product development, and creative agencies, will be crucial, demanding excellent communication and project management abilities in a virtual environment. The Senior Brand Manager will also play a key role in understanding and catering to diverse consumer segments, ensuring brand messaging resonates across different markets. We are looking for a results-driven, innovative thinker with a passion for building strong consumer brands. This position offers a unique opportunity to shape the future of prominent FMCG products on a global scale. You will be tasked with developing compelling brand narratives, optimizing marketing spend, and ensuring consistent brand representation across all touchpoints. Your ability to leverage data analytics and consumer feedback to inform strategic decisions will be paramount. The successful candidate will demonstrate leadership in a remote setting, inspiring teams and driving initiatives forward with minimal direct supervision. This is an exciting opportunity to contribute to the success of a dynamic organization dedicated to delivering high-quality consumer goods in the context of Kericho, Kericho, KE .
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Senior Brand Manager - Global FMCG Expansion
Posted 7 days ago
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Job Description
Our client, a rapidly growing international Fast-Moving Consumer Goods (FMCG) company, is seeking an innovative and strategic Senior Brand Manager to lead their global brand expansion efforts from a remote-first environment. This position offers a unique opportunity to shape the identity and market penetration of iconic brands across diverse international markets. You will be responsible for developing and executing comprehensive brand strategies that drive consumer engagement, market share growth, and long-term brand equity.
Responsibilities:
This role is fully remote, enabling you to work from your preferred location. The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field, with a proven track record of at least 7 years in brand management within the FMCG sector. Demonstrable experience in developing and executing successful global or regional brand strategies is essential. Strong analytical skills, combined with creative thinking and excellent communication abilities, are paramount. You should be adept at managing multiple projects simultaneously, working under pressure, and leading teams effectively in a virtual setting. Experience with digital marketing, e-commerce platforms, and data-driven decision-making is highly valued. If you are a results-oriented marketer with a passion for building strong brands and thrive in a dynamic, remote work environment, we invite you to apply.
The opportunity to make a significant impact on global brands is considerable. You will have the autonomy to drive strategic initiatives and shape consumer perceptions worldwide. The ability to adapt marketing strategies to diverse cultural contexts will be a key factor in your success. This position requires a deep understanding of consumer behavior and market dynamics. Proactive engagement with market trends and consumer feedback is essential for continuous brand evolution. The collaborative nature of the role extends to working with international teams, requiring strong cross-cultural communication skills. The successful candidate will be instrumental in elevating brand presence and driving sustained growth in competitive markets. This remote role emphasizes self-discipline and effective time management.
Responsibilities:
- Develop and implement integrated brand marketing strategies, including positioning, messaging, and communication plans, aligned with global business objectives.
- Conduct market research and consumer insights analysis to identify new opportunities and understand evolving consumer needs and preferences.
- Oversee the development and execution of innovative marketing campaigns across multiple channels, including digital, social media, traditional advertising, and in-store promotions.
- Manage the brand's budget, ensuring efficient allocation of resources and maximizing return on investment.
- Collaborate with cross-functional teams, including product development, sales, and creative agencies, to ensure cohesive brand execution.
- Monitor brand performance metrics, analyze campaign effectiveness, and provide actionable recommendations for optimization.
- Lead the development of new product launches and line extensions, ensuring successful market introduction and adoption.
- Build and maintain strong relationships with external partners, agencies, and key opinion leaders.
- Stay abreast of industry trends, competitor activities, and emerging marketing technologies to maintain a competitive edge.
This role is fully remote, enabling you to work from your preferred location. The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field, with a proven track record of at least 7 years in brand management within the FMCG sector. Demonstrable experience in developing and executing successful global or regional brand strategies is essential. Strong analytical skills, combined with creative thinking and excellent communication abilities, are paramount. You should be adept at managing multiple projects simultaneously, working under pressure, and leading teams effectively in a virtual setting. Experience with digital marketing, e-commerce platforms, and data-driven decision-making is highly valued. If you are a results-oriented marketer with a passion for building strong brands and thrive in a dynamic, remote work environment, we invite you to apply.
The opportunity to make a significant impact on global brands is considerable. You will have the autonomy to drive strategic initiatives and shape consumer perceptions worldwide. The ability to adapt marketing strategies to diverse cultural contexts will be a key factor in your success. This position requires a deep understanding of consumer behavior and market dynamics. Proactive engagement with market trends and consumer feedback is essential for continuous brand evolution. The collaborative nature of the role extends to working with international teams, requiring strong cross-cultural communication skills. The successful candidate will be instrumental in elevating brand presence and driving sustained growth in competitive markets. This remote role emphasizes self-discipline and effective time management.
This advertiser has chosen not to accept applicants from your region.
1
Senior Brand Manager - Global FMCG Expansion
Posted today
Job Viewed
Job Description
Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and creative Senior Brand Manager to join their fully remote team. This role is instrumental in driving brand growth and market penetration for key product lines, with a particular emphasis on international expansion. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, consumer insights, product positioning, marketing communications, and P&L management. Key responsibilities include conducting market research to identify consumer trends and competitive landscapes; developing integrated marketing plans across various channels (digital, traditional, experiential); managing brand budgets and optimizing marketing ROI; collaborating closely with cross-functional teams (sales, product development, supply chain) virtually; and ensuring consistent brand messaging and identity across all touchpoints. The ideal candidate will possess a Bachelor's or Master's degree in Marketing, Business Administration, or a related field, with a minimum of 6-8 years of progressive brand management experience within the FMCG industry. Proven success in launching new products, developing go-to-market strategies, and managing multi-channel campaigns is essential. Strong analytical, strategic thinking, and exceptional communication and presentation skills are required for effective remote collaboration and leadership. This role offers a fantastic opportunity to shape the global presence of established brands and drive significant business results from your remote location, influencing strategies that affect markets around Naivasha, Nakuru, KE .
This advertiser has chosen not to accept applicants from your region.
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