2 Remote Marketing Manager Brand Strategy jobs in whatjobs

Remote Marketing Manager, Brand Strategy

30200 Bungoma, Western KES110000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is looking for an innovative and strategic Marketing Manager to spearhead their brand initiatives. This role is fully remote, offering the flexibility to craft impactful marketing campaigns from your preferred location. The successful candidate will be responsible for developing and executing comprehensive marketing strategies to enhance brand awareness, drive customer engagement, and achieve business objectives. You will lead brand positioning, market research, and campaign management across various channels, including digital, social media, and content marketing. Key responsibilities include analyzing market trends, identifying target audiences, and creating compelling marketing messages. You will manage the marketing budget, track campaign performance, and optimize strategies for maximum ROI. The ideal candidate will possess a deep understanding of marketing principles, digital marketing tools, and analytics. Strong leadership, creativity, and excellent communication skills are essential for collaborating with internal teams and external agencies. This remote position requires a self-starter with the ability to work independently, manage multiple projects simultaneously, and deliver high-quality results. Experience in developing and implementing successful brand strategies is crucial. You will leverage data-driven insights to inform marketing decisions and continuously improve campaign effectiveness. This is an exciting opportunity to shape the future of our brand in a remote environment, making a significant contribution to our growth. We foster a dynamic and collaborative remote work culture, empowering our team members to excel. We seek a forward-thinking individual passionate about building strong brands and driving market success. Your expertise in modern marketing techniques will be invaluable. This position is tied to Bungoma, Bungoma, KE , but is fully remote.
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Remote Marketing Manager - Brand Strategy

80103 Casuarina KES130000 Monthly WhatJobs

Posted today

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Job Description

full-time
Our client is seeking a dynamic and strategic Remote Marketing Manager to lead their brand development and marketing initiatives. This crucial role involves shaping the company's brand narrative and ensuring consistent messaging across all platforms, all managed from a remote location. You will be responsible for developing and executing comprehensive marketing strategies that enhance brand visibility, drive customer engagement, and support business growth objectives. The ideal candidate will have a proven track record in brand management, market research, campaign development, and digital marketing. You will lead the creation and implementation of integrated marketing plans, overseeing all aspects of campaign execution from conception to completion. Collaboration with sales, product, and creative teams is essential to align marketing efforts with overall business goals. This is a fully remote position, offering the flexibility to work from anywhere while making a significant impact. You will be responsible for managing marketing budgets, analyzing campaign performance, and reporting on key metrics to stakeholders. The ability to identify target audiences, understand market dynamics, and craft compelling brand stories is paramount. While working remotely, you will contribute to strategic planning and execution that could impact diverse markets, including those in the **Malindi, Kilifi, KE** region. You will stay ahead of industry trends, identify new marketing opportunities, and ensure the brand maintains a competitive edge. We are looking for a results-oriented leader with exceptional communication, analytical, and project management skills. This role requires a creative thinker who can translate market insights into actionable marketing strategies and foster a strong brand identity in a distributed team environment.

Responsibilities:
  • Develop and implement comprehensive marketing strategies to enhance brand awareness and growth.
  • Lead the creation and execution of integrated marketing campaigns across various channels.
  • Conduct market research and competitive analysis to identify opportunities and threats.
  • Manage marketing budgets and allocate resources effectively.
  • Oversee brand messaging and ensure consistency across all communications.
  • Collaborate with sales, product development, and creative teams.
  • Analyze marketing campaign performance and report on key metrics (ROI, KPIs).
  • Identify target audiences and develop tailored marketing approaches.
  • Manage external agencies and vendors as needed.
  • Stay current with marketing trends, technologies, and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
  • Minimum of 7 years of experience in marketing, with a focus on brand management and strategy.
  • Proven experience in developing and executing successful marketing campaigns.
  • Strong understanding of digital marketing, content marketing, and social media.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency in marketing analytics tools and CRM software.
  • Ability to lead teams and manage projects effectively in a remote setting.
  • Experience with budget management and forecasting.
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