176 Remote Fmcg Brand Manager jobs in whatjobs
Job Description
Our client is seeking a strategic and results-oriented Remote FMCG Brand Manager to spearhead brand development and market penetration for their exciting range of Fast-Moving Consumer Goods. This is a 100% remote position, offering a unique opportunity to drive brand growth from anywhere. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, product positioning, marketing communications, and promotional activities, all managed through virtual channels. The ideal candidate will possess a deep understanding of the FMCG sector, consumer behavior, and the competitive landscape. Strong analytical skills are essential for interpreting market data, identifying consumer insights, and measuring campaign effectiveness. You should have a proven track record in brand management, product launches, and integrated marketing campaigns. Excellent communication, presentation, and negotiation skills are crucial for collaborating with internal teams (sales, product development, marketing) and external agencies in a remote environment. Your responsibilities will include managing brand budgets, overseeing advertising and promotional initiatives, and ensuring consistent brand messaging across all touchpoints. You will also be involved in new product development processes, conducting market research, and collaborating with supply chain and sales teams to ensure product availability and effective distribution. A Bachelor's degree in Marketing, Business Administration, or a related field is required. An MBA or equivalent advanced degree is a plus. A minimum of six years of progressive experience in brand management within the FMCG industry is essential. Experience in developing and executing successful digital marketing strategies and managing remote teams is highly desirable. If you are a data-driven marketer with a passion for building strong consumer brands and excel in a flexible, remote-first work setting, we encourage you to apply. This role offers a competitive salary, comprehensive benefits, and the chance to make a significant impact on well-known consumer products. You will be instrumental in shaping consumer perceptions and driving sales through innovative remote strategies. The role is based conceptually around **Kitale, Trans-Nzoia, KE**, but requires the successful candidate to work entirely remotely.
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0
Remote FMCG Brand Manager
Posted 23 days ago
Job Viewed
Job Description
Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is seeking an innovative and strategic Remote Brand Manager to lead the development and execution of brand strategies. This fully remote role is perfect for a seasoned marketing professional who can drive brand growth and market penetration from anywhere. You will be responsible for developing comprehensive marketing plans, managing brand positioning, and overseeing product launches. Key duties include conducting market research, analyzing consumer insights, and identifying competitive trends to inform brand strategies. You will collaborate closely with cross-functional teams, including sales, product development, and advertising agencies, to ensure cohesive brand messaging and execution across all channels. Experience in digital marketing, social media management, and campaign optimization is essential. Strong analytical skills, budget management capabilities, and a creative mindset are paramount. The ideal candidate will have a proven track record of successfully managing and growing consumer brands. Excellent communication, presentation, and interpersonal skills are vital for effective collaboration with internal teams and external partners. We are looking for a self-starter with a passion for consumer insights and a drive to deliver outstanding results in a remote setting. This is an exceptional opportunity to shape the future of iconic brands within the dynamic FMCG landscape, contributing from your remote office based in or around Garissa, Garissa, KE .
This advertiser has chosen not to accept applicants from your region.
1
Remote FMCG Brand Manager
Posted 23 days ago
Job Viewed
Job Description
Our client, a leader in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced and creative Remote FMCG Brand Manager to join their growing team. This is a fantastic opportunity to shape brand strategy and drive market growth from a remote location, supporting operations related to **Mombasa, Mombasa, KE**, and beyond.
As a Remote FMCG Brand Manager, you will be responsible for developing and executing comprehensive brand strategies that enhance brand visibility, market share, and consumer engagement. You will oversee all aspects of brand management, including product positioning, marketing campaigns, consumer insights, and P&L responsibility for your assigned brands. The ideal candidate possesses a deep understanding of the FMCG landscape, exceptional strategic thinking, and the ability to lead cross-functional teams in a virtual setting.
Key Responsibilities:
As a Remote FMCG Brand Manager, you will be responsible for developing and executing comprehensive brand strategies that enhance brand visibility, market share, and consumer engagement. You will oversee all aspects of brand management, including product positioning, marketing campaigns, consumer insights, and P&L responsibility for your assigned brands. The ideal candidate possesses a deep understanding of the FMCG landscape, exceptional strategic thinking, and the ability to lead cross-functional teams in a virtual setting.
Key Responsibilities:
- Develop and implement annual brand plans, including marketing objectives, strategies, and tactical initiatives.
- Conduct market research and consumer analysis to identify opportunities and challenges.
- Define and manage brand positioning, messaging, and visual identity.
- Oversee the development and execution of integrated marketing campaigns across various channels (digital, ATL, BTL).
- Manage brand budgets and P&L to ensure profitability and ROI.
- Collaborate closely with sales, R&D, supply chain, and agency partners to ensure brand goals are met.
- Monitor brand performance metrics, analyze sales data, and provide actionable insights and recommendations.
- Lead new product development initiatives and launch strategies for assigned brands.
- Ensure consistent brand representation across all consumer touchpoints.
- Stay informed about industry trends, competitor activities, and emerging consumer preferences within the FMCG market.
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
- Minimum of 6 years of experience in brand management, specifically within the FMCG sector.
- Proven success in developing and executing impactful brand strategies and marketing campaigns.
- Strong analytical skills with the ability to interpret market data and financial information.
- Excellent project management and organizational abilities.
- Exceptional communication, presentation, and interpersonal skills.
- Demonstrated ability to lead and influence cross-functional teams in a remote environment.
- Creative thinking and a passion for building strong consumer brands.
- Proficiency in market research tools and CRM systems.
This advertiser has chosen not to accept applicants from your region.
2
Job Description
Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is actively seeking a dynamic and strategic Remote FMCG Brand Manager. This position is entirely remote, offering unparalleled flexibility and the opportunity to drive brand growth from anywhere in Kenya. You will be responsible for developing and executing comprehensive brand strategies, enhancing market presence, and ensuring product success in a competitive landscape. While the company has a significant operational hub in Mlolongo, Machakos, KE , this role requires no physical presence there, operating fully remotely.
Key responsibilities will encompass:
The ideal candidate will hold a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree being a strong asset. A minimum of 4-6 years of progressive brand management experience within the FMCG industry is required. Proven success in developing and launching successful brands and campaigns is essential. Strong analytical skills, with the ability to interpret market data and translate insights into actionable strategies, are critical. Excellent communication, presentation, and interpersonal skills are necessary for effective remote collaboration. A strategic thinker with a creative flair and a passion for building strong consumer brands is desired. You must be highly organized, self-motivated, and proficient in managing projects and deadlines within a remote work environment. This role offers a significant opportunity for an ambitious marketer to make a substantial impact on brand development in a flexible, work-from-anywhere setting.
Key responsibilities will encompass:
- Developing and implementing innovative brand strategies to drive market share and profitability.
- Conducting market research and consumer analysis to identify trends and opportunities.
- Managing brand campaigns, advertising, and promotional activities across various channels.
- Collaborating with sales, marketing, product development, and supply chain teams to ensure brand consistency and execution.
- Monitoring brand performance, analyzing sales data, and providing regular reports on key metrics.
- Managing the brand's budget and ensuring efficient allocation of resources.
- Developing new product launch strategies and go-to-market plans.
- Building and maintaining strong relationships with advertising agencies and other external partners.
- Ensuring all marketing materials and communications align with brand guidelines.
- Identifying opportunities for brand extension and portfolio development.
The ideal candidate will hold a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree being a strong asset. A minimum of 4-6 years of progressive brand management experience within the FMCG industry is required. Proven success in developing and launching successful brands and campaigns is essential. Strong analytical skills, with the ability to interpret market data and translate insights into actionable strategies, are critical. Excellent communication, presentation, and interpersonal skills are necessary for effective remote collaboration. A strategic thinker with a creative flair and a passion for building strong consumer brands is desired. You must be highly organized, self-motivated, and proficient in managing projects and deadlines within a remote work environment. This role offers a significant opportunity for an ambitious marketer to make a substantial impact on brand development in a flexible, work-from-anywhere setting.
This advertiser has chosen not to accept applicants from your region.
3
Job Description
Our client is seeking an experienced and strategic FMCG Brand Manager to lead brand development and market penetration initiatives in a fully remote capacity. This is an exciting opportunity for a dynamic marketing professional to shape the trajectory of our fast-moving consumer goods brands from anywhere. You will be responsible for developing and executing comprehensive brand strategies, driving product innovation, managing marketing budgets, and overseeing all brand-related communications. The ideal candidate will possess a deep understanding of consumer insights, market trends, and effective brand-building techniques within the FMCG sector. Strong analytical skills, creative thinking, and exceptional leadership qualities are essential for success. You will collaborate closely with cross-functional teams, including sales, product development, and digital marketing, to ensure consistent brand messaging and achieve market objectives. This role offers the autonomy and flexibility of remote work, combined with the challenge of growing impactful brands.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement integrated brand strategies to drive market share and brand equity.
- Conduct market research and analyze consumer insights to identify opportunities and threats.
- Oversee product innovation pipeline and collaborate with R&D and sales teams on new product launches.
- Manage brand positioning, messaging, and all visual identity elements.
- Develop and execute comprehensive marketing plans, including advertising, promotions, and digital campaigns.
- Manage marketing budgets, ensuring efficient allocation of resources and maximum ROI.
- Monitor brand performance metrics and provide regular reports with actionable recommendations.
- Collaborate with sales teams to ensure effective sales strategies aligned with brand objectives.
- Build and maintain strong relationships with agencies, partners, and stakeholders.
- Stay abreast of industry trends, competitive landscape, and emerging consumer behaviors.
- Lead cross-functional teams to ensure cohesive brand execution across all touchpoints.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
- Minimum of 6 years of progressive experience in brand management, specifically within the FMCG sector.
- Proven track record of developing and successfully launching new products and brands.
- Strong understanding of consumer behavior, market analysis, and strategic planning.
- Excellent analytical, problem-solving, and decision-making skills.
- Exceptional communication, presentation, and leadership abilities.
- Proficiency in market research tools and data analysis.
- Experience with digital marketing strategies and platforms.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
- Creative thinking and a passion for building strong brands.
- Experience in managing P&L for a brand or product line is highly desirable.
This advertiser has chosen not to accept applicants from your region.
4
Job Description
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and strategic Remote FMCG Brand Manager. This role is fully remote, providing an excellent opportunity to shape brand strategies from anywhere. You will be responsible for developing and executing brand plans, managing marketing budgets, driving brand growth, and ensuring brand consistency across all touchpoints. The ideal candidate has a deep understanding of the FMCG market, consumer insights, and successful brand-building initiatives.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand strategies and marketing plans to drive sales and market share.
- Conduct market research and analyze consumer trends to identify opportunities and threats.
- Manage brand budgets effectively, ensuring optimal allocation of resources for marketing activities.
- Oversee the creation of marketing collateral, advertising campaigns, and promotional activities.
- Collaborate with sales teams to ensure effective execution of brand strategies in the marketplace.
- Monitor brand performance, analyze key metrics, and provide regular reports with actionable insights.
- Develop and maintain strong relationships with agencies, suppliers, and other partners.
- Ensure brand consistency in messaging, visual identity, and product presentation across all channels.
- Identify opportunities for new product development and line extensions.
- Stay informed about competitive landscape and industry best practices.
- Lead cross-functional teams to achieve brand objectives.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
- Minimum of 4 years of experience in brand management, specifically within the FMCG industry.
- Proven track record of successfully developing and launching brands or marketing campaigns.
- Strong understanding of consumer insights, market analysis, and competitive intelligence.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Demonstrated ability to manage multiple projects, prioritize tasks, and meet deadlines in a remote setting.
- Experience with digital marketing, social media, and content strategy is essential.
- Proficiency in MS Office Suite and relevant marketing software.
- Ability to lead and inspire cross-functional teams.
This advertiser has chosen not to accept applicants from your region.
5
Job Description
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and results-driven Brand Manager to lead their brand strategies. This is a fully remote position, offering the flexibility to work from anywhere while driving significant impact. You will be responsible for developing and executing comprehensive brand plans that enhance brand visibility, market share, and consumer engagement. Your duties will include market analysis, identifying consumer trends, developing product positioning, and overseeing the implementation of marketing campaigns across various channels, including digital and traditional media. The ideal candidate will have a proven track record in brand management, a deep understanding of the FMCG market, and a creative approach to problem-solving. You will collaborate closely with sales, product development, and external agencies to ensure cohesive brand messaging and successful product launches. Strong analytical skills are required to monitor brand performance, measure campaign effectiveness, and make data-driven decisions. Excellent communication and presentation skills are essential for articulating brand strategies and influencing stakeholders in a virtual environment. This role demands a strategic thinker with a passion for building strong brands and a knack for understanding consumer behavior. The ability to work autonomously, manage budgets effectively, and deliver on ambitious targets is crucial for success in this remote role. You will be instrumental in shaping the future of our client's brands, driving growth, and fostering brand loyalty. This exciting opportunity is based remotely, serving the Kitale, Trans-Nzoia, KE region and its surrounding markets.
This advertiser has chosen not to accept applicants from your region.
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6
Remote FMCG Brand Manager
Posted 23 days ago
Job Viewed
Job Description
Our client , a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an accomplished and strategic Remote FMCG Brand Manager to lead and elevate their brand portfolio. This fully remote role offers the exciting challenge of shaping brand strategy, driving market growth, and enhancing brand equity from your home base. You will be responsible for developing and executing comprehensive brand plans, overseeing marketing campaigns, managing product launches, and analyzing market trends and consumer insights to inform brand strategy. The ideal candidate will have a proven track record of success in brand management within the FMCG industry, demonstrating strong strategic thinking, analytical capabilities, and exceptional leadership skills. Experience in digital marketing and e-commerce is highly desirable, given the remote nature of the role and evolving consumer landscape. You will work closely with cross-functional teams, including sales, product development, and agencies, to ensure cohesive brand execution across all touchpoints. This position is perfect for a motivated individual who thrives on driving brand performance, possesses a deep understanding of consumer behavior, and excels in a remote, results-oriented environment. We are committed to empowering our remote employees with the autonomy and resources needed to succeed, fostering a collaborative spirit despite geographical distances. Your ability to craft compelling brand narratives, manage budgets effectively, and adapt to market dynamics will be key to driving success for our brands.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement innovative brand strategies to drive market share and profitability for FMCG products.
- Oversee the creation and execution of integrated marketing campaigns across various channels, including digital, social media, and traditional advertising.
- Manage the entire product lifecycle, from ideation and development to launch and post-launch analysis.
- Conduct market research and analyze consumer insights, competitor activities, and market trends to identify opportunities and challenges.
- Develop and manage annual brand budgets, ensuring optimal allocation of resources and ROI.
- Collaborate with sales teams to develop effective go-to-market strategies and support retail partnerships.
- Work with creative agencies and internal teams to develop compelling brand messaging and creative assets.
- Monitor brand performance metrics and KPIs, making data-driven recommendations for adjustments.
- Foster strong relationships with key stakeholders, including retailers, suppliers, and internal departments.
- Stay informed about industry best practices, emerging trends, and innovative marketing techniques.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 5 years of progressive experience in brand management within the FMCG sector.
- Demonstrated success in developing and executing strategic brand plans and marketing campaigns.
- Strong analytical and quantitative skills, with a proven ability to interpret data and translate insights into actionable strategies.
- Experience with digital marketing, social media strategy, and e-commerce platforms.
- Excellent communication, presentation, and interpersonal skills.
- Proven ability to manage budgets effectively and deliver strong ROI.
- Experience working in a remote or hybrid work environment, demonstrating strong self-discipline and collaboration skills.
- Strategic thinker with a creative and results-oriented mindset.
- Passion for consumer brands and understanding of consumer behavior.
This advertiser has chosen not to accept applicants from your region.
7
Job Description
Our client is looking for a strategic and creative FMCG Brand Manager to drive the growth and success of their product portfolio. This is a fully remote position, offering the flexibility to work from anywhere. The successful candidate will be responsible for developing and executing comprehensive brand strategies, managing product launches, and ensuring brand consistency across all marketing channels. You will play a crucial role in understanding market dynamics, consumer insights, and competitive landscapes to position brands effectively and achieve ambitious sales targets.
Key Responsibilities:
The ideal candidate will possess a strong understanding of the FMCG market, exceptional analytical and strategic thinking skills, and a proven track record of successful brand management. Creativity, strong project management abilities, and the capacity to thrive in a fast-paced, remote environment are essential. You should be adept at leveraging consumer insights to build compelling brand narratives and drive market share.
Location: This is a remote position, with the primary business hub conceptually associated with Nakuru, Nakuru, KE .
Key Responsibilities:
- Develop and implement integrated brand marketing plans, including advertising, promotions, digital marketing, and public relations.
- Conduct market research and analyze consumer behavior, industry trends, and competitor activities to identify growth opportunities.
- Manage the brand's P&L, setting objectives and tracking performance against key metrics.
- Lead the development of new product strategies and manage the product lifecycle from concept to launch.
- Collaborate with internal teams (sales, R&D, supply chain) and external agencies to ensure effective execution of brand strategies.
- Oversee brand messaging, positioning, and visual identity to ensure consistency across all touchpoints.
- Manage the marketing budget, allocating resources effectively to maximize ROI.
- Analyze campaign performance and make data-driven recommendations for optimization.
- Build strong relationships with key stakeholders, including retailers, distributors, and media partners.
- Present brand strategies and performance updates to senior management.
- Utilize digital marketing tools and social media platforms to enhance brand visibility and engagement.
- Ensure effective communication and alignment among remote team members involved in brand initiatives.
The ideal candidate will possess a strong understanding of the FMCG market, exceptional analytical and strategic thinking skills, and a proven track record of successful brand management. Creativity, strong project management abilities, and the capacity to thrive in a fast-paced, remote environment are essential. You should be adept at leveraging consumer insights to build compelling brand narratives and drive market share.
Location: This is a remote position, with the primary business hub conceptually associated with Nakuru, Nakuru, KE .
This advertiser has chosen not to accept applicants from your region.
8
Remote FMCG Brand Manager
Posted 23 days ago
Job Viewed
Job Description
Our client is seeking a creative and strategic Remote FMCG Brand Manager to lead the development and execution of brand strategies within the fast-moving consumer goods sector. This is a fully remote position, ideal for a dynamic marketer who can drive brand growth and market penetration from anywhere. You will be responsible for understanding consumer insights, market trends, and competitive landscapes to build strong, resonant brands. Your duties will include developing integrated marketing campaigns across various channels, managing brand budgets, and collaborating with cross-functional teams such as sales, product development, and creative agencies. The ideal candidate will have a proven track record in brand management, possess excellent analytical skills to measure campaign effectiveness, and demonstrate a deep understanding of the FMCG market dynamics. You will play a pivotal role in shaping brand positioning, messaging, and promotional activities to enhance brand visibility and drive sales. Strong project management skills are essential to manage multiple initiatives simultaneously, and exceptional communication and interpersonal skills are required to effectively engage with internal teams and external partners in a virtual environment. If you are passionate about building iconic brands and thrive in a remote work setting, this is an exciting opportunity to make a significant impact.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive brand strategies.
- Conduct market research and consumer analysis.
- Manage brand positioning, messaging, and visual identity.
- Oversee the creation and execution of marketing campaigns.
- Manage brand budgets and allocate resources effectively.
- Collaborate with sales, product development, and creative teams.
- Monitor brand performance and market share.
- Develop promotional plans and trade marketing activities.
- Build strong relationships with internal and external stakeholders.
- Stay updated on industry trends and competitor activities.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in brand management, preferably within the FMCG sector.
- Proven success in developing and launching successful marketing campaigns.
- Strong understanding of consumer behavior and market dynamics in the FMCG industry.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in marketing analytics tools and digital marketing platforms.
- Exceptional communication, presentation, and project management skills.
- Ability to work independently and lead teams in a remote environment.
This advertiser has chosen not to accept applicants from your region.
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