2 Remote E Commerce Performance Marketing Specialist jobs in whatjobs
Remote E-commerce Performance Marketing Specialist
Posted 21 days ago
Job Viewed
Job Description
Our client is seeking a results-driven Remote E-commerce Performance Marketing Specialist to join their thriving online retail operations. This is a fully remote position, empowering you to drive significant growth in online sales and customer acquisition from your home office. You will be responsible for developing, executing, and optimizing data-driven marketing campaigns across various digital channels, focusing on maximizing ROI and achieving key performance indicators (KPIs). Your strategic insights and hands-on campaign management will be critical to the success of our client's e-commerce business.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and manage paid advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and other relevant channels.
- Optimize campaign performance through continuous A/B testing of ad copy, creatives, targeting, and landing pages.
- Analyze campaign data and key metrics (e.g., ROAS, CPA, CTR, conversion rates) to identify trends and opportunities for improvement.
- Manage budgets effectively, ensuring optimal allocation of resources to maximize return on investment.
- Collaborate with the e-commerce team to align marketing efforts with product launches, promotions, and overall business objectives.
- Conduct keyword research and audience segmentation to ensure precise targeting.
- Monitor competitor activities and market trends to adapt strategies accordingly.
- Generate detailed performance reports for management, highlighting insights and recommendations.
- Stay abreast of the latest developments in digital marketing, e-commerce, and social media advertising.
- Contribute to the overall e-commerce strategy, providing insights on customer acquisition and retention.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Economics, or a related quantitative field.
- Minimum of 4 years of hands-on experience in performance marketing, with a strong focus on e-commerce.
- Proven track record of successfully managing and optimizing paid advertising campaigns that drive sales and conversions.
- In-depth knowledge of Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Proficiency in using analytics tools such as Google Analytics, Adobe Analytics, or similar.
- Strong understanding of e-commerce operations, customer journey, and conversion rate optimization (CRO).
- Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights.
- Exceptional communication and collaboration skills for effective teamwork in a remote setting.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
- Certification in Google Ads or Facebook Blueprint is a plus.
This advertiser has chosen not to accept applicants from your region.
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Remote E-commerce Performance Marketing Specialist
Posted 12 days ago
Job Viewed
Job Description
Our client is seeking a highly skilled and data-driven Remote E-commerce Performance Marketing Specialist to drive online sales and customer acquisition through sophisticated digital marketing strategies. This role is crucial for optimizing our e-commerce presence and maximizing return on investment across various digital channels. You will be responsible for planning, executing, and managing paid advertising campaigns, social media marketing initiatives, and other performance-based initiatives to achieve ambitious sales targets. This position requires a deep understanding of e-commerce platforms, analytics tools, and the latest trends in digital marketing, all managed within a remote-first framework. The ideal candidate is a strategic thinker with a proven ability to analyze campaign performance, identify growth opportunities, and implement data-backed optimizations. You will work closely with the marketing team to develop compelling creatives, manage budgets effectively, and ensure cohesive brand messaging across all platforms.
Responsibilities:
Responsibilities:
- Develop, implement, and manage e-commerce performance marketing campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and other relevant channels.
- Conduct keyword research, audience segmentation, and bid management to optimize campaign performance.
- Analyze campaign data and provide regular reports on key metrics (ROAS, CPA, Conversion Rate, Traffic, etc.).
- Implement A/B testing for ad creatives, landing pages, and campaign strategies to maximize conversion rates.
- Manage and optimize social media advertising budgets to ensure maximum efficiency and effectiveness.
- Collaborate with content creators and designers to develop engaging ad copy and visuals.
- Stay up-to-date with the latest trends and best practices in e-commerce, social media marketing, and paid advertising.
- Identify new opportunities for customer acquisition and revenue growth through innovative marketing tactics.
- Work closely with the e-commerce team to ensure a seamless customer journey from ad click to conversion.
- Contribute to the overall digital marketing strategy, aligning performance marketing efforts with broader business goals.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 3-5 years of proven experience in e-commerce performance marketing, with a strong focus on paid advertising and social media campaigns.
- Proficiency in Google Ads, Facebook Ads Manager, Instagram Ads, and other major advertising platforms.
- Strong analytical skills with expertise in Google Analytics and other web analytics tools.
- Experience with e-commerce platforms (e.g., Shopify, WooCommerce) and conversion rate optimization (CRO) techniques.
- Excellent understanding of SEO principles and their impact on paid campaigns.
- Creative thinker with strong copywriting and communication skills.
- Ability to manage multiple projects simultaneously and meet deadlines in a remote environment.
- Experience working in a remote-first or hybrid work environment is a plus.
This advertiser has chosen not to accept applicants from your region.
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