7 Remote E Commerce Performance Marketing Manager jobs in whatjobs
Remote E-commerce Performance Marketing Manager
Posted 20 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive performance marketing strategies for e-commerce.
- Manage and optimize paid advertising campaigns across various digital channels.
- Conduct keyword research, audience segmentation, and bid management.
- Analyze campaign performance data to identify trends and opportunities.
- Implement A/B testing and conversion rate optimization techniques.
- Manage marketing budgets and ensure efficient allocation of resources.
- Collaborate with content and creative teams to develop engaging ad copy and visuals.
- Track and report on key performance indicators (KPIs) such as CPA, ROAS, and LTV.
- Stay abreast of the latest trends and best practices in digital marketing.
- Contribute to the overall e-commerce strategy and customer acquisition efforts.
- Bachelor's degree in Marketing, Business, or a related field.
- Minimum of 5 years of experience in performance marketing, with a strong focus on e-commerce.
- Proven track record of successfully managing paid advertising campaigns (Google Ads, Social Media Ads).
- In-depth knowledge of SEO/SEM, PPC, and affiliate marketing.
- Proficiency with Google Analytics, Tag Manager, and other analytics platforms.
- Experience with e-commerce platforms (e.g., Shopify, Magento).
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and meet deadlines.
- Creative and strategic thinker with a data-driven approach.
Remote E-commerce Performance Marketing Manager
Posted 18 days ago
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Job Description
Responsibilities:
- Develop and execute comprehensive performance marketing strategies to drive qualified traffic, conversions, and revenue for our e-commerce platforms.
- Manage and optimize paid advertising campaigns across Google Ads, Facebook Ads, Instagram Ads, and other relevant platforms, including budget allocation, bid management, and creative testing.
- Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and drive traffic.
- Develop and manage email marketing campaigns, including segmentation, automation, and A/B testing, to nurture leads and drive repeat purchases.
- Implement and manage affiliate marketing programs to expand reach and drive sales through partnerships.
- Analyze campaign performance data, identify key insights, and provide actionable recommendations for optimization using tools like Google Analytics, Adobe Analytics, or similar platforms.
- Conduct A/B testing on landing pages, ad creatives, and website elements to improve conversion rates.
- Collaborate with the content and design teams to create compelling ad copy, landing pages, and marketing materials.
- Monitor industry trends, competitor activities, and emerging digital marketing technologies to identify new opportunities.
- Prepare regular performance reports and present findings to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in performance marketing, with a strong focus on e-commerce.
- Proven track record of successfully managing and scaling paid advertising campaigns (PPC, Social Media Ads).
- In-depth knowledge of SEO best practices and tools.
- Experience with email marketing platforms and automation tools.
- Proficiency in web analytics tools (e.g., Google Analytics) and the ability to interpret complex data.
- Strong understanding of conversion rate optimization (CRO) principles.
- Excellent analytical, quantitative, and problem-solving skills.
- Exceptional communication and presentation skills, with the ability to articulate strategies and results clearly.
- Self-motivated and able to thrive in a remote, fast-paced environment.
- Experience with marketing automation platforms and CRM systems is a plus.
Remote E-commerce Performance Marketing Manager
Posted 12 days ago
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Job Description
Key Responsibilities:
- Develop and execute data-driven performance marketing strategies for e-commerce.
- Manage and optimize paid advertising campaigns across Google Ads, social media platforms, and other relevant channels.
- Conduct A/B testing on ad creatives, landing pages, and targeting parameters.
- Monitor campaign performance, analyze results, and provide actionable insights and recommendations.
- Manage advertising budgets effectively to achieve ROAS targets.
- Collaborate with content and creative teams to develop engaging ad assets.
- Identify and test new channels and growth opportunities.
- Stay up-to-date with the latest trends and best practices in performance marketing and e-commerce.
- Provide regular reports on campaign performance and key metrics.
- Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Minimum of 6 years of experience in performance marketing, with a strong focus on e-commerce.
- Proven track record of successfully managing and scaling paid advertising campaigns.
- Expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics).
- Strong analytical and problem-solving skills, with excellent attention to detail.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects in a remote setting.
Remote E-commerce Performance Marketing Manager
Posted 13 days ago
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Job Description
Key Responsibilities:
- Develop and manage comprehensive performance marketing strategies across channels such as Google Ads, social media advertising (Facebook, Instagram, TikTok), and affiliate marketing.
- Plan, execute, and optimize paid advertising campaigns to drive qualified traffic, conversions, and revenue.
- Conduct A/B testing on ad creatives, landing pages, and targeting strategies to improve campaign performance.
- Monitor, analyze, and report on key performance indicators (KPIs) including CPA, ROAS, conversion rates, and customer lifetime value (CLV).
- Manage campaign budgets effectively, ensuring optimal allocation of spend across channels to maximize return on investment.
- Collaborate with creative and content teams to develop compelling ad copy, visuals, and landing page experiences.
- Identify new growth opportunities and emerging digital marketing trends relevant to e-commerce.
- Utilize analytics tools (e.g., Google Analytics, Adobe Analytics) to track performance, derive insights, and inform strategic decisions.
- Manage relationships with ad platforms and technology partners.
- Stay up-to-date with the latest digital marketing best practices, algorithm changes, and industry benchmarks.
- Work closely with the e-commerce operations and merchandising teams to ensure seamless customer journeys.
- While this role is remote, familiarity with the retail landscape and consumer behavior in regions like Mlolongo, Machakos, KE can provide valuable context.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Statistics, or a related quantitative field.
- Minimum of 5 years of hands-on experience in performance marketing, with a strong focus on e-commerce and paid media.
- Proven track record of successfully managing and scaling paid advertising campaigns with significant budgets.
- In-depth knowledge of major digital advertising platforms (Google Ads, Meta Ads, etc.) and their optimization levers.
- Strong analytical skills with the ability to interpret complex data, generate actionable insights, and make data-driven decisions.
- Experience with A/B testing methodologies and CRO principles.
- Proficiency in web analytics tools such as Google Analytics.
- Excellent communication, collaboration, and project management skills.
- Ability to work independently, prioritize effectively, and meet deadlines in a remote environment.
- Experience in e-commerce platforms (e.g., Shopify, WooCommerce) is a plus.
- A passion for data and a continuous drive for optimization.
Remote E-commerce Performance Marketing Manager
Posted 14 days ago
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Job Description
Key Responsibilities:
- Develop, implement, and manage comprehensive paid advertising campaigns across various digital channels, including Google Ads, Facebook Ads, Instagram Ads, and other relevant platforms.
- Optimize campaign performance to achieve key metrics such as ROAS (Return on Ad Spend), CPA (Cost Per Acquisition), and LTV (Lifetime Value).
- Conduct thorough keyword research, audience segmentation, and A/B testing to maximize campaign effectiveness.
- Manage and grow the company's social media advertising budget efficiently.
- Collaborate with the content and creative teams to develop compelling ad copy and visual assets.
- Analyze campaign data and provide regular, insightful reports to senior management on performance, trends, and recommendations.
- Stay abreast of the latest trends and best practices in e-commerce performance marketing and digital advertising.
- Identify new opportunities for growth and customer acquisition through innovative marketing strategies.
- Manage retargeting campaigns to re-engage existing website visitors and customers.
- Work closely with the e-commerce platform team to ensure seamless tracking and attribution.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Statistics, or a related field.
- Minimum of 4-6 years of experience in performance marketing, with a strong focus on e-commerce.
- Proven expertise in managing paid search (PPC), paid social, and display advertising campaigns.
- Hands-on experience with Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Proficiency in Google Analytics and other web analytics tools.
- Excellent understanding of e-commerce KPIs and conversion rate optimization (CRO) principles.
- Strong written and verbal communication skills, essential for effective remote collaboration.
- Self-motivated, highly organized, and able to manage multiple projects in a fast-paced, remote environment.
- Experience with marketing automation tools and CRM systems is a plus.
This is a 100% remote position. A reliable internet connection and a dedicated home office are required. While the role is linked to Nakuru, Nakuru, KE , your work will be entirely remote. Our client offers a competitive compensation package, opportunities for professional development, and the chance to shape the future of their online business.
Remote E-commerce Performance Marketing Manager
Posted 6 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive performance marketing strategies across paid search (Google Ads, Bing Ads), paid social (Facebook, Instagram, TikTok), display advertising, and affiliate marketing.
- Manage and optimize advertising budgets to achieve target KPIs, including ROAS, CPA, and LTV.
- Conduct keyword research, audience targeting, and campaign setup for various digital advertising platforms.
- Analyze campaign performance data, identify trends, and provide actionable insights for optimization.
- A/B test ad creatives, landing pages, and targeting parameters to continuously improve campaign effectiveness.
- Monitor industry trends and best practices in performance marketing and e-commerce.
- Collaborate with the content and creative teams to develop compelling ad copy and visual assets.
- Manage affiliate programs and build relationships with key partners.
- Stay abreast of platform changes and algorithm updates affecting advertising performance.
- Generate regular performance reports and present findings and recommendations to stakeholders.
- Ensure data accuracy and integrity for all reporting and analysis.
- Bachelor's degree in Marketing, Business, Economics, or a related field; or equivalent practical experience.
- Minimum of 5 years of experience in performance marketing, with a strong focus on e-commerce.
- Proven track record of successfully managing and optimizing paid advertising campaigns across multiple platforms.
- In-depth knowledge of Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Proficiency in using analytics tools such as Google Analytics, Adobe Analytics, and platform-specific insights.
- Strong understanding of SEO, SEM, and conversion rate optimization (CRO) principles.
- Excellent analytical, quantitative, and problem-solving skills.
- Ability to translate data into actionable insights and strategic recommendations.
- Exceptional communication and collaboration skills for remote teamwork.
- Highly organized and detail-oriented, with the ability to manage multiple projects simultaneously.
- Experience with A/B testing tools and methodologies is essential.
Remote E-commerce Performance Marketing Manager
Posted 16 days ago
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