4 Remote Brand Manager Fmcg Innovation jobs in whatjobs
Remote Brand Manager, FMCG Innovation
Posted 6 days ago
Job Viewed
Job Description
Our client, a leading Fast-Moving Consumer Goods (FMCG) company, is seeking an innovative and strategic Brand Manager to lead the development and launch of new products within their remote marketing team. This role is critical for identifying market opportunities, driving product innovation, and crafting compelling brand strategies that resonate with target consumers. You will be responsible for managing the entire product lifecycle from ideation to market launch, including market research, concept development, marketing plan execution, and performance analysis. Key duties include collaborating with R&D, sales, and creative teams, developing marketing budgets, and overseeing advertising and promotional campaigns. The ideal candidate possesses a deep understanding of FMCG consumer behavior, strong analytical skills, and a proven ability to drive brand growth. As a fully remote position, exceptional communication, project management, and leadership skills within a virtual environment are essential. You must be adept at motivating cross-functional teams and effectively presenting strategies and results through digital channels. This is a unique opportunity to shape the future of consumer brands and drive significant business impact, all while enjoying the flexibility of remote work. You will be at the forefront of creating exciting new products that meet evolving consumer needs. The successful candidate will be a creative thinker with a strong commercial acumen and a passion for building impactful brands. The ability to translate market insights into actionable brand strategies and execute them flawlessly is paramount. This role offers the chance to work on challenging and rewarding projects in a collaborative and innovative remote setting.
Responsibilities:
Responsibilities:
- Develop and implement comprehensive brand strategies for new product launches and existing product lines.
- Conduct market research and analyze consumer trends to identify new product opportunities.
- Lead product innovation initiatives from concept development to market readiness.
- Develop and manage marketing plans, including advertising, promotions, and digital campaigns.
- Collaborate with R&D, sales, operations, and creative teams to ensure successful product execution.
- Manage marketing budgets and track ROI for all brand initiatives.
- Monitor brand performance, analyze sales data, and provide insights for optimization.
- Develop compelling brand messaging and positioning to target consumer segments.
- Build strong relationships with internal stakeholders and external agencies.
- Stay abreast of competitor activities and industry best practices in FMCG marketing.
- Master's degree in Marketing, Business Administration, or a related field.
- Minimum of 5 years of experience in brand management or product marketing, preferably within the FMCG sector.
- Proven track record of successfully launching and managing consumer brands.
- Strong understanding of marketing principles, consumer insights, and market analysis.
- Demonstrated experience in product development and innovation.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal skills.
- Proficiency in project management and digital marketing tools.
- Ability to lead and influence cross-functional teams in a remote environment.
- A creative mindset with a passion for building successful consumer brands.
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Remote Brand Manager - FMCG Innovation
Posted 12 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Remote Brand Manager to spearhead new product development and brand strategy initiatives. This is a pivotal role within the marketing department, allowing you to shape the future of our product portfolio from a fully remote setting. You will be responsible for conducting market research, identifying emerging consumer trends, and translating these insights into actionable brand plans and product launch strategies. Key responsibilities include developing brand positioning, crafting compelling marketing campaigns, and managing the P&L for assigned brands. You will collaborate closely with cross-functional teams, including product development, sales, and creative agencies, to ensure seamless execution of marketing strategies. The ideal candidate will possess a strong understanding of the FMCG market, with a proven track record of successfully launching and growing brands. Excellent analytical skills, strategic thinking, and creative flair are essential. Proficiency in digital marketing, social media strategy, and campaign management is highly desirable. You must be a self-starter, highly organized, and capable of managing multiple projects simultaneously in a remote work environment. This role offers an exceptional opportunity to influence brand direction and drive commercial success for key FMCG products, ideally based from **Ongata Rongai, Kajiado, KE**. We are looking for a dynamic individual who is passionate about consumer insights, brand storytelling, and delivering measurable business results. Your ability to work independently, communicate effectively across different teams, and adapt to a constantly evolving market landscape will be crucial for success. Join us and make a significant impact on our brand's journey.
This advertiser has chosen not to accept applicants from your region.
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Remote Brand Manager - FMCG Innovation
Posted 22 days ago
Job Viewed
Job Description
Our client is seeking a strategic and creative Remote Brand Manager to drive growth and innovation within their Fast-Moving Consumer Goods (FMCG) portfolio. This position is ideal for a seasoned marketing professional who thrives in a remote work environment and possesses a deep understanding of brand strategy, consumer insights, and product lifecycle management. You will be responsible for developing and executing comprehensive brand plans, including marketing campaigns, product launches, and promotional activities, to enhance brand visibility and market share. The ideal candidate will have a proven ability to analyze market trends, identify consumer needs, and translate these insights into actionable brand initiatives.
Key responsibilities include managing brand P&Ls, setting strategic objectives, and ensuring consistent brand messaging across all communication channels. You will collaborate closely with cross-functional teams, including sales, R&D, and creative agencies, to deliver integrated marketing programs. This role involves developing go-to-market strategies, overseeing advertising and media planning, and monitoring campaign performance to optimize ROI. You will also be tasked with identifying new market opportunities, managing product innovation pipelines, and ensuring the successful commercialization of new products. Strong analytical skills are required to track brand performance metrics, conduct competitive analysis, and report on key business results.
Qualifications required include a Bachelor's degree in Marketing, Business Administration, or a related field; a Master's degree is a plus. A minimum of 5 years of experience in brand management, preferably within the FMCG sector, is essential. Demonstrated success in developing and executing impactful marketing strategies and launching new products is required. Excellent communication, presentation, and interpersonal skills are critical for effective remote collaboration and stakeholder management. Proficiency in digital marketing platforms, market research tools, and data analysis software is also necessary. This remote role offers an exciting opportunity to shape the future of leading brands for consumers in Bungoma, Bungoma, KE and beyond.
Key responsibilities include managing brand P&Ls, setting strategic objectives, and ensuring consistent brand messaging across all communication channels. You will collaborate closely with cross-functional teams, including sales, R&D, and creative agencies, to deliver integrated marketing programs. This role involves developing go-to-market strategies, overseeing advertising and media planning, and monitoring campaign performance to optimize ROI. You will also be tasked with identifying new market opportunities, managing product innovation pipelines, and ensuring the successful commercialization of new products. Strong analytical skills are required to track brand performance metrics, conduct competitive analysis, and report on key business results.
Qualifications required include a Bachelor's degree in Marketing, Business Administration, or a related field; a Master's degree is a plus. A minimum of 5 years of experience in brand management, preferably within the FMCG sector, is essential. Demonstrated success in developing and executing impactful marketing strategies and launching new products is required. Excellent communication, presentation, and interpersonal skills are critical for effective remote collaboration and stakeholder management. Proficiency in digital marketing platforms, market research tools, and data analysis software is also necessary. This remote role offers an exciting opportunity to shape the future of leading brands for consumers in Bungoma, Bungoma, KE and beyond.
This advertiser has chosen not to accept applicants from your region.
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Remote Brand Manager - FMCG Innovation
Posted 19 days ago
Job Viewed
Job Description
Our client is a dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, seeking an innovative and strategic Remote Brand Manager. This position is fully remote, allowing for creative freedom and flexibility. You will be responsible for driving brand growth, developing and executing marketing strategies, and managing the brand's portfolio to enhance market share and consumer engagement. This role requires a deep understanding of the FMCG landscape, consumer insights, and digital marketing. The ideal candidate will possess strong analytical skills, a creative mindset, and the ability to lead cross-functional teams to bring new products and campaigns to life.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement comprehensive brand strategies to achieve business objectives and increase market share.
- Conduct market research and analyze consumer insights to identify opportunities and trends.
- Manage the product lifecycle, from concept development and launch to ongoing marketing and performance evaluation.
- Oversee the creation of marketing campaigns across various channels, including digital, social media, and traditional advertising.
- Collaborate with sales, product development, and R&D teams to ensure brand consistency and successful product introductions.
- Manage brand budgets, track ROI, and optimize marketing spend.
- Develop compelling brand messaging and positioning.
- Monitor competitor activities and market dynamics to inform strategic decisions.
- Build and maintain strong relationships with external agencies and partners.
- Lead and mentor junior brand team members.
- Ensure all brand activities align with company values and objectives.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. MBA or Master's in Marketing is a plus.
- Minimum of 6 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of successfully launching and growing consumer brands.
- Strong understanding of marketing principles, consumer behavior, and market analysis.
- Experience with digital marketing, social media strategy, and content creation.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and project management skills.
- Ability to work independently and collaboratively in a remote environment.
- Creative thinker with a passion for innovation.
- Proficiency in market research tools and analytics platforms.
This advertiser has chosen not to accept applicants from your region.
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