31 Remote Brand Manager Fmcg jobs in whatjobs

Remote Brand Manager - FMCG

20100 Mwembe KES125000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client is seeking a strategic and creative Brand Manager with extensive experience in the Fast-Moving Consumer Goods (FMCG) sector. This is a fully remote position, allowing you to drive brand growth and market presence from your preferred location. The ideal candidate will possess a deep understanding of consumer insights, market trends, product positioning, and integrated marketing campaigns to elevate our brands and expand market share. Key Responsibilities:
  • Develop and execute comprehensive brand strategies to enhance market penetration and consumer engagement for FMCG products.
  • Conduct in-depth market research and consumer analysis to identify opportunities and challenges.
  • Manage the product lifecycle, from ideation and development to launch and post-launch analysis.
  • Create and implement integrated marketing campaigns across various channels, including digital, social media, traditional advertising, and in-store promotions.
  • Define brand positioning, messaging, and visual identity, ensuring consistency across all touchpoints.
  • Collaborate with cross-functional teams, including sales, R&D, supply chain, and agencies, to ensure successful brand execution.
  • Monitor brand performance, sales data, and competitive landscape, providing insights and recommendations for improvement.
  • Manage brand budgets, ensuring optimal allocation of resources and maximizing ROI.
  • Develop and maintain strong relationships with key stakeholders, including retailers, distributors, and marketing partners.
  • Identify new product development opportunities and lead their successful launch into the market.
  • Stay abreast of industry trends, consumer behavior shifts, and competitive activities.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
  • Minimum of 5 years of progressive experience in brand management, specifically within the FMCG industry.
  • Proven track record of developing and launching successful FMCG brands and marketing campaigns.
  • Strong understanding of consumer insights, market analysis, and brand strategy development.
  • Proficiency in digital marketing, social media strategy, and analytics tools.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and project management abilities.
  • Demonstrated ability to work independently, manage multiple projects, and thrive in a fully remote, fast-paced environment.
  • Creative mindset with a passion for consumer brands.
  • Experience with budget management and agency oversight.
This is an exciting opportunity for a driven Brand Manager to shape the future of our FMCG portfolio in a flexible, remote work environment.
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Remote Brand Manager (FMCG)

40100 Kisumu KES150000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a strategic and creative Remote Brand Manager to lead the development and execution of brand strategies within the Fast-Moving Consumer Goods (FMCG) sector. This is a pivotal, fully remote role requiring a deep understanding of consumer behavior, market trends, and brand building. You will be responsible for shaping the brand's identity, driving market share, and ensuring consistent brand messaging across all consumer touchpoints. The ideal candidate is a visionary leader with a proven track record of successfully managing and growing FMCG brands in a remote work environment. This role demands a proactive approach to market analysis, campaign development, and cross-functional collaboration.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies aligned with company objectives.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Oversee the creation and execution of marketing campaigns across various channels (digital, traditional, in-store).
  • Manage the brand's messaging, positioning, and visual identity to ensure consistency and impact.
  • Collaborate with product development, sales, and R&D teams to launch new products and initiatives.
  • Analyze brand performance metrics, sales data, and consumer feedback to optimize strategies.
  • Manage the brand's budget effectively, ensuring optimal allocation of resources.
  • Build and maintain strong relationships with advertising agencies, media partners, and other external stakeholders.
  • Stay abreast of industry trends, consumer insights, and emerging marketing technologies.
  • Present brand plans and performance reports to senior management.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 7 years of experience in brand management, preferably within the FMCG industry.
  • Proven success in developing and executing brand strategies that drive growth.
  • Strong understanding of consumer insights, market dynamics, and marketing principles.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills for remote leadership.
  • Proficiency in digital marketing tools and analytics platforms.
  • Experience managing agency relationships and cross-functional teams.
  • Ability to work independently and lead effectively in a remote setting.
  • A creative mindset with a passion for building strong brands.
This is a fully remote opportunity, offering a competitive salary and benefits package. We are seeking a candidate who can bring a fresh perspective and drive significant brand growth. While the role is remote, the brand's influence is felt across regions, including Kisumu, Kisumu, KE , and beyond.
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Remote Brand Manager - FMCG

20100 Mwembe KES130000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is looking for an innovative and experienced Remote Brand Manager to spearhead the strategy and execution of key brands within the Fast-Moving Consumer Goods (FMCG) sector. This is a fully remote position, offering the flexibility to work from anywhere while driving impactful brand initiatives. The ideal candidate will possess a deep understanding of the FMCG market, consumer behavior, and a proven track record of successful brand development and management. You will be responsible for developing comprehensive brand plans, including market analysis, strategic positioning, marketing communications, and P&L management. This role demands a creative thinker with strong analytical skills to identify market opportunities, develop compelling marketing campaigns, and measure their effectiveness. Key responsibilities include leading cross-functional teams, collaborating with sales, product development, and advertising agencies to ensure brand consistency and achieve business objectives. You will manage the brand budget, monitor competitive activity, and identify trends to inform future strategies. The successful candidate will be adept at leveraging digital marketing channels, social media, and other relevant platforms to engage target audiences and build brand loyalty. This is a fantastic opportunity for a passionate marketer to take ownership of significant brands in a remote-first environment. We seek an individual who can effectively communicate and influence stakeholders virtually, drive results, and contribute to the overall growth of our client's portfolio. The ability to work autonomously, manage complex projects, and adapt to a fast-paced industry is essential. If you are a strategic thinker with a passion for building powerful brands and excel in a remote work setting, we encourage you to apply. This role is perfect for someone looking to make a significant impact without geographical constraints, contributing to exciting brand innovations within the FMCG landscape. Your expertise in consumer insights and go-to-market strategies will be invaluable.
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Remote Brand Manager - FMCG

20100 Mwembe KES130000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and experienced Brand Manager to lead brand strategy and execution within a fully remote capacity. This crucial role involves developing and implementing comprehensive marketing plans to drive brand awareness, market share, and consumer engagement for key product lines. You will be responsible for understanding consumer insights, identifying market trends, and translating these into actionable brand initiatives. Key duties include developing brand positioning, managing product launches, overseeing advertising and promotional campaigns, and analyzing brand performance metrics. You will collaborate closely with sales, product development, and agency partners to ensure cohesive brand messaging and successful market penetration. The ideal candidate will possess a strong background in brand management within the FMCG industry, with a proven track record of successfully growing brands. Excellent strategic thinking, marketing acumen, and analytical skills are essential. This position is fully remote, requiring exceptional communication, project management, and collaborative skills to effectively manage stakeholders and drive brand initiatives across distributed teams. We are committed to building a high-performing remote culture. This is a prime opportunity for a creative and results-oriented marketer to shape the future of our brands and contribute significantly to our company's growth, all while enjoying the benefits of remote work. A deep understanding of the FMCG landscape and a passion for consumer brands are critical.
This advertiser has chosen not to accept applicants from your region.

Remote Brand Manager (FMCG)

01002 Ngong KES180000 Annually WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client is seeking a creative and strategic Remote Brand Manager to lead brand initiatives within the Fast-Moving Consumer Goods (FMCG) sector. This is a fully remote position, offering the flexibility to work from anywhere while driving brand growth and market presence. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, product positioning, campaign management, and consumer engagement initiatives. The ideal candidate will have a proven track record in brand management within the FMCG industry, with a deep understanding of consumer behavior, market trends, and competitive landscapes. Exceptional strategic thinking, marketing expertise, and digital campaign management skills are essential. As a remote professional, you will collaborate closely with marketing, sales, and product development teams using advanced digital collaboration tools, ensuring seamless execution of brand plans. Your ability to analyze market data, measure campaign effectiveness, and adapt strategies in a dynamic market will be critical. This role requires a self-starter with strong leadership qualities, excellent communication skills, and the ability to inspire teams from a distance. Responsibilities: Develop and implement integrated brand strategies to drive market share and profitability. Conduct market research and consumer insights analysis to identify opportunities and challenges. Define brand positioning, messaging, and value propositions. Plan and execute multi-channel marketing campaigns (digital, social media, traditional). Manage brand budgets and ensure effective allocation of resources. Collaborate with product development teams on new product launches and line extensions. Monitor brand performance, analyze key metrics, and provide regular reports. Lead cross-functional teams to ensure consistent brand execution across all touchpoints. Identify and engage with key stakeholders, including agencies and partners. Stay abreast of industry trends, competitor activities, and emerging marketing technologies. Qualifications: Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus. Minimum of 6 years of experience in brand management, specifically within the FMCG sector. Proven success in developing and launching successful brands and marketing campaigns. Strong understanding of consumer insights, market segmentation, and branding principles. Expertise in digital marketing, social media strategy, and content creation. Excellent analytical, strategic thinking, and project management skills. Outstanding communication, presentation, and interpersonal abilities. Ability to work independently and lead teams in a fully remote setting. Proficiency in marketing analytics tools and software. This is a fully remote opportunity, with relevance to professionals in or connected to **Ruiru, Kiambu, KE**.
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Remote Brand Manager - FMCG

90100 Mangu KES70000 Monthly WhatJobs

Posted 22 days ago

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Job Description

full-time
Our client, a dynamic and fast-growing player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced and creative Remote Brand Manager to lead brand strategy and development. This fully remote position is ideal for a strategic thinker with a passion for consumer insights and a proven ability to build and grow strong brands. You will be responsible for developing and executing comprehensive brand plans, including market research, product positioning, marketing communications, and promotional strategies. Your role will involve collaborating closely with cross-functional teams such as sales, product development, and agencies to ensure consistent brand messaging and effective campaign execution across all touchpoints. Key responsibilities include analyzing market trends, monitoring competitor activities, and identifying opportunities for brand growth and differentiation. You will also manage the brand's budget, ensuring optimal allocation of resources to achieve marketing objectives. The ideal candidate possesses a deep understanding of the FMCG landscape, consumer behavior, and modern marketing techniques. Strong analytical, strategic planning, and project management skills are essential. Excellent communication and interpersonal skills are required to effectively lead remote teams and influence stakeholders. You must demonstrate a high degree of self-motivation, organizational ability, and the capacity to thrive in an independent, remote work environment. A proactive approach to problem-solving and a commitment to delivering measurable results are paramount. We are seeking an individual who is passionate about building iconic brands and driving market success. This role offers a significant opportunity to shape brand identity and contribute to market leadership within a flexible, remote setting. Your strategic vision will be instrumental in the continued success and expansion of our client's product portfolio. The primary region of focus is **Machakos, Machakos, KE**, however, this role is entirely remote.
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Remote Brand Manager - FMCG

50100 Tuwan KES130000 Annually WhatJobs

Posted 22 days ago

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Job Description

full-time
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Remote Brand Manager to lead brand development and marketing initiatives. This is a fully remote position, enabling you to drive brand growth from anywhere. You will be responsible for developing and executing comprehensive brand strategies, managing brand communication, analyzing market trends, and ensuring consistent brand messaging across all channels. The ideal candidate will have a proven track record in FMCG brand management and a passion for building strong consumer connections.

Key Responsibilities:
  • Develop and implement integrated brand strategies to drive market share and revenue growth.
  • Conduct market research and competitive analysis to identify consumer insights and market opportunities.
  • Manage the annual marketing budget and allocate resources effectively across various campaigns.
  • Oversee the development and execution of marketing campaigns, including advertising, promotions, and digital marketing.
  • Collaborate with cross-functional teams, including sales, product development, and agencies, to ensure brand consistency.
  • Monitor brand performance metrics and analyze campaign effectiveness, making data-driven adjustments as needed.
  • Develop and maintain strong relationships with media partners, influencers, and key stakeholders.
  • Ensure all marketing materials and communications align with brand guidelines and voice.
  • Manage product launches and contribute to the innovation pipeline.
  • Identify new trends and opportunities within the FMCG market.
  • Prepare and present brand performance reports to senior management.
  • Lead the development of compelling brand narratives and content strategies.
  • Manage external agencies and vendors involved in brand activities.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
  • Minimum of 5-7 years of experience in brand management, specifically within the FMCG industry.
  • Proven ability to develop and execute successful brand strategies.
  • Strong understanding of marketing principles, consumer behavior, and market dynamics in the FMCG sector.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency in digital marketing tools and social media platforms.
  • Experience managing marketing budgets and agency relationships.
  • Ability to work independently and lead projects effectively in a remote environment.
  • Creative thinking and a passion for building strong brands.

This is an exciting opportunity for a visionary Brand Manager to shape the future of our client's brands from a remote location, impacting the market presence of products consumers use daily, serving the area of Bungoma, Bungoma, KE .
This advertiser has chosen not to accept applicants from your region.
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Remote Brand Manager - FMCG

40100 Kisumu KES150000 Annually WhatJobs

Posted 13 days ago

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Job Description

full-time
Our client is a leading player in the Fast-Moving Consumer Goods (FMCG) sector and is seeking a strategic and creative Remote Brand Manager to lead the growth and development of key brands. This is a fully remote position, allowing you to manage brand strategy and execution from your home office. You will be responsible for developing and implementing comprehensive brand plans that drive market share, consumer engagement, and profitability. This includes defining brand positioning, managing marketing campaigns across various channels, overseeing product innovation, and analyzing market trends and consumer insights. You will collaborate closely with sales, marketing, product development, and agency partners to ensure consistent brand messaging and effective execution. The ideal candidate possesses a strong understanding of the FMCG market, a proven track record in brand management, and exceptional strategic thinking and communication skills. Experience in a remote, brand-focused role is highly advantageous.

Key responsibilities include:
  • Developing and executing integrated brand strategies to achieve business objectives.
  • Conducting market research and analyzing consumer insights to identify growth opportunities and unmet needs.
  • Defining and refining brand positioning, messaging, and visual identity.
  • Developing and managing annual marketing plans, including advertising, promotions, digital marketing, and public relations.
  • Overseeing the development and launch of new products, ensuring alignment with brand strategy and consumer demand.
  • Managing brand budgets and ensuring optimal allocation of resources for maximum ROI.
  • Collaborating with sales teams to support channel-specific brand initiatives and drive distribution.
  • Monitoring competitor activities and market trends to adapt brand strategies accordingly.
  • Working with creative agencies and media partners to develop and execute marketing campaigns.
  • Measuring and reporting on brand performance, campaign effectiveness, and key marketing metrics.
  • Fostering strong relationships with internal stakeholders and external partners.
  • Championing the brand vision and ensuring consistent execution across all touchpoints.
  • Identifying opportunities for brand innovation and line extensions.

The ideal candidate will hold a Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or a Master's degree in Marketing is a significant advantage. A minimum of 5 years of experience in brand management, with a strong focus on the FMCG sector, is required. Proven experience in developing and executing successful marketing campaigns and launching new products is essential. Strong analytical skills, consumer insight generation capabilities, and proficiency in marketing analytics tools are critical. Excellent communication, presentation, and leadership skills are vital for this remote role, supporting our business interests in **Kisumu, Kisumu, KE** and beyond. The ability to thrive in a self-directed, collaborative remote environment is paramount.
This advertiser has chosen not to accept applicants from your region.

Remote Brand Manager - FMCG

50100 Kakamega, Western KES85000 Annually WhatJobs

Posted 14 days ago

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Job Description

full-time
Our client, a fast-growing player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a strategic and creative Remote Brand Manager to lead brand initiatives from anywhere. This is a fully remote role designed for an experienced marketing professional who can drive brand growth, enhance market presence, and connect with consumers in innovative ways. We are committed to a remote-first culture that values collaboration and results.

The Remote Brand Manager will be responsible for developing and executing comprehensive brand strategies that align with the company's overall business objectives. This includes market research, consumer insights analysis, product positioning, and the development of integrated marketing campaigns. You will work closely with cross-functional teams, including sales, product development, and creative agencies, to ensure consistent brand messaging and effective execution across all channels.

Key responsibilities include:
  • Developing and implementing annual brand plans and marketing strategies.
  • Conducting market and consumer research to identify trends and opportunities.
  • Defining product positioning and value propositions.
  • Managing the brand's P&L, forecasting sales, and monitoring performance against targets.
  • Developing and executing integrated marketing campaigns across digital, social, and traditional media.
  • Collaborating with creative teams to develop compelling brand assets and communications.
  • Managing relationships with advertising agencies and other external partners.
  • Monitoring brand performance metrics, analyzing results, and providing actionable recommendations.
  • Ensuring brand consistency across all marketing materials and customer touchpoints.
  • Identifying opportunities for new product development and innovation within the brand portfolio.

The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 5 years of experience in brand management, preferably within the FMCG sector. Demonstrated success in developing and executing impactful marketing campaigns and growing brand equity is essential. Strong analytical skills, proficiency in market research tools, and experience with digital marketing platforms are required. Excellent communication, presentation, and project management skills are critical for success in this remote role. If you are a strategic thinker with a passion for building strong consumer brands and thrive in a remote work environment, we invite you to apply. This role offers the flexibility to work remotely from your location near **Kakamega, Kakamega, KE**.
This advertiser has chosen not to accept applicants from your region.

Remote Brand Manager - FMCG

10101 Nyeri Town KES70000 Monthly WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client, a rapidly growing player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and strategicRemote Brand Manager to spearhead brand development and marketing initiatives. This is a fully remote position that demands creativity, market insight, and a proven ability to drive brand growth. You will be responsible for shaping the brand's identity, developing marketing strategies, and ensuring consistent brand messaging across all platforms.

Responsibilities:
  • Develop and execute comprehensive brand strategies to enhance market share and brand equity.
  • Conduct market research and competitive analysis to identify opportunities and threats.
  • Create and manage integrated marketing campaigns across digital, social media, and traditional channels.
  • Oversee the development of all marketing collateral, advertising, and promotional materials.
  • Manage brand budgets, ensuring optimal allocation of resources and ROI.
  • Collaborate with product development, sales, and distribution teams to align brand initiatives with business objectives.
  • Monitor brand performance and key metrics, providing regular reports and insights.
  • Ensure brand consistency and adherence to brand guidelines across all touchpoints.
  • Identify and manage relationships with external agencies and vendors.
  • Stay informed about consumer trends and evolving marketing technologies.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA is a plus.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG industry.
  • Proven track record of developing and launching successful marketing campaigns.
  • Strong understanding of digital marketing, social media, and content strategy.
  • Excellent analytical skills with the ability to interpret data and translate it into actionable insights.
  • Exceptional communication, presentation, and interpersonal skills.
  • Demonstrated ability to manage projects and budgets effectively in a remote environment.
  • Creative thinker with a passion for branding and consumer behavior.
  • Proficiency in marketing analytics tools and CRM software.
  • Ability to thrive in a fast-paced, dynamic, and remote work setting.
This is an exciting opportunity to shape the future of a promising brand within the competitive FMCG landscape, all while enjoying the benefits of a remote work structure. If you are a results-driven marketer with a strategic mindset and a passion for building strong brands, we want to hear from you.
This advertiser has chosen not to accept applicants from your region.

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