2 Head Of Digital Marketing E Commerce Remote jobs in whatjobs
Head of Digital Marketing & E-commerce (Remote)
Posted 22 days ago
Job Viewed
Job Description
Our client, a rapidly expanding online retail business, is seeking a visionary and results-driven Head of Digital Marketing & E-commerce to lead their remote marketing and sales efforts. This is a critical leadership position responsible for developing and executing comprehensive digital marketing strategies to drive online sales, enhance brand presence, and optimize the customer journey across all digital touchpoints. You will oversee all aspects of e-commerce operations, including website management, online advertising, social media engagement, SEO/SEM, email marketing, and content creation. The ideal candidate possesses a deep understanding of the e-commerce landscape, cutting-edge digital marketing techniques, and consumer behavior trends. You will be responsible for setting ambitious growth targets, managing budgets effectively, and analyzing performance data to inform strategic decisions. This role requires exceptional leadership skills to manage a remote team of marketing and e-commerce specialists, fostering a culture of innovation and collaboration. Strong analytical abilities, strategic thinking, and a proven ability to drive measurable results in online sales are paramount. This is an exciting opportunity to shape the digital future of a growing brand from a remote setting, making a significant impact on its market position and revenue growth. You will be instrumental in developing and implementing innovative campaigns that resonate with our target audience, driving customer acquisition and retention. The role demands a proactive approach to identifying new digital marketing opportunities and optimizing existing channels for maximum ROI. We seek a forward-thinking leader who can guide the company through the evolving digital landscape and achieve sustainable e-commerce success.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing and e-commerce strategies.
- Oversee all online advertising campaigns (PPC, social media ads, display advertising).
- Manage and grow the company's social media presence and engagement.
- Drive search engine optimization (SEO) and search engine marketing (SEM) initiatives.
- Develop and execute email marketing campaigns to nurture leads and retain customers.
- Manage the e-commerce platform, ensuring a seamless user experience and driving conversions.
- Create and curate compelling content for the website, social media, and marketing materials.
- Analyze website traffic, sales data, and campaign performance to identify trends and optimize strategies.
- Manage the digital marketing budget and allocate resources effectively.
- Lead and mentor a remote team of digital marketing and e-commerce professionals.
- Stay updated on the latest digital marketing trends, tools, and best practices.
- Collaborate with other departments to ensure brand consistency and integrated marketing efforts.
- Drive customer acquisition, retention, and lifetime value through strategic initiatives.
- Bachelor's degree in Marketing, Business Administration, or a related field; Master's degree preferred.
- Minimum of 7 years of progressive experience in digital marketing and e-commerce, with at least 3 years in a leadership role.
- Proven track record of driving significant growth in online sales and customer acquisition.
- Expert knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
- Experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) and analytics tools (e.g., Google Analytics).
- Strong leadership, team management, and communication skills.
- Demonstrated ability to manage remote teams effectively.
- Excellent analytical and strategic thinking abilities.
- Experience in the online retail sector is highly desirable.
This advertiser has chosen not to accept applicants from your region.
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Head of Digital Marketing & E-commerce - Remote
Posted 18 days ago
Job Viewed
Job Description
Our client, a rapidly growing player in the online retail space, is seeking a dynamic and results-driven Head of Digital Marketing & E-commerce to lead their comprehensive online strategy. This is a fully remote leadership position, responsible for driving online sales, enhancing brand visibility, and optimizing the customer journey across all digital channels. The ideal candidate will possess a proven track record in developing and executing successful e-commerce and digital marketing campaigns, with deep expertise in SEO, SEM, social media marketing, content strategy, email marketing, and conversion rate optimization (CRO). You will be pivotal in shaping the online presence and revenue growth of our brand.
Responsibilities:
Responsibilities:
- Develop and implement a holistic digital marketing and e-commerce strategy aligned with business objectives.
- Oversee all aspects of the e-commerce platform, including product merchandising, user experience (UX), and checkout optimization.
- Lead and manage all digital marketing channels, including SEO, SEM (PPC), social media marketing (organic and paid), email marketing, affiliate marketing, and influencer collaborations.
- Develop and execute a compelling content marketing strategy to drive engagement, traffic, and conversions.
- Manage the digital marketing budget effectively, allocating resources to maximize ROI.
- Analyze website performance, e-commerce metrics, and campaign results using tools like Google Analytics, and provide actionable insights and recommendations.
- Drive continuous improvement in website conversion rates through A/B testing and data-driven optimization.
- Develop and manage customer acquisition and retention strategies to build brand loyalty and lifetime value.
- Stay abreast of the latest trends, technologies, and best practices in digital marketing, e-commerce, and social media.
- Manage and mentor a remote team of digital marketing specialists, fostering collaboration and high performance.
- Oversee the brand's social media presence, engagement, and community management.
- Collaborate with product development and sales teams to ensure a cohesive brand message and customer experience.
- Identify and evaluate new digital marketing opportunities and platforms.
- Ensure all digital marketing activities comply with relevant privacy regulations (e.g., GDPR, CCPA).
- Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field. A Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing and e-commerce, with at least 3 years in a leadership role.
- Demonstrated success in driving significant growth in online sales and customer acquisition.
- In-depth knowledge and hands-on experience with SEO, SEM (Google Ads), social media advertising platforms, email marketing tools, and CRM systems.
- Proficiency in web analytics tools (e.g., Google Analytics) and data visualization.
- Strong understanding of UX/UI principles and conversion rate optimization techniques.
- Excellent strategic thinking, analytical, and problem-solving skills.
- Exceptional leadership, communication, and project management abilities.
- Experience managing remote teams and projects effectively.
- Familiarity with e-commerce platforms (e.g., Shopify, Magento, WooCommerce) is essential.
- Creative mindset with a passion for leveraging digital channels to build brands and drive business results.
This advertiser has chosen not to accept applicants from your region.
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