2 Head Of Content Marketing jobs in whatjobs

Head of Content Marketing

30400 Tuwan KES190000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking an accomplished Head of Content Marketing to lead their fully remote marketing division. This senior leadership role is responsible for developing and executing a comprehensive content strategy that drives brand visibility, engages target audiences, and supports overall business objectives. You will oversee all aspects of content creation, from ideation and planning to production, distribution, and performance analysis. As a remote-first company, you will collaborate with a global team of content creators, designers, and marketers, fostering a culture of creativity and data-driven decision-making. The ideal candidate will have extensive experience in B2B and B2C content marketing, with a proven track record of creating compelling narratives across various formats, including blog posts, white papers, case studies, videos, and social media content. Strong leadership qualities, excellent project management skills, and the ability to manage multiple content initiatives simultaneously are essential. You will be adept at using content management systems (CMS) and analytics tools to measure content effectiveness and identify opportunities for optimization. Experience with SEO best practices to ensure content discoverability is a must. We are looking for a strategic thinker who can translate complex ideas into engaging and accessible content. This role requires a high degree of autonomy, strong communication skills for remote collaboration, and the ability to motivate and guide a distributed team. You will play a key role in shaping our brand voice and establishing our client as a thought leader in their industry. If you are a passionate storyteller with a strategic mindset and a desire to lead a remote content marketing function, we encourage you to apply. This is an exceptional opportunity to make a significant impact on brand perception and lead generation through innovative content strategies in a fully remote setting.
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Head of Content Marketing

00100 Abothuguchi West KES190000 Monthly WhatJobs

Posted 6 days ago

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Job Description

full-time
Our client is a fast-growing tech company seeking an experienced and creative Head of Content Marketing to lead their content strategy and execution from their Nairobi, Nairobi, KE office. This role requires a strategic thinker with a passion for storytelling and a proven ability to develop engaging content that drives brand awareness, lead generation, and customer loyalty. You will be responsible for developing and managing a comprehensive content calendar across various platforms, including blog posts, white papers, case studies, social media updates, and video scripts. The ideal candidate will have a deep understanding of SEO best practices, content distribution strategies, and how to measure the effectiveness of content marketing campaigns. You will lead a team of content creators, editors, and designers, providing guidance and ensuring the quality and consistency of all published material. Collaboration with marketing, sales, and product teams will be essential to align content efforts with overall business objectives. Responsibilities include conducting market research to identify content opportunities, developing content that resonates with target audiences, managing content creation workflows, and analyzing content performance metrics to optimize future strategies. This is a hybrid role, requiring you to be in the Nairobi, Nairobi, KE office for key meetings and team collaboration, with flexibility for remote work. A Bachelor's degree in Marketing, Communications, Journalism, or a related field, along with at least 6 years of experience in content marketing, is required. Demonstrated success in developing and executing impactful content strategies and managing content teams is essential. Proficiency in content management systems (CMS), SEO tools, and analytics platforms is a must. Strong writing, editing, and communication skills are paramount. We are looking for a visionary leader who can inspire creativity and drive significant engagement through compelling content. This is an exciting opportunity to shape the narrative of a dynamic company and make a tangible impact on its growth.
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