6 Head Of Brand Strategy Fmcg jobs in whatjobs
Job Description
Our client, a fast-growing entity in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an exceptional Head of Brand Strategy to lead our marketing initiatives from a fully remote capacity. This executive role demands a visionary leader with extensive experience in building and revitalizing brands within the competitive FMCG landscape. The successful candidate will be responsible for developing and executing comprehensive brand strategies that resonate with target consumers, drive market share, and ensure long-term brand equity. You will oversee all aspects of brand management, including market research, consumer insights, product positioning, advertising campaigns, and digital marketing. The ability to translate market trends and consumer data into actionable strategies is paramount. This role requires a deep understanding of consumer behavior, brand storytelling, and integrated marketing communications across various channels, including digital, social media, and traditional advertising. As a remote employee, you will be expected to demonstrate exceptional communication, collaboration, and leadership skills, working seamlessly with internal teams and external agencies. You will manage brand budgets, set performance metrics, and continuously evaluate the effectiveness of brand initiatives. The ideal candidate will have a passion for innovation and a proven ability to create compelling brand narratives that foster customer loyalty and advocacy. This is an exciting opportunity to shape the future of our brands and make a significant impact from anywhere. We are looking for a strategic thinker, an inspiring leader, and a data-driven decision-maker. Your expertise in understanding the nuances of the **Eldoret, Uasin Gishu, KE** market will be valuable, although the role itself is fully remote.
This advertiser has chosen not to accept applicants from your region.
0
Head of Brand Strategy (FMCG)
Posted 21 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a visionary and results-oriented Head of Brand Strategy to lead its brand development initiatives. This is a fully remote position, empowering you to shape brand futures from your home office. You will be responsible for developing and executing comprehensive brand strategies that drive market share, enhance brand equity, and foster strong consumer engagement across all product lines. Your role will involve conducting in-depth market research, identifying consumer insights, and translating these into actionable brand plans. You will oversee the development of compelling brand positioning, messaging, and go-to-market strategies. Collaboration with marketing, sales, product development, and creative teams will be crucial to ensure consistent brand execution across all touchpoints. The ideal candidate will possess a deep understanding of the FMCG landscape, a proven track record of building and revitalizing successful brands, and exceptional analytical and strategic thinking skills. You should be adept at utilizing market data to inform decisions and measure campaign effectiveness. Strong leadership abilities, excellent communication skills, and the capacity to inspire cross-functional teams are essential. Experience in digital marketing, social media strategy, and consumer insights generation is highly desirable. This is a unique opportunity to make a significant impact on the trajectory of well-known brands, contributing to their growth and success from a remote setting, with strategic oversight affecting markets including Kakamega, Kakamega, KE .
This advertiser has chosen not to accept applicants from your region.
1
Head of Brand Strategy (FMCG)
Posted 23 days ago
Job Viewed
Job Description
Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is actively searching for an innovative and results-oriented Head of Brand Strategy to spearhead their brand initiatives. This is a critical, fully remote position where you will shape the vision and execution of brand development and marketing strategies for our client's diverse portfolio of products. Your responsibilities will encompass conducting thorough market research, analyzing consumer trends, and identifying opportunities for brand growth and differentiation. You will develop comprehensive brand plans, oversee the creation of compelling marketing campaigns across various channels, and ensure consistent brand messaging and positioning. The ideal candidate will possess a deep understanding of the FMCG market, with a proven ability to build strong, resonant brands that connect with target audiences. You will collaborate closely with product development, sales, and creative teams to bring brand strategies to life. Exceptional leadership, strategic thinking, and analytical skills are essential. As a remote leader, you must demonstrate outstanding communication and project management capabilities to effectively manage dispersed teams and stakeholders. This role offers the chance to influence the trajectory of well-known brands and drive significant commercial success from a remote location. You will be responsible for monitoring brand performance, ROI, and market share, making data-driven recommendations for optimization. The successful applicant will be a creative visionary with a strong commercial acumen, capable of translating consumer insights into actionable brand strategies. This is a pivotal role for an experienced brand professional seeking to make a substantial impact in a dynamic industry. While the role is entirely remote, its strategic focus will involve understanding and influencing brand perception within markets that may include activity in or near Kakamega, Kakamega, KE .
This advertiser has chosen not to accept applicants from your region.
2
Head of Brand Strategy (FMCG)
Posted 23 days ago
Job Viewed
Job Description
Our client, a prominent force in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and results-oriented Head of Brand Strategy to lead their remote marketing initiatives. This executive position will be responsible for defining and driving the overarching brand vision, strategy, and execution across all relevant channels. The ideal candidate will possess a proven track record in developing and launching successful FMCG brands, coupled with a profound understanding of consumer behavior and market dynamics. You will lead a remote team of marketing professionals, fostering creativity and ensuring consistent brand messaging and positioning. Key responsibilities include conducting in-depth market research, identifying untapped opportunities, and developing comprehensive brand plans that drive market share and profitability. The successful applicant will oversee the development of integrated marketing campaigns, digital strategies, and product innovation initiatives. This role demands exceptional leadership qualities, strategic thinking, and the ability to translate consumer insights into actionable brand strategies. As a fully remote role, strong communication, collaboration, and project management skills are essential for success. You will be the guardian of the brand, ensuring its integrity and appeal in a competitive landscape. Developing multi-year brand roadmaps, managing brand P&L, and overseeing creative development are critical aspects of this role. The ability to analyze performance metrics and adapt strategies accordingly is crucial. This is an exciting opportunity to shape the future of renowned FMCG brands from a remote environment. The core focus of this strategic leadership position is linked to our client's expansive operations in Nairobi, Nairobi, KE , demanding a comprehensive grasp of the East African consumer market.
This advertiser has chosen not to accept applicants from your region.
3
Head of Brand Strategy (FMCG)
Posted 20 days ago
Job Viewed
Job Description
Our client, a leading innovator in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a visionary and results-oriented Head of Brand Strategy to lead its brand development efforts. This is a fully remote position, allowing you to contribute from anywhere while shaping the future of our client's brands. You will be responsible for crafting and executing overarching brand strategies that drive market share, enhance brand equity, and resonate deeply with target consumers. This includes developing compelling brand narratives, identifying market opportunities, and guiding product innovation from a strategic perspective. You will work closely with cross-functional teams, including marketing, sales, R&D, and product development, to ensure cohesive brand messaging and execution across all touchpoints. Your role will involve extensive market research and consumer insights analysis to inform strategic decisions and identify emerging trends. You will oversee the development and management of brand guidelines, ensuring consistency and effectiveness in all communications. Leading a team of marketing professionals, you will foster a collaborative and high-performance environment, empowering your team to achieve ambitious goals. This position requires a deep understanding of the FMCG landscape, consumer behavior, and competitive dynamics. You will be adept at translating complex data into actionable strategies and possess strong presentation and communication skills to effectively articulate your vision to stakeholders at all levels. The ability to think creatively and innovatively is crucial. As a remote leader, you will leverage cutting-edge collaboration tools and maintain a proactive approach to communication and project management. You will be responsible for managing brand budgets and optimizing marketing spend for maximum ROI. This is an exceptional opportunity to shape the identity and growth of prominent FMCG brands from a strategic, remote-first vantage point. If you possess a proven track record in brand management within the FMCG industry and a passion for building iconic brands, we invite you to apply. Your contributions will be vital to our client's continued success in a rapidly evolving market.
This advertiser has chosen not to accept applicants from your region.
4
Job Description
Our client, a rapidly expanding global Fast-Moving Consumer Goods (FMCG) company, is seeking an innovative and strategic Head of Brand Strategy to lead their brand development efforts from a fully remote capacity. This leadership role requires a seasoned marketing professional with a profound understanding of consumer behavior, market dynamics, and brand building within the FMCG sector. You will be responsible for developing and executing comprehensive brand strategies that drive market share, enhance brand equity, and foster strong consumer loyalty across a diverse portfolio of products. Your vision will shape the future of our client's brands, ensuring they resonate with target audiences and stand out in a competitive marketplace. Key responsibilities include conducting market analysis, identifying consumer insights, defining brand positioning and messaging, and overseeing the development and execution of integrated marketing campaigns. This is a fully remote position, demanding exceptional leadership, strategic thinking, and strong digital collaboration skills. The ideal candidate will possess a Bachelor's or Master's degree in Marketing, Business Administration, or a related field, coupled with significant experience in brand management within the FMCG industry. Proven success in developing and launching new brands or revitalizing existing ones is essential. Proficiency in market research methodologies, digital marketing platforms, and data analytics tools is required. You must be adept at translating consumer data into actionable brand strategies. This is a prime opportunity to make a significant impact on a growing FMCG business, shaping the identity and trajectory of its brands from anywhere in the world. We are looking for a candidate who is creative, analytical, and possesses a deep understanding of what drives consumer purchasing decisions. Your ability to inspire and guide cross-functional teams, including product development, sales, and advertising, will be crucial for success in this remote leadership role.
This advertiser has chosen not to accept applicants from your region.
Be The First To Know
About the latest Head of brand strategy fmcg Jobs in Kenya !
5