2 E Commerce Performance Marketing Manager jobs in whatjobs
E-commerce Performance Marketing Manager
Posted 17 days ago
Job Viewed
Job Description
Our client, a rapidly growing e-commerce and social media company, is looking for a skilled E-commerce Performance Marketing Manager to drive online sales and optimize customer acquisition strategies. This is a fully remote role, providing an exciting opportunity to shape the digital growth of a dynamic brand from anywhere. You will be responsible for developing, implementing, and managing paid advertising campaigns across various digital platforms, including social media, search engines, and affiliate networks. Your core focus will be on maximizing ROI and achieving aggressive sales targets. Key responsibilities include managing campaign budgets, conducting A/B testing to optimize ad creative and targeting, analyzing campaign performance data, and generating actionable insights. You will collaborate closely with the social media team, content creators, and web development team to ensure cohesive marketing efforts and a seamless customer journey. The ideal candidate will have a deep understanding of performance marketing metrics, digital advertising platforms (e.g., Meta Ads, Google Ads, TikTok Ads), and analytics tools. Proven experience in driving significant sales growth through paid channels is essential. Excellent analytical skills, a data-driven mindset, and a strong grasp of conversion rate optimization (CRO) are required. Strong communication and project management skills, with the ability to manage multiple campaigns simultaneously in a remote environment, are paramount. A Bachelor's degree in Marketing, Business, or a related field, along with at least 4 years of experience in performance marketing for e-commerce businesses, is necessary. If you are a results-oriented marketing professional with a passion for e-commerce and a knack for driving profitable growth through paid media, we encourage you to apply for this remote opportunity.
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E-commerce Performance Marketing Manager
Posted 20 days ago
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Job Description
Our client, a rapidly growing e-commerce enterprise, is looking for a results-driven E-commerce Performance Marketing Manager to optimize our online sales channels and expand our digital footprint. This hybrid role requires a strategic thinker who can leverage data analytics to drive customer acquisition, engagement, and conversion across various digital platforms. You will be responsible for developing and executing comprehensive performance marketing strategies, including SEO, SEM, social media advertising, email marketing, and affiliate programs. The ideal candidate will have a deep understanding of the e-commerce landscape, a proven ability to manage substantial advertising budgets, and a passion for leveraging the latest marketing technologies and techniques. You will work closely with the marketing, sales, and product development teams to ensure a cohesive and effective online presence.
Key Responsibilities:
Key Responsibilities:
- Develop and implement data-driven performance marketing strategies to achieve e-commerce sales targets and ROI goals.
- Manage and optimize paid advertising campaigns across Google Ads, social media platforms (Facebook, Instagram, TikTok, etc.), and other relevant channels.
- Conduct keyword research, A/B testing, and audience segmentation to improve campaign performance.
- Oversee SEO strategy to enhance organic search visibility and traffic to our website.
- Develop and execute email marketing campaigns, including newsletters, promotional emails, and automated workflows.
- Manage affiliate marketing programs, recruiting and nurturing partnerships to drive incremental sales.
- Analyze website traffic, user behavior, and conversion metrics using tools like Google Analytics to identify trends and opportunities.
- Prepare regular performance reports, providing insights and actionable recommendations to senior management.
- Collaborate with the content team to ensure marketing messaging is aligned with brand strategy and resonates with target audiences.
- Stay updated on the latest trends and best practices in e-commerce and digital marketing.
- Manage and allocate the digital marketing budget effectively to maximize return on investment.
- Work with the web development team to optimize website user experience and conversion pathways.
- Identify and test new marketing channels and strategies to drive growth.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 3-5 years of proven experience in performance marketing, with a strong focus on e-commerce.
- Demonstrated success in managing paid search (PPC) and paid social campaigns.
- Proficiency with Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing tools.
- Solid understanding of SEO principles and best practices.
- Experience with email marketing platforms (e.g., Mailchimp, Klaviyo).
- Strong analytical skills and the ability to interpret complex data sets.
- Excellent communication and project management skills.
- Familiarity with e-commerce platforms (e.g., Shopify, WooCommerce) is a plus.
- Creative mindset with a focus on driving measurable results.
This advertiser has chosen not to accept applicants from your region.
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