2 E Commerce Growth Strategist Social Media Lead jobs in whatjobs
E-commerce Growth Strategist & Social Media Lead
Posted 21 days ago
Job Viewed
Job Description
Our client, a dynamic online retailer, is seeking an innovative E-commerce Growth Strategist & Social Media Lead to drive online sales and brand engagement. This role is fully remote, allowing you to work from any location in Kenya. You will be responsible for developing and executing data-driven strategies to increase website traffic, optimize conversion funnels, and build a strong, interactive community across social media platforms. The ideal candidate will have a proven track record in e-commerce growth, a deep understanding of social media marketing, content creation, and customer engagement, coupled with strong analytical skills and a passion for digital innovation.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement comprehensive e-commerce growth strategies to drive sales and customer acquisition.
- Manage and optimize all social media channels (e.g., Facebook, Instagram, TikTok, Twitter) to increase brand awareness and engagement.
- Create compelling and shareable content, including graphics, videos, and written posts.
- Develop and execute social media advertising campaigns to reach target audiences.
- Analyze website traffic, conversion rates, and user behavior to identify areas for improvement.
- Implement A/B testing on product pages, checkout processes, and marketing campaigns.
- Develop and manage email marketing campaigns to nurture leads and retain customers.
- Monitor social media trends, competitor activities, and customer feedback.
- Collaborate with product, marketing, and customer service teams to ensure a cohesive customer experience.
- Report on key performance indicators (KPIs) and provide actionable insights for continuous optimization.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Digital Media, or a related field.
- Minimum of 6 years of experience in e-commerce, with a strong focus on growth marketing and social media management.
- Proven experience in developing and executing successful social media strategies across multiple platforms.
- Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
- Strong understanding of SEO, SEM, and content marketing principles.
- Excellent content creation skills (writing, visual design, basic video editing).
- Experience with social media management tools (e.g., Hootsuite, Buffer).
- Exceptional communication, creativity, and analytical skills.
- Ability to work independently and manage multiple projects in a remote environment.
- Demonstrated success in driving measurable growth for online businesses.
This advertiser has chosen not to accept applicants from your region.
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E-commerce Growth Strategist & Social Media Lead
Posted 2 days ago
Job Viewed
Job Description
Our client is actively seeking a highly strategic and creative E-commerce Growth Strategist and Social Media Lead to spearhead their online presence and sales initiatives. This is a fully remote position, empowering you to drive impactful campaigns from your home office anywhere in Kenya. In this exciting role, you will be responsible for developing and implementing comprehensive strategies to enhance online sales, optimize the customer journey, and build a strong, engaged community across all social media platforms. You will analyze market trends, identify target audience segments, and leverage data-driven insights to maximize ROI on digital marketing efforts. Your responsibilities will include managing the e-commerce platform, overseeing product merchandising, optimizing conversion rates, and implementing effective SEO and SEM strategies. Simultaneously, you will lead the social media team in creating compelling content, managing advertising campaigns, fostering community interaction, and tracking key performance indicators. A deep understanding of current social media algorithms, best practices, and emerging platforms is essential. The ideal candidate will possess a proven track record of driving e-commerce growth and building successful social media strategies, coupled with exceptional analytical, creative, and leadership skills. You must be adept at utilizing various analytics tools to measure campaign success and make data-informed decisions. This role demands a proactive, results-oriented individual who can thrive in a fast-paced, collaborative, and fully remote work environment. This is an exceptional opportunity to shape the digital strategy and online brand perception for a growing organization, impacting customer acquisition and retention on a significant scale. Your remote work will be crucial in connecting with a global customer base and driving online revenue streams through innovative digital marketing tactics.
Responsibilities:
Responsibilities:
- Develop and execute data-driven e-commerce growth strategies.
- Optimize the online customer journey to maximize conversion rates.
- Manage and enhance the e-commerce platform, including product listings and merchandising.
- Implement effective SEO and SEM strategies to drive organic and paid traffic.
- Lead social media strategy, content creation, and campaign management.
- Build and engage online communities across various social platforms.
- Analyze campaign performance using analytics tools and generate actionable insights.
- Manage the social media budget and advertising spend effectively.
- Stay up-to-date with e-commerce trends and social media best practices.
- Collaborate with marketing, sales, and product teams to ensure cohesive brand messaging.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5+ years of experience in e-commerce management and social media marketing.
- Proven success in driving online sales growth and customer acquisition.
- Expertise in SEO, SEM, content marketing, and social media advertising.
- Proficiency with e-commerce platforms (e.g., Shopify, WooCommerce) and analytics tools (e.g., Google Analytics).
- Strong understanding of social media trends and platform algorithms.
- Excellent creative, analytical, and strategic thinking skills.
- Demonstrated leadership and team management abilities.
- Exceptional communication and collaboration skills for effective remote work.
This advertiser has chosen not to accept applicants from your region.
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