2 Digital Marketing Manager Performance Growth Remote jobs in whatjobs

Digital Marketing Manager (Performance & Growth) - Remote

80100 Nairobi, Nairobi KES2800000 Annually WhatJobs

Posted 20 days ago

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Job Description

full-time
Our client is seeking a results-driven and innovative Digital Marketing Manager with a strong focus on performance and growth to join their expanding marketing team. This role is **fully remote**, offering an unparalleled opportunity to contribute to a forward-thinking organization from anywhere. As a Digital Marketing Manager, you will be responsible for developing and executing comprehensive digital marketing strategies to drive customer acquisition, engagement, and retention. You will manage all aspects of our digital presence, including SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising campaigns. Your primary objective will be to maximize ROI through data-driven decision-making and continuous optimization of campaigns. You will work closely with the broader marketing and sales teams to ensure alignment with overall business goals. This involves staying ahead of digital marketing trends, identifying new opportunities, and implementing innovative tactics to achieve aggressive growth targets. You will be responsible for managing budgets for digital campaigns, tracking performance against key metrics, and providing regular reports and insights to stakeholders. Strong analytical skills are essential to interpret complex data sets and translate them into actionable strategies. We are looking for a candidate with a proven track record of successfully growing online presence and driving measurable results in competitive markets. Excellent communication and collaboration skills are crucial for working effectively with cross-functional teams in a remote setting. You should possess a deep understanding of the digital marketing landscape, including the latest tools and platforms. This is an exciting opportunity to shape the digital strategy of a growing company and make a significant impact on its success. Responsibilities include:
  • Develop and implement data-driven digital marketing strategies to achieve growth objectives.
  • Manage and optimize paid advertising campaigns across various platforms (e.g., Google Ads, Meta Ads, LinkedIn Ads).
  • Oversee SEO strategy and execution to improve organic search rankings and traffic.
  • Develop and manage social media marketing campaigns to increase brand awareness and engagement.
  • Plan and execute email marketing campaigns to nurture leads and drive conversions.
  • Create and manage content marketing initiatives to attract and retain target audiences.
  • Analyze campaign performance, generate insightful reports, and make data-driven recommendations for optimization.
  • Manage digital marketing budgets and allocate resources effectively to maximize ROI.
  • Stay abreast of the latest digital marketing trends, tools, and best practices.
  • Collaborate with sales and product teams to ensure marketing efforts are aligned with business goals.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in digital marketing, with a proven track record in performance marketing and growth strategies.
  • Demonstrated expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
  • Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, HubSpot).
  • Strong analytical skills and the ability to interpret data to drive actionable insights.
  • Excellent communication, collaboration, and project management skills.
  • Experience managing remote teams and working effectively in a virtual environment.
  • Creative thinking and a passion for innovation in digital marketing.
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Digital Marketing Manager - Performance & Growth (Remote)

00100 Abothuguchi West KES95000 Monthly WhatJobs

Posted 19 days ago

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Job Description

full-time
Our client is seeking a results-driven and innovative Digital Marketing Manager to lead their performance marketing initiatives. This is a fully remote position, offering a fantastic opportunity to shape and execute digital strategies from anywhere. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing, with a strong focus on driving measurable results like lead generation, customer acquisition, and revenue growth. Your role will involve in-depth analysis of campaign performance, identifying trends, and optimizing strategies to maximize ROI. You will manage advertising budgets, conduct A/B testing, and ensure our client's online presence is maximized. The ideal candidate will have a deep understanding of the digital marketing landscape, including the latest tools, platforms, and best practices. You should possess strong analytical skills, be data-driven, and have a proven track record of developing and executing successful digital marketing strategies that achieve business objectives. Experience with marketing automation tools and CRM systems is highly desirable. You will work collaboratively with content creators, designers, and sales teams to ensure cohesive and effective marketing efforts. This role requires a creative mindset, excellent project management skills, and the ability to think strategically while executing tactically. You will be expected to stay ahead of industry trends and propose innovative solutions to marketing challenges. Success in this role will be measured by key performance indicators related to customer acquisition cost, lifetime value, and overall campaign effectiveness. This is an exciting opportunity to contribute to significant growth from our client's base in Nairobi, Nairobi, KE , while working entirely remotely.
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