7 Digital Marketing Manager Performance Campaigns jobs in whatjobs
Digital Marketing Manager - Performance Campaigns
Posted 20 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to achieve key performance indicators (KPIs).
- Analyze campaign performance data and provide actionable insights and recommendations for improvement.
- Oversee the creation of engaging and high-quality marketing content, including blog posts, website copy, social media updates, and video scripts.
- Collaborate with the design team to ensure all marketing materials are visually appealing and on-brand.
- Monitor market trends and competitor activities to identify new opportunities.
- Manage the marketing budget effectively and ensure a strong return on investment (ROI).
- Utilize marketing automation tools and CRM systems to nurture leads and manage customer relationships.
- Conduct A/B testing and other experiments to continuously improve campaign performance.
- Stay up-to-date with the latest digital marketing best practices and technologies.
The successful candidate will have a Bachelor's degree in Marketing, Communications, or a related field, with at least 4 years of progressive experience in digital marketing. Demonstrated success in managing and optimizing paid media campaigns is essential. Strong analytical skills and proficiency in Google Analytics, SEMrush, and other marketing analytics platforms are required. Excellent written and verbal communication skills, along with creative thinking and a passion for data-driven decision-making, are crucial. You should be a self-starter, capable of working independently and collaborating effectively within a remote team environment. Join us and make your mark on our digital marketing strategy from your home office, ideally located near Meru, Meru, KE .
Digital Marketing Manager - Performance Campaigns
Posted 20 days ago
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Job Description
The job location is Embu, Embu, KE , with all work performed remotely.
Digital Marketing Manager - Performance Campaigns
Posted 20 days ago
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Job Description
- Developing and executing data-driven digital marketing strategies to achieve business goals.
- Managing and optimizing paid search (PPC) campaigns across Google Ads, Bing Ads, etc.
- Overseeing social media advertising campaigns (Facebook, Instagram, LinkedIn, Twitter) to drive engagement and conversions.
- Implementing and managing display advertising and programmatic buying campaigns.
- Developing and executing affiliate marketing programs.
- Conducting A/B testing and multivariate testing to optimize campaign performance and landing pages.
- Analyzing campaign data, generating reports, and providing actionable insights to improve performance.
- Managing digital marketing budgets effectively to maximize ROAS.
- Staying up-to-date with the latest trends and best practices in digital marketing and advertising technology.
- Collaborating with content, creative, and web development teams to ensure cohesive brand messaging and user experience.
- Identifying and testing new digital marketing channels and opportunities.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5+ years of experience in digital marketing, with a strong focus on performance marketing and paid media.
- Proven success in managing and optimizing large-scale PPC, social media advertising, and display advertising campaigns.
- In-depth knowledge of Google Analytics, Google Ads, Facebook Ads Manager, and other relevant advertising platforms.
- Experience with marketing automation tools and CRM systems.
- Strong analytical skills with the ability to interpret data and translate it into actionable strategies.
- Excellent project management and organizational skills.
- Outstanding written and verbal communication skills.
- Ability to thrive in a fast-paced, remote work environment.
- Experience in e-commerce or SaaS is a plus.
Digital Marketing Manager - Performance Campaigns
Posted 10 days ago
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Job Description
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies focused on performance metrics (CPA, ROAS, CPL).
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, etc.
- Conduct keyword research, audience segmentation, and ad creative development.
- Monitor campaign performance daily, analyzing data to identify trends, insights, and optimization opportunities.
- Implement A/B testing for ad copy, landing pages, and targeting parameters.
- Manage campaign budgets effectively, ensuring optimal allocation of resources to achieve targets.
- Collaborate with content creators, designers, and web developers to ensure seamless campaign execution and landing page optimization.
- Track, measure, and report on key digital marketing KPIs to stakeholders.
- Stay current with industry best practices, emerging trends, and new technologies in digital marketing.
- Identify new channels and opportunities for performance marketing growth.
- Manage relationships with third-party marketing technology providers and agencies.
- Provide recommendations for improving website conversion rates and user experience.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a strong emphasis on performance marketing and paid media management.
- Proven track record of successfully managing and optimizing campaigns across multiple digital channels.
- In-depth knowledge of Google Analytics, Google Ads, Facebook Ads Manager, and other relevant digital marketing tools.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
- Excellent written and verbal communication skills.
- Experience in a hybrid work environment, demonstrating self-discipline and time management.
- Certifications from Google, Meta, or other digital marketing platforms are a plus.
Digital Marketing Manager - Performance Campaigns
Posted 10 days ago
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Job Description
Key responsibilities include:
- Developing and executing comprehensive digital marketing strategies across multiple channels.
- Managing and optimizing paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.) to maximize ROI.
- Overseeing SEO initiatives, including keyword research, on-page optimization, and link building.
- Developing and managing email marketing campaigns to nurture leads and engage customers.
- Creating and curating compelling content for various digital platforms.
- Monitoring and analyzing website traffic, campaign performance, and user behavior using analytics tools (e.g., Google Analytics).
- Reporting on key marketing metrics and providing actionable insights for continuous improvement.
- Staying up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborating with design and content teams to create engaging marketing materials.
- Managing the digital marketing budget effectively to achieve campaign objectives.
The successful candidate will possess strong analytical and strategic thinking skills, coupled with excellent creativity and communication abilities. Proficiency in marketing automation platforms and CRM systems is a plus. This position is based in Nyeri, Nyeri, KE , but is a fully remote opportunity. We are looking for passionate, data-driven individuals who thrive in a fast-paced, collaborative remote environment. A Bachelor's degree in Marketing, Communications, Business, or a related field is required. A minimum of 5 years of experience in digital marketing, with a significant focus on performance marketing and campaign management, is essential.
Digital Marketing Manager - Performance Campaigns
Posted 3 days ago
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Job Description
Key Responsibilities:
- Develop and execute data-driven digital marketing strategies.
- Manage and optimize paid search, social media, and display advertising campaigns.
- Conduct A/B testing and conversion rate optimization (CRO) initiatives.
- Analyze campaign performance metrics and generate insightful reports.
- Manage advertising budgets and ensure optimal allocation of resources.
- Collaborate with creative teams to develop compelling ad copy and visuals.
- Stay up-to-date with the latest digital marketing trends and technologies.
- Identify new growth opportunities and implement innovative campaign tactics.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- 5+ years of experience in digital marketing, with a focus on performance campaigns.
- Proven experience with Google Ads, Facebook Ads Manager, and other advertising platforms.
- Strong proficiency in Google Analytics and other web analytics tools.
- Experience with SEO and content marketing principles.
- Excellent analytical, problem-solving, and project management skills.
- Ability to work independently and manage deadlines in a remote setting.
- Strong written and verbal communication skills.
Digital Marketing Manager - Performance Campaigns
Posted 1 day ago
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