2 Digital Marketing Lead Performance Growth jobs in whatjobs
Digital Marketing Lead - Performance & Growth
Posted 17 days ago
Job Viewed
Job Description
Our client is seeking a dynamic and data-driven Digital Marketing Lead to spearhead their online growth initiatives. This hybrid role offers the flexibility to work both remotely and from our office located in **Kakamega, Kakamega, KE**. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate possesses a deep understanding of the digital landscape, a passion for performance marketing, and a proven ability to manage successful campaigns.
Responsibilities:
Responsibilities:
- Develop and implement cutting-edge digital marketing strategies encompassing SEO, SEM, social media marketing, email marketing, and content marketing.
- Manage and optimize paid advertising campaigns (Google Ads, Facebook Ads, etc.) to achieve target KPIs and ROI.
- Analyze website traffic, user behavior, and campaign performance using analytics tools (e.g., Google Analytics).
- Identify new growth opportunities and implement innovative digital marketing tactics.
- Create engaging and relevant content to attract and convert target audiences.
- Collaborate with design, development, and sales teams to ensure cohesive marketing efforts.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget effectively.
- Provide regular reports on campaign performance and key insights to senior management.
- Mentor junior marketing team members and foster a culture of continuous learning.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 5 years of hands-on experience in digital marketing, with a strong focus on performance marketing and growth strategies.
- Demonstrated success in managing and optimizing PPC campaigns, SEO, and social media advertising.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEMrush, and marketing automation platforms.
- Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights.
- Strong understanding of content strategy and creation.
- Excellent written and verbal communication skills.
- Ability to work effectively both independently and as part of a collaborative team in a hybrid work environment.
- Experience in managing marketing budgets is a plus.
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Digital Marketing Lead - Performance & Growth
Posted 13 days ago
Job Viewed
Job Description
Our client is seeking a data-driven and innovative Digital Marketing Lead to spearhead their performance and growth marketing initiatives. This fully remote position requires a strategic thinker with a proven track record of developing and executing successful digital campaigns that drive measurable results. You will be responsible for managing and optimizing paid advertising channels (SEM, social media ads, display advertising), SEO strategies, email marketing, and conversion rate optimization (CRO). Analyzing campaign performance, identifying trends, and providing actionable insights to maximize ROI will be central to your role. Collaboration with content creators, web development teams, and sales departments will be essential to ensure integrated and effective marketing efforts.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Business, or a related field, with at least 6 years of experience in digital marketing, focusing on performance metrics and growth hacking. Demonstrable expertise in SEO, SEM, Google Analytics, social media advertising platforms, marketing automation tools, and A/B testing is required. Strong analytical skills, a creative mindset, and excellent written and verbal communication abilities are paramount. This is a remote-first role, requiring a high degree of self-discipline, proactive communication, and the ability to manage multiple projects simultaneously in a virtual environment. You will have the opportunity to significantly impact customer acquisition and revenue growth from **Ongata Rongai, Kajiado, KE**, driving the company's online presence and market share.
The ideal candidate will possess a Bachelor's degree in Marketing, Communications, Business, or a related field, with at least 6 years of experience in digital marketing, focusing on performance metrics and growth hacking. Demonstrable expertise in SEO, SEM, Google Analytics, social media advertising platforms, marketing automation tools, and A/B testing is required. Strong analytical skills, a creative mindset, and excellent written and verbal communication abilities are paramount. This is a remote-first role, requiring a high degree of self-discipline, proactive communication, and the ability to manage multiple projects simultaneously in a virtual environment. You will have the opportunity to significantly impact customer acquisition and revenue growth from **Ongata Rongai, Kajiado, KE**, driving the company's online presence and market share.
This advertiser has chosen not to accept applicants from your region.
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