8 Brand Manager Premium Beverages jobs in whatjobs
Brand Manager - Premium Beverages
Posted 18 days ago
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Job Description
Our client, a leading innovator in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and visionary Brand Manager to lead their premium beverage portfolio. This is a fully remote position, offering the flexibility to drive brand strategy from anywhere. You will be responsible for developing and executing comprehensive brand plans, from market research and consumer insights to product positioning, marketing campaigns, and sales strategies. The ideal candidate possesses a deep understanding of brand building, consumer marketing, and the FMCG landscape, particularly within the beverage industry. You will collaborate closely with cross-functional teams, including sales, R&D, supply chain, and external agencies, to ensure seamless brand execution and achieve ambitious growth objectives. This role demands creativity, strategic thinking, strong analytical skills, and a passion for developing compelling brand narratives. As a remote employee, you will leverage cutting-edge digital collaboration tools to foster strong relationships with your team and stakeholders, ensuring brand consistency and impact across all touchpoints. We are looking for an individual who can identify emerging market trends, anticipate consumer needs, and translate them into innovative brand initiatives. A proven track record of successful brand launches and growth, coupled with excellent project management abilities, is essential. This is an unparalleled opportunity to shape the future of a prestigious beverage brand within a globally recognized FMCG company, all within a flexible, remote work environment. You will be the guardian of the brand's identity and its promise to consumers. We value initiative, a data-driven approach to decision-making, and a collaborative spirit. Join us in delighting consumers with exceptional products and compelling brand experiences.
Responsibilities:
Responsibilities:
- Develop and implement integrated brand strategies to drive market share and profitability.
- Conduct market research and analyze consumer insights to identify growth opportunities.
- Create compelling brand positioning and messaging.
- Develop and manage marketing plans, including advertising, promotions, and digital strategies.
- Oversee product innovation and development pipeline.
- Collaborate with sales teams to develop effective go-to-market strategies.
- Manage brand budgets and ensure optimal ROI on marketing investments.
- Monitor brand performance and market trends, adjusting strategies as needed.
- Lead cross-functional teams to ensure seamless brand execution.
- Manage relationships with external agencies and partners.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- MBA or relevant Master's degree is a plus.
- Minimum of 5 years of experience in brand management, preferably within the FMCG or beverage industry.
- Proven track record of developing and executing successful brand strategies.
- Strong understanding of consumer behavior and market dynamics.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in digital marketing and social media strategies.
- Exceptional communication, presentation, and interpersonal skills.
- Experience in a remote work environment is highly advantageous.
- Ability to manage multiple projects and meet deadlines.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Premium Beverages
Posted 20 days ago
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Job Description
Our client, a dynamic player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and results-oriented Brand Manager to lead their premium beverage portfolio. This role requires a strategic thinker with a deep understanding of consumer insights, market trends, and brand development within the competitive FMCG landscape. Based in **Kakamega, Kakamega, KE**, this position offers a hybrid work model, blending the benefits of in-office collaboration with remote flexibility. You will be responsible for developing and executing comprehensive brand strategies that drive market share, revenue growth, and brand equity. Key responsibilities include conducting market research, analyzing competitor activities, and identifying opportunities for product innovation and line extensions. You will manage the entire marketing mix, from product development and pricing to distribution and promotional campaigns. This involves working closely with sales teams to ensure effective go-to-market strategies and with agencies to develop compelling advertising and communication materials. Budget management and performance tracking are critical aspects of this role, requiring meticulous attention to detail and a data-driven approach to decision-making. The ideal candidate will have a proven track record in brand management, ideally within the food and beverage industry, with a minimum of 5 years of relevant experience. A Bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA is a plus. Exceptional strategic thinking, analytical skills, and creative flair are essential. Strong leadership, communication, and interpersonal skills are necessary to effectively collaborate with internal stakeholders and external partners. You should be adept at translating consumer insights into actionable brand plans and possess a strong understanding of digital marketing and social media engagement. Experience in managing product launches and overseeing brand performance metrics is crucial. This is a fantastic opportunity to shape the future of a growing brand and contribute significantly to the success of a leading FMCG company.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Premium Beverages
Posted 11 days ago
Job Viewed
Job Description
Our client, a leading innovator in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a dynamic and results-oriented Brand Manager to spearhead their premium beverage portfolio. This is a fully remote position, offering unparalleled flexibility to manage your responsibilities from any location. You will be responsible for the strategic planning, execution, and overall success of assigned brands within the beverage category. This includes developing and implementing comprehensive marketing strategies, driving brand awareness, and achieving market share and profitability objectives. You will work closely with internal teams, including sales, R&D, and supply chain, as well as external agencies, to bring brand visions to life. The role demands a deep understanding of consumer insights, market trends, and competitive landscapes within the FMCG and beverage industries. You will be tasked with identifying new market opportunities, launching innovative products, and managing the brand's lifecycle from concept to consumer. This remote-first role requires exceptional communication, leadership, and project management skills, enabling you to effectively collaborate and influence stakeholders across different geographical locations. If you are passionate about building iconic brands and possess a proven track record in brand management within a fast-paced FMCG environment, this is the perfect opportunity for you. This is a remote-based role.
Responsibilities:
Responsibilities:
- Develop and execute integrated marketing plans for assigned brands.
- Conduct market research and analyze consumer trends to identify growth opportunities.
- Manage the brand's P&L, ensuring profitability targets are met.
- Oversee new product development and launch initiatives.
- Collaborate with sales teams to ensure effective in-market execution.
- Manage advertising, PR, and digital marketing campaigns.
- Monitor brand performance metrics and make data-driven recommendations.
- Build and maintain strong relationships with key stakeholders and external partners.
- Lead cross-functional teams to achieve brand objectives.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 5+ years of experience in brand management within the FMCG sector, with a focus on beverages.
- Proven experience in developing and executing successful marketing strategies.
- Strong analytical and strategic thinking skills.
- Excellent communication, presentation, and interpersonal abilities.
- Experience with digital marketing and social media strategies.
- Demonstrated ability to manage budgets and P&Ls.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Premium Beverages
Posted 20 days ago
Job Viewed
Job Description
Our client is looking for a dynamic and strategic Brand Manager to lead the marketing efforts for their premium beverage portfolio. This role operates on a hybrid model, requiring a blend of in-office collaboration and remote flexibility. You will be responsible for developing and executing comprehensive brand strategies to drive market share, consumer engagement, and revenue growth. Key responsibilities include market analysis, identifying consumer insights, and translating them into actionable brand plans. You will manage the full marketing mix, including product development, pricing, promotion, and distribution. This involves working closely with sales teams, agencies, and cross-functional departments to ensure consistent brand messaging and execution across all touchpoints. The Brand Manager will oversee the development of advertising campaigns, digital marketing initiatives, and in-store activations. Budget management, performance tracking, and reporting on key brand metrics will be essential. You will also be tasked with identifying new market opportunities and competitive threats, adapting strategies to maintain a competitive edge. The ideal candidate will possess a Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 5 years of experience in brand management, preferably within the FMCG sector, with a focus on premium consumer goods. Proven experience in developing and launching successful marketing campaigns, along with a strong understanding of consumer behavior and market trends, is required. Excellent analytical, strategic thinking, and project management skills are paramount. Strong communication and presentation abilities are necessary for collaborating with internal teams and external partners. Experience in managing agency relationships and a passion for the beverage industry are highly desirable. This is an exciting opportunity to shape the future of iconic brands and make a significant impact within a leading consumer goods company.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Premium Beverages
Posted 15 days ago
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Job Description
Our client, a globally recognized leader in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced and results-oriented Brand Manager to spearhead the growth of their premium beverage portfolio. This is a critical on-site role based in Kisumu, Kisumu, KE , requiring a deep understanding of the Kenyan market and consumer landscape. You will be responsible for developing and executing comprehensive brand strategies, encompassing market analysis, product positioning, marketing communications, and promotional activities. Your role will involve close collaboration with cross-functional teams, including sales, marketing, R&D, and supply chain, to ensure brand objectives are met. This includes managing the brand's P&L, identifying new market opportunities, and driving innovation to maintain a competitive edge. You will lead the development and execution of integrated marketing campaigns across various channels, ensuring consistent brand messaging and maximizing return on investment. The ideal candidate will have a proven track record in brand management within the FMCG industry, demonstrating a strong ability to translate consumer insights into successful brand initiatives. Excellent analytical, strategic thinking, and leadership skills are paramount. Experience in market research, advertising, and digital marketing is also highly valued. You should possess a passion for building strong brands and a keen understanding of consumer behavior in the Kenyan context. This position offers an exceptional opportunity to make a significant impact on a prestigious brand within a fast-paced and dynamic industry.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Premium Beverages
Posted 15 days ago
Job Viewed
Job Description
Our client, a distinguished player in the Fast-Moving Consumer Goods (FMCG) sector specializing in premium beverages, is actively seeking a dynamic and strategic Brand Manager to join their esteemed marketing team. This is a fully remote position, offering the flexibility to contribute to brand growth from your chosen location. You will be responsible for developing and executing comprehensive brand strategies that enhance market presence, drive sales, and build lasting consumer loyalty.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and implement innovative brand strategies aligned with company objectives and market opportunities.
- Conduct market research and competitive analysis to identify trends, consumer insights, and growth areas.
- Manage the brand's marketing budget effectively, ensuring optimal allocation of resources.
- Oversee the development and execution of integrated marketing campaigns across various channels, including digital, social media, PR, and events.
- Collaborate with internal teams (sales, product development, operations) and external agencies to ensure brand consistency and successful product launches.
- Monitor brand performance metrics, analyze results, and provide actionable recommendations for improvement.
- Lead product innovation initiatives, from concept development to market launch.
- Manage relationships with key stakeholders, including distributors and retailers.
- Ensure all brand communications and activities adhere to regulatory standards and company policies.
- Stay updated on industry best practices and emerging marketing trends in the beverage sector.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. A Master's degree is a plus.
- Minimum of 5 years of progressive experience in brand management within the FMCG industry, with a focus on beverages.
- Proven track record of developing and executing successful brand strategies and marketing campaigns.
- Strong understanding of market research, consumer behavior, and brand positioning.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Proficiency in digital marketing, social media management, and performance tracking.
- Exceptional communication, presentation, and interpersonal skills.
- Experience managing budgets and working with external agencies.
- Ability to work independently and collaboratively in a remote work environment.
- A passion for building strong brands and connecting with consumers.
This advertiser has chosen not to accept applicants from your region.
5
Brand Manager - Premium Beverages
Posted 5 days ago
Job Viewed
Job Description
Our client, a prominent player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and results-driven Brand Manager to oversee their premium beverage portfolio. This role operates on a hybrid model, allowing for a blend of remote work and in-office collaboration at our Embu, Embu, KE facilities. The Brand Manager will be responsible for developing and executing comprehensive brand strategies to drive market share, enhance brand visibility, and achieve sales targets. This includes market research, consumer insights analysis, product innovation, and go-to-market planning for new product launches and existing lines. You will manage the entire brand lifecycle, from conceptualization to product delivery, ensuring brand consistency and resonance with target demographics. Key responsibilities include developing marketing campaigns across various channels (digital, traditional, experiential), managing advertising and promotional budgets, and collaborating closely with sales, R&D, and supply chain teams. The ideal candidate will have a proven track record in brand management within the FMCG industry, preferably with experience in the beverage or premium goods sector. Strong analytical skills, creativity, and a deep understanding of consumer behavior are essential. Excellent project management and communication skills are required to effectively lead cross-functional teams and external agencies. You will be tasked with monitoring brand performance, analyzing market trends, and identifying opportunities for growth and competitive advantage. This role requires a strategic thinker with a passion for building strong, memorable brands. The hybrid nature of this role requires effective communication and collaboration, both virtually and in person, to ensure seamless execution of brand initiatives. Your strategic vision will shape the future of our premium beverage brands, contributing significantly to our market leadership. This is an exciting opportunity to influence product development, marketing strategies, and overall brand perception within a competitive landscape.
This advertiser has chosen not to accept applicants from your region.
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Brand Manager - Premium Beverages
Posted 4 days ago
Job Viewed
Job Description
Our client, a distinguished player in the Fast-Moving Consumer Goods (FMCG) sector specializing in premium beverages, is looking for an innovative and strategic Brand Manager to join their fully remote marketing team. This role is paramount in developing and executing comprehensive brand strategies to enhance market presence, drive consumer engagement, and achieve sales objectives for their flagship product lines. You will be responsible for market analysis, campaign development, product positioning, and budget management. The ideal candidate will possess a deep understanding of consumer behavior, brand building principles, and the FMCG landscape, coupled with strong creative and analytical skills. Key responsibilities include conducting market research to identify consumer insights and market opportunities, developing and implementing integrated marketing campaigns across various channels (digital, social media, traditional advertising, in-store promotions), managing brand P&L, and collaborating with cross-functional teams (sales, R&D, supply chain). You will also oversee product innovation initiatives and ensure consistent brand messaging and identity. This is a fully remote position, requiring excellent communication, presentation, and leadership skills to effectively manage brand initiatives and collaborate with remote colleagues and external agencies. A Bachelor's degree in Marketing, Business Administration, or a related field is required; an MBA or relevant master's degree is a significant advantage. Proven experience in brand management within the FMCG industry, with a focus on beverage or premium goods, is essential. Demonstrated success in launching new products and executing impactful marketing campaigns is highly valued. This is an exciting opportunity to shape the future of a beloved beverage brand from anywhere in the world.
This advertiser has chosen not to accept applicants from your region.
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