7 Brand Manager Emerging Markets jobs in whatjobs
Brand Manager, Emerging Markets
Posted 15 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and strategic Brand Manager to oversee brand development and execution within emerging markets. This position is fully remote, allowing you to contribute from anywhere within Kenya, though proximity to **Kisumu, Kisumu, KE** is an advantage. You will be instrumental in shaping brand strategies, driving market penetration, and achieving ambitious growth targets. Your responsibilities will include conducting market research to identify consumer insights and trends, developing comprehensive marketing plans, managing advertising and promotional campaigns across various channels, and collaborating with sales teams to ensure effective product launches and distribution. You will also manage brand budgets, monitor competitive activities, and analyze brand performance metrics to optimize strategies. The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field, coupled with at least 5 years of experience in brand management within the FMCG industry, preferably with exposure to diverse market segments. Proven experience in developing and executing successful marketing campaigns, strong analytical skills, and excellent communication and interpersonal abilities are essential. You should be proficient in market analysis tools and have a deep understanding of consumer behavior in developing economies. This remote role demands self-discipline, creativity, and a proactive approach to problem-solving. You will be expected to work collaboratively with geographically dispersed teams and stakeholders, ensuring brand consistency and impact. This is a significant opportunity to shape the future of our client's brands in dynamic and rapidly growing markets, offering considerable scope for professional development and contribution.
This advertiser has chosen not to accept applicants from your region.
0
Brand Manager - Emerging Markets
Posted 13 days ago
Job Viewed
Job Description
Our client, a globally recognized leader in the Fast-Moving Consumer Goods (FMCG) sector, is actively seeking a strategic and innovative Brand Manager to drive growth within emerging markets. This position is fully remote, offering the flexibility to work from anywhere while contributing to impactful brand strategies. You will be responsible for developing and executing comprehensive brand plans, identifying new market opportunities, and building strong brand equity among target consumer segments. This role requires a deep understanding of consumer behavior, market trends, and competitive landscapes, particularly in developing economies. The ideal candidate will possess a blend of creative thinking and analytical rigor, with a proven track record of launching and managing successful consumer brands. Your responsibilities will include market research, product positioning, integrated marketing communications planning, budget management, and cross-functional team leadership. You will collaborate closely with sales, product development, and regional teams to ensure brand objectives are met and exceeded. This is a remarkable opportunity to shape the future of renowned brands in diverse and dynamic markets from a remote setting. The successful candidate will be a proactive, results-oriented individual with exceptional leadership and communication skills. A passion for understanding and connecting with consumers on a global scale is essential. This role is conceptually based in **Kericho, Kericho, KE**, but operates as a remote-first position.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand strategies and marketing plans for FMCG products in emerging markets.
- Conduct market research and competitive analysis to identify growth opportunities and consumer insights.
- Define product positioning, key messaging, and go-to-market strategies.
- Oversee the execution of integrated marketing campaigns across various channels (digital, traditional, in-store).
- Manage the brand budget effectively, ensuring optimal return on investment.
- Collaborate with product development teams to drive innovation and new product launches.
- Lead and motivate cross-functional teams (sales, marketing, R&D, supply chain) to achieve brand objectives.
- Monitor brand performance, analyze key metrics, and make data-driven recommendations for improvement.
- Build and maintain strong relationships with external agencies, partners, and stakeholders.
- Ensure consistent brand identity and execution across all touchpoints.
- Track industry trends and consumer behavior shifts to maintain brand relevance.
- Report on brand performance and marketing initiatives to senior management.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA or Master's degree is a plus.
- Proven experience in brand management, preferably within the FMCG industry.
- Demonstrated success in developing and executing marketing strategies for emerging markets.
- Strong understanding of consumer insights, market research, and data analysis.
- Excellent project management, leadership, and communication skills.
- Ability to thrive in a fast-paced, dynamic, and remote work environment.
- Proficiency in marketing automation tools and CRM systems.
- Creative thinking and a passion for building strong consumer brands.
This advertiser has chosen not to accept applicants from your region.
1
Brand Manager, Emerging Markets
Posted 11 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an innovative and results-oriented Brand Manager specializing in emerging markets. This position is 100% remote, offering a unique opportunity to shape brand strategies and drive market penetration from anywhere. You will be responsible for developing and executing comprehensive brand plans, including market analysis, consumer insights, product positioning, and marketing communications. The role requires a deep understanding of consumer behavior in diverse cultural contexts and the ability to adapt brand strategies to local market dynamics. You will manage the brand's P&L, ensuring profitability and sustainable growth. Collaboration with cross-functional teams, including sales, product development, and agency partners, will be crucial for successful campaign execution. The Brand Manager will oversee advertising, promotions, digital marketing, and public relations initiatives, ensuring consistent brand messaging and impactful campaigns. We are seeking a candidate with a strong analytical mindset, excellent strategic thinking skills, and a proven ability to deliver measurable results in competitive markets. A minimum of 5 years of experience in brand management, preferably within the FMCG industry and with exposure to emerging markets, is essential. A bachelor's degree in Marketing, Business Administration, or a related field is required. An MBA or equivalent is a plus. This remote role demands exceptional communication, project management, and leadership skills, enabling you to effectively influence stakeholders and drive brand initiatives across geographical boundaries. You will be empowered to develop and implement cutting-edge strategies to expand our client's presence and consumer engagement within the dynamic landscape surrounding Garissa, Garissa, KE . This is a chance to influence brand direction on a global scale while enjoying the flexibility of a fully remote work environment.
This advertiser has chosen not to accept applicants from your region.
2
Brand Manager - Emerging Markets
Posted 8 days ago
Job Viewed
Job Description
Our client, a rapidly expanding Fast-Moving Consumer Goods (FMCG) company, is looking for an innovative and results-oriented Brand Manager to lead their brand strategy in emerging markets. This is a critical on-site role that requires deep market understanding and hands-on execution. You will be responsible for developing and implementing comprehensive marketing plans, driving brand growth, increasing market share, and ensuring consistent brand messaging across all touchpoints. The ideal candidate will possess a strong background in brand management within the FMCG sector, a creative mindset, exceptional analytical skills, and a proven ability to navigate and succeed in diverse market landscapes. You will work closely with sales, product development, and external agencies to bring brand visions to life.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and execute integrated brand strategies and marketing plans for target emerging markets.
- Conduct market research and consumer insights analysis to identify growth opportunities and competitive threats.
- Manage the brand's P&L, ensuring profitable growth and effective resource allocation.
- Oversee the development and execution of marketing campaigns across various channels, including digital, ATL, and BTL activities.
- Collaborate with sales teams to ensure effective in-market execution of brand plans and promotions.
- Manage relationships with advertising agencies, media partners, and other external stakeholders.
- Monitor brand performance, sales data, and market share, reporting key insights and recommending adjustments.
- Ensure brand consistency in product packaging, messaging, and promotional materials.
- Identify opportunities for new product development and innovation to meet evolving consumer needs.
- Develop strong relationships with key distributors and retail partners.
- Lead and inspire cross-functional teams to achieve brand objectives.
- Manage the brand's budget effectively and ensure ROI on marketing investments.
- Stay abreast of FMCG industry trends, competitor activities, and consumer behavior shifts.
- Contribute to the overall marketing strategy of the company.
- Organize and participate in trade shows, consumer events, and product launches.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree or MBA is a plus.
- Minimum of 5 years of experience in brand management, preferably within the FMCG industry.
- Proven track record of successfully launching and growing brands in challenging market environments.
- Strong understanding of marketing principles, consumer behavior, and market dynamics in emerging markets.
- Experience with digital marketing, social media, and CRM platforms.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong communication, presentation, and interpersonal skills.
- Ability to work effectively in a fast-paced, team-oriented environment.
- Proficiency in MS Office Suite and marketing analytics tools.
- Fluency in local languages is an advantage.
- Demonstrated leadership abilities and experience managing cross-functional projects.
This advertiser has chosen not to accept applicants from your region.
3
Brand Manager, Emerging Markets
Posted 8 days ago
Job Viewed
Job Description
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an exceptional Brand Manager specializing in Emerging Markets. This position is 100% remote, allowing you to contribute from your preferred location. You will be responsible for developing and implementing comprehensive brand strategies to drive growth and market share within key emerging territories. This involves conducting thorough market analysis, identifying consumer insights, and leveraging them to create impactful marketing campaigns. You will collaborate closely with sales, product development, and agency partners to ensure seamless execution of brand initiatives. Key responsibilities include managing brand budgets, monitoring competitive landscapes, and identifying new market opportunities. The ideal candidate will have a proven track record in brand management, preferably within the FMCG industry, and a deep understanding of consumer behavior in diverse cultural contexts. Strong analytical skills, coupled with creative thinking and excellent communication abilities, are essential. You will also be tasked with evaluating the effectiveness of marketing activities and optimizing strategies based on performance data. This role requires a proactive and results-oriented individual with the ability to manage multiple projects simultaneously in a fast-paced, remote environment. Experience in developing go-to-market strategies and launching new products will be highly advantageous. A passion for building strong brands and connecting with consumers is a must. This is an exciting opportunity to shape the future of our client's brands in rapidly evolving markets. The specific operational focus for this role is within Ongata Rongai, Kajiado, KE , although the work itself is fully remote.
This advertiser has chosen not to accept applicants from your region.
4
Brand Manager - Emerging Markets
Posted 22 days ago
Job Viewed
Job Description
Our client, a rapidly expanding global Fast-Moving Consumer Goods (FMCG) company, is searching for a dynamic and results-oriented Brand Manager to lead their strategy in emerging markets. This is a fully remote position, offering exceptional flexibility and the opportunity to work from anywhere. While the company has a strong presence in Meru, KE , your role will be to drive brand growth and market penetration remotely. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, consumer insights, product positioning, and integrated marketing communications plans. Your goal will be to build strong brand equity, increase market share, and achieve ambitious sales targets. Key responsibilities involve managing the brand's P&L, collaborating with cross-functional teams (sales, product development, R&D), and working with external agencies to develop compelling advertising and promotional campaigns. You will also monitor competitor activities and market trends to identify new opportunities and challenges. The ideal candidate will possess an MBA or Master's degree in Marketing, Business Administration, or a related field, with a minimum of 5 years of experience in brand management within the FMCG sector. Proven experience in emerging markets, a deep understanding of consumer behavior, and a track record of successful brand launches and growth initiatives are crucial. Excellent analytical, strategic thinking, and leadership skills are essential for managing and influencing teams remotely. If you are a passionate marketer eager to shape the future of leading brands in dynamic markets, this remote opportunity offers significant scope for impact and career advancement.
This advertiser has chosen not to accept applicants from your region.
5
Job Description
Our client, a global leader in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an innovative and strategic Brand Manager to spearhead brand initiatives for emerging markets. This is a fully remote position, offering the flexibility to drive significant business impact from anywhere. The ideal candidate will possess a deep understanding of consumer behavior, market dynamics, and brand strategy, with a proven ability to develop and execute successful marketing plans in diverse cultural contexts. You will be responsible for building brand equity, driving market share growth, and ensuring consistent brand messaging across all touchpoints.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive brand strategies and annual marketing plans aligned with global brand objectives and local market needs for designated emerging markets.
- Conduct in-depth market research and analysis to identify consumer insights, competitive landscape, and emerging trends relevant to the FMCG sector.
- Define and manage brand positioning, messaging, and visual identity to resonate with target audiences in diverse cultural settings.
- Oversee the execution of integrated marketing campaigns across various channels, including digital, social media, ATL, and BTL activities.
- Collaborate with regional sales teams, distributors, and agencies to ensure effective brand activation and implementation at the local level.
- Manage the marketing budget, ensuring optimal allocation of resources and maximizing ROI.
- Monitor brand performance metrics, sales data, and market share, providing regular reports and insights to senior management.
- Identify opportunities for product innovation and line extensions to meet evolving consumer demands.
- Ensure consistent brand representation and adherence to brand guidelines across all markets and platforms.
- Foster strong relationships with key stakeholders, including internal teams, external partners, and agencies.
- Lead and motivate cross-functional teams in a virtual environment to achieve brand objectives.
- Stay abreast of the latest marketing trends, digital technologies, and best practices in brand management.
- Develop and present compelling brand plans and performance reviews to senior leadership.
- Master's degree in Business Administration, Marketing, or a related field.
- Minimum of 6 years of progressive experience in brand management, preferably within the FMCG industry.
- Proven track record of developing and executing successful brand strategies in emerging markets or diverse cultural landscapes.
- Strong understanding of consumer insights, market analysis, and strategic planning.
- Demonstrated expertise in managing integrated marketing campaigns and cross-channel communication.
- Excellent analytical, problem-solving, and decision-making skills.
- Exceptional leadership, communication, and interpersonal skills, particularly in a remote team setting.
- Proficiency in digital marketing tools, social media platforms, and marketing analytics.
- Ability to manage budgets effectively and drive for measurable results.
- Self-starter with the ability to work independently, manage multiple priorities, and thrive in a remote work environment.
- Fluency in English required; additional languages relevant to emerging markets are a plus.
This advertiser has chosen not to accept applicants from your region.
Be The First To Know
About the latest Brand manager emerging markets Jobs in Kenya !
6