1,442 Seo Outreach jobs in Kenya
SEO & Digital Marketing Specialist
Nairobi, Nairobi
Hanmak Technologies Limited
Posted 27 days ago
Job Viewed
Job Description
Hanmak Technologies is a leading software development company specializing in innovative Software
as a Service (SaaS) solution for the healthcare sector. Our mission is to empower healthcare businesses br>by providing smart, scalable software products that optimize operations and enable them to achieve
their strategic goals. By focusing on the unique challenges of the healthcare industry, we strive to
deliver tailored solutions that drive efficiency and enhance patient care.
Job Description
The SEO & Digital Marketing Specialist will be responsible for driving brand awareness and lead
generation through digital channels. The SEO & Digital Marketing specialist will have responsibilities
that cross the business spectrum from technology to marketing.
Responsibilities
Plan and execute all web, SEO/SEM, database marketing, email, social media, and display < r>advertising campaigns.
Optimize copy and landing pages for search engine marketing. < r> erform ongoing keyword discovery, expansion and optimization < r> evelop and implement link building strategy < r> ork with marketing teams to drive SEO in content creation and content programming < r> esign digital marketing materials < r> easure and report performance of all digital marketing campaigns and assesses against goals < r>(ROI and KPIs).
rainstorm new and creative growth strategies through digital marketing. < r> lan, execute, and measure experiments and conversion tests. < r> tilize strong analytical ability to evaluate end-to-end customer experience across multiple < r>channels and customer touch points.
dentify critical conversion points and drop off points and optimizes user funnels. < r>
Requirements and Skills
roven hands-on SEO & digital marketing experience, particularly within tech industry < r> emonstrable experience leading and managing SEO/SEM, marketing database, email, social < r>media and/or display advertising campaigns
xperience in optimizing landing pages and user funnels < r> xperience with A/B and multivariate experiments < r> olid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, < r>Omniture, WebTrends, SEMRush, etc.)
xperience in setting up and optimizing PPC campaigns on all major search engines < r> orking knowledge of HTML, CSS, and JavaScript development and constraints < r> nowledge and hand-on skills in both static and motion graphics design < r> nowledge and hand-on skills in AI Video generation tools such as Veed
as a Service (SaaS) solution for the healthcare sector. Our mission is to empower healthcare businesses br>by providing smart, scalable software products that optimize operations and enable them to achieve
their strategic goals. By focusing on the unique challenges of the healthcare industry, we strive to
deliver tailored solutions that drive efficiency and enhance patient care.
Job Description
The SEO & Digital Marketing Specialist will be responsible for driving brand awareness and lead
generation through digital channels. The SEO & Digital Marketing specialist will have responsibilities
that cross the business spectrum from technology to marketing.
Responsibilities
Plan and execute all web, SEO/SEM, database marketing, email, social media, and display < r>advertising campaigns.
Optimize copy and landing pages for search engine marketing. < r> erform ongoing keyword discovery, expansion and optimization < r> evelop and implement link building strategy < r> ork with marketing teams to drive SEO in content creation and content programming < r> esign digital marketing materials < r> easure and report performance of all digital marketing campaigns and assesses against goals < r>(ROI and KPIs).
rainstorm new and creative growth strategies through digital marketing. < r> lan, execute, and measure experiments and conversion tests. < r> tilize strong analytical ability to evaluate end-to-end customer experience across multiple < r>channels and customer touch points.
dentify critical conversion points and drop off points and optimizes user funnels. < r>
Requirements and Skills
roven hands-on SEO & digital marketing experience, particularly within tech industry < r> emonstrable experience leading and managing SEO/SEM, marketing database, email, social < r>media and/or display advertising campaigns
xperience in optimizing landing pages and user funnels < r> xperience with A/B and multivariate experiments < r> olid knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, < r>Omniture, WebTrends, SEMRush, etc.)
xperience in setting up and optimizing PPC campaigns on all major search engines < r> orking knowledge of HTML, CSS, and JavaScript development and constraints < r> nowledge and hand-on skills in both static and motion graphics design < r> nowledge and hand-on skills in AI Video generation tools such as Veed
This advertiser has chosen not to accept applicants from your region.
0
Digital Marketing Specialist - SEO/SEM
60300 Meru , Eastern
KES70000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a creative and data-driven Digital Marketing Specialist with a strong focus on SEO and SEM to elevate their online presence. This is a fully remote position where you will develop and execute comprehensive digital marketing campaigns to drive traffic, generate leads, and increase brand awareness. Your responsibilities will include conducting keyword research, optimizing website content for search engines, managing pay-per-click (PPC) advertising campaigns on platforms like Google Ads and social media, and analyzing campaign performance data. You will also be responsible for developing engaging content, managing social media channels, and exploring new digital marketing opportunities. We are looking for candidates with a Bachelor's degree in Marketing, Communications, or a related field, and proven experience in digital marketing, specifically with SEO and SEM. A deep understanding of search engine algorithms, keyword ranking factors, and analytics tools (e.g., Google Analytics, SEMrush, Ahrefs) is essential. Experience managing successful PPC campaigns and a solid grasp of conversion rate optimization (CRO) principles are required. Excellent written and verbal communication skills, coupled with strong analytical and problem-solving abilities, are crucial. You should be proficient in content creation, social media management, and email marketing. The ability to work independently, manage multiple projects simultaneously, and stay updated with the latest digital marketing trends and technologies is paramount. This is an exciting opportunity to contribute to impactful marketing strategies, drive business growth, and work in a flexible, remote environment. We offer a competitive salary, performance incentives, and opportunities for continuous learning and professional development within a dynamic marketing landscape. Join us and help shape our digital future through innovative marketing solutions.
This advertiser has chosen not to accept applicants from your region.
1
Digital Marketing Specialist - SEO/SEM
00100 Gathiruini
KES85000 Annually
WhatJobs
Posted 5 days ago
Job Viewed
Job Description
Our client is looking for a data-driven and creative Digital Marketing Specialist with expertise in SEO and SEM to join their dynamic marketing team in **Mlolongo, Machakos, KE**. This role will be instrumental in enhancing online visibility, driving qualified traffic, and optimizing digital campaigns to achieve marketing objectives. You will be responsible for developing and executing search engine optimization (SEO) and search engine marketing (SEM) strategies, analyzing website performance, and managing paid advertising campaigns across various platforms.
Key responsibilities include:
The ideal candidate will possess a Bachelor's degree in Marketing, Digital Media, or a related field. A minimum of 3 years of hands-on experience in SEO and SEM, with a proven track record of success in improving organic search visibility and managing profitable PPC campaigns, is required. Proficiency with Google Analytics, Google Ads, Google Search Console, and SEO tools (e.g., SEMrush, Ahrefs, Moz) is essential. Strong analytical skills and the ability to interpret data to drive strategic decisions are crucial. Excellent written and verbal communication skills, with a keen eye for detail, are necessary. Familiarity with content management systems (CMS) and basic HTML/CSS is a plus. This is an excellent opportunity for a motivated digital marketer to contribute to significant growth initiatives within **Mlolongo, Machakos, KE**.
Key responsibilities include:
- Developing and implementing comprehensive SEO strategies to improve organic search rankings and website traffic.
- Conducting keyword research, competitor analysis, and on-page/off-page optimization.
- Managing and optimizing Google Ads (PPC) campaigns, including ad copywriting, bid management, and performance tracking.
- Monitoring and analyzing website traffic and campaign performance using tools such as Google Analytics, Google Search Console, and other relevant platforms.
- Creating compelling ad copy and landing page content to improve conversion rates.
- Staying up-to-date with the latest SEO and SEM trends, algorithm updates, and best practices.
- Collaborating with content creators and web developers to ensure SEO best practices are integrated into website content and structure.
- Reporting on key performance indicators (KPIs) and providing actionable insights to stakeholders.
- Identifying opportunities for A/B testing and implementing strategies to optimize campaign performance.
- Managing social media advertising campaigns to complement SEO/SEM efforts.
- Contributing to the overall digital marketing strategy and cross-channel campaign planning.
- Assisting in the development of digital marketing materials and reports.
The ideal candidate will possess a Bachelor's degree in Marketing, Digital Media, or a related field. A minimum of 3 years of hands-on experience in SEO and SEM, with a proven track record of success in improving organic search visibility and managing profitable PPC campaigns, is required. Proficiency with Google Analytics, Google Ads, Google Search Console, and SEO tools (e.g., SEMrush, Ahrefs, Moz) is essential. Strong analytical skills and the ability to interpret data to drive strategic decisions are crucial. Excellent written and verbal communication skills, with a keen eye for detail, are necessary. Familiarity with content management systems (CMS) and basic HTML/CSS is a plus. This is an excellent opportunity for a motivated digital marketer to contribute to significant growth initiatives within **Mlolongo, Machakos, KE**.
This advertiser has chosen not to accept applicants from your region.
2
Digital Marketing Specialist - SEO & Content Strategy
90130 Gathiruini
KES80000 month
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a creative and data-driven Digital Marketing Specialist with a strong focus on SEO and content strategy to enhance their online presence and drive engagement. This is a fully remote position, allowing you to leverage your expertise from any location within Kenya. You will be responsible for developing and executing comprehensive digital marketing campaigns across various channels, with a particular emphasis on optimizing website content for search engines and creating compelling narratives that resonate with target audiences. Your role will involve keyword research, on-page and off-page SEO optimization, content calendar planning, blog post creation, social media content development, and performance analysis. The ideal candidate possesses a deep understanding of digital marketing best practices, SEO tools (e.g., SEMrush, Ahrefs, Google Analytics), and content management systems (CMS). You will collaborate closely with the marketing team, web developers, and designers to ensure cohesive brand messaging and effective campaign execution. Strong analytical skills are crucial for tracking key performance indicators (KPIs), measuring ROI, and iterating on strategies for continuous improvement. We are looking for individuals who are passionate about digital trends, possess excellent writing and communication skills, and thrive in a collaborative, remote work environment. Your ability to translate marketing goals into effective digital strategies and to generate engaging content that drives traffic and conversions will be highly valued. Join our innovative team and play a pivotal role in shaping our digital footprint and achieving measurable marketing success from the convenience of your home office.
Responsibilities:
Responsibilities:
- Develop and implement effective SEO strategies to improve search engine rankings.
- Conduct keyword research and competitive analysis.
- Create and optimize website content, blog posts, and landing pages.
- Manage and execute social media marketing campaigns.
- Develop and maintain a content calendar.
- Analyze website traffic and campaign performance using analytics tools.
- Identify opportunities for content creation and digital promotion.
- Collaborate with design and development teams on website improvements.
- Stay updated on the latest digital marketing and SEO trends.
- Report on marketing campaign performance and provide actionable insights.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Proven experience as a Digital Marketing Specialist with a focus on SEO and content strategy.
- Proficiency with SEO tools (e.g., Google Analytics, Google Search Console, SEMrush, Moz).
- Experience with CMS platforms (e.g., WordPress).
- Strong understanding of content marketing principles and best practices.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Ability to work independently and manage multiple projects in a remote setting.
- Experience with social media marketing and advertising platforms.
- Data analysis and reporting skills.
This advertiser has chosen not to accept applicants from your region.
3
Remote Digital Marketing Specialist - SEO/SEM
40100 Kisumu
KES220000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a talented and data-driven Remote Digital Marketing Specialist with a strong focus on SEO and SEM to enhance their online presence and drive customer engagement. This role is fully remote, allowing you to contribute your expertise from anywhere. You will be responsible for developing and executing strategies to improve search engine rankings, optimize paid advertising campaigns, and drive qualified traffic to our client's platforms. The ideal candidate is passionate about digital marketing trends, possesses analytical prowess, and excels at creating impactful online campaigns. You will play a key role in expanding our client's digital footprint and achieving measurable marketing goals.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement comprehensive SEO strategies to improve organic search rankings and visibility.
- Conduct keyword research, competitor analysis, and technical SEO audits.
- Manage and optimize Google Ads (SEM) campaigns, including bid management, ad copy creation, and landing page optimization.
- Monitor and analyze campaign performance using tools like Google Analytics, Google Search Console, and SEMrush.
- Identify opportunities for content marketing and on-page optimization to drive organic traffic.
- Develop and manage social media advertising campaigns on relevant platforms.
- Track, report, and analyze website and campaign performance against KPIs.
- Collaborate with content creators and web developers to implement SEO best practices.
- Stay up-to-date with the latest SEO, SEM, and digital marketing trends and algorithm updates.
- Contribute creative ideas for new campaigns and digital marketing initiatives.
Qualifications:
- Proven experience as a Digital Marketing Specialist with a focus on SEO and SEM.
- Demonstrable success in managing and optimizing Google Ads campaigns.
- Strong understanding of SEO principles, keyword research, and on-page/off-page optimization techniques.
- Proficiency with SEO tools (e.g., SEMrush, Ahrefs, Moz) and web analytics platforms (e.g., Google Analytics).
- Experience with social media advertising platforms.
- Excellent analytical skills and the ability to interpret data to drive decisions.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects in a remote setting.
- Bachelor's degree in Marketing, Communications, or a related field, or equivalent practical experience.
This advertiser has chosen not to accept applicants from your region.
4
Remote Digital Marketing Specialist - SEO/SEM
20102 Kapsuser
KES70000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is looking for a results-driven and creative Remote Digital Marketing Specialist with expertise in SEO and SEM to enhance their online presence and drive customer engagement. This fully remote role involves developing and executing strategies to improve search engine rankings, manage paid advertising campaigns, and analyze website traffic to optimize performance. You will work closely with the marketing team to craft compelling content, identify target audiences, and implement effective digital marketing initiatives. The ideal candidate possesses a strong understanding of digital marketing tools, analytics platforms, and a passion for staying ahead of industry trends. This position offers an exciting opportunity to leverage your skills and creativity in a flexible, remote work environment.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Develop and implement comprehensive SEO strategies to improve organic search rankings.
- Manage and optimize Search Engine Marketing (SEM) campaigns (e.g., Google Ads, Bing Ads).
- Conduct keyword research, competitor analysis, and website audits.
- Create and curate engaging content for social media, blogs, and websites.
- Analyze website traffic, user behavior, and campaign performance using tools like Google Analytics.
- Identify opportunities for conversion rate optimization (CRO).
- Manage email marketing campaigns and A/B testing.
- Stay updated with the latest digital marketing trends, tools, and best practices.
- Collaborate with designers and content creators to ensure brand consistency across all platforms.
- Report on marketing campaign performance and provide actionable insights to the team.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience as a Digital Marketing Specialist, with a strong focus on SEO and SEM.
- Proficiency in Google Analytics, Google Ads, and other relevant digital marketing tools.
- Solid understanding of SEO best practices, keyword research, and link building.
- Experience with content management systems (CMS) like WordPress.
- Excellent analytical and data interpretation skills.
- Creative thinking and strong writing skills.
- Ability to work independently and manage multiple projects simultaneously in a remote setting.
- Strong communication and collaboration skills.
- Experience with social media marketing and email marketing is a plus.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing Specialist - SEO & Content
40101 Moiben
KES75000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a skilled Digital Marketing Specialist with expertise in SEO and content creation to join their marketing team. This is a fully remote role, requiring a creative and analytical professional to enhance online visibility and engagement. You will be responsible for developing and implementing effective SEO strategies, optimizing website content for search engines, and creating compelling content that resonates with target audiences. Key duties include keyword research, on-page and off-page SEO, link building, and performance tracking using analytics tools. You will also be involved in creating blog posts, social media content, website copy, and other marketing materials. The ideal candidate will have a strong understanding of digital marketing best practices, SEO tools, and content management systems. Excellent writing, editing, and communication skills are essential. Proven experience in improving search engine rankings and driving organic traffic is highly desirable. You should be proficient in analytics platforms like Google Analytics and familiar with social media marketing. As this is a remote-first position, you must be a self-starter with excellent time management skills and the ability to collaborate effectively online. This is a great opportunity to contribute your digital marketing talents to a growing organization and make a significant impact on its online presence. We are looking for an innovative individual who can drive organic growth and develop engaging content strategies remotely. If you are passionate about digital marketing and have a knack for creating impactful online content, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
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6
Senior Digital Marketing Specialist - SEO & Content Strategy
80100 Nairobi, Nairobi
KES250000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is looking for a highly motivated and data-driven Senior Digital Marketing Specialist with a deep expertise in SEO and content strategy to enhance their online presence. This is a remote-first position, allowing you to contribute to our client's success from any location. You will be responsible for developing and implementing comprehensive digital marketing campaigns that drive organic traffic, improve search engine rankings, and engage target audiences.
Key responsibilities include:
Key responsibilities include:
- Developing and executing advanced SEO strategies, including keyword research, on-page optimization, technical SEO, and link building.
- Creating and managing high-quality, engaging content across various digital channels (blog, website, social media, email).
- Analyzing website traffic, user behavior, and campaign performance using tools like Google Analytics, SEMrush, and Ahrefs.
- Identifying content gaps and opportunities to improve search visibility and user engagement.
- Collaborating with web development and design teams to implement SEO best practices and improve website usability.
- Managing and optimizing paid search (PPC) campaigns to maximize ROI.
- Developing and implementing social media marketing strategies to increase brand awareness and engagement.
- Monitoring industry trends and algorithm changes to adapt strategies accordingly.
- Reporting on campaign performance and providing actionable insights to stakeholders.
- A/B testing different marketing approaches to optimize results.
This advertiser has chosen not to accept applicants from your region.
7
Remote Digital Marketing Specialist - SEO &amp;amp;amp;amp; SEM
20100 Mwembe
KES110000 Annually
WhatJobs
Posted today
Job Viewed
Job Description
Our client is seeking a results-driven Remote Digital Marketing Specialist with expertise in SEO and SEM to enhance their online presence and drive customer acquisition. This position is fully remote, offering a flexible work environment. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, with a strong focus on search engine optimization (SEO) and search engine marketing (SEM). Your role will involve keyword research, on-page and off-page optimization, content strategy development, and managing paid search campaigns (PPC) on platforms like Google Ads and Bing Ads. You will analyze website traffic, campaign performance, and market trends to identify opportunities for growth and improvement. Collaborating with content creators, web developers, and other marketing team members is key to your success. Setting up tracking and analytics to measure campaign effectiveness and ROI is essential. You should have a deep understanding of digital marketing best practices, analytics tools, and emerging trends. The ability to manage multiple campaigns simultaneously and optimize them for maximum performance is critical. Your analytical skills will be crucial in interpreting data and making data-driven decisions to achieve marketing objectives.
Key Responsibilities:
Key Responsibilities:
- Develop and implement effective SEO strategies to improve search engine rankings and organic traffic.
- Conduct keyword research, competitive analysis, and website audits.
- Perform on-page and off-page SEO optimization, including content, link building, and technical SEO.
- Manage and optimize SEM (PPC) campaigns on platforms like Google Ads, Bing Ads, etc.
- Monitor, analyze, and report on website traffic, campaign performance, and key marketing metrics.
- Collaborate with content teams to create SEO-friendly content.
- Identify new opportunities for digital marketing growth and innovation.
- Stay up-to-date with the latest SEO and SEM trends, algorithm changes, and industry best practices.
- Manage and optimize social media advertising campaigns.
- Assist in developing and executing overall digital marketing strategies.
- Proven experience as a Digital Marketing Specialist or similar role, with a focus on SEO and SEM.
- Demonstrated success in improving search engine rankings and managing successful PPC campaigns.
- Proficiency in SEO tools (e.g., SEMrush, Ahrefs, Moz) and Google Analytics.
- Experience with Google Ads, Bing Ads, and other paid advertising platforms.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent understanding of digital marketing principles and channels.
- Strong written and verbal communication skills.
- Ability to work independently and manage multiple projects effectively in a remote setting.
- Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent experience.
- Familiarity with content management systems (CMS) is a plus.
This advertiser has chosen not to accept applicants from your region.
8
Remote Senior Digital Marketing Specialist - SEO &amp;amp;amp;amp;amp;amp; SEM
01002 Abothuguchi West
KES115000 month
WhatJobs
Posted today
Job Viewed
Job Description
Our client, a leading online retail brand, is seeking a results-driven and analytical Senior Digital Marketing Specialist with expertise in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). This is an excellent opportunity to enhance our client's online presence and drive customer acquisition through targeted search strategies, all within a fully remote work environment. You will be responsible for developing and executing comprehensive SEO and SEM campaigns, optimizing website performance, managing paid search advertising, and analyzing campaign effectiveness. The ideal candidate possesses a deep understanding of search algorithms, keyword research, on-page/off-page SEO techniques, and the ability to leverage data to achieve measurable business outcomes. Strong analytical, strategic, and communication skills are essential.
Responsibilities:
Qualifications:
This position is fully remote , providing the flexibility to work from anywhere. If you are a seasoned SEO/SEM specialist with a passion for driving online growth, we invite you to apply and make a significant impact on our client’s digital marketing success.
Responsibilities:
- Develop and implement data-driven SEO strategies to improve organic search rankings and visibility.
- Conduct in-depth keyword research and competitive analysis to identify new opportunities.
- Perform technical SEO audits and implement recommendations to optimize website performance.
- Manage and execute SEM campaigns across Google Ads, Bing Ads, and other platforms.
- Optimize ad copy, bidding strategies, and landing pages for maximum ROI.
- Monitor and analyze campaign performance metrics, providing regular reports and actionable insights.
- Track website traffic, user behavior, and conversion rates using tools like Google Analytics.
- Stay current with search engine algorithm updates and industry best practices.
- Collaborate with content and development teams to ensure SEO best practices are integrated into all aspects of the website.
- Identify and test new strategies for search marketing growth.
Qualifications:
- Bachelor's degree in Marketing, Business, Analytics, or a related field.
- Minimum of 5 years of experience in digital marketing with a specialization in SEO and SEM.
- Proven track record of successfully improving organic search rankings and driving traffic and conversions through SEM.
- Proficiency with SEO tools (e.g., SEMrush, Ahrefs, Moz) and Google Analytics.
- Expertise in managing and optimizing Google Ads and other PPC platforms.
- Strong analytical skills with the ability to interpret data and translate it into strategic actions.
- Excellent written and verbal communication skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a fully remote environment.
- Google Ads and Analytics certifications are highly preferred.
This position is fully remote , providing the flexibility to work from anywhere. If you are a seasoned SEO/SEM specialist with a passion for driving online growth, we invite you to apply and make a significant impact on our client’s digital marketing success.
This advertiser has chosen not to accept applicants from your region.
9