2,285 Remote Lead Creative Content Strategist jobs in Kenya

• Develop and execute comprehensive creative content strategies across various digital channels.
• Define and maintain brand voice, tone, and visual identity for all content.
• Create and manage content calendars, ensuring timely delivery of high-quality assets.
• Lead and mentor a remote team of content creators, designers, and copywriters.
• Conduct audience research and competitive analysis to identify opportunities and trends.
• Optimize content for SEO, engagement, and conversion across platforms like social media, websites, and email.
• Collaborate with marketing, product, and sales teams to align content with business objectives.
• Analyze content performance metrics and provide actionable insights for improvement.
• Manage content production workflows, including ideation, creation, editing, and distribution.
• Oversee the development of multimedia content, including video, podcasts, and interactive experiences.

• Bachelor's degree in Marketing, Communications, Journalism, Fine Arts, or a related field.
• Minimum of 7 years of experience in content strategy, creative direction, or a similar role within the arts and entertainment industry.
• Demonstrated success in developing and implementing engaging content strategies.
• Strong portfolio showcasing creative campaigns and successful content initiatives.
• Expertise in digital marketing, social media marketing, and SEO.
• Proven leadership and team management skills, particularly in a remote setting.
• Excellent written and verbal communication, storytelling, and presentation skills.
• Proficiency in content management systems (CMS) and analytics tools (e.g., Google Analytics, social media analytics).
• A deep passion for and understanding of the arts and entertainment landscape.

• Develop and implement comprehensive digital content strategies aligned with client brand identities and marketing goals.
• Oversee the creation of compelling and engaging content across multiple digital channels, including websites, social media, blogs, video, and email campaigns.
• Lead and mentor a team of content creators, providing direction, feedback, and professional development.
• Manage content calendars, ensuring timely delivery and consistency across all platforms.
• Analyze content performance metrics (e.g., engagement rates, traffic, conversions) and use data to inform future content decisions and strategy optimization.
• Stay ahead of emerging digital trends, platform updates, and best practices in content marketing and social media.
• Collaborate with clients to understand their needs, present strategies, and ensure satisfaction with content deliverables.
• Manage budgets for content creation projects, including external resources and tools.
• Ensure all content adheres to brand guidelines, SEO best practices, and legal/ethical standards.
• Develop innovative approaches to storytelling and audience engagement in the digital space.

• Develop and implement comprehensive digital marketing strategies, with a strong emphasis on content creation and distribution.
• Create engaging and SEO-optimized content for various platforms, including blog posts, website copy, social media updates, email campaigns, and press releases.
• Manage and grow social media presence across relevant platforms, fostering community engagement and brand loyalty.
• Conduct market research and competitor analysis to identify content opportunities and trends.
• Collaborate with clients to understand their brand voice, target audience, and marketing goals.
• Analyze digital marketing campaign performance using relevant metrics and provide regular reports with actionable insights.
• Utilize content management systems (CMS) and marketing automation tools for content deployment and campaign management.
• Stay up-to-date with the latest digital marketing trends, SEO best practices, and emerging technologies.
• Manage content calendars and ensure timely delivery of all marketing materials.
• Work closely with designers and other team members to create visually appealing and effective marketing assets.
• Contribute to brainstorming sessions for new marketing initiatives and campaigns.

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• A minimum of 4 years of experience in digital marketing, with a significant focus on content creation and strategy.
• Proven ability to write clear, concise, and compelling copy for diverse audiences and platforms.
• Strong understanding of SEO principles and content optimization techniques.
• Experience managing social media channels and developing engaging social media content.
• Familiarity with email marketing platforms and best practices.
• Proficiency in using digital marketing analytics tools (e.g., Google Analytics).
• Excellent research, analytical, and communication skills.
• Creative mindset with a strong visual sense.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote work environment.
• Experience in the media or PR industry is a plus.

• Developing and executing comprehensive digital marketing strategies, with a focus on content and SEO.
• Creating high-quality, engaging content for various digital platforms, including blog posts, website copy, social media updates, and email newsletters.
• Conducting keyword research and implementing SEO best practices to improve website rankings and organic traffic.
• Managing and optimizing social media profiles and campaigns across platforms like Facebook, Instagram, Twitter, and LinkedIn.
• Analyzing website performance using tools like Google Analytics and providing regular reports on key metrics.
• Monitoring industry trends and competitor activities to identify new opportunities and challenges.
• Collaborating with design and development teams to ensure brand consistency and optimize user experience.
• Developing and managing content calendars to ensure a consistent flow of fresh and relevant content.
• Implementing A/B testing for landing pages and marketing campaigns to maximize effectiveness.
• Managing online advertising campaigns (e.g., Google Ads, social media ads) to drive traffic and conversions.
• Building and nurturing online communities around the brand.
• Staying current with SEO algorithms, digital marketing tools, and best practices.
• Assisting in the development of marketing collateral and presentations.
• Ensuring all digital content adheres to brand guidelines and legal compliance.
• Contributing creative ideas for new marketing initiatives and campaigns.

• Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
• Excellent content creation skills, with a demonstrated ability to write clear, concise, and engaging copy.
• In-depth knowledge of SEO principles, keyword research tools, and search engine ranking factors.
• Proficiency with Google Analytics, Google Search Console, and other web analytics platforms.
• Experience managing social media platforms and running paid social media campaigns.
• Familiarity with content management systems (CMS) and basic HTML/CSS.
• Strong analytical skills and the ability to interpret data to drive marketing decisions.
• Excellent communication and collaboration skills, essential for remote work.
• Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
• Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.
• Certifications in Google Ads or Google Analytics are a plus.
• Creativity and a passion for digital storytelling.

• Develop and execute a comprehensive content marketing strategy.
• Create engaging and relevant content for various digital channels, including blogs, social media, website, and email.
• Write clear, concise, and compelling copy for marketing materials and campaigns.
• Optimize content for search engines (SEO) to improve visibility and organic traffic.
• Manage social media accounts and engage with the online community.
• Analyze content performance metrics and identify areas for improvement.
• Collaborate with designers and other team members to create visually appealing content.
• Stay up-to-date with the latest digital marketing trends and content best practices.
• Conduct keyword research to inform content creation.
• Develop content calendars and ensure timely publication.

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum of 4 years of experience in digital marketing, with a strong focus on content creation.
• Excellent writing, editing, and proofreading skills.
• Proficiency in SEO best practices and keyword research tools.
• Experience with content management systems (CMS) such as WordPress.
• Familiarity with social media platforms and management tools.
• Strong analytical skills and ability to interpret content performance data.
• Creative thinking and a passion for storytelling.
• Ability to work independently and manage projects effectively in a remote environment.

Kenya

End-Term Evaluation of the Project, "Creative Industries (CI): Enhanced Digital Skills for Livelihood Opportunities in Creative Economy" (12 months)

Organization

• Finn Church Aid

Posted 30 Sep 2025 Closing date 16 Oct 2025

Finn Church Aid (FCA) is Finland's biggest development cooperation organization and the second biggest organization in Finland working in humanitarian aid. FCA is a member of the ACT Alliance (ACT), an alliance of faith-based development and humanitarian aid organizations forming one of the world's largest aid organizations. FCA established presence in Kenya in 2010, working in three thematic areas: Right to Quality Education, Right to Livelihoods, and Right to Peace. FCA Kenya is currently implementing a project funded by the Ministry of Foreign Affairs (MFA) Finland named Creative Industries (CI): Enhanced Digital Skills for Livelihood Opportunities in Creative Economy. The project aims at empowering vulnerable groups such as women youth, and marginalized girls through its Right to Livelihoods (R2L) program by equipping them with essential skills for the evolving digital economy. This aligns with global efforts to enhance digital livelihoods, especially among youth from the informal settlements facing unique challenges in accessing digital employment opportunities.

The project targets youth from the informal settlements of Eastlands in Nairobi, who often face unrealistic expectations and barriers such as limited access to technology, digital literacy, and infrastructure, hindering their integration into the digital workforce. The project focuses not only on skills improvement but also on preparing participants for the markets through a phased approach for professional experience through an apprenticeship program. Through the project, emerging creatives are better able to visualize their potential and pursue future opportunities in the gig economy.

The project through working closely with the private sector actors has improved training quality by aligning skills development with market demands and continuously adapting to evolving needs. It has also established comprehensive support systems aimed at ensuring long-term success and inclusivity within the digital workforce. Success is measured not just by economic benefits from higher-paying jobs but also by its positive impact on participants' social, mental, and community wellbeing.

The project is coming to an end in December 2025, thus the need for end-term evaluation. An end term evaluation was conducted in 2023, which acted as a baseline for the project. Overall project impact: The goal of the Creative Industries (CI): Enhanced Digital Skills for Livelihood Opportunities in the Creative Economy project is to implement an upskilling and job program that develops an employment pipeline for potential clients and employers. The focus is on improving employability in creative industries areas such as animation, digital marketing, graphic design, and web design. Additionally, the project aims to create a system of incentives for employers.

Project Objectives
Objective 1.1: Youth and young adults in vulnerable situations become economically self-reliant

and contribute positively to social cohesion.

Objective 1.2: People in vulnerable situations engage in and benefit from inclusive and

sustainable economic growth.

Objective 2.1: Policies and processes promote positive change and are transparent, responsive,

and participatory

Objective 3.1: Local communities and their members play an active and leading role in societal

development, contributing to enhanced social cohesion

Rational, purpose, and priority objectives of the evaluation
The overall purpose of the end-term evaluation is to assess the continued relevance of the action

and the progress made toward achieving its planned outcomes. It will also determine in an objectivemanner the progress of project outcome indicators to inform the program implementation team on the status of planned milestones based on observed actuals. FCA will also use the results for learning to continue to inform the programming and accountability to the donor. The scope of the evaluation entails conducting a detailed analysis of the project within its implementation context and establishing the extent to which the project has contributed to the FCA Rights to Livelihoods mandate. The evaluation will mainly focus on the project activities in informal settlements of Eastlands in Nairobi and will target project beneficiaries, implementing partners, staff and other stakeholders.

The specific objectives of the end-term evaluation are as follows:

• To evaluate the relevance of the project activities to the context and stakeholders.
• Measure the efficiency of the project in relation to the resources.
• Assess the overall contribution of the action to improved digital skills delivered to youths in the informal settlements of Eastlands Nairobi.
• Document challenges, programmatic lessons learned, and key recommendations for program improvement.
• Analyse the change brought by the project implementation through comparison with the baseline report.

Skills And Qualifications Required

• Post-graduate degree in Data Science, Social Sciences, Mathematics, Statistics, or related field.
• Minimum 5-10 years of relevant professional experience in livelihoods programming and research.
• Strong background and experience in data collection and analysis; experienced in and able/willing to use mobile technology (tablets) for data collection.
• Proven experience in undertaking evaluations/research or leading evaluation/research teams, with outstanding skills in qualitative and quantitative research and data analysis using relevant software such as STATA or SPSS
• Technical expertise in assessing issues of education and market demand and supply, and the ability to draw strong and valid conclusions.
• Solid understanding of Kenya's informal settlements context, labour market dynamics, and digital & creative economy policies.

How to apply

To get the full Term of Reference (TOR) which includes the instructions for preparation and submission of the proposal, the rules that govern the application process please log into the FCA cloudia supplier portal using this link by 16th October 2025 at 2259 hrs Kenyan time.

Late applications will be rejected.
Please note that the prices shall be quoted in KES only inclusive of VAT.

All applications, in English only, MUST be submitted online through this link

If you experience technical problems, please contact for support. Please do not submit the applications via email. They must be submitted using the link above after registering in the supplier portal.
Bid submissions via email will NOT be accepted.
Cancellation For Convenience
The Contracting authority may for its own convenience and without charge or liability cancel this advertising process at any stage.

Job details

Country

• Kenya

City Nairobi Source

• Finn Church Aid

Type

• Consultancy

Career category

• Monitoring and Evaluation

Years of experience

• 5-9 years

Theme

• Health

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• Develop and implement comprehensive content marketing strategies aligned with overall digital marketing objectives.
• Create high-quality, engaging, and SEO-optimized content for various digital channels, including website, blog, social media, email, and paid advertising.
• Write clear, concise, and compelling copy for marketing collateral, press releases, and other promotional materials.
• Manage social media accounts, developing content calendars, scheduling posts, and engaging with followers.
• Collaborate with graphic designers and video editors to produce visually appealing content assets.
• Monitor content performance using analytics tools (e.g., Google Analytics, social media insights) and provide regular reports.
• Identify opportunities for content optimization and A/B testing to improve engagement and conversion rates.
• Stay up-to-date with the latest digital marketing trends, SEO algorithms, and content marketing best practices.
• Conduct keyword research and competitive analysis to inform content strategy.
• Manage content distribution across various platforms and communities.
• Ensure brand consistency in tone of voice and messaging across all content.
• Contribute creative ideas for new content formats and campaigns.

• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
• Minimum of 4-6 years of experience in digital marketing and content creation.
• Proven experience in developing and executing successful content marketing strategies.
• Excellent writing, editing, and proofreading skills with a strong portfolio of published work.
• Proficiency in SEO best practices and keyword research tools.
• Experience managing social media platforms and understanding of social media analytics.
• Familiarity with content management systems (CMS) like WordPress.
• Knowledge of email marketing platforms and best practices.
• Strong analytical skills with the ability to interpret data and generate actionable insights.
• Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
• Creative thinking and a passion for storytelling.