4,468 Performance Marketing jobs in Kenya
Performance Marketing Specialist
50100 Kakamega, Western
KES175000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client is seeking a data-driven and analytical Performance Marketing Specialist to join their fully remote marketing team. This role focuses on planning, executing, and optimizing paid advertising campaigns across various digital channels to drive measurable results, such as leads, sales, and customer acquisition. You will be responsible for maximizing return on ad spend (ROAS) and achieving key performance indicators (KPIs) through strategic campaign management and continuous testing.
Key responsibilities include developing and managing paid search (PPC), social media advertising, display advertising, and affiliate marketing campaigns. You will conduct keyword research, audience segmentation, and targeting to ensure campaigns reach the most relevant consumers. This involves setting up, monitoring, and optimizing campaigns on platforms like Google Ads, Facebook Ads Manager, LinkedIn Ads, and others. A significant part of your role will involve analyzing campaign performance data, generating detailed reports, and deriving actionable insights to improve campaign effectiveness. You will be responsible for budget management, ensuring campaigns are executed within allocated spend while achieving optimal results. Continuous A/B testing of ad copy, creatives, landing pages, and targeting parameters will be crucial for performance improvement. Staying up-to-date with the latest trends and best practices in performance marketing and digital advertising is essential. You will collaborate with content creators and designers to develop compelling ad creatives and landing page experiences.
The ideal candidate will possess a Bachelor's degree in Marketing, Advertising, Business, or a related field. A minimum of 4 years of hands-on experience in performance marketing and managing paid digital advertising campaigns is required. Proven expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms is essential. Strong analytical skills and proficiency in data analysis tools like Google Analytics are mandatory. Excellent understanding of conversion rate optimization (CRO) and A/B testing methodologies is expected. Outstanding communication and interpersonal skills are necessary to effectively collaborate with remote colleagues and stakeholders. The ability to work independently, manage multiple campaigns simultaneously, and adapt to a rapidly changing digital landscape is critical. This role is conceptually located in **Kakamega, Kakamega, KE**, but is a 100% remote position. Our client is looking for a performance-driven marketer to enhance their online visibility and drive significant growth.
Key responsibilities include developing and managing paid search (PPC), social media advertising, display advertising, and affiliate marketing campaigns. You will conduct keyword research, audience segmentation, and targeting to ensure campaigns reach the most relevant consumers. This involves setting up, monitoring, and optimizing campaigns on platforms like Google Ads, Facebook Ads Manager, LinkedIn Ads, and others. A significant part of your role will involve analyzing campaign performance data, generating detailed reports, and deriving actionable insights to improve campaign effectiveness. You will be responsible for budget management, ensuring campaigns are executed within allocated spend while achieving optimal results. Continuous A/B testing of ad copy, creatives, landing pages, and targeting parameters will be crucial for performance improvement. Staying up-to-date with the latest trends and best practices in performance marketing and digital advertising is essential. You will collaborate with content creators and designers to develop compelling ad creatives and landing page experiences.
The ideal candidate will possess a Bachelor's degree in Marketing, Advertising, Business, or a related field. A minimum of 4 years of hands-on experience in performance marketing and managing paid digital advertising campaigns is required. Proven expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms is essential. Strong analytical skills and proficiency in data analysis tools like Google Analytics are mandatory. Excellent understanding of conversion rate optimization (CRO) and A/B testing methodologies is expected. Outstanding communication and interpersonal skills are necessary to effectively collaborate with remote colleagues and stakeholders. The ability to work independently, manage multiple campaigns simultaneously, and adapt to a rapidly changing digital landscape is critical. This role is conceptually located in **Kakamega, Kakamega, KE**, but is a 100% remote position. Our client is looking for a performance-driven marketer to enhance their online visibility and drive significant growth.
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0
Performance Marketing Manager
20109 Mwembe
KES3100000 Annually
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Posted 2 days ago
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Job Description
Our client is seeking a data-driven and results-oriented Performance Marketing Manager to lead their online advertising efforts in a fully remote capacity. This role is responsible for developing, implementing, and optimizing paid marketing campaigns across various digital channels to drive customer acquisition, engagement, and revenue growth. The ideal candidate will have a deep understanding of performance marketing principles, including SEM, social media advertising, display advertising, and affiliate marketing. You will be tasked with setting campaign objectives, defining target audiences, managing budgets, and meticulously tracking and analyzing campaign performance to ensure maximum ROI. Responsibilities include A/B testing ad creatives and landing pages, identifying new growth opportunities, and staying abreast of the latest trends and technologies in digital advertising. Collaboration with content creators, marketing analysts, and sales teams will be crucial for integrated campaign success. This position requires strong analytical skills, a strategic mindset, and a proven ability to translate data insights into actionable marketing strategies. Proficiency with advertising platforms (e.g., Google Ads, Facebook Ads Manager, LinkedIn Ads) and analytics tools (e.g., Google Analytics) is essential. This is an outstanding opportunity for a seasoned performance marketer to take ownership of key growth initiatives and make a substantial impact within a forward-thinking organization, enjoying the benefits of a remote work environment. We are looking for an individual who is highly analytical, creative, and passionate about driving measurable business results through digital channels. The ability to manage multiple campaigns simultaneously and optimize for key performance indicators (KPIs) is paramount. You will be instrumental in scaling our client's customer base through effective paid media strategies. The successful candidate will be a self-starter, adept at managing their time and workload independently.
Responsibilities:
Responsibilities:
- Develop and execute performance marketing strategies across multiple channels (SEM, social, display, etc.).
- Manage and optimize paid advertising campaigns to achieve acquisition and ROI goals.
- Conduct keyword research, audience segmentation, and targeting.
- Create and test ad copy, creatives, and landing pages for optimal performance.
- Monitor campaign budgets, pacing, and performance against KPIs.
- Analyze campaign data, identify trends, and provide actionable insights.
- Collaborate with content and design teams to create compelling ad assets.
- Explore and test new digital advertising channels and platforms.
- Prepare regular performance reports for management and stakeholders.
- Stay up-to-date with industry best practices and emerging trends in performance marketing.
- Bachelor's degree in Marketing, Business, Statistics, or a related quantitative field.
- Minimum of 5 years of experience in performance marketing, with a strong focus on paid acquisition.
- Proven track record of managing successful large-scale digital advertising campaigns.
- Expertise in Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Proficiency in Google Analytics and other web analytics tools.
- Strong analytical and data interpretation skills.
- Excellent understanding of conversion rate optimization (CRO) principles.
- Creative thinking and problem-solving abilities.
- Strong communication and project management skills.
- Ability to thrive in a remote, fast-paced work environment.
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1
Performance Marketing Manager
20200 Kapsuser
KES3700000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client is looking for a data-driven and results-oriented Performance Marketing Manager to join their marketing department. This is a fully remote position, offering a fantastic opportunity to drive online growth and customer acquisition strategies. The successful candidate will be responsible for developing, executing, and optimizing paid marketing campaigns across various digital channels, including search engines (SEM), social media, display advertising, and affiliate marketing. Your primary focus will be on maximizing ROI, driving qualified traffic, and achieving key performance indicators (KPIs) such as customer acquisition cost (CAC), conversion rates, and lifetime value (LTV). Responsibilities include in-depth campaign analysis, budget management, A/B testing of ad creatives and landing pages, and keyword research and optimization. You will work closely with the broader marketing team to ensure campaign alignment with overall brand strategy and business objectives. The ideal candidate will possess a strong understanding of digital marketing analytics platforms (e.g., Google Analytics, Adobe Analytics), ad platforms (e.g., Google Ads, Facebook Ads Manager), and marketing automation tools. Excellent analytical, problem-solving, and quantitative skills are essential. This remote role requires excellent communication and interpersonal skills, the ability to manage multiple campaigns simultaneously, and a proactive approach to identifying new growth opportunities. A Bachelor's degree in Marketing, Business, Economics, or a related field, coupled with proven experience in performance marketing and paid media management, is required. Experience with programmatic advertising and retargeting strategies is highly desirable. This is an exceptional opportunity for a performance marketing expert to make a significant impact on our client's growth in a remote setting, leveraging data to drive successful acquisition campaigns.Location: Kericho, Kericho, KE
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2
Performance Marketing Specialist
80200 Shella
KES170000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client is seeking a highly analytical and results-oriented Performance Marketing Specialist to drive their customer acquisition and revenue growth through paid digital channels, operating from a fully remote setting. This role is focused on planning, executing, and optimizing paid advertising campaigns across various platforms, including Google Ads, Facebook Ads, and other relevant channels. You will be responsible for managing budgets, analyzing campaign data, identifying key performance indicators (KPIs), and continuously improving campaign ROI. The ideal candidate has a strong quantitative background, a proven track record in paid media management, and a passion for data-driven decision-making. This is a remote-first position requiring excellent analytical and communication skills.
Key responsibilities include:
The successful candidate will hold a Bachelor's degree in Marketing, Business, Economics, or a related field, with a minimum of 3 years of hands-on experience in performance marketing and paid media management. Proven expertise in managing significant advertising budgets and achieving measurable results is essential. Strong analytical skills, proficiency with digital advertising platforms, and experience with analytics tools (e.g., Google Analytics) are required. Excellent communication and collaboration abilities are crucial for this remote role. This position is associated with the region of Malindi, Kilifi, KE , and is fully remote.
Key responsibilities include:
- Developing and executing performance marketing strategies across paid search, social, display, and other digital channels.
- Managing and optimizing paid advertising campaigns on platforms like Google Ads, Facebook Ads, LinkedIn Ads, etc.
- Conducting keyword research and audience segmentation for targeted campaigns.
- Monitoring campaign performance, analyzing data, and identifying trends and insights.
- A/B testing ad creatives, landing pages, and targeting parameters to improve conversion rates.
- Managing advertising budgets and ensuring efficient allocation of spend.
- Collaborating with the content and design teams to create compelling ad copy and visuals.
- Reporting on campaign performance, ROI, and key metrics to stakeholders.
- Staying up-to-date with the latest trends and best practices in performance marketing.
- Identifying new opportunities for growth and optimization within paid channels.
- Ensuring alignment between performance marketing efforts and overall business objectives.
The successful candidate will hold a Bachelor's degree in Marketing, Business, Economics, or a related field, with a minimum of 3 years of hands-on experience in performance marketing and paid media management. Proven expertise in managing significant advertising budgets and achieving measurable results is essential. Strong analytical skills, proficiency with digital advertising platforms, and experience with analytics tools (e.g., Google Analytics) are required. Excellent communication and collaboration abilities are crucial for this remote role. This position is associated with the region of Malindi, Kilifi, KE , and is fully remote.
This advertiser has chosen not to accept applicants from your region.
3
Performance Marketing Specialist
50200 Tuwan
KES250000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client, a prominent entity within the leisure and sports industry, is actively seeking a skilled Performance Marketing Specialist to enhance their digital outreach and customer acquisition efforts. This is a fully remote position, offering you the flexibility to contribute your expertise from anywhere. You will be responsible for developing, implementing, and managing data-driven digital marketing campaigns across various platforms, including search engines, social media, and display networks. Your primary objective will be to drive measurable results, such as website traffic, lead generation, and online sales, while optimizing campaign spend for maximum ROI. Key responsibilities include keyword research, ad copywriting, campaign setup and monitoring, A/B testing, and performance analysis. The ideal candidate will possess a deep understanding of digital marketing principles, proficiency with analytics tools (e.g., Google Analytics, Facebook Ads Manager), and a proven track record of successful campaign management. Strong analytical skills and the ability to interpret complex data to derive actionable insights are crucial. We are looking for a creative and results-oriented individual who thrives in a fast-paced, remote work environment. Excellent communication and collaboration skills are essential for working effectively with remote teams and stakeholders. This role offers a fantastic opportunity to shape digital strategies, experiment with new marketing technologies, and contribute directly to the growth of our client's brand. You will play a vital role in reaching new audiences and engaging existing customers through targeted digital initiatives. We value individuals who are passionate about the leisure and sports sector and possess a strong drive for continuous learning and improvement in the ever-evolving digital marketing landscape. This position, based in Kitale, Trans-Nzoia, KE , is a fully remote opportunity, offering unparalleled flexibility.
This advertiser has chosen not to accept applicants from your region.
4
Performance Marketing Specialist
80100 Nairobi, Nairobi
KES85000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client, a leading global e-commerce brand with a strong presence in emerging markets, is seeking a highly analytical and results-oriented Performance Marketing Specialist to join their fully remote marketing team. This role is integral to driving measurable growth through paid digital channels. The ideal candidate will have a deep understanding of various advertising platforms, a data-driven approach to campaign optimization, and a passion for achieving exceptional ROI. You will be responsible for planning, executing, and optimizing paid advertising campaigns across multiple platforms, analyzing performance, and identifying opportunities for improvement.
Key Responsibilities:
Qualifications:
This is an excellent opportunity for a driven performance marketer to make a significant impact in a dynamic, remote work environment. The company's main operational hub might be located in Mombasa, Mombasa, KE , but this position is fully remote.
Key Responsibilities:
- Develop, implement, and manage paid marketing campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant channels.
- Conduct keyword research, audience segmentation, and ad copy creation to maximize campaign effectiveness.
- Monitor campaign performance daily, analyzing key metrics such as CTR, CPC, CPA, and ROAS.
- Optimize campaigns based on performance data, A/B testing ad creatives, targeting parameters, and landing pages.
- Manage advertising budgets effectively, ensuring efficient allocation of spend to achieve objectives.
- Collaborate with the content marketing team to ensure creative assets align with campaign goals.
- Generate regular performance reports and provide insights and recommendations to the marketing leadership.
- Stay up-to-date with the latest trends and best practices in performance marketing and digital advertising.
- Identify new opportunities for testing and growth within paid channels.
- Ensure accurate tracking and attribution of campaign performance.
Qualifications:
- Bachelor's degree in Marketing, Business, Economics, or a related quantitative field.
- Minimum of 3-5 years of hands-on experience in performance marketing, with a strong focus on paid acquisition.
- Proven expertise in managing large-scale paid campaigns on Google Ads, Facebook Ads Manager, and other major platforms.
- Strong analytical skills and proficiency in Google Analytics, data analysis tools, and Excel.
- Experience with A/B testing methodologies and landing page optimization.
- Excellent understanding of ad trafficking, bidding strategies, and budget management.
- Strong written and verbal communication skills.
- Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a remote setting.
- Detail-oriented with a focus on data accuracy and actionable insights.
- Certification from Google Ads or Facebook Blueprint is a plus.
This is an excellent opportunity for a driven performance marketer to make a significant impact in a dynamic, remote work environment. The company's main operational hub might be located in Mombasa, Mombasa, KE , but this position is fully remote.
This advertiser has chosen not to accept applicants from your region.
5
Performance Marketing Manager
20100 Nyeri Town
KES320000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client, a dynamic and rapidly expanding e-commerce platform, is seeking an experienced and results-oriented Performance Marketing Manager to lead our digital marketing initiatives. This is a fully remote position, offering the flexibility to work from anywhere while driving significant growth for our brand. You will be responsible for developing, implementing, and optimizing data-driven marketing campaigns across various digital channels to acquire new customers, increase engagement, and maximize ROI. This role requires a deep understanding of paid acquisition strategies, analytics, and the ability to manage substantial marketing budgets effectively. Your expertise will be key in scaling our customer base and revenue.
Responsibilities:
Qualifications:
This is a fantastic opportunity to lead impactful marketing efforts in a fully remote capacity. If you are a data-driven marketer with a passion for driving growth, we want to hear from you. This role is based in Nyeri, Nyeri, KE and is offered on a fully remote basis.
Responsibilities:
- Develop and execute comprehensive performance marketing strategies across channels such as Google Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, and other relevant platforms.
- Manage and optimize paid media campaigns to achieve specific KPIs, including CPA, ROAS, CTR, and conversion rates.
- Conduct keyword research, audience segmentation, and ad creative testing to improve campaign performance.
- Analyze campaign data and generate regular reports on performance, insights, and recommendations for optimization.
- Manage and allocate marketing budgets efficiently across various campaigns and channels.
- Collaborate with creative and content teams to develop compelling ad copy and visuals.
- Stay up-to-date with the latest trends and best practices in digital marketing and performance advertising.
- Identify and test new marketing channels and strategies to drive customer acquisition and retention.
- Work closely with the analytics team to track and measure the effectiveness of marketing efforts.
- Monitor competitor activities and market trends to identify opportunities and threats.
- Contribute to A/B testing initiatives for landing pages and ad creatives.
- Develop and manage remarketing and retargeting campaigns.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, Economics, or a related field.
- Proven track record of success (5+ years) in performance marketing, paid acquisition, or digital advertising roles.
- Extensive experience managing large budgets on platforms like Google Ads, Meta Ads (Facebook/Instagram), and LinkedIn Ads.
- Strong analytical skills with the ability to interpret data, derive insights, and make data-driven decisions.
- Proficiency in using analytics tools such as Google Analytics, Adobe Analytics, or similar.
- Excellent understanding of A/B testing methodologies and conversion rate optimization (CRO).
- Strong project management and organizational skills.
- Excellent written and verbal communication skills.
- Ability to thrive in a fast-paced, remote work environment.
- Experience with marketing automation tools is a plus.
- Knowledge of SEO and content marketing is beneficial.
This is a fantastic opportunity to lead impactful marketing efforts in a fully remote capacity. If you are a data-driven marketer with a passion for driving growth, we want to hear from you. This role is based in Nyeri, Nyeri, KE and is offered on a fully remote basis.
This advertiser has chosen not to accept applicants from your region.
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6
Performance Marketing Specialist
01000 Makongeni
KES90000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client, a dynamic player in the leisure and sports industry, is seeking a highly analytical and creative Performance Marketing Specialist to drive online growth and customer acquisition. This is a fully remote position, allowing you to contribute to our exciting ventures from anywhere. You will be responsible for developing, implementing, and optimizing paid advertising campaigns across various digital channels, including Google Ads, social media platforms, and other performance-driven networks. Your goal will be to maximize ROI, improve conversion rates, and achieve key business objectives. The ideal candidate will have a deep understanding of digital marketing metrics, strong analytical skills, and a passion for the leisure and sports sector. You will continuously monitor campaign performance, conduct A/B testing, and identify new opportunities for growth. This role requires a data-driven mindset, excellent problem-solving abilities, and a proactive approach to campaign management.
Key Responsibilities:
Key Responsibilities:
- Develop and manage paid digital advertising campaigns (PPC, Social Media Ads, Display Ads).
- Optimize campaigns to improve key performance indicators (KPIs) such as ROAS, CPA, CTR, and conversion rates.
- Conduct keyword research, audience segmentation, and bid management.
- Perform A/B testing on ad copy, landing pages, and targeting strategies.
- Monitor campaign performance daily, weekly, and monthly, providing detailed reports and insights.
- Identify new growth opportunities and emerging trends in performance marketing.
- Collaborate with creative teams to develop compelling ad assets.
- Manage advertising budgets effectively to ensure maximum ROI.
- Analyze website traffic and user behavior to inform campaign strategies.
- Stay up-to-date with the latest digital marketing tools and best practices.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 3-5 years of experience in performance marketing or digital advertising, with a proven track record of success.
- Hands-on experience with Google Ads, Facebook Ads Manager, and other major advertising platforms.
- Strong understanding of analytics tools like Google Analytics.
- Excellent analytical and quantitative skills, with the ability to interpret data and draw actionable insights.
- Proficiency in A/B testing and conversion rate optimization (CRO).
- Creative thinking and excellent written communication skills for ad copywriting.
- Ability to manage multiple campaigns and priorities in a fast-paced environment.
- Experience in the leisure and sports industry is a plus.
- Self-motivated and able to work independently in a remote setting.
This advertiser has chosen not to accept applicants from your region.
7
Performance Marketing Manager
90100 Gathiruini
KES150000 Annually
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client is seeking a results-driven Performance Marketing Manager to join our entirely remote marketing department. This role is critical for driving customer acquisition and revenue growth through data-driven paid media strategies. The ideal candidate will have a deep expertise in managing and optimizing campaigns across various digital platforms, including Google Ads, social media advertising (Facebook, Instagram, LinkedIn, etc.), and programmatic advertising. You will be responsible for setting campaign goals, managing budgets, analyzing performance metrics, and continuously iterating to maximize ROI. This is a 100% remote position that requires strong analytical skills, a creative mindset, and excellent communication abilities.
Key Responsibilities:
This position is fully remote, offering the flexibility to work from anywhere and contribute to a globally distributed team. We are committed to building a high-performing, collaborative remote culture. The successful candidate will demonstrate a strong understanding of attribution models, conversion rate optimization (CRO), and customer journey mapping. A proven track record of successfully managing significant ad spends and achieving aggressive growth targets is essential. If you are a data-oriented marketing professional with a passion for performance marketing and a desire to make a significant impact, we encourage you to apply. Join our innovative team and drive measurable results for our clients.
Key Responsibilities:
- Develop, implement, and manage paid digital marketing campaigns across multiple channels.
- Define campaign objectives, KPIs, and target audiences.
- Manage and optimize advertising budgets to ensure efficient spend and maximize ROI.
- Conduct A/B testing on ad creatives, landing pages, and targeting strategies.
- Analyze campaign performance data and generate insightful reports for stakeholders.
- Identify new opportunities for growth and optimization within paid media channels.
- Collaborate with content and creative teams to develop compelling ad assets.
- Stay current with industry trends, platform updates, and emerging performance marketing tactics.
- Manage relationships with ad platforms and third-party tools.
- Ensure campaigns are aligned with overall marketing objectives and brand messaging.
This position is fully remote, offering the flexibility to work from anywhere and contribute to a globally distributed team. We are committed to building a high-performing, collaborative remote culture. The successful candidate will demonstrate a strong understanding of attribution models, conversion rate optimization (CRO), and customer journey mapping. A proven track record of successfully managing significant ad spends and achieving aggressive growth targets is essential. If you are a data-oriented marketing professional with a passion for performance marketing and a desire to make a significant impact, we encourage you to apply. Join our innovative team and drive measurable results for our clients.
This advertiser has chosen not to accept applicants from your region.
8
Digital Marketing Manager - Performance Marketing
90100 Mangu
KES4500000 Annually
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client is seeking a results-driven Digital Marketing Manager to lead their performance marketing efforts. This is a fully remote opportunity, perfect for a talented marketer who thrives in a flexible, online environment. You will be responsible for developing, implementing, and managing cutting-edge digital marketing campaigns across various channels to drive customer acquisition, engagement, and revenue growth. This role requires a deep understanding of SEO, SEM, social media advertising, email marketing, and content marketing strategies. You will manage budgets, track campaign performance, and continuously optimize strategies to achieve key performance indicators (KPIs). The ideal candidate is a strategic thinker with a proven track record of delivering measurable results in digital marketing.
Key Responsibilities:
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies to achieve business objectives.
- Manage and optimize paid advertising campaigns across Google Ads, social media platforms (Facebook, Instagram, LinkedIn, Twitter), and other relevant channels.
- Oversee SEO initiatives to improve organic search rankings and drive website traffic.
- Develop and implement effective email marketing campaigns, including segmentation, automation, and A/B testing.
- Create engaging and relevant content for various digital platforms, ensuring brand consistency.
- Analyze campaign performance data, generate detailed reports, and provide insights for continuous improvement.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with cross-functional teams, including sales, product, and design, to ensure alignment of marketing efforts.
- Identify and test new digital marketing channels and strategies to expand reach and impact.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing, with a strong focus on performance marketing.
- Proven expertise in managing and optimizing paid search (SEM) and paid social media campaigns.
- Strong understanding of SEO principles and best practices.
- Experience with email marketing platforms (e.g., Mailchimp, HubSpot) and marketing automation tools.
- Proficiency in using web analytics tools such as Google Analytics.
- Excellent analytical and problem-solving skills with a data-driven approach to decision-making.
- Strong project management and organizational skills, with the ability to manage multiple priorities in a remote setting.
- Exceptional written and verbal communication skills.
- Experience in A/B testing and conversion rate optimization (CRO).
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