5,006 Marketing Firms jobs in Kenya
Brand Strategy Manager
00100 Abothuguchi West
KES220000 Annually
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Posted today
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Job Description
Our client, a fast-paced and innovative FMCG company, is seeking a visionary Brand Strategy Manager to join their fully remote marketing team. This role is pivotal in shaping and executing brand strategies that drive consumer engagement, market share, and business growth. You will be responsible for developing compelling brand narratives, identifying new market opportunities, and overseeing the implementation of integrated marketing campaigns across digital and traditional channels. As a remote team member, you will collaborate closely with cross-functional departments, including sales, product development, and creative agencies, using advanced digital collaboration platforms. The ideal candidate possesses a deep understanding of consumer behavior, market trends, and the FMCG landscape. Proven experience in brand management, strategic planning, and campaign execution is essential. You should have a strong analytical mindset, with the ability to translate data into actionable insights and measure campaign effectiveness. Excellent communication, presentation, and project management skills are critical. This is an exciting opportunity to lead brand initiatives and make a significant impact on the success of renowned FMCG products, all within a flexible remote work environment.
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0
Brand Strategy Manager
00100 Abothuguchi West
KES90000 Monthly
WhatJobs
Posted 8 days ago
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Job Description
Our client is seeking a creative and strategic Brand Strategy Manager to lead the development and execution of impactful brand initiatives. This is a fully remote position, allowing you to shape brand perception and market presence from anywhere. You will be responsible for defining brand positioning, messaging, and visual identity, ensuring consistency across all touchpoints. This involves conducting market research, analyzing consumer insights, and identifying emerging trends to inform brand strategy. You will collaborate closely with cross-functional teams, including marketing, product development, and sales, to ensure seamless brand integration and effective campaign execution. The ideal candidate will have extensive experience in brand management, marketing strategy, and campaign development, preferably within the FMCG sector. Proven ability to develop compelling brand narratives and translate strategic objectives into actionable marketing plans is essential. You must possess strong analytical skills, a keen eye for detail, and a passion for building strong, resonant brands. Excellent communication and interpersonal skills are vital for engaging with stakeholders and leading remote teams. You will play a pivotal role in enhancing brand equity, driving customer engagement, and achieving business objectives through innovative brand strategies. This role offers the opportunity to significantly influence the brand's direction and impact its success in a dynamic, remote-first work environment.
Location: This is a fully remote position.
Location: This is a fully remote position.
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1
Head of Digital Marketing & Brand Strategy
30200 Tuwan
KES300000 Annually
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Posted today
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Job Description
Our client, a leading force in the Fast-Moving Consumer Goods (FMCG) sector, is looking for an experienced and visionary Head of Digital Marketing & Brand Strategy. This is a crucial, fully remote role that will shape our online presence and brand perception across key markets. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, content marketing, and email campaigns, to drive brand awareness, customer engagement, and sales growth. The ideal candidate will have a deep understanding of the FMCG landscape and a proven ability to translate consumer insights into effective marketing initiatives. You will lead a team of digital marketing specialists, fostering a collaborative and results-driven environment. Your responsibilities will include managing the digital marketing budget, analyzing campaign performance, and reporting on key metrics to senior management. You will also be tasked with identifying emerging digital trends and technologies, and recommending innovative approaches to stay ahead of the competition. A strong understanding of brand positioning, value proposition development, and integrated marketing communications is essential. You will work closely with product development, sales, and market research teams to ensure brand consistency and alignment across all touchpoints. This role requires exceptional leadership skills, strategic thinking, and a passion for building strong, resonant brands in the digital space. If you are a seasoned digital marketer with a flair for brand strategy and a desire to make a significant impact in the FMCG industry from the comfort of your remote workspace, we want to hear from you. This is a unique opportunity to lead digital transformation for a respected organization.
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2
Director of Digital Marketing & Brand Strategy
00100 Abothuguchi West
KES650000 Annually
WhatJobs
Posted 6 days ago
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Job Description
Our client is a rapidly growing organization seeking a visionary Director of Digital Marketing & Brand Strategy to lead their comprehensive marketing initiatives. This is a fully remote leadership position, offering the chance to shape brand identity and drive market growth from anywhere. The ideal candidate will possess a deep understanding of digital marketing channels, brand development, and market analysis. You will be responsible for developing and executing innovative marketing strategies that enhance brand visibility, attract target audiences, and achieve business objectives. Key responsibilities include overseeing all digital marketing efforts, including SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising. You will also be tasked with defining and evolving the brand's voice, positioning, and overall marketing message. This role requires a strategic thinker with a proven track record of successful brand campaigns and digital marketing execution. A Bachelor's degree in Marketing, Business Administration, Communications, or a related field is essential, along with 10+ years of progressive experience in marketing and brand management, with a strong emphasis on digital strategies. Exceptional leadership, communication, and analytical skills are critical for managing a team and reporting on campaign performance. Experience with marketing automation tools and CRM systems is highly desirable. The ability to analyze market trends, identify competitive advantages, and make data-driven decisions is crucial. This role offers significant autonomy and the opportunity to make a substantial impact on the company's trajectory. Our client fosters a collaborative and innovative remote work culture. Join us and lead the charge in defining our client's brand and expanding their market reach.
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3
Head of Digital Marketing & Brand Strategy
50200 Tuwan
KES2800000 Annually
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Posted 8 days ago
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Job Description
Our client is a rapidly expanding consumer goods company looking for an visionary Head of Digital Marketing & Brand Strategy to lead their comprehensive digital presence and brand development initiatives. This is a fully remote position, enabling you to drive marketing excellence from your home office. You will be responsible for developing and executing integrated digital marketing campaigns that enhance brand awareness, drive customer engagement, and generate leads and sales. The ideal candidate possesses a deep understanding of the full spectrum of digital marketing channels, including SEO, SEM, content marketing, social media marketing, email marketing, and paid advertising. Your strategic acumen will be crucial in crafting a cohesive brand narrative across all platforms and ensuring consistent brand messaging. Responsibilities include managing the digital marketing budget, analyzing campaign performance data, and optimizing strategies for maximum ROI. You will lead a team of digital marketing specialists, providing guidance, mentorship, and fostering a culture of innovation and data-driven decision-making. Experience in developing and executing successful brand positioning strategies, particularly within a fast-paced e-commerce environment, is essential. Strong analytical skills are required to interpret market trends, competitor activities, and customer insights to inform strategic planning. Excellent leadership, communication, and stakeholder management skills are paramount for collaborating with cross-functional teams, including sales, product development, and executive leadership. This role requires a creative, results-oriented individual who thrives in a remote-first setting and can inspire and motivate a geographically dispersed team. Join us in elevating our brand and market presence to new heights. The job location for this role is advertised as Bungoma, Bungoma, KE , but will be performed entirely remotely.
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4
Head of Digital Marketing & Brand Strategy
50100 Kakamega, Western
KES300000 Annually
WhatJobs
Posted 8 days ago
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Job Description
We are seeking an visionary and results-oriented Head of Digital Marketing & Brand Strategy to lead our fully remote marketing initiatives. This senior leadership role is crucial for defining and executing comprehensive digital marketing and brand strategies that elevate our market presence, drive customer acquisition, and foster strong brand loyalty. You will be responsible for shaping our brand's narrative across all digital platforms and ensuring a cohesive and impactful customer experience.
The ideal candidate will possess a deep understanding of the digital marketing ecosystem, coupled with exceptional strategic thinking and creative execution capabilities. You will lead a remote team of marketing professionals, guiding them in the development and implementation of data-driven campaigns. Your responsibilities will encompass overseeing SEO/SEM, social media marketing, content strategy, email marketing, paid media, and overall brand messaging. You should be adept at analyzing market trends, identifying target audiences, and translating insights into actionable strategies that deliver measurable ROI.
Key Responsibilities:
The ideal candidate will possess a deep understanding of the digital marketing ecosystem, coupled with exceptional strategic thinking and creative execution capabilities. You will lead a remote team of marketing professionals, guiding them in the development and implementation of data-driven campaigns. Your responsibilities will encompass overseeing SEO/SEM, social media marketing, content strategy, email marketing, paid media, and overall brand messaging. You should be adept at analyzing market trends, identifying target audiences, and translating insights into actionable strategies that deliver measurable ROI.
Key Responsibilities:
- Develop and execute the overarching digital marketing and brand strategy.
- Lead, mentor, and inspire a remote team of marketing specialists.
- Oversee all digital marketing channels, including SEO, SEM, social media, email, content, and paid advertising.
- Define and manage the brand's voice, messaging, and visual identity across all digital touchpoints.
- Drive customer acquisition, engagement, and retention through innovative marketing campaigns.
- Analyze marketing performance, track key metrics (KPIs), and provide strategic recommendations for optimization.
- Conduct market research and competitive analysis to identify growth opportunities.
- Collaborate with product, sales, and customer success teams to ensure integrated marketing efforts.
- Manage the marketing budget effectively and optimize spend for maximum impact.
- Stay at the forefront of digital marketing trends, emerging technologies, and best practices.
- Master's degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of progressive experience in digital marketing and brand management, with at least 3 years in a leadership role.
- Proven track record of developing and successfully executing comprehensive digital marketing strategies that drive significant growth.
- Expertise across all core digital marketing disciplines: SEO, SEM, social media, content marketing, email marketing, paid media, and analytics.
- Exceptional strategic thinking, analytical, and problem-solving skills.
- Strong leadership, team management, and cross-functional collaboration abilities.
- Excellent communication, presentation, and interpersonal skills.
- Demonstrated experience in building and nurturing strong brands.
- Proficiency with marketing automation platforms and analytics tools.
- Must be comfortable and highly effective in a fully remote work environment.
This advertiser has chosen not to accept applicants from your region.
5
Brand Strategy Manager (FMCG)
90100 Abothuguchi West
KES2200000 Annually
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Posted today
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Job Description
Our client is searching for a creative and data-driven Brand Strategy Manager to lead brand development initiatives within the Fast-Moving Consumer Goods (FMCG) sector. This is a fully remote role, requiring a strategic thinker with a deep understanding of consumer behavior, market trends, and brand positioning. You will be responsible for crafting and executing comprehensive brand strategies that enhance brand equity, drive market share, and foster customer loyalty. The ideal candidate will have a proven history of successfully launching and managing brands in competitive markets, leveraging digital and traditional marketing channels.
Key responsibilities include conducting market research, analyzing competitor activities, identifying target audience segments, and developing compelling brand narratives. You will also lead the creation of marketing campaigns, oversee brand communications, and ensure brand consistency across all touchpoints. Strong analytical skills, proficiency in marketing analytics platforms, and experience with CRM systems are essential. This role requires excellent collaboration and communication skills to work effectively with cross-functional teams in a remote setting, including product development, sales, and creative agencies. You should be adept at managing budgets, measuring campaign ROI, and adapting strategies based on performance data. We are seeking an individual with a passion for building strong brands and a proactive approach to driving business growth. A Bachelor's degree in Marketing, Business Administration, or a related field, coupled with significant experience in FMCG brand management, is required. This remote opportunity offers the flexibility to work from anywhere while making a significant impact on our client's brand portfolio. The strategic oversight provided will benefit markets including Garissa, Garissa, KE, within a fully remote operational framework.
Key responsibilities include conducting market research, analyzing competitor activities, identifying target audience segments, and developing compelling brand narratives. You will also lead the creation of marketing campaigns, oversee brand communications, and ensure brand consistency across all touchpoints. Strong analytical skills, proficiency in marketing analytics platforms, and experience with CRM systems are essential. This role requires excellent collaboration and communication skills to work effectively with cross-functional teams in a remote setting, including product development, sales, and creative agencies. You should be adept at managing budgets, measuring campaign ROI, and adapting strategies based on performance data. We are seeking an individual with a passion for building strong brands and a proactive approach to driving business growth. A Bachelor's degree in Marketing, Business Administration, or a related field, coupled with significant experience in FMCG brand management, is required. This remote opportunity offers the flexibility to work from anywhere while making a significant impact on our client's brand portfolio. The strategic oversight provided will benefit markets including Garissa, Garissa, KE, within a fully remote operational framework.
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6
Head of Brand Strategy
10001 Ongata Rongai, Rift Valley
KES950000 Annually
WhatJobs
Posted 3 days ago
Job Viewed
Job Description
Our client, a rapidly growing Fast-Moving Consumer Goods (FMCG) company, is looking for an innovative and strategic Head of Brand Strategy to lead their brand development efforts. This is a fully remote position, offering flexibility and the opportunity to influence brand perception on a global scale. You will be responsible for developing and executing comprehensive brand strategies that resonate with target consumers and drive market share. This includes conducting in-depth market research, identifying consumer insights, and defining brand positioning and messaging. The ideal candidate will have a proven track record of building successful brands in the FMCG sector, demonstrating strong leadership and analytical skills. You will oversee the creation of compelling marketing campaigns, manage brand budgets, and collaborate closely with product development, sales, and digital marketing teams. Experience in digital branding, social media strategy, and content marketing is crucial. We expect you to be adept at measuring brand performance, analyzing market trends, and adapting strategies accordingly. This role requires a creative thinker with a strong business acumen and a passion for understanding consumer behavior. If you are a results-oriented leader with a flair for storytelling and a desire to shape the future of consumer brands from a remote setting, we invite you to apply. Your insights and strategic direction will be vital in achieving our client's ambitious growth objectives. We are committed to fostering a collaborative and inclusive remote work environment where talent can thrive.
Key Responsibilities:
Qualifications:
This is an exciting opportunity to lead brand initiatives for a forward-thinking FMCG organization, working entirely remotely.
Key Responsibilities:
- Develop and implement overarching brand strategies across all channels.
- Conduct market research and consumer insights analysis to inform brand positioning.
- Define brand voice, messaging, and visual identity guidelines.
- Oversee the execution of integrated marketing campaigns.
- Manage brand P&L and optimize marketing spend.
- Collaborate with cross-functional teams to ensure brand consistency.
- Monitor brand health metrics and competitor activities.
- Identify and capitalize on emerging market opportunities.
- Lead and mentor a team of brand managers and marketing specialists.
Qualifications:
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 10+ years of progressive experience in brand management within the FMCG industry.
- Demonstrated success in developing and launching impactful brand strategies.
- Strong understanding of consumer behavior, market dynamics, and branding principles.
- Experience with digital marketing, social media, and content strategy.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional communication, presentation, and interpersonal abilities.
- Proven leadership experience, with the ability to inspire and motivate teams.
- MBA or relevant master's degree is a plus.
This is an exciting opportunity to lead brand initiatives for a forward-thinking FMCG organization, working entirely remotely.
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7
Brand Strategy Lead (FMCG)
50100 Kakamega, Western
KES4800000 Annually
WhatJobs
Posted 7 days ago
Job Viewed
Job Description
Our client is seeking an innovative and strategic Brand Strategy Lead to spearhead brand development and marketing initiatives for their Fast-Moving Consumer Goods (FMCG) portfolio. This is a fully remote position, allowing you to work from any location. The successful candidate will be responsible for defining and executing brand strategies that drive market share, enhance brand equity, and foster strong consumer engagement. You will lead the development of compelling brand narratives, positioning, and communication plans, ensuring consistency across all touchpoints. Key responsibilities include conducting market and consumer research to identify emerging trends and opportunities, translating insights into actionable strategies, and developing integrated marketing campaigns. You will collaborate closely with product development, sales, and digital marketing teams to ensure seamless execution. The ideal candidate will have a deep understanding of the FMCG landscape, consumer behavior, and effective brand-building techniques. Proven experience in developing and managing successful brands is essential, along with strong analytical, creative, and project management skills. This role demands exceptional communication and presentation abilities, with a track record of influencing stakeholders at all levels. You will be responsible for setting brand performance metrics, tracking key indicators, and reporting on progress. We are looking for a highly motivated and results-oriented individual who can thrive in a fast-paced, remote environment. The ability to think strategically, act creatively, and manage multiple projects simultaneously is crucial. This position offers an exciting opportunity to shape the future of renowned brands and make a significant impact on consumer perception and market success. We are committed to building a diverse and inclusive remote team and welcome applications from all qualified individuals. The role also involves staying abreast of competitor activities and evolving market dynamics to ensure our client's brands remain competitive and relevant. Strategic thinking about long-term brand growth and sustainability will be a key component of success. This is a pivotal role for driving brand growth and ensuring sustained market leadership in the competitive FMCG sector. The successful candidate will be adept at leveraging digital platforms and social media for brand engagement and community building. We value creative problem-solving and a proactive approach to identifying and capitalizing on new market opportunities, ensuring our brands resonate with target audiences.
This advertiser has chosen not to accept applicants from your region.
8
Head of Brand Strategy
80200 Shella
KES4000000 Annually
WhatJobs
Posted 7 days ago
Job Viewed
Job Description
Our client, a prominent player in the fast-moving consumer goods (FMCG) sector, is looking for an innovative and strategic Head of Brand Strategy to drive brand growth and market penetration. This role offers a hybrid work arrangement, combining remote flexibility with essential in-office collaboration. You will be responsible for developing and executing comprehensive brand strategies that resonate with target consumers and differentiate our brands in a competitive landscape. Key responsibilities include conducting market research and consumer insights analysis, defining brand positioning and messaging, leading product innovation initiatives, overseeing the development and execution of integrated marketing campaigns across various channels, and managing brand budgets effectively. The ideal candidate will have a Bachelor's degree in Marketing, Business Administration, or a related field, with a Master's degree being a strong advantage. A minimum of 8-12 years of progressive experience in brand management within the FMCG industry is required. Proven success in developing and launching successful brands, coupled with strong analytical, strategic thinking, and leadership skills, is essential. You should be adept at leveraging consumer data to inform brand decisions and have a deep understanding of marketing trends and digital platforms. Excellent communication and presentation skills are necessary for collaborating with internal teams and external agencies. This hybrid role requires a proactive individual who can balance independent work with collaborative team efforts, ensuring alignment and driving brand excellence. You will be expected to champion the brand vision and inspire cross-functional teams to achieve marketing objectives. Experience with global markets is a plus.
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