2,012 Marketing Automation jobs in Kenya

Digital Marketing Specialist

50100 Kitale, Rift Valley KES90000 Annually WhatJobs

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Job Description

full-time
Our client is looking for a talented and results-driven Digital Marketing Specialist to join their innovative team. This is a fully remote position, offering the flexibility to work from anywhere. You will be instrumental in developing and executing cutting-edge digital marketing strategies across various platforms to enhance brand visibility and drive customer engagement. Your responsibilities will include managing social media campaigns, optimizing search engine rankings (SEO), creating compelling content, and analyzing campaign performance to ensure maximum ROI.

We are seeking a creative individual with a proven track record in digital marketing, a deep understanding of current digital trends, and a passion for data-driven decision-making. You will collaborate with the marketing team to craft engaging campaigns that resonate with our target audience. The ideal candidate will be proficient in using digital marketing tools and analytics platforms, possess excellent writing and communication skills, and be adept at managing multiple projects simultaneously.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies across social media, email, SEO/SEM, and content marketing.
  • Manage and grow social media presence on platforms such as Facebook, Instagram, Twitter, and LinkedIn.
  • Create engaging and high-quality content, including blog posts, social media updates, website copy, and email newsletters.
  • Conduct keyword research and implement SEO best practices to improve organic search rankings.
  • Manage paid advertising campaigns (PPC) on platforms like Google Ads and social media.
  • Analyze digital marketing campaign performance using tools like Google Analytics, Facebook Insights, etc.
  • Monitor industry trends and competitor activities to identify new opportunities.
  • Collaborate with graphic designers and other team members to create visually appealing marketing materials.
  • Manage email marketing campaigns, including list segmentation and automation.
  • Report on key performance indicators (KPIs) and provide insights for campaign optimization.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 2-4 years of experience in digital marketing.
  • Proven experience with SEO, SEM, social media marketing, and content marketing.
  • Proficiency in digital marketing tools (e.g., Google Analytics, Google Ads, HubSpot, Mailchimp).
  • Excellent written and verbal communication skills.
  • Creative mindset with strong storytelling abilities.
  • Ability to analyze data and translate insights into actionable strategies.
  • Self-motivated and able to work independently in a remote setting.
  • Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
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Digital Marketing Specialist

30100 Moiben KES120000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a creative and results-driven Digital Marketing Specialist to join their expanding remote team. This role is ideal for a passionate digital marketer who can develop and execute innovative online marketing strategies to enhance brand awareness and drive customer engagement. You will be responsible for managing various digital channels, including social media, email marketing, search engine optimization (SEO), and paid advertising campaigns (PPC). The ideal candidate will have a strong understanding of digital marketing principles, a keen eye for detail, and the ability to analyze campaign performance data to optimize strategies. You will work on creating compelling content, managing social media presence, and implementing SEO best practices to improve website visibility. Experience with marketing automation tools and analytics platforms is essential. This position is fully remote, offering the flexibility to work from anywhere with a reliable internet connection. We are looking for a proactive individual who is up-to-date with the latest digital marketing trends and technologies, possesses excellent communication skills, and can collaborate effectively with a distributed team. You will play a key role in shaping our client's online presence and achieving their marketing objectives. This is an exciting opportunity to contribute to a forward-thinking company in a remote-first environment.
Key Responsibilities:
  • Develop, implement, and manage digital marketing campaigns across various channels (SEO, SEM, social media, email).
  • Create engaging and relevant content for social media platforms, blogs, and email newsletters.
  • Monitor and analyze website traffic and campaign performance using analytics tools (e.g., Google Analytics).
  • Optimize campaigns for lead generation and conversion rates.
  • Manage social media accounts, including content scheduling, community engagement, and growth strategies.
  • Conduct keyword research and implement SEO best practices to improve search engine rankings.
  • Collaborate with the design team to create visually appealing marketing materials.
  • Stay current with emerging digital marketing trends and technologies.
  • Report on campaign performance and provide insights for future strategies.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven work experience as a Digital Marketing Specialist or similar role.
  • Hands-on experience with SEO/SEM, social media management, and email marketing.
  • Familiarity with web analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Excellent copywriting, editing, and communication skills.
  • Proficiency in marketing automation platforms (e.g., HubSpot, Mailchimp) is a plus.
  • Strong analytical skills and data-driven thinking.
  • Ability to manage multiple projects simultaneously in a remote setting.
  • Creative mindset with a passion for digital innovation.
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Digital Marketing Specialist

20100 Mwembe KES120000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a creative and data-driven Digital Marketing Specialist to enhance their online presence and drive engagement. This role is based in our Nakuru office. You will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including social media, search engines, email, and content marketing. Key responsibilities include creating compelling marketing content, managing social media campaigns, optimizing website SEO, analyzing campaign performance, and reporting on key metrics. You will work closely with the marketing team to ensure brand consistency and achieve marketing objectives. The ideal candidate will have a strong understanding of current digital marketing trends, tools, and best practices. Proficiency in social media management platforms, Google Analytics, SEO tools, and email marketing software is required. Experience with content creation (writing, graphic design basics, video editing basics) is a significant advantage. A bachelor's degree in Marketing, Communications, or a related field is preferred. Minimum of 3 years of experience in digital marketing is essential. Excellent written and verbal communication skills, strong analytical abilities, and a creative mindset are crucial for success in this role. This is an exciting opportunity to contribute to a growing brand and make a significant impact on its digital outreach and customer engagement strategies.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Specialist

00100 Moiben KES85000 Annually WhatJobs

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Job Description

full-time
Our client seeks a dynamic and results-driven Digital Marketing Specialist to spearhead their online presence and marketing campaigns. This hybrid role requires a blend of remote work flexibility and in-office collaboration. The specialist will be responsible for developing and executing comprehensive digital marketing strategies across various channels, including social media, search engines, email, and content marketing. Key duties involve managing social media accounts, creating engaging content, running targeted advertising campaigns (PPC, social ads), optimizing website SEO, analyzing campaign performance data, and identifying new growth opportunities. The ideal candidate will have a proven track record in digital marketing, with a strong understanding of SEO, SEM, content strategy, social media marketing, and analytics tools like Google Analytics. Excellent communication, analytical, and creative skills are a must. You will work closely with the marketing team to ensure brand consistency and achieve marketing objectives. Experience with CRM software and marketing automation platforms is a plus. This position offers the chance to make a significant impact on our client's brand visibility and customer engagement. We are looking for an innovative thinker who stays abreast of the latest digital marketing trends and technologies. If you are passionate about driving online growth and possess a strategic mindset, this hybrid opportunity in Eldoret is for you.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Specialist

00100 Abothuguchi West KES100000 Annually WhatJobs

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Job Description

full-time
We are looking for a creative and data-driven Digital Marketing Specialist to join our growing team. This is a fully remote position, allowing you to leverage your marketing expertise from any location. You will be responsible for developing and executing comprehensive digital marketing strategies to enhance our online presence, drive traffic, generate leads, and increase brand awareness. Your role will encompass a wide range of digital marketing channels, including search engine optimization (SEO), search engine marketing (SEM), social media marketing, content marketing, email marketing, and pay-per-click (PPC) advertising.

Key responsibilities include creating engaging and optimized content for various platforms, managing social media campaigns, and monitoring online conversations. You will conduct keyword research, analyze website traffic, and implement SEO best practices to improve search engine rankings. Managing PPC campaigns across platforms like Google Ads and social media advertising will be a core function, requiring continuous optimization to maximize ROI. You will also be responsible for email marketing campaigns, segmenting audiences, and crafting compelling email content. Analyzing campaign performance data and generating reports to measure effectiveness and identify areas for improvement is crucial. Staying updated with the latest digital marketing trends, tools, and best practices is essential. You will collaborate with design and content teams to ensure brand consistency and message effectiveness.

Qualifications include a Bachelor's degree in Marketing, Communications, Business, or a related field. Proven experience (3+ years) in digital marketing, with a strong portfolio of successful campaigns, is required. Expertise in SEO, SEM, social media marketing, and content marketing is mandatory. Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software is essential. Strong analytical skills and the ability to interpret data to drive marketing decisions are crucial. Excellent written and verbal communication skills, creativity, and a passion for digital innovation are necessary. The ability to work independently, manage multiple projects, and meet deadlines in a fast-paced, remote environment is key. If you are a motivated digital marketer eager to make a significant impact, we invite you to apply.
This advertiser has chosen not to accept applicants from your region.

Digital Marketing Specialist

60100 Embu, Eastern KES120000 Annually WhatJobs

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Job Description

full-time
Our client is looking for a creative and data-driven Digital Marketing Specialist to join their growing team on a fully remote basis. This role will be instrumental in developing and executing digital marketing strategies across various platforms to enhance brand visibility, drive customer engagement, and achieve marketing objectives. If you are passionate about e-commerce and social media, and thrive in a remote work environment, this is the perfect opportunity for you.

Responsibilities:
  • Develop and implement comprehensive digital marketing strategies to increase brand awareness and drive online sales.
  • Manage and optimize social media campaigns across platforms like Facebook, Instagram, Twitter, LinkedIn, and TikTok.
  • Create engaging and shareable content, including graphics, videos, and written copy, tailored for different social channels and target audiences.
  • Plan and execute email marketing campaigns to nurture leads and retain customers.
  • Manage pay-per-click (PPC) advertising campaigns on Google Ads and social media platforms, monitoring performance and optimizing for ROI.
  • Conduct keyword research and implement SEO best practices to improve website ranking and organic traffic.
  • Analyze website traffic and marketing campaign performance using tools like Google Analytics.
  • Prepare regular reports on digital marketing performance, providing insights and recommendations for improvement.
  • Collaborate with the sales and product teams to align marketing efforts with business goals.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage online communities and engage with followers to foster brand loyalty.
  • Monitor competitor activities and identify opportunities for differentiation.
  • Develop and execute influencer marketing strategies where appropriate.
  • Manage the company's e-commerce presence, ensuring smooth customer journeys and optimized product listings.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Proven experience (3+ years) in digital marketing, with a strong focus on e-commerce and social media marketing.
  • Demonstrable success in managing social media platforms, content creation, and community engagement.
  • Proficiency in SEO, SEM, content marketing, email marketing, and social media advertising.
  • Experience with digital marketing tools such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing platforms.
  • Strong analytical skills with the ability to interpret data and generate actionable insights.
  • Excellent written and verbal communication skills.
  • Creative thinking and a keen eye for detail.
  • Ability to work independently, manage multiple projects, and meet deadlines in a remote setting.
  • Experience with e-commerce platforms (e.g., Shopify, WooCommerce) is a plus.
Join our client's team and shape the digital presence of their brands from the comfort of your own home.
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Digital Marketing Specialist

20200 Kapsuser KES120000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a creative and analytical Digital Marketing Specialist to join their fully remote team. This role is crucial for developing and executing innovative digital marketing strategies to enhance brand visibility, drive website traffic, and generate qualified leads. You will be responsible for managing all aspects of our client's online presence, from search engine optimization (SEO) and social media marketing to content creation and email campaigns. If you are passionate about digital trends and thrive in a collaborative, remote environment, this is the perfect opportunity for you.

Key Responsibilities:
  • Develop, implement, and manage comprehensive digital marketing campaigns across various channels, including social media, email, search engines, and display advertising.
  • Optimize website content and structure for search engines (SEO) to improve organic search rankings and drive relevant traffic.
  • Create engaging and high-quality content for the company blog, social media platforms, and email newsletters.
  • Manage social media accounts, fostering community engagement and growing followers.
  • Plan and execute paid advertising campaigns (PPC) on platforms like Google Ads and social media, monitoring performance and optimizing for ROI.
  • Analyze website traffic, campaign performance, and user behavior using tools like Google Analytics to identify areas for improvement.
  • Develop and execute email marketing strategies, including newsletter creation, list segmentation, and automation.
  • Collaborate with the design team to create visually appealing marketing materials.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Track and report on key marketing metrics to management, providing insights and recommendations.

Qualifications:
  • Proven experience as a Digital Marketing Specialist or similar role, with a portfolio of successful campaigns.
  • Excellent understanding of SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and email marketing software.
  • Strong content creation and copywriting skills.
  • Analytical mindset with the ability to interpret data and translate it into actionable insights.
  • Creative thinking and problem-solving abilities.
  • Excellent communication and collaboration skills, comfortable working in a remote team environment.
  • Bachelor's degree in Marketing, Communications, or a related field is preferred.
  • Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
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Digital Marketing Specialist

00200 Gathiruini KES550000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a creative and analytical Digital Marketing Specialist to enhance their online presence and drive engagement. This role is offered on a hybrid basis, combining remote work flexibility with in-office collaboration. You will be responsible for developing and executing digital marketing campaigns across various platforms, including social media, email, search engines, and display advertising. The ideal candidate will have a strong understanding of digital marketing principles, excellent content creation skills, and a data-driven approach to campaign management.

Key responsibilities include managing social media accounts, creating engaging content (text, image, video), and growing our online community. You will also be involved in SEO optimization to improve website visibility and traffic. Developing and executing paid advertising campaigns on platforms like Google Ads and Facebook Ads to drive leads and sales will be a core function. Monitoring campaign performance, analyzing data, and generating reports to identify areas for improvement are crucial. Collaboration with the marketing team to brainstorm and implement innovative strategies will be essential. A passion for digital trends and a desire to continuously learn and adapt are highly valued.

Responsibilities:
  • Develop and implement digital marketing strategies to increase brand awareness and customer engagement.
  • Manage and grow social media profiles (Facebook, Instagram, Twitter, LinkedIn).
  • Create compelling and engaging content for social media, website, and email campaigns.
  • Execute SEO best practices to improve organic search rankings.
  • Manage and optimize paid advertising campaigns (PPC, Social Media Ads).
  • Analyze website traffic and campaign performance using tools like Google Analytics.
  • Develop and manage email marketing campaigns to nurture leads and customers.
  • Monitor digital marketing trends and identify new opportunities.
  • Collaborate with the marketing team on campaign planning and execution.
  • Prepare regular performance reports for management.
Qualifications:
  • Proven experience in digital marketing or a related field.
  • Strong understanding of SEO, SEM, social media marketing, and email marketing.
  • Experience with content creation and management.
  • Proficiency in analytics tools (e.g., Google Analytics).
  • Experience with digital advertising platforms (Google Ads, Facebook Ads).
  • Excellent written and verbal communication skills.
  • Creative thinking and problem-solving abilities.
  • Ability to work effectively both independently and as part of a team.
  • Bachelor's degree in Marketing, Communications, or a related field is preferred.
This role requires a blend of creative flair and analytical rigor to drive impactful digital marketing initiatives.
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Digital Marketing Specialist

20200 Kapsuser KES95000 Annually WhatJobs

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Job Description

full-time
Our client is a forward-thinking creative agency seeking a talented Digital Marketing Specialist to join their fully remote team. You will be instrumental in developing and implementing effective digital marketing strategies for a diverse range of clients. Your responsibilities will include managing social media campaigns, optimizing websites for search engines (SEO), executing pay-per-click (PPC) advertising, and analyzing campaign performance to drive results. This role requires a creative mindset, strong analytical skills, and a deep understanding of the digital landscape. You will work closely with clients and internal teams to achieve marketing objectives and enhance online presence.

Key responsibilities include:
  • Developing and executing comprehensive digital marketing campaigns across various channels (social media, email, search, display).
  • Managing social media accounts, creating engaging content, and fostering community interaction.
  • Implementing SEO strategies to improve website ranking and organic traffic.
  • Planning, launching, and managing PPC campaigns on platforms like Google Ads and Facebook Ads.
  • Analyzing website traffic and campaign performance using tools like Google Analytics.
  • Creating compelling ad copy and creative assets for digital campaigns.
  • Monitoring industry trends and best practices in digital marketing.
  • Reporting on campaign performance to clients and internal stakeholders.
  • Collaborating with designers and content creators to produce high-quality marketing materials.
  • Optimizing campaigns for conversion rates and ROI.

The ideal candidate will have a Bachelor's degree in Marketing, Communications, or a related field, with a minimum of 3 years of experience in digital marketing. Proven expertise in SEO, SEM, social media marketing, and content marketing is essential. Proficiency with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Business Manager, SEO tools) is required. Strong analytical and data interpretation skills are necessary to measure and report on campaign effectiveness. Excellent written and verbal communication skills are important for crafting compelling marketing messages. As this is a remote role, candidates must be highly organized, self-motivated, and adept at working independently while collaborating effectively in a virtual team environment.
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Digital Marketing Specialist

60300 Embu, Eastern KES80000 month WhatJobs

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Job Description

contractor
Our client, a vibrant marketing agency, is seeking a creative and results-driven Digital Marketing Specialist to enhance their client's online presence. This role offers a hybrid work arrangement, allowing for a blend of remote and in-office collaboration. You will be responsible for developing and executing innovative digital marketing campaigns across various platforms to achieve client objectives.

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies, including SEO, SEM, social media, email marketing, and content marketing.
  • Manage and optimize paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
  • Create engaging and compelling content for social media, websites, and email newsletters.
  • Monitor website traffic and user behavior using analytics tools (e.g., Google Analytics) to identify trends and areas for improvement.
  • Conduct market research and competitor analysis to inform marketing strategies.
  • Manage social media accounts, fostering community engagement and brand loyalty.
  • Track and report on campaign performance, providing insights and recommendations for optimization.
  • Collaborate with design and content teams to ensure cohesive brand messaging.
  • Stay updated on the latest digital marketing trends and technologies.
  • Assist in A/B testing and conversion rate optimization efforts.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Proven experience (3+ years) in digital marketing, with a strong portfolio of successful campaigns.
  • Proficiency in various digital marketing tools and platforms (Google Analytics, Google Ads, Facebook Business Manager, etc.).
  • Excellent understanding of SEO, SEM, and social media marketing principles.
  • Creative thinking and strong copywriting skills.
  • Analytical mindset with the ability to interpret data and derive actionable insights.
  • Good communication and interpersonal skills.
  • Ability to manage multiple projects and meet deadlines.
  • Experience with graphic design tools (e.g., Canva, Adobe Photoshop) is a plus.
This is an excellent opportunity to contribute your digital marketing expertise to diverse client projects in a collaborative and dynamic environment. If you are passionate about driving online growth and delivering measurable results, we encourage you to apply.
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