20 Market Strategy jobs in Kenya
Senior Strategy Consultant - Market Entry
80100 Nairobi, Nairobi
KES900000 Annually
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Posted 1 day ago
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Job Description
Our client, a prestigious management consultancy, is seeking an experienced Senior Strategy Consultant to join their globally distributed team. This is a fully remote opportunity, enabling you to contribute your strategic expertise from anywhere in Kenya. You will play a pivotal role in advising clients on critical business challenges, particularly in the areas of market entry, strategic planning, and operational improvement.
As a Senior Strategy Consultant, you will lead engagements, manage project teams, and develop actionable insights and recommendations for clients across various industries. Your core responsibility will be to help organizations navigate complex business landscapes, identify new growth opportunities, and optimize their strategies for success. This involves conducting in-depth market research, competitive analysis, financial modeling, and developing strategic frameworks. You will be expected to deliver high-quality presentations and reports to senior client stakeholders, building strong relationships based on trust and expertise. The ability to synthesize complex information and communicate it clearly and concisely is paramount.
Key responsibilities include:
As a Senior Strategy Consultant, you will lead engagements, manage project teams, and develop actionable insights and recommendations for clients across various industries. Your core responsibility will be to help organizations navigate complex business landscapes, identify new growth opportunities, and optimize their strategies for success. This involves conducting in-depth market research, competitive analysis, financial modeling, and developing strategic frameworks. You will be expected to deliver high-quality presentations and reports to senior client stakeholders, building strong relationships based on trust and expertise. The ability to synthesize complex information and communicate it clearly and concisely is paramount.
Key responsibilities include:
- Leading strategic consulting projects, from proposal development to final delivery.
- Conducting comprehensive market analysis, feasibility studies, and competitive intelligence gathering.
- Developing robust business plans and market entry strategies for clients.
- Identifying opportunities for business process improvement and operational efficiency.
- Building and maintaining strong client relationships at the executive level.
- Mentoring and coaching junior consultants, fostering their professional development.
- Creating compelling client deliverables, including presentations, reports, and financial models.
- Collaborating effectively with internal and external stakeholders in a remote environment.
- Staying abreast of global economic trends and their impact on client industries.
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0
Senior Strategy Consultant - Market Entry
50200 Bungoma, Western
KES1200000 Annually
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Posted 2 days ago
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Job Description
Our client, a prestigious management consultancy, is looking for a seasoned Senior Strategy Consultant to join their rapidly growing practice. This position is fully remote, allowing you to leverage your strategic acumen from any location in Kenya. You will be responsible for advising clients on critical business challenges, with a particular focus on market entry strategies, competitive analysis, and business model innovation. Your role will involve conducting in-depth market research, analyzing industry trends, and developing comprehensive strategic recommendations tailored to each client's unique needs. You will lead client engagements, manage project teams, and build strong, trusted relationships with senior executives. This requires exceptional analytical, problem-solving, and communication skills. Responsibilities include developing financial models, conducting feasibility studies, and presenting findings and strategic roadmaps to C-suite clients. The ideal candidate will possess an MBA or a Master's degree in a relevant field (e.g., Business, Economics, Finance), coupled with a minimum of 7 years of experience in strategy consulting, corporate strategy, or a related advisory role. Proven experience in developing and executing market entry strategies across various industries is essential. Strong project management skills and the ability to lead and mentor junior consultants are required. Excellent written and verbal communication skills, with a talent for storytelling and persuasive presentation, are paramount. This is an exceptional opportunity to work on high-impact projects for leading organizations and contribute significantly to their growth and success.
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1
Senior Strategy Consultant - Market Entry
01001 Gathiruini
KES400000 Annually
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Posted 3 days ago
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Job Description
We are seeking a highly analytical and results-oriented Senior Strategy Consultant to join a prestigious management consultancy firm. Based in Mlolongo, this role will focus on developing and implementing successful market entry strategies for a diverse range of clients across various industries. The ideal candidate will possess exceptional research, analytical, and problem-solving skills, coupled with a deep understanding of market dynamics and competitive landscapes. This hybrid position requires significant client-facing interaction and travel, balanced with remote work for deep analysis and report generation.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Conduct in-depth market research and competitive analysis to identify new business opportunities and potential market entry points.
- Develop comprehensive market entry strategies, including market selection, positioning, go-to-market plans, and financial projections.
- Analyze economic, political, and social factors impacting target markets.
- Collaborate with clients to understand their strategic objectives and tailor solutions to meet their specific needs.
- Develop business cases, financial models, and strategic recommendations supported by rigorous data analysis.
- Present findings and recommendations to senior client stakeholders, including C-suite executives.
- Manage client relationships and project timelines, ensuring successful project delivery.
- Identify and leverage key industry trends and emerging technologies to advise clients on strategic direction.
- Contribute to business development activities, including proposal writing and client relationship management.
- Mentor junior consultants and contribute to the firm's intellectual capital.
Qualifications:
- Master's degree in Business Administration (MBA), Economics, Finance, or a related field.
- Minimum of 5 years of experience in management consulting, corporate strategy, market research, or business development.
- Demonstrated experience in developing and executing market entry strategies.
- Strong analytical, quantitative, and problem-solving skills, with expertise in financial modeling and market analysis.
- Excellent understanding of global economic trends and business environments.
- Exceptional communication, presentation, and interpersonal skills.
- Proven ability to manage complex projects and diverse client portfolios.
- Proficiency in data analysis tools and presentation software.
- Willingness to travel extensively and work a hybrid schedule combining client-site work and remote analysis.
- Self-starter with a proactive approach and the ability to thrive in a fast-paced, dynamic environment.
This advertiser has chosen not to accept applicants from your region.
2
Senior Strategy Consultant - Market Entry
20204 Kapsuser
KES850000 Annually
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Posted 4 days ago
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Job Description
Our client, a global strategy firm, is seeking a highly accomplished Senior Strategy Consultant with expertise in market entry strategies. This is a fully remote position, requiring you to conduct in-depth market research, analyze competitive landscapes, and develop robust market entry plans for clients across various industries. You will be instrumental in guiding businesses through the complexities of entering new geographical or product markets, identifying key opportunities, and mitigating potential risks. Your responsibilities will include conducting comprehensive primary and secondary research, performing financial modeling, developing business cases, and presenting strategic recommendations to C-suite executives. The ideal candidate will possess a strong analytical toolkit, including market sizing, competitive benchmarking, and feasibility analysis. A deep understanding of economic conditions, regulatory environments, and cultural nuances in target markets is essential. You should be adept at translating complex data into clear, actionable insights and strategic recommendations. Excellent communication, presentation, and client management skills are paramount, as you will be building and maintaining strong relationships with clients. The ability to work independently, manage multiple client projects concurrently, and deliver high-quality results within tight deadlines is crucial. As a remote professional, you must be highly self-motivated, organized, and proficient in using digital collaboration tools. You will be contributing to client success by crafting effective strategies that drive profitable growth and market penetration. Responsibilities include developing go-to-market strategies, identifying potential partners or acquisition targets, and advising on operational and organizational readiness for market entry. We are looking for a strategic thinker with a proven ability to influence decision-making and drive business transformation through insightful analysis and compelling recommendations.
Key Responsibilities:
Key Responsibilities:
- Develop and execute market entry strategies for clients.
- Conduct in-depth market research and competitive analysis.
- Analyze economic, regulatory, and cultural factors in target markets.
- Perform financial modeling and develop business cases.
- Identify key opportunities and potential risks for market entry.
- Develop go-to-market strategies and tactical plans.
- Present strategic recommendations to senior client leadership.
- Advise on operational and organizational readiness for new markets.
- Manage client engagements and build strong relationships.
- Stay updated on global market trends and economic conditions.
- Master's degree in Business Administration, Economics, Finance, or a related field.
- Minimum of 7 years of experience in strategy consulting, market analysis, or business development.
- Proven expertise in developing market entry strategies and go-to-market plans.
- Strong analytical and quantitative skills, including financial modeling.
- In-depth knowledge of various industries and global markets.
- Exceptional written and verbal communication and presentation skills.
- Proven ability to manage complex projects and client relationships remotely.
- Strong problem-solving and strategic thinking capabilities.
- Proficiency in research methodologies and data analysis tools.
This advertiser has chosen not to accept applicants from your region.
3
Senior Strategy Lead - Market Entry
01000 Makongeni
KES190000 Annually
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Posted 5 days ago
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Job Description
Our client, a global leader in diversified industries, is seeking a highly experienced Senior Strategy Lead to spearhead market entry initiatives within a fully remote capacity. This crucial role focuses on identifying, evaluating, and executing opportunities for expansion into new geographical markets and product segments. You will be responsible for conducting comprehensive market research, competitive analysis, and feasibility studies to inform strategic decision-making. This role requires a deep understanding of economic trends, consumer behavior, and regulatory landscapes in emerging markets. You will develop detailed market entry strategies, including go-to-market plans, business models, and financial projections. This position demands exceptional analytical prowess, strategic thinking, and the ability to synthesize complex information into actionable insights. You will collaborate closely with internal teams, including marketing, sales, product development, and finance, as well as external partners and consultants, to ensure successful implementation of market entry plans. Proficiency in financial modeling, market segmentation, and strategic planning tools is essential. The ideal candidate is a proactive, results-oriented individual with a proven track record of driving business growth through successful market expansion. This is an outstanding opportunity to shape the global growth trajectory of our client and contribute to significant strategic initiatives from your remote workspace.
Responsibilities:
Responsibilities:
- Identify and evaluate new market opportunities for business expansion.
- Conduct thorough market research, competitive intelligence, and feasibility studies.
- Develop comprehensive market entry strategies and go-to-market plans.
- Create financial models and business cases for new ventures.
- Collaborate with cross-functional teams to execute market entry initiatives.
- Analyze market trends, consumer behavior, and regulatory environments.
- Build and maintain relationships with key stakeholders and partners.
- Present strategic recommendations to senior leadership.
- Monitor performance of new market entries and adapt strategies as needed.
- MBA or Master's degree in Business, Economics, or a related field.
- Minimum of 7 years of experience in corporate strategy, business development, or market analysis, with a strong focus on international market entry.
- Proven experience in developing and executing successful market expansion strategies.
- Strong analytical, quantitative, and financial modeling skills.
- Excellent understanding of global business environments and emerging markets.
- Exceptional strategic thinking, problem-solving, and decision-making abilities.
- Outstanding communication, presentation, and interpersonal skills.
- Ability to work independently and manage projects effectively in a remote setting.
This advertiser has chosen not to accept applicants from your region.
4
Senior Remote Strategy Consultant - Market Entry
80100 Nairobi, Nairobi
KES200000 Annually
WhatJobs
Posted 2 days ago
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Job Description
Our client, a prestigious management consultancy, is seeking a highly analytical and results-oriented Senior Remote Strategy Consultant to spearhead market entry initiatives for diverse clients. This role demands a strategic thinker capable of navigating complex business landscapes and delivering actionable insights. You will be responsible for conducting in-depth market research, competitive analysis, and developing comprehensive market entry strategies. This position is crucial for guiding clients through the intricacies of launching new products or services in target regions, ensuring sustainable growth and competitive advantage. As a fully remote consultant, you will collaborate with clients and internal teams across various time zones, leveraging digital tools to deliver exceptional value.
Key Responsibilities:
Qualifications:
Key Responsibilities:
- Lead client engagements focused on market entry strategy development.
- Conduct comprehensive market research, including identifying target segments, market sizing, and trend analysis.
- Perform competitive landscape analysis, benchmarking against key players.
- Develop detailed business cases and financial models for market entry proposals.
- Create go-to-market strategies, including distribution channels, pricing, and marketing plans.
- Present findings and recommendations to senior client stakeholders.
- Manage project timelines, deliverables, and client relationships.
- Identify potential risks and develop mitigation strategies for market entry initiatives.
- Collaborate with cross-functional teams to ensure successful implementation of strategies.
Qualifications:
- Master's degree in Business Administration (MBA), Strategy, Economics, or a related field.
- Minimum of 6 years of experience in management consulting, strategic planning, or market analysis, with a focus on international markets.
- Proven track record of developing and executing successful market entry strategies.
- Strong analytical, problem-solving, and quantitative skills.
- Excellent presentation, communication, and client management abilities.
- Proficiency in financial modeling and market research methodologies.
- Experience with (mention relevant industry sector, e.g., tech, consumer goods) is a strong asset.
- Ability to work autonomously and manage multiple projects in a remote, fast-paced environment.
- Fluency in English is essential; knowledge of additional languages is beneficial.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing Strategy Lead
00500 Gathiruini
KES700000 Annually
WhatJobs
Posted 4 days ago
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Job Description
Our client, a forward-thinking e-commerce company, is seeking a creative and data-driven Digital Marketing Strategy Lead. This is a fully remote position where you will be instrumental in shaping and executing our online marketing initiatives. You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising. Your role will involve identifying target audiences, defining campaign objectives, and optimizing campaigns for maximum reach and ROI. You will analyze campaign performance data, generate insights, and continuously iterate on strategies to improve results. Collaboration with content creators, designers, and sales teams will be crucial. The ideal candidate will have a strong understanding of digital marketing principles, tools, and platforms, with a proven track record of successful campaign execution and performance optimization. Excellent analytical, strategic thinking, and communication skills are essential. You should be proficient in analytics tools (e.g., Google Analytics) and marketing automation platforms. This remote role requires a highly organized, self-motivated individual who can manage multiple projects and adapt to the ever-evolving digital landscape. We are looking for a creative thinker who can drive brand awareness, lead generation, and customer engagement through innovative digital marketing efforts. This is an excellent opportunity to make a significant impact on the company's online presence and growth.
This advertiser has chosen not to accept applicants from your region.
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6
Senior FMCG Brand Manager - Remote Marketing Strategy Lead
00208 Njiru Village
KES170000 Annually
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Posted today
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Job Description
Our client, a rapidly growing Fast-Moving Consumer Goods (FMCG) company, is seeking an experienced and strategic Senior FMCG Brand Manager to lead marketing efforts for key brands. This is a fully remote position, allowing you to drive brand growth from your home office.
As a Senior FMCG Brand Manager, you will be responsible for developing and executing comprehensive marketing strategies that build brand equity, drive sales, and increase market share. Your role will involve market analysis, consumer insights, product innovation, advertising, and promotional planning. You will work closely with cross-functional teams, including sales, product development, and R&D, to ensure brand success.
Key Responsibilities:
As a Senior FMCG Brand Manager, you will be responsible for developing and executing comprehensive marketing strategies that build brand equity, drive sales, and increase market share. Your role will involve market analysis, consumer insights, product innovation, advertising, and promotional planning. You will work closely with cross-functional teams, including sales, product development, and R&D, to ensure brand success.
Key Responsibilities:
- Develop and implement integrated marketing plans for assigned FMCG brands.
- Conduct market research and consumer analysis to identify growth opportunities and consumer needs.
- Manage the brand's P&L, ensuring profitability and achieving sales targets.
- Develop new product concepts and strategies, working with product development teams.
- Oversee advertising, promotion, and media planning activities.
- Collaborate with the sales team to ensure effective go-to-market strategies.
- Monitor brand performance, market trends, and competitor activities.
- Manage external agencies, including advertising and research firms.
- Ensure brand consistency across all marketing communications and touchpoints.
- Analyze sales data and campaign results to optimize marketing spend and strategy.
- Mentor junior brand team members.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
- A minimum of 6 years of experience in brand management, preferably within the FMCG sector.
- Proven track record of successfully managing and growing consumer brands.
- Strong understanding of marketing principles, market research, and consumer behavior.
- Experience with digital marketing, social media, and e-commerce strategies for CPG brands.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong financial acumen and experience in budget management.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Creative and innovative mindset with a passion for building strong brands.
This advertiser has chosen not to accept applicants from your region.
7
Digital Marketing Specialist - Content Strategy
20200 Kapsuser
KES600000 Annually
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Posted today
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Job Description
Our client is seeking a creative and strategic Digital Marketing Specialist to lead their content strategy efforts. This role focuses on developing engaging content across various digital platforms to enhance brand awareness, drive traffic, and generate leads. While this role offers a hybrid work model, allowing for flexibility between remote and in-office collaboration, it requires a proactive individual who can manage campaigns effectively from conception to execution. You will be responsible for crafting compelling narratives that resonate with our target audience.
Responsibilities:
Qualifications:
This hybrid role offers a dynamic work environment where you can blend remote flexibility with in-person collaboration. Join our client's marketing team and contribute your expertise to their brand narrative and online presence, impacting their reach in markets like Kericho, Kericho, KE .
Responsibilities:
- Develop and implement a comprehensive digital content strategy aligned with marketing goals.
- Create, edit, and publish high-quality content, including blog posts, social media updates, website copy, email newsletters, and video scripts.
- Manage the editorial calendar and ensure consistent brand messaging across all channels.
- Optimize content for search engines (SEO) to improve organic visibility and drive website traffic.
- Analyze content performance using web analytics tools and provide insights for optimization.
- Collaborate with design teams to create visually appealing content assets.
- Stay updated on digital marketing trends, emerging platforms, and best practices in content creation.
- Engage with the online community and respond to comments and inquiries.
- Manage social media accounts and develop engagement strategies.
- Assist in the planning and execution of digital marketing campaigns, including paid advertising.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 3 years of experience in digital marketing, with a strong focus on content creation and strategy.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Proven experience with SEO best practices and keyword research.
- Familiarity with content management systems (CMS) such as WordPress.
- Experience with social media marketing platforms and analytics tools.
- Proficiency in using web analytics tools (e.g., Google Analytics).
- Creative mindset with the ability to generate innovative content ideas.
- Strong organizational and time-management skills.
- Excellent communication and collaboration skills.
This hybrid role offers a dynamic work environment where you can blend remote flexibility with in-person collaboration. Join our client's marketing team and contribute your expertise to their brand narrative and online presence, impacting their reach in markets like Kericho, Kericho, KE .
This advertiser has chosen not to accept applicants from your region.
8
Senior Marketing Manager - Digital Strategy
00600 Kisumu
KES400000 Annually
WhatJobs
Posted 1 day ago
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Job Description
Our client, a dynamic and innovative consumer goods company, is seeking a results-driven Senior Marketing Manager to lead its digital marketing strategy from a remote position. This role is critical in driving brand growth and customer engagement through cutting-edge digital campaigns across multiple platforms. You will be responsible for developing and executing comprehensive digital marketing plans, managing social media presence, optimizing SEO/SEM efforts, and analyzing campaign performance to maximize ROI. The ideal candidate possesses a deep understanding of digital marketing trends, excellent analytical skills, and proven experience in managing remote marketing teams and digital agencies. Creativity, strategic thinking, and a data-driven approach are essential for success.
Key Responsibilities:
Key Responsibilities:
- Develop and implement integrated digital marketing strategies to achieve business objectives.
- Manage and optimize all digital channels, including social media, email marketing, paid advertising (PPC/SEM), and content marketing.
- Oversee the creation of engaging and relevant digital content.
- Drive website traffic and optimize user experience for lead generation and conversion.
- Manage the company's social media presence and community engagement.
- Analyze campaign performance data using analytics tools (e.g., Google Analytics) and provide actionable insights.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Collaborate with cross-functional teams (e.g., product, sales) to align marketing efforts.
- Stay current with digital marketing trends, tools, and best practices.
- Lead and mentor junior marketing team members in a remote setting.
- Bachelor's degree in Marketing, Communications, Business, or a related field. A Master's degree is a plus.
- Minimum of 5 years of progressive experience in digital marketing, with a proven track record of success in driving online growth.
- Demonstrated expertise in SEO/SEM, social media marketing, content strategy, and email marketing.
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- Proficiency in marketing automation platforms and CRM systems.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Experience managing remote teams and external agencies.
- Ability to thrive in a fast-paced, dynamic, and fully remote work environment.
- Strong project management and organizational skills.
This advertiser has chosen not to accept applicants from your region.
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