637 Market Expansion jobs in Kenya

Senior Brand Manager - Market Expansion

10100 Nyeri Town KES700000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced Senior Brand Manager to spearhead market expansion initiatives. This role is crucial for driving brand growth and penetration into new territories, requiring a strategic thinker with a proven track record in brand management and go-to-market strategies within the FMCG landscape. You will be responsible for developing and executing comprehensive brand plans that resonate with diverse consumer segments and establish a strong market presence.

Responsibilities:
  • Develop and execute strategic brand plans focused on increasing market share and penetration in new and existing markets.
  • Conduct market research and consumer insights analysis to identify opportunities and potential challenges in expansion efforts.
  • Oversee the development and implementation of integrated marketing campaigns across various channels, including digital, ATL, and BTL activities.
  • Manage brand budgets effectively, ensuring optimal allocation of resources for maximum ROI.
  • Collaborate with cross-functional teams, including sales, product development, and supply chain, to ensure cohesive execution of brand strategies.
  • Monitor competitor activities and market trends to proactively adjust brand strategies.
  • Lead the product lifecycle management for assigned brands, including new product launches and renovations.
  • Build and maintain strong relationships with agencies, vendors, and retail partners.
  • Track and analyze brand performance metrics, providing regular reports and recommendations for improvement.
  • Ensure brand consistency and adherence to brand guidelines across all touchpoints.
  • Mentor junior marketing team members and foster a culture of innovation and continuous learning.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. MBA is a plus.
  • Minimum of 6 years of progressive experience in brand management within the FMCG industry.
  • Demonstrated success in developing and implementing successful market expansion strategies.
  • Strong understanding of consumer behavior, market dynamics, and marketing principles in the FMCG sector.
  • Proven ability to manage P&Ls and marketing budgets.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Experience with digital marketing and e-commerce platforms.
  • Ability to work effectively in a dynamic and fast-paced environment.
  • Proficiency in market research tools and data analysis software.
  • Experience managing cross-functional teams and external agencies.
This is an exciting opportunity for a motivated brand leader to drive significant growth and shape the future of popular consumer brands in diverse markets. The hybrid nature of this role allows for a blend of remote work flexibility and in-person collaboration.
Location: This role is based in Nyeri, Nyeri, KE .
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Retail Operations Manager - Market Expansion

40100 Kisumu KES160000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a prominent name in the retail sector, is seeking an experienced Retail Operations Manager to oversee and optimize their market expansion efforts. This role is fully remote, empowering you to manage and develop retail strategies from your home base in Kenya. You will be instrumental in driving operational excellence across multiple retail locations, focusing on improving efficiency, enhancing customer satisfaction, and increasing profitability. This position demands a strategic thinker with a deep understanding of retail dynamics and a proven ability to manage geographically dispersed teams.

Key Responsibilities:
  • Develop and implement operational strategies to support market expansion and growth.
  • Oversee daily retail operations, ensuring high standards of service, product presentation, and store upkeep.
  • Manage budgets, P&Ls, and key performance indicators (KPIs) for assigned retail locations.
  • Develop and implement training programs for store staff to enhance product knowledge and customer service skills.
  • Monitor inventory levels and manage stock control processes to minimize shrinkage and optimize turnover.
  • Ensure compliance with all company policies, procedures, and health and safety regulations.
  • Analyze sales data and market trends to identify opportunities for sales improvement and operational efficiency.
  • Manage relationships with suppliers and vendors, negotiating favorable terms where applicable.
  • Conduct regular performance reviews and provide feedback to store managers and staff.
  • Drive initiatives to improve customer experience and loyalty.
  • Collaborate with marketing and merchandising teams to ensure effective in-store promotions.

The ideal candidate will have a Bachelor's degree in Business Administration, Retail Management, or a related field, with a minimum of 7 years of progressive experience in retail operations management. Proven experience in managing multiple store locations or leading market expansion initiatives is essential. Strong understanding of retail financial metrics, inventory management, and visual merchandising principles. Excellent leadership, communication, and interpersonal skills are crucial. You must be adept at managing remote teams and utilizing technology for communication and performance monitoring. This is a significant opportunity to shape the retail footprint of a growing brand from a strategic, remote vantage point.
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Senior Sales Executive - Remote Market Expansion

10100 Nyeri Town KES120000 Annually WhatJobs

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full-time
Our client is seeking a highly driven and results-oriented Senior Sales Executive to expand their market reach on a fully remote basis. This role is critical for identifying new business opportunities, building strong client relationships, and driving revenue growth. The ideal candidate will have a proven track record in B2B sales, exceptional negotiation skills, and a deep understanding of sales cycles and strategies. You will be responsible for prospecting potential clients, presenting our client's value proposition, closing deals, and nurturing customer accounts. This position demands a self-starter mentality, excellent communication skills, and the ability to excel in a competitive, remote sales environment.

Responsibilities:
  • Develop and execute strategic sales plans to achieve targeted sales goals and expand customer base.
  • Identify and qualify new business opportunities through proactive prospecting and lead generation efforts.
  • Build and maintain strong relationships with prospective and existing clients.
  • Conduct compelling product demonstrations and presentations to showcase value proposition.
  • Negotiate contract terms and pricing to close sales effectively.
  • Manage the entire sales cycle from initial contact to deal closure and post-sale follow-up.
  • Collaborate with marketing and product teams to align sales efforts with market demand.
  • Meet and exceed monthly, quarterly, and annual sales quotas.
  • Stay informed about market trends, competitor activities, and industry developments.
  • Provide accurate sales forecasts and reports to management.
Qualifications:
  • Bachelor's degree in Business Administration, Marketing, or a related field; MBA is a plus.
  • Minimum of 7 years of successful experience in B2B sales, with a proven history of exceeding targets.
  • Demonstrated ability to identify and close new business opportunities.
  • Excellent communication, presentation, negotiation, and interpersonal skills.
  • Proficiency in CRM software (e.g., Salesforce) and sales enablement tools.
  • Strong understanding of sales methodologies and closing techniques.
  • Ability to work independently and manage time effectively in a remote setting.
  • Self-motivated, resilient, and driven to achieve ambitious goals.
  • Experience in the (specific industry, e.g., SaaS, Technology, Manufacturing) sector is highly desirable.
  • A strategic thinker with a customer-centric approach.
This is an exceptional opportunity for a seasoned sales professional to contribute significantly to our client's growth by driving sales and expanding market presence, all from a remote work setup.
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Senior Sales Director - Remote Market Expansion

60200 Meru , Eastern KES280000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a highly motivated and results-driven Senior Sales Director to lead their remote sales operations and drive market expansion. This fully remote position requires a strategic thinker with a proven ability to build and manage high-performing sales teams, develop effective sales strategies, and consistently exceed revenue targets. You will be responsible for identifying new business opportunities, fostering strong client relationships, and overseeing the entire sales cycle from lead generation to closing deals. This role demands exceptional leadership, strong negotiation skills, and a deep understanding of sales methodologies in a remote work environment.

Key Responsibilities:
  • Developing and implementing strategic sales plans to achieve company objectives and revenue growth.
  • Leading, mentoring, and coaching a remote sales team to maximize performance and productivity.
  • Identifying and pursuing new market opportunities and sales channels.
  • Building and maintaining strong, long-lasting customer relationships at executive levels.
  • Setting sales targets and monitoring team performance against key performance indicators (KPIs).
  • Overseeing the entire sales process, from prospecting and lead qualification to negotiation and closing.
  • Analyzing sales data and market trends to inform sales strategies and tactics.
  • Collaborating with marketing to develop effective lead generation campaigns.
  • Managing sales budgets and forecasting future sales revenue accurately.
  • Resolving customer issues and ensuring high levels of customer satisfaction.
  • Staying updated on industry trends and competitor activities.

The ideal candidate will possess a Bachelor's degree in Business Administration, Marketing, or a related field, with a minimum of 8 years of progressive sales experience, including at least 3 years in a senior sales leadership role. A proven track record of consistently meeting or exceeding sales targets is essential. Experience in building and managing remote sales teams is highly preferred. Excellent communication, negotiation, presentation, and interpersonal skills are required. Proficiency in CRM software (e.g., Salesforce) and other sales enablement tools is a must. Strong analytical and strategic thinking abilities are critical for success in this role. Our client operates in the dynamic sales sector, based in Meru, Meru, KE , and this opportunity is available to candidates working remotely from any location.
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Director of Operations - Global Market Expansion

30100 Tuwan KES150000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is seeking an experienced and strategic Director of Operations to lead their global market expansion initiatives. This is a fully remote, high-impact role requiring a seasoned leader with a proven ability to drive operational excellence across diverse international markets. You will be responsible for developing and executing operational strategies that support rapid growth, ensuring seamless integration of new markets, and optimizing existing business processes for maximum efficiency and scalability. Your remit will include overseeing resource allocation, managing cross-functional teams, establishing key performance indicators (KPIs), and implementing best practices in operational management. The ideal candidate will possess extensive experience in international business operations, a deep understanding of diverse regulatory environments, and a demonstrated capacity for strategic planning and execution. You should be adept at identifying market opportunities, mitigating risks, and fostering strong relationships with local stakeholders. Exceptional leadership, communication, and negotiation skills are paramount, as you will be interacting with senior executives, government officials, and various business partners globally. This role demands a proactive, results-oriented individual with a keen eye for detail and a passion for driving transformative change. A Master's degree in Business Administration or a related field, coupled with a minimum of 10 years of progressive operational leadership experience, is required. Experience in market entry strategies, supply chain optimization, and operational scaling in emerging markets is highly desirable. This role is entirely remote, offering the flexibility to work from anywhere within Kenya. You will be expected to travel internationally as needed to support market expansion efforts. Join our client in shaping their global footprint from the ground up, working collaboratively with teams across continents from your home office, based potentially near Eldoret, Uasin Gishu, KE .
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Senior Sales Manager - Remote Market Expansion

70100 Abothuguchi West KES260000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is looking for a driven and experienced Senior Sales Manager to lead their sales efforts and drive revenue growth. This is a 100% remote position, allowing you to leverage your sales expertise from anywhere. You will be responsible for developing and executing sales strategies, managing a remote sales team, and building strong relationships with clients. The ideal candidate possesses exceptional leadership, negotiation, and communication skills, with a proven track record of exceeding sales targets in competitive markets.

Responsibilities:
  • Develop and implement strategic sales plans to achieve company revenue goals and expand market share.
  • Lead, mentor, and motivate a remote sales team to drive performance and achieve targets.
  • Identify and pursue new business opportunities through prospecting, networking, and market research.
  • Build and maintain strong, long-lasting relationships with key clients and stakeholders.
  • Oversee the entire sales process, from lead generation to closing deals.
  • Develop compelling sales proposals and presentations tailored to client needs.
  • Conduct market analysis to identify emerging trends and competitive landscape.
  • Collaborate with marketing to develop effective lead generation campaigns.
  • Track and analyze sales performance metrics, providing regular reports to senior management.
  • Manage sales pipelines and forecast revenue accurately.
  • Negotiate contract terms and pricing to ensure profitability.
  • Provide ongoing training and coaching to the sales team to enhance their skills.
  • Resolve client issues and ensure high levels of customer satisfaction.
  • Stay updated on product knowledge and industry trends.
  • Foster a positive and results-oriented remote sales culture.
This role requires a minimum of 5-7 years of progressive sales experience, with at least 2-3 years in a sales management capacity. A Bachelor's degree in Business, Marketing, or a related field is preferred. Experience with CRM software (e.g., Salesforce) and sales enablement tools is essential. The ability to thrive in a fast-paced, remote sales environment and effectively manage a distributed team is critical. This is an excellent opportunity for a results-driven sales leader to make a significant impact. The **Garissa, Garissa, KE** area is our focal point for regional growth initiatives, but the role itself is fully remote.
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Senior FMCG Brand Manager - Market Expansion

60100 Embu, Eastern KES155000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a leading and innovative Fast-Moving Consumer Goods (FMCG) company, is seeking a highly strategic and dynamic Senior Brand Manager to drive market expansion initiatives within their fully remote global marketing team. This role is instrumental in developing and executing comprehensive brand strategies that enhance market penetration, increase brand awareness, and drive sales growth for our key product lines. You will be responsible for understanding consumer insights, competitive landscapes, and market trends to craft compelling brand narratives and campaigns. Key responsibilities include:
  • Developing and executing integrated marketing plans to support brand growth and market expansion objectives.
  • Conducting market research, consumer analysis, and competitive benchmarking to identify opportunities and threats.
  • Crafting compelling brand positioning, messaging, and creative strategies.
  • Managing the development and execution of marketing campaigns across various channels, including digital, social media, traditional advertising, and in-store promotions.
  • Collaborating with cross-functional teams, including product development, sales, and supply chain, to ensure brand consistency and successful product launches.
  • Monitoring brand performance metrics (e.g., market share, brand awareness, sales volume) and adjusting strategies as needed.
  • Managing brand budgets and ensuring optimal allocation of resources.
  • Building and maintaining strong relationships with agencies and external partners.
  • Staying abreast of industry trends, consumer behavior shifts, and emerging marketing technologies.
The ideal candidate will possess a Bachelor's or Master's degree in Marketing, Business Administration, or a related field, with a minimum of 8 years of progressive experience in brand management within the FMCG sector. Proven success in developing and launching new products, driving brand growth, and leading successful marketing campaigns is essential. Strong understanding of consumer insights, market dynamics, and digital marketing strategies is required. Excellent analytical, strategic thinking, and communication skills are paramount for this remote role, as you will be influencing diverse teams and stakeholders globally. The ability to manage complex projects, lead with influence, and inspire creative execution is crucial. This is a 100% remote position, offering flexibility and the opportunity to work with a global team. We are looking for a passionate and results-driven marketer eager to shape the future of our brands. The nominal administrative location for this role is Embu, Embu, KE , but the position operates entirely remotely.
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Senior Business Development Manager - Remote Market Expansion

20200 Kapsuser KES90000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is a rapidly expanding technology firm seeking a highly motivated and results-oriented Senior Business Development Manager to drive strategic growth initiatives. This is a key fully remote role responsible for identifying new market opportunities, forging strategic partnerships, and expanding the company's customer base. You will be instrumental in developing and executing comprehensive business development strategies to achieve ambitious sales targets. The ideal candidate will possess a proven track record in business development, a deep understanding of market dynamics, and exceptional negotiation and communication skills. Experience in the technology sector and a strong network of industry contacts are highly desirable.

Key responsibilities include:
  • Identifying and evaluating new market opportunities and potential business ventures.
  • Developing and implementing strategic business development plans to achieve revenue growth and market share objectives.
  • Building and nurturing strong relationships with potential clients, partners, and key stakeholders.
  • Leading negotiations for complex deals, contracts, and strategic alliances.
  • Collaborating with sales, marketing, and product development teams to align strategies and maximize opportunities.
  • Conducting market research, competitive analysis, and trend identification to inform strategic decisions.
  • Representing the company at industry events, conferences, and trade shows (virtually and potentially in-person as needed).
  • Developing compelling proposals and presentations to articulate the value proposition to prospective partners and clients.
  • Managing the full business development lifecycle from lead generation to deal closure.
  • Providing insights and feedback to internal teams to drive product and service improvements.
This position demands exceptional leadership, strategic thinking, and a proactive approach to identifying and capitalizing on growth opportunities. The ability to work independently, manage a diverse pipeline of opportunities, and thrive in a fast-paced, fully remote environment is essential. Strong analytical skills, financial acumen, and excellent interpersonal skills are required to succeed. This is an exciting opportunity to significantly impact the company's trajectory and play a pivotal role in its ongoing success. You will have the autonomy to shape the future growth strategies.
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Remote FMCG Brand Manager - Market Expansion Lead

10100 Nyeri Town KES320000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a rapidly expanding player in the Fast-Moving Consumer Goods (FMCG) sector, is looking for a visionary Remote FMCG Brand Manager to spearhead their market expansion efforts. This pivotal role involves developing and executing strategic brand plans to drive growth in new and existing territories, focusing on understanding consumer insights and translating them into effective marketing campaigns. The ideal candidate will be a seasoned marketing professional with a proven ability to launch and manage brands in competitive markets, working autonomously within a remote framework.

Responsibilities:
  • Develop and implement comprehensive brand strategies and marketing plans aligned with company objectives for market expansion.
  • Conduct in-depth market research and consumer analysis to identify growth opportunities and competitive threats.
  • Manage the product lifecycle, from concept to launch, ensuring successful market penetration.
  • Oversee the creation and execution of integrated marketing campaigns across various channels (digital, traditional, ATL/BTL).
  • Manage marketing budgets, ensuring optimal allocation of resources for maximum ROI.
  • Collaborate with sales, R&D, and supply chain teams to ensure brand consistency and product availability.
  • Monitor brand performance, market share, and competitive activities, providing regular reports and insights.
  • Develop and nurture strong relationships with external agencies, media partners, and stakeholders.
  • Drive innovation in product development and brand communication.
  • Ensure all marketing activities adhere to brand guidelines and legal requirements.
  • Identify and explore new market opportunities for brand expansion.
  • Mentor junior marketing team members and foster a collaborative environment.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related discipline; MBA preferred.
  • Minimum of 6 years of progressive experience in brand management within the FMCG industry.
  • Demonstrated success in developing and launching new products and brands.
  • Strong understanding of market dynamics, consumer behavior, and marketing analytics.
  • Proven experience in developing and executing integrated marketing campaigns.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional communication, presentation, and interpersonal skills.
  • Proficiency in digital marketing platforms and analytics tools.
  • Ability to work independently, manage multiple projects, and thrive in a remote work environment.
  • Experience in international market expansion is highly advantageous.
This is a fully remote position that offers the opportunity to make a significant impact on a growing brand's trajectory. If you are a strategic and creative marketer passionate about FMCG, we invite you to apply.
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Senior FMCG Brand Manager - Market Growth

40100 Kisumu KES140000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is seeking an experienced and strategic Senior FMCG Brand Manager to drive market growth and brand presence. This is a fully remote position, allowing you to lead brand initiatives and marketing strategies from your home office. You will be responsible for developing and executing comprehensive brand plans, including market research, product positioning, marketing communications, and promotional activities. The ideal candidate will possess a proven track record in brand management within the Fast-Moving Consumer Goods (FMCG) sector, with a deep understanding of consumer behavior, market dynamics, and competitive landscapes. You will lead the development of integrated marketing campaigns across various channels, including digital, social media, advertising, and in-store promotions. Strong analytical skills are required to monitor brand performance, analyze sales data, and identify opportunities for growth. You will collaborate closely with cross-functional teams, including sales, product development, and supply chain, to ensure brand consistency and successful product launches. Excellent communication, presentation, and leadership skills are essential for driving brand vision and inspiring teams. Experience in budget management and optimizing marketing ROI is highly valued. We are looking for a creative, results-oriented individual with a passion for building strong consumer brands and a strategic mindset to navigate the dynamic FMCG market. A Bachelor's degree in Marketing, Business Administration, or a related field is preferred. This remote role offers an exciting opportunity to shape the future of our client's brands and make a significant impact on their market success.
Location: Remote (Based in or familiar with Kisumu, Kisumu, KE)
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