276 International Marketing jobs in Kenya
Digital Marketing Campaigns Manager
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and implement integrated digital marketing strategies and campaign plans.
- Manage and execute paid advertising campaigns (Google Ads, social media ads) to achieve ROI targets.
- Optimize SEO strategies to improve organic search rankings and drive traffic.
- Develop and manage email marketing campaigns, including list segmentation and automation.
- Oversee social media marketing efforts, including content creation, community engagement, and paid promotion.
- Analyze campaign performance using tools like Google Analytics, SEMrush, and social media analytics platforms.
- Generate regular reports on campaign performance, providing insights and recommendations for improvement.
- Collaborate with content creators, designers, and other stakeholders to ensure cohesive marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage marketing budgets and allocate resources effectively to maximize campaign impact.
- Conduct A/B testing and other experiments to optimize campaign elements.
- Communicate campaign progress and results effectively to internal teams and leadership.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a proven track record of managing successful campaigns.
- Demonstrated expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency with digital marketing platforms such as Google Analytics, Google Ads, Facebook Ads Manager, and marketing automation tools.
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent project management and organizational skills.
- Strong written and verbal communication skills.
- Ability to work independently and collaboratively in a remote environment.
- Experience with CRM systems is a plus.
- Certifications in Google Ads, Google Analytics, or HubSpot are advantageous.
Digital Marketing Campaigns Strategist
Posted 2 days ago
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Digital Marketing Campaigns Manager
Posted 2 days ago
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Creative Director - Digital Marketing Campaigns
Posted 2 days ago
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Senior Digital Marketing Campaigns Manager
Posted 2 days ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and execute integrated digital marketing campaigns aligned with business objectives.
- Manage and optimize paid advertising campaigns (SEM, social media ads) to maximize ROI.
- Implement SEO strategies to improve organic search rankings and website traffic.
- Create and manage email marketing campaigns, including segmentation and automation.
- Collaborate with content teams to develop engaging marketing collateral.
- Monitor campaign performance, analyze data, and generate actionable insights and reports.
- Manage campaign budgets effectively, ensuring optimal allocation of resources.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Conduct A/B testing and other optimization techniques to improve campaign effectiveness.
- Work closely with cross-functional teams to ensure seamless campaign execution.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing campaign management.
- Proven experience in planning and executing successful SEO, SEM, social media, and email marketing campaigns.
- Proficiency in digital analytics tools (e.g., Google Analytics, Adobe Analytics) and campaign management platforms.
- Strong understanding of marketing automation and CRM systems.
- Excellent analytical, problem-solving, and strategic thinking skills.
- Exceptional written and verbal communication skills.
- Demonstrated ability to manage multiple projects simultaneously in a remote environment.
- Experience with content marketing strategy is a plus.
- Certifications in Google Ads, Facebook Blueprint, or similar are highly desirable.
Senior Digital Marketing Campaigns Manager
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies across multiple channels.
- Manage the end-to-end execution of digital marketing campaigns, including budget allocation and optimization.
- Conduct market research and competitor analysis to identify opportunities.
- Oversee SEO, SEM, social media, email, and content marketing initiatives.
- Utilize marketing automation tools for lead nurturing and customer engagement.
- Analyze campaign performance data and generate insightful reports for stakeholders.
- Collaborate with creative teams to develop compelling marketing assets.
- Test and iterate on campaign elements to improve conversion rates and ROI.
- Stay updated on the latest digital marketing trends and technologies.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 5+ years of experience in digital marketing campaign management.
- Proven track record of successful campaign execution and performance optimization.
- Expertise in Google Ads, Facebook Ads Manager, and other advertising platforms.
- Strong knowledge of SEO best practices and tools (e.g., SEMrush, Ahrefs).
- Experience with marketing automation (e.g., HubSpot, Marketo) and CRM systems.
- Excellent analytical and problem-solving skills.
- Proficiency in Google Analytics and data visualization.
- Strong project management and communication skills.
- Ability to thrive in a remote work environment.
Senior Content Strategist - Digital Marketing Campaigns
Posted 1 day ago
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Job Description
Responsibilities:
- Develop and implement comprehensive content marketing strategies.
- Conduct audience research and identify content opportunities.
- Perform keyword research and SEO analysis to inform content creation.
- Define content calendars, themes, and distribution plans.
- Oversee the creation of high-quality content across various formats.
- Ensure content is SEO-optimized, engaging, and aligned with brand voice.
- Collaborate with internal teams and external partners for content production.
- Analyze content performance metrics and report on ROI.
- Stay updated on content marketing trends and best practices.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Minimum of 5 years of experience in content strategy, content marketing, or digital marketing.
- Proven ability to develop and execute successful content strategies that drive business results.
- Strong understanding of SEO, SEM, and social media marketing.
- Proficiency with content management systems (CMS) and analytics tools (e.g., Google Analytics).
- Excellent writing, editing, and proofreading skills.
- Strong analytical and strategic thinking capabilities.
- Ability to manage multiple projects and deadlines in a remote setting.
- Experience mentoring team members is a plus.
- Creative mindset with a passion for compelling storytelling.
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Lead Creative Director - Digital Marketing Campaigns
Posted 2 days ago
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Job Description
Responsibilities:
- Define and execute the creative strategy for all digital marketing campaigns.
- Lead and mentor a remote team of creative professionals (designers, copywriters, content creators).
- Conceptualize and develop innovative creative concepts for various digital channels (social media, web, email, ads).
- Ensure brand consistency and visual identity across all digital touchpoints.
- Develop creative briefs, manage project timelines, and oversee the production process.
- Collaborate with marketing teams to align creative execution with campaign objectives and KPIs.
- Present creative ideas and strategies to stakeholders and secure buy-in.
- Stay abreast of industry trends, emerging technologies, and best practices in digital marketing and creative design.
- Analyze campaign performance data to inform creative optimization and future strategies.
- Foster a culture of creativity, innovation, and collaboration within the remote team.
- Bachelor's degree in Fine Arts, Graphic Design, Marketing, or a related field.
- Minimum of 7 years of experience in creative roles, with at least 3 years in a leadership position within digital marketing or advertising.
- A strong portfolio showcasing successful digital marketing campaigns and creative leadership.
- Expertise in visual design, branding, copywriting, and user experience principles.
- Proficiency with design software (e.g., Adobe Creative Suite) and digital content creation tools.
- Excellent understanding of various digital marketing platforms and channels.
- Strong strategic thinking, problem-solving, and project management skills.
- Exceptional communication, presentation, and interpersonal abilities.
- Proven ability to lead and inspire remote teams.
- Must be authorized to work in Kenya and available for remote work.
Senior Digital Marketing & Campaigns Manager - Remote
Posted 2 days ago
Job Viewed
Job Description
Responsibilities:
- Develop and execute comprehensive digital marketing strategies and integrated campaigns.
- Manage and optimize paid advertising campaigns across various platforms (Google Ads, social media).
- Implement and manage SEO strategies to improve organic search rankings.
- Develop and execute email marketing campaigns, including segmentation and automation.
- Create and manage content marketing initiatives to drive engagement and leads.
- Analyze campaign performance data, generate reports, and provide actionable insights.
- Manage digital marketing budgets and ensure efficient allocation of resources.
- Conduct A/B testing and other optimization efforts to improve campaign effectiveness.
- Collaborate with design and content teams to create compelling marketing assets.
- Stay current with digital marketing trends, tools, and best practices.
- Bachelor's degree in Marketing, Digital Media, Business, or a related field.
- Minimum of 7 years of experience in digital marketing, with a strong focus on campaign management and performance marketing.
- Proven expertise in SEO, SEM, social media marketing, email marketing, and content marketing.
- Hands-on experience with paid advertising platforms (Google Ads, Facebook Ads Manager, etc.).
- Proficiency in using Google Analytics and other web analytics tools.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Strong analytical and quantitative skills, with the ability to interpret data and drive decisions.
- Excellent communication, project management, and organizational skills.
- Ability to work independently and effectively in a remote team environment.
- Demonstrated success in driving customer acquisition and revenue growth through digital channels.
Senior Creative Director - Digital Marketing Campaigns (Remote)
Posted 2 days ago
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Job Description
Key Responsibilities:
- Lead the conceptualization and development of innovative digital marketing campaigns across various platforms (social media, web, email, video).
- Inspire, mentor, and manage a team of designers, copywriters, and other creative professionals.
- Translate client objectives and target audience insights into powerful creative strategies and concepts.
- Oversee the execution of creative projects from brief to final delivery, ensuring quality and brand consistency.
- Collaborate closely with account managers, strategists, and media planners to ensure creative aligns with overall campaign goals.
- Present creative concepts and work to clients with confidence and clarity.
- Stay ahead of industry trends, emerging technologies, and best practices in digital advertising and content creation.
- Champion a culture of innovation, experimentation, and creative excellence within the team.
- Manage creative budgets and timelines effectively.
- Ensure all creative output is impactful, engaging, and drives desired user actions.
Qualifications:
- Bachelor's degree in Graphic Design, Advertising, Marketing, or a related creative field.
- Minimum of 8 years of experience in a creative leadership role within an advertising agency or digital marketing environment.
- A strong portfolio showcasing a range of successful digital marketing campaigns and creative projects.
- Proven experience in developing and executing integrated digital marketing strategies.
- Exceptional conceptual thinking, visual design skills, and storytelling abilities.
- Strong understanding of digital marketing channels, social media platforms, and content marketing.
- Excellent leadership, team management, and communication skills.
- Ability to present and defend creative ideas effectively to clients and stakeholders.
- Proficiency in relevant creative software and digital marketing tools.
- Ability to thrive in a fast-paced, collaborative, and remote work environment.