846 Growth Strategy jobs in Kenya
Head of E-commerce Growth & Strategy
Posted 1 day ago
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Job Description
Responsibilities:
- Develop and execute a comprehensive e-commerce strategy to drive revenue growth and profitability.
- Optimize the online customer journey from discovery to post-purchase engagement.
- Manage and enhance the company's e-commerce platforms and marketplaces.
- Lead digital marketing initiatives, including SEO, SEM, social media advertising, and content marketing, to drive traffic and conversions.
- Analyze sales data, website analytics, and customer behavior to identify opportunities for improvement.
- Oversee the integration of social media platforms to drive sales and brand awareness.
- Manage the e-commerce budget and forecast sales performance.
- Collaborate with product, marketing, and technology teams to ensure a cohesive customer experience.
- Stay abreast of emerging e-commerce and social media trends and technologies.
- Lead and mentor a remote team of e-commerce specialists.
Qualifications:
- Bachelor's degree in Marketing, Business, Digital Media, or a related field.
- A minimum of 8 years of experience in e-commerce management, with a strong focus on growth and strategy.
- Demonstrated success in increasing online sales and conversion rates.
- Expertise in SEO, SEM, social media marketing, email marketing, and affiliate marketing.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
- Strong understanding of UX/UI principles and their impact on conversion.
- Excellent leadership, communication, and analytical skills.
- Experience in managing remote teams is highly desirable.
- Ability to thrive in a fast-paced, innovative, and remote work environment.
This exciting opportunity is based in **Nakuru, Nakuru, KE**, but is offered as a fully remote position, empowering you to work from your preferred location while contributing to a leading e-commerce business.
Head of E-commerce Growth Strategy
Posted 1 day ago
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Job Description
Responsibilities:
- Develop and implement a forward-thinking e-commerce strategy to achieve revenue and growth targets.
- Analyze market trends, customer behavior, and competitor activities to identify new growth opportunities.
- Oversee all digital marketing channels, including SEO, SEM, social media advertising, email marketing, and affiliate marketing.
- Manage and optimize the company's e-commerce platforms, ensuring a seamless user experience.
- Drive customer acquisition and retention through targeted campaigns and personalized experiences.
- Collaborate with product, marketing, and operations teams to ensure cohesive strategy execution.
- Monitor key performance indicators (KPIs) and generate regular reports on e-commerce performance.
- Lead and mentor a remote team of e-commerce specialists.
- Implement A/B testing and conversion rate optimization strategies to improve sales funnels.
- Stay current with the latest e-commerce technologies and best practices.
- Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
- Minimum of 7 years of experience in e-commerce management and growth strategy.
- Proven track record of successfully increasing online sales and revenue.
- Deep understanding of e-commerce platforms, digital marketing tools, and analytics.
- Expertise in SEO, SEM, social media marketing, and CRM strategies.
- Strong analytical and problem-solving skills with a data-driven approach.
- Excellent leadership and team management abilities, especially in a remote setting.
- Exceptional communication and interpersonal skills.
- Experience with major e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
- Proficiency in marketing automation tools and analytics software.
Head of E-commerce Growth & Strategy
Posted 2 days ago
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Job Description
In this remote role, you will oversee the entire e-commerce ecosystem, including website performance, user experience, digital advertising, social media marketing, and CRM. Your expertise in analytics, SEO, SEM, content marketing, and social media engagement will be crucial. You will lead a remote team of specialists, fostering a collaborative environment focused on achieving ambitious growth targets. You will continuously analyze market trends and competitor activities to identify new opportunities and refine strategies.
Key Responsibilities:
- Develop and implement a strategic roadmap for e-commerce growth, aligned with overall business objectives.
- Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce.
- Oversee digital marketing campaigns, including SEO, SEM, paid social, email marketing, and affiliate programs.
- Drive customer acquisition, conversion rates, average order value (AOV), and customer lifetime value (CLTV).
- Analyze website traffic, user behavior, and sales data to identify trends, insights, and areas for improvement.
- Develop and execute strategies to enhance the customer journey and user experience across all digital touchpoints.
- Manage the e-commerce budget and allocate resources effectively to maximize ROI.
- Lead and mentor a remote team of e-commerce and digital marketing professionals.
- Stay abreast of the latest e-commerce trends, technologies, and best practices.
- Collaborate with cross-functional teams (e.g., marketing, product, IT) to ensure a cohesive customer experience.
- Bachelor's degree in Marketing, Business, E-commerce, or a related field. MBA or Master's degree preferred.
- Minimum of 7 years of experience in e-commerce, with at least 3 years in a leadership role focused on growth and strategy.
- Proven track record of driving significant e-commerce revenue growth.
- Expertise in digital marketing channels (SEO, SEM, social media marketing, email marketing, content marketing).
- Strong understanding of e-commerce platforms (e.g., Shopify Plus, Magento, BigCommerce) and analytics tools (e.g., Google Analytics, Adobe Analytics).
- Demonstrated experience with A/B testing, conversion rate optimization (CRO), and personalization strategies.
- Excellent leadership, communication, and team management skills, with experience leading remote teams.
- Strategic thinker with strong analytical and problem-solving abilities.
- Passionate about customer experience and data-driven decision-making.
- Familiarity with social media trends and influencer marketing is a plus.
Senior E-commerce Manager - Growth & Strategy
Posted 2 days ago
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Job Description
Responsibilities:
- Develop and implement overarching e-commerce strategies to drive online sales and revenue.
- Optimize the e-commerce website for user experience, conversion rates, and SEO.
- Plan and execute digital marketing campaigns across various channels (SEM, social media, email, affiliate marketing).
- Analyze website traffic, sales data, and customer behavior to identify trends and opportunities.
- Manage social media presence, content strategy, and community engagement.
- Oversee product merchandising, pricing, and promotional activities online.
- Manage online advertising budgets and track campaign performance (ROI).
- Collaborate with marketing, sales, and product teams to ensure a cohesive brand experience.
- Stay current with e-commerce trends, technologies, and best practices.
- Proven experience in e-commerce management and online sales growth.
- Deep understanding of e-commerce platforms, digital marketing channels, and analytics tools.
- Demonstrated success in developing and executing successful online marketing campaigns.
- Strong analytical and data interpretation skills with a focus on driving actionable insights.
- Excellent understanding of SEO, SEM, social media marketing, and content strategy.
- Proficiency in e-commerce platforms (e.g., Shopify, Magento) and Google Analytics.
- Ability to lead and collaborate effectively in a remote team environment.
- Bachelor's degree in Marketing, Business, or a related field.
- Experience with social commerce and cross-border e-commerce is a plus.
Head of E-commerce Growth Strategy
Posted 2 days ago
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Job Description
Key responsibilities include developing and implementing data-driven strategies for customer acquisition, retention, and lifetime value. This involves leveraging analytics tools to monitor key performance indicators (KPIs), identify trends, and uncover opportunities for improvement. You will lead A/B testing initiatives, optimize landing pages, and refine the checkout process to maximize conversion rates. Furthermore, you will oversee the management of social media commerce integration, influencer marketing campaigns, and other digital channels to expand our reach and engagement. Experience with various e-commerce platforms (e.g., Shopify, Magento), CRM systems, and marketing automation tools is essential. You will also be tasked with developing and managing the e-commerce budget, ensuring a strong return on investment for all marketing and operational expenditures. This role demands exceptional leadership, strategic thinking, and analytical skills, along with a passion for digital innovation. As a remote-first position, you will have the flexibility to work from anywhere, collaborating effectively with global teams through advanced communication technologies. We encourage proactive communication and a results-oriented mindset in our dispersed workforce.
Location: Kisumu, Kisumu, KE . While the role is remote, team collaboration will occur through virtual channels.
Remote E-commerce Marketing Specialist - Growth & Strategy
Posted 1 day ago
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Job Description
Key Responsibilities:
- Develop and implement innovative e-commerce marketing strategies across multiple channels.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive traffic and conversions.
- Enhance search engine visibility through effective SEO techniques.
- Create and curate engaging content for product pages, blogs, and social media platforms.
- Execute email marketing campaigns, including segmentation, automation, and performance analysis.
Lead social media strategy to build brand awareness and community engagement.
- Conduct market research and competitor analysis to identify growth opportunities.
- Monitor, analyze, and report on key e-commerce metrics and campaign performance.
Collaborate with web development and design teams to improve user experience and conversion funnels.
Stay abreast of the latest trends and technologies in digital marketing and e-commerce.
Qualifications:
- Bachelor's degree in Marketing, Digital Media, Business, or a related field.
- Proven experience (3-5 years) in e-commerce marketing, with a focus on driving online sales and growth.
- Demonstrated success in managing SEO, SEM, social media, and email marketing campaigns.
- Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
- Strong understanding of A/B testing and conversion rate optimization (CRO).
- Excellent analytical, problem-solving, and communication skills.
Creative mindset with a strong portfolio of successful digital marketing initiatives.
Ability to work effectively in a hybrid remote and on-site team environment.
Senior E-commerce Manager, Growth & Strategy (Remote)
Posted 2 days ago
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Job Description
Key Responsibilities:
- Develop and implement a data-driven e-commerce strategy.
- Manage and optimize the online store, including product listings and merchandising.
- Drive traffic and conversions through various digital marketing channels.
- Analyze e-commerce performance metrics and identify areas for improvement.
- Develop and execute online promotional campaigns and sales initiatives.
- Enhance the customer experience and drive customer loyalty.
- Collaborate with cross-functional teams to ensure alignment and execution.
- Stay abreast of e-commerce trends, technologies, and best practices.
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Remote Head of Digital Marketing & Growth Strategy
Posted 2 days ago
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Senior Agricultural Economist - Market Analysis
Posted 2 days ago
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Job Description
Key responsibilities include evaluating the economic viability of various agricultural commodities and production systems. You will develop economic models and quantitative analyses to assess the impact of policies, market fluctuations, and external factors on agricultural performance. Your role will involve preparing comprehensive reports, policy briefs, and presentations for diverse stakeholders, including government agencies, private sector partners, and farmer organizations. You will also contribute to the design and evaluation of agricultural development projects, ensuring their economic sustainability and impact. Building and maintaining relationships with key industry players and data sources will be crucial for gathering accurate and timely market intelligence.
The ideal candidate will possess a Master's degree or Ph.D. in Agricultural Economics, Economics, or a closely related quantitative field, with a minimum of 6-8 years of experience in economic analysis, market research, or agricultural policy within the agricultural sector. Demonstrated experience in econometrics, statistical modeling, and the use of data analysis software (e.g., R, Stata, SPSS) is essential. Strong analytical and critical thinking skills, with the ability to interpret complex economic data and translate it into practical insights, are required. Excellent written and verbal communication skills, with the ability to communicate technical information to both specialized and non-specialized audiences, are paramount. Experience working with diverse agricultural value chains in developing economies is highly desirable. This remote role provides a unique opportunity to influence agricultural policy and business strategy nationally, supporting sectors relevant to regions like Nyeri, Nyeri, KE , and others.
Remote Agricultural Economist - Market Analysis
Posted 2 days ago
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Job Description
Key Responsibilities:
- Conduct comprehensive economic analysis of agricultural and forestry markets globally.
- Develop and implement econometric models for forecasting and impact assessment.
- Monitor and report on commodity prices, supply chain disruptions, and trade policies.
- Analyze the economic viability of new agricultural technologies and practices.
- Prepare detailed reports, presentations, and policy briefs for diverse audiences.
- Collaborate with researchers, policymakers, and industry stakeholders.
- Stay updated on current research and emerging trends in agricultural economics.
- Manage data collection and ensure data integrity.
- Master's degree or Ph.D. in Agricultural Economics, Economics, or a related field.
- Minimum of 5 years of experience in agricultural market analysis or economic consulting.
- Strong quantitative and statistical analysis skills, with proficiency in relevant software (e.g., Stata, R, Python, SPSS).
- Excellent written and verbal communication skills, with the ability to explain complex economic concepts clearly.
- Demonstrated experience in report writing and presentation delivery.
- Proven ability to work independently and manage projects effectively in a remote setting.
- Knowledge of global agricultural and forestry sectors.