846 Growth Strategy jobs in Kenya

Head of E-commerce Growth & Strategy

40100 Mwembe KES800000 Annually WhatJobs

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Job Description

full-time
Our client, a dynamic leader in the E-commerce and Social Media landscape, is looking for a visionary Head of E-commerce Growth & Strategy to join their fully remote team. This role is crucial for driving online sales, enhancing customer engagement, and expanding market share across digital platforms. You will be at the forefront of developing and implementing innovative strategies that leverage the latest e-commerce technologies and social media trends to create seamless and engaging online shopping experiences. This position demands a deep understanding of digital marketing, user experience (UX) design, data analytics, and customer relationship management (CRM) within an online retail context.

Responsibilities:
  • Develop and execute a comprehensive e-commerce strategy to drive revenue growth and profitability.
  • Optimize the online customer journey from discovery to post-purchase engagement.
  • Manage and enhance the company's e-commerce platforms and marketplaces.
  • Lead digital marketing initiatives, including SEO, SEM, social media advertising, and content marketing, to drive traffic and conversions.
  • Analyze sales data, website analytics, and customer behavior to identify opportunities for improvement.
  • Oversee the integration of social media platforms to drive sales and brand awareness.
  • Manage the e-commerce budget and forecast sales performance.
  • Collaborate with product, marketing, and technology teams to ensure a cohesive customer experience.
  • Stay abreast of emerging e-commerce and social media trends and technologies.
  • Lead and mentor a remote team of e-commerce specialists.

Qualifications:
  • Bachelor's degree in Marketing, Business, Digital Media, or a related field.
  • A minimum of 8 years of experience in e-commerce management, with a strong focus on growth and strategy.
  • Demonstrated success in increasing online sales and conversion rates.
  • Expertise in SEO, SEM, social media marketing, email marketing, and affiliate marketing.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento) and analytics tools (e.g., Google Analytics).
  • Strong understanding of UX/UI principles and their impact on conversion.
  • Excellent leadership, communication, and analytical skills.
  • Experience in managing remote teams is highly desirable.
  • Ability to thrive in a fast-paced, innovative, and remote work environment.

This exciting opportunity is based in **Nakuru, Nakuru, KE**, but is offered as a fully remote position, empowering you to work from your preferred location while contributing to a leading e-commerce business.
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Head of E-commerce Growth Strategy

30400 Tuwan KES720000 Annually WhatJobs

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Job Description

full-time
Our client is seeking a dynamic and data-driven Head of E-commerce Growth Strategy to lead their online retail initiatives. This role is entirely remote, providing you with the flexibility to work from your preferred location. You will be responsible for developing and executing comprehensive strategies to drive online sales, enhance customer acquisition, and optimize the overall e-commerce experience. Your expertise in digital marketing, social media integration, and conversion rate optimization will be key to success.

Responsibilities:
  • Develop and implement a forward-thinking e-commerce strategy to achieve revenue and growth targets.
  • Analyze market trends, customer behavior, and competitor activities to identify new growth opportunities.
  • Oversee all digital marketing channels, including SEO, SEM, social media advertising, email marketing, and affiliate marketing.
  • Manage and optimize the company's e-commerce platforms, ensuring a seamless user experience.
  • Drive customer acquisition and retention through targeted campaigns and personalized experiences.
  • Collaborate with product, marketing, and operations teams to ensure cohesive strategy execution.
  • Monitor key performance indicators (KPIs) and generate regular reports on e-commerce performance.
  • Lead and mentor a remote team of e-commerce specialists.
  • Implement A/B testing and conversion rate optimization strategies to improve sales funnels.
  • Stay current with the latest e-commerce technologies and best practices.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. Master's degree preferred.
  • Minimum of 7 years of experience in e-commerce management and growth strategy.
  • Proven track record of successfully increasing online sales and revenue.
  • Deep understanding of e-commerce platforms, digital marketing tools, and analytics.
  • Expertise in SEO, SEM, social media marketing, and CRM strategies.
  • Strong analytical and problem-solving skills with a data-driven approach.
  • Excellent leadership and team management abilities, especially in a remote setting.
  • Exceptional communication and interpersonal skills.
  • Experience with major e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Proficiency in marketing automation tools and analytics software.
This position is based in Bungoma, Bungoma, KE , but operates on a fully remote basis.
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Head of E-commerce Growth & Strategy

30100 Tuwan KES280000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking an innovative and data-driven Head of E-commerce Growth & Strategy to lead their online sales and digital marketing efforts. This is a fully remote leadership position, offering the chance to shape the e-commerce vision and drive significant revenue growth. You will be responsible for developing and executing comprehensive strategies across all digital channels, focusing on customer acquisition, conversion optimization, and lifetime value enhancement.

In this remote role, you will oversee the entire e-commerce ecosystem, including website performance, user experience, digital advertising, social media marketing, and CRM. Your expertise in analytics, SEO, SEM, content marketing, and social media engagement will be crucial. You will lead a remote team of specialists, fostering a collaborative environment focused on achieving ambitious growth targets. You will continuously analyze market trends and competitor activities to identify new opportunities and refine strategies.

Key Responsibilities:
  • Develop and implement a strategic roadmap for e-commerce growth, aligned with overall business objectives.
  • Manage and optimize all online sales channels, including the company website, marketplaces, and social commerce.
  • Oversee digital marketing campaigns, including SEO, SEM, paid social, email marketing, and affiliate programs.
  • Drive customer acquisition, conversion rates, average order value (AOV), and customer lifetime value (CLTV).
  • Analyze website traffic, user behavior, and sales data to identify trends, insights, and areas for improvement.
  • Develop and execute strategies to enhance the customer journey and user experience across all digital touchpoints.
  • Manage the e-commerce budget and allocate resources effectively to maximize ROI.
  • Lead and mentor a remote team of e-commerce and digital marketing professionals.
  • Stay abreast of the latest e-commerce trends, technologies, and best practices.
  • Collaborate with cross-functional teams (e.g., marketing, product, IT) to ensure a cohesive customer experience.
Qualifications:
  • Bachelor's degree in Marketing, Business, E-commerce, or a related field. MBA or Master's degree preferred.
  • Minimum of 7 years of experience in e-commerce, with at least 3 years in a leadership role focused on growth and strategy.
  • Proven track record of driving significant e-commerce revenue growth.
  • Expertise in digital marketing channels (SEO, SEM, social media marketing, email marketing, content marketing).
  • Strong understanding of e-commerce platforms (e.g., Shopify Plus, Magento, BigCommerce) and analytics tools (e.g., Google Analytics, Adobe Analytics).
  • Demonstrated experience with A/B testing, conversion rate optimization (CRO), and personalization strategies.
  • Excellent leadership, communication, and team management skills, with experience leading remote teams.
  • Strategic thinker with strong analytical and problem-solving abilities.
  • Passionate about customer experience and data-driven decision-making.
  • Familiarity with social media trends and influencer marketing is a plus.
This role is fully remote, impacting our digital presence in regions including Eldoret, Uasin Gishu, KE , and beyond. Join our innovative team and drive the future of online retail.
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Senior E-commerce Manager - Growth & Strategy

00100 Abothuguchi West KES160000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is looking for a dynamic and results-oriented Senior E-commerce Manager to lead their online sales and marketing efforts. This is a fully remote position, offering a fantastic opportunity to drive growth and shape the online presence of their brand. You will be responsible for developing and executing comprehensive e-commerce strategies, including website optimization, digital marketing campaigns, customer acquisition, and retention initiatives. Your role will involve managing the entire online sales funnel, analyzing website traffic and sales data, and identifying opportunities to improve conversion rates and average order value. You will oversee social media strategy, content creation, SEO/SEM efforts, and email marketing campaigns to drive traffic and engagement. The ideal candidate will have a proven track record in e-commerce management, with a deep understanding of online marketplaces, social commerce, and digital advertising platforms. Exceptional analytical skills, a data-driven approach to decision-making, and a strong grasp of user experience (UX) principles are essential. You must be proficient in using e-commerce platforms, analytics tools (e.g., Google Analytics), and marketing automation software. This fully remote role requires a highly organized and proactive individual who can lead cross-functional teams, manage budgets, and deliver measurable results in a fast-paced digital environment. A passion for staying ahead of e-commerce trends and a creative mindset are key. We are seeking someone who can significantly impact revenue growth and brand visibility through innovative online strategies.

Responsibilities:
  • Develop and implement overarching e-commerce strategies to drive online sales and revenue.
  • Optimize the e-commerce website for user experience, conversion rates, and SEO.
  • Plan and execute digital marketing campaigns across various channels (SEM, social media, email, affiliate marketing).
  • Analyze website traffic, sales data, and customer behavior to identify trends and opportunities.
  • Manage social media presence, content strategy, and community engagement.
  • Oversee product merchandising, pricing, and promotional activities online.
  • Manage online advertising budgets and track campaign performance (ROI).
  • Collaborate with marketing, sales, and product teams to ensure a cohesive brand experience.
  • Stay current with e-commerce trends, technologies, and best practices.
Qualifications:
  • Proven experience in e-commerce management and online sales growth.
  • Deep understanding of e-commerce platforms, digital marketing channels, and analytics tools.
  • Demonstrated success in developing and executing successful online marketing campaigns.
  • Strong analytical and data interpretation skills with a focus on driving actionable insights.
  • Excellent understanding of SEO, SEM, social media marketing, and content strategy.
  • Proficiency in e-commerce platforms (e.g., Shopify, Magento) and Google Analytics.
  • Ability to lead and collaborate effectively in a remote team environment.
  • Bachelor's degree in Marketing, Business, or a related field.
  • Experience with social commerce and cross-border e-commerce is a plus.
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Head of E-commerce Growth Strategy

40100 Kisumu KES280000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is searching for an accomplished and forward-thinking Head of E-commerce Growth Strategy to lead our online commercial success, operating in a fully remote capacity. This senior position will be instrumental in shaping and executing comprehensive strategies to drive revenue, enhance customer acquisition, and foster customer loyalty across our digital platforms. You will be responsible for overseeing all aspects of the e-commerce business, including website performance, digital marketing initiatives, conversion rate optimization, and customer journey mapping. The ideal candidate will possess a deep understanding of the e-commerce landscape, emerging trends, and best practices, with a proven ability to translate insights into actionable growth plans. You will manage a cross-functional team, working closely with marketing, sales, product, and technology departments to ensure a cohesive and effective online presence.

Key responsibilities include developing and implementing data-driven strategies for customer acquisition, retention, and lifetime value. This involves leveraging analytics tools to monitor key performance indicators (KPIs), identify trends, and uncover opportunities for improvement. You will lead A/B testing initiatives, optimize landing pages, and refine the checkout process to maximize conversion rates. Furthermore, you will oversee the management of social media commerce integration, influencer marketing campaigns, and other digital channels to expand our reach and engagement. Experience with various e-commerce platforms (e.g., Shopify, Magento), CRM systems, and marketing automation tools is essential. You will also be tasked with developing and managing the e-commerce budget, ensuring a strong return on investment for all marketing and operational expenditures. This role demands exceptional leadership, strategic thinking, and analytical skills, along with a passion for digital innovation. As a remote-first position, you will have the flexibility to work from anywhere, collaborating effectively with global teams through advanced communication technologies. We encourage proactive communication and a results-oriented mindset in our dispersed workforce.

Location: Kisumu, Kisumu, KE . While the role is remote, team collaboration will occur through virtual channels.
This advertiser has chosen not to accept applicants from your region.

Remote E-commerce Marketing Specialist - Growth & Strategy

60200 Meru , Eastern KES220000 Annually WhatJobs

Posted 1 day ago

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Job Description

full-time
Our client is seeking a dynamic and data-driven Remote E-commerce Marketing Specialist to drive growth and engagement across their online platforms. This hybrid role offers a unique blend of remote strategic planning and occasional on-site collaboration, allowing you to shape compelling digital marketing campaigns. You will be responsible for developing and executing comprehensive e-commerce marketing strategies, including SEO, SEM, social media marketing, email marketing, and content creation. Your primary focus will be on increasing website traffic, improving conversion rates, and maximizing customer lifetime value. This involves analyzing market trends, identifying target audiences, and implementing targeted campaigns to achieve specific business objectives. You will work closely with the sales and product development teams to ensure a cohesive brand message and optimal customer experience. The ideal candidate will have a deep understanding of e-commerce best practices, A/B testing methodologies, and conversion rate optimization (CRO). Proficiency in various marketing analytics tools (e.g., Google Analytics, Adobe Analytics) is essential for tracking campaign performance and deriving actionable insights. Strong creative skills are needed to develop engaging content and ad copy that resonates with diverse customer segments. You should be comfortable working in a fast-paced environment, adapting to evolving digital landscapes, and managing multiple projects simultaneously. This is an excellent opportunity to contribute your expertise to a growing online retail presence, impacting sales and brand visibility.
Key Responsibilities:
- Develop and implement innovative e-commerce marketing strategies across multiple channels.
- Manage and optimize paid advertising campaigns (Google Ads, social media ads) to drive traffic and conversions.
- Enhance search engine visibility through effective SEO techniques.
- Create and curate engaging content for product pages, blogs, and social media platforms.
- Execute email marketing campaigns, including segmentation, automation, and performance analysis.
Lead social media strategy to build brand awareness and community engagement.
- Conduct market research and competitor analysis to identify growth opportunities.
- Monitor, analyze, and report on key e-commerce metrics and campaign performance.
Collaborate with web development and design teams to improve user experience and conversion funnels.
Stay abreast of the latest trends and technologies in digital marketing and e-commerce.
Qualifications:
- Bachelor's degree in Marketing, Digital Media, Business, or a related field.
- Proven experience (3-5 years) in e-commerce marketing, with a focus on driving online sales and growth.
- Demonstrated success in managing SEO, SEM, social media, and email marketing campaigns.
- Proficiency in Google Analytics, Google Ads, and social media advertising platforms.
- Strong understanding of A/B testing and conversion rate optimization (CRO).
- Excellent analytical, problem-solving, and communication skills.
Creative mindset with a strong portfolio of successful digital marketing initiatives.
Ability to work effectively in a hybrid remote and on-site team environment.
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Senior E-commerce Manager, Growth & Strategy (Remote)

80100 Nairobi, Nairobi KES480000 Annually WhatJobs

Posted 2 days ago

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Job Description

full-time
Our client is seeking a results-driven Senior E-commerce Manager to spearhead their online growth and strategic initiatives. This is a fully remote position, enabling you to shape online strategy from anywhere in Kenya, with a significant impact on their presence in **Mombasa, Mombasa, KE**. You will be responsible for developing and executing comprehensive e-commerce strategies to drive sales, enhance customer acquisition and retention, and optimize the online customer journey. The ideal candidate will possess a deep understanding of e-commerce platforms, digital marketing channels (SEO, SEM, social media marketing, email marketing), analytics, and conversion rate optimization (CRO). You will manage the online store, product catalog, merchandising, and promotional activities to maximize revenue and profitability. Experience in analyzing market trends, competitor activities, and customer behavior to identify new opportunities is crucial. This role requires strong leadership, analytical, and strategic thinking skills, coupled with excellent project management capabilities. You will collaborate closely with marketing, sales, and IT teams to ensure seamless integration and execution of e-commerce strategies. This remote-first role demands exceptional self-motivation, communication skills, and the ability to manage complex projects autonomously. A Bachelor's degree in Marketing, Business, E-commerce, or a related field is required. Proven success in managing and growing e-commerce businesses is essential.

Key Responsibilities:
  • Develop and implement a data-driven e-commerce strategy.
  • Manage and optimize the online store, including product listings and merchandising.
  • Drive traffic and conversions through various digital marketing channels.
  • Analyze e-commerce performance metrics and identify areas for improvement.
  • Develop and execute online promotional campaigns and sales initiatives.
  • Enhance the customer experience and drive customer loyalty.
  • Collaborate with cross-functional teams to ensure alignment and execution.
  • Stay abreast of e-commerce trends, technologies, and best practices.
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Remote Head of Digital Marketing & Growth Strategy

30100 Tuwan KES3800000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is seeking a results-driven and strategic Remote Head of Digital Marketing & Growth Strategy. This is a critical, fully remote leadership position focused on driving online growth, customer acquisition, and brand engagement. You will be responsible for developing and executing comprehensive digital marketing strategies across multiple channels, including SEO, SEM, social media marketing, content marketing, email marketing, and performance advertising. The ideal candidate will have a proven track record of success in scaling digital marketing initiatives and achieving ambitious growth targets. Your responsibilities include managing the digital marketing budget, analyzing campaign performance, identifying key performance indicators (KPIs), and optimizing strategies for maximum ROI. You will lead and mentor a remote digital marketing team, fostering a culture of innovation and data-driven decision-making. Strong analytical skills, proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics), and experience with marketing automation platforms are essential. You will collaborate closely with sales, product development, and customer success teams to ensure alignment and drive cohesive growth strategies. The ability to stay ahead of digital marketing trends, algorithm changes, and new platform developments is crucial. This is an exceptional opportunity to lead digital marketing efforts and shape the growth trajectory of our client from a fully remote, flexible work environment. The specified location is Eldoret, Uasin Gishu, KE , but the role is entirely remote.
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Senior Agricultural Economist - Market Analysis

10100 Nyeri Town KES4500000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a leading agricultural development organization, is seeking a highly analytical Senior Agricultural Economist to enhance market insights and strategic planning. This fully remote position offers the opportunity to leverage your economic expertise to drive informed decision-making within the agricultural sector. You will be responsible for conducting in-depth market research, analyzing agricultural value chains, and forecasting market trends to identify opportunities and mitigate risks for producers and agribusinesses.

Key responsibilities include evaluating the economic viability of various agricultural commodities and production systems. You will develop economic models and quantitative analyses to assess the impact of policies, market fluctuations, and external factors on agricultural performance. Your role will involve preparing comprehensive reports, policy briefs, and presentations for diverse stakeholders, including government agencies, private sector partners, and farmer organizations. You will also contribute to the design and evaluation of agricultural development projects, ensuring their economic sustainability and impact. Building and maintaining relationships with key industry players and data sources will be crucial for gathering accurate and timely market intelligence.

The ideal candidate will possess a Master's degree or Ph.D. in Agricultural Economics, Economics, or a closely related quantitative field, with a minimum of 6-8 years of experience in economic analysis, market research, or agricultural policy within the agricultural sector. Demonstrated experience in econometrics, statistical modeling, and the use of data analysis software (e.g., R, Stata, SPSS) is essential. Strong analytical and critical thinking skills, with the ability to interpret complex economic data and translate it into practical insights, are required. Excellent written and verbal communication skills, with the ability to communicate technical information to both specialized and non-specialized audiences, are paramount. Experience working with diverse agricultural value chains in developing economies is highly desirable. This remote role provides a unique opportunity to influence agricultural policy and business strategy nationally, supporting sectors relevant to regions like Nyeri, Nyeri, KE , and others.
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Remote Agricultural Economist - Market Analysis

10100 Nyeri Town KES160000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is seeking a highly motivated and analytical Agricultural Economist to join their global team in a fully remote capacity. This role will focus on conducting in-depth market analysis within the agriculture and forestry sectors, providing strategic insights to support business development and policy recommendations. The successful candidate will be responsible for gathering, interpreting, and reporting on complex data related to crop yields, commodity prices, supply chain dynamics, and market trends. You will develop economic models to forecast future market conditions and assess the impact of various factors, including climate change, technological advancements, and trade policies. This position requires a strong understanding of economic principles applied to agricultural systems and a proven ability to translate complex data into actionable recommendations for stakeholders, including farmers, cooperatives, and government agencies. You will collaborate closely with international teams, leveraging digital communication tools to ensure seamless teamwork and knowledge sharing across different time zones. The ability to conduct independent research, present findings clearly and concisely, and manage multiple projects simultaneously is crucial. This role offers a unique opportunity to influence agricultural practices and market development on a large scale, contributing to food security and sustainable resource management.

Key Responsibilities:
  • Conduct comprehensive economic analysis of agricultural and forestry markets globally.
  • Develop and implement econometric models for forecasting and impact assessment.
  • Monitor and report on commodity prices, supply chain disruptions, and trade policies.
  • Analyze the economic viability of new agricultural technologies and practices.
  • Prepare detailed reports, presentations, and policy briefs for diverse audiences.
  • Collaborate with researchers, policymakers, and industry stakeholders.
  • Stay updated on current research and emerging trends in agricultural economics.
  • Manage data collection and ensure data integrity.
Required Qualifications:
  • Master's degree or Ph.D. in Agricultural Economics, Economics, or a related field.
  • Minimum of 5 years of experience in agricultural market analysis or economic consulting.
  • Strong quantitative and statistical analysis skills, with proficiency in relevant software (e.g., Stata, R, Python, SPSS).
  • Excellent written and verbal communication skills, with the ability to explain complex economic concepts clearly.
  • Demonstrated experience in report writing and presentation delivery.
  • Proven ability to work independently and manage projects effectively in a remote setting.
  • Knowledge of global agricultural and forestry sectors.
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