21 Global Marketing jobs in Kenya
Remote FMCG Brand Management Associate
Posted 2 days ago
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Senior Sports Marketing Manager - Global Campaigns
Posted today
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Responsibilities:
- Develop and execute integrated sports marketing strategies and campaigns.
- Identify, secure, and manage athlete, team, and event sponsorships.
- Build and maintain strong relationships within the sports industry.
- Oversee the creation of engaging marketing content and collateral.
- Manage marketing budgets and track ROI for all initiatives.
- Analyze market trends and consumer insights to inform strategy.
- Collaborate with cross-functional teams on product launches and promotions.
- Measure and report on the performance of marketing campaigns.
- Stay abreast of competitor activities and industry best practices.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- 5+ years of experience in sports marketing, brand management, or a related role.
- Proven success in developing and executing impactful marketing campaigns.
- Deep knowledge of the sports landscape, including major leagues and athletes.
- Experience with digital marketing, social media, and content creation.
- Strong negotiation, communication, and project management skills.
- Ability to work independently and as part of a remote, international team.
Digital Marketing Strategy Lead
Posted 4 days ago
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Digital Marketing Specialist - Campaign Management
Posted 1 day ago
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The ideal candidate possesses a deep understanding of digital marketing principles, SEO/SEM, content strategy, and social media marketing. You should be proficient in using analytics tools (e.g., Google Analytics) to track campaign performance, analyze data, and generate insights for continuous improvement. Experience with marketing automation platforms and CRM systems is highly beneficial. Strong analytical skills, creativity, and the ability to adapt to evolving digital trends are essential. You must be a self-starter, capable of working independently and managing projects from conception to completion in a remote work environment.
This is a fully remote position, requiring a proactive approach and excellent communication skills to collaborate effectively with internal teams and external stakeholders. You will be responsible for setting campaign goals, defining target audiences, creating compelling ad copy and visuals, and monitoring budgets. A proven track record of achieving measurable results through digital marketing efforts is a must. We are looking for someone who can not only execute strategies but also think strategically about how digital marketing contributes to overall business objectives.
Key Responsibilities:
- Develop and execute digital marketing campaigns across multiple channels.
- Manage and optimize paid advertising campaigns (PPC, social media ads).
- Create engaging content for social media, email, and website.
- Monitor, analyze, and report on campaign performance using analytics tools.
- Identify target audiences and tailor campaigns accordingly.
- Implement SEO best practices to improve organic visibility.
- Collaborate with design and content teams.
- Manage marketing budgets and ensure ROI.
- Stay updated on digital marketing trends and technologies.
- Bachelor's degree in Marketing, Communications, or a related field.
- 3+ years of experience in digital marketing with a focus on campaign management.
- Proven experience with Google Ads, Facebook Ads Manager, and LinkedIn Ads.
- Proficiency in Google Analytics and other web analytics tools.
- Strong understanding of SEO, SEM, and content marketing.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects remotely.
- Experience with marketing automation tools (e.g., HubSpot, Mailchimp) is a plus.
Digital Marketing Specialist - Campaign Management
Posted 3 days ago
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Digital Marketing Specialist - Campaign Management
Posted 4 days ago
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Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing.
- Manage and execute paid advertising campaigns on platforms such as Google Ads, Facebook Ads, and LinkedIn Ads.
- Create engaging and compelling content for various digital channels, ensuring brand consistency and message effectiveness.
- Monitor campaign performance, analyze data using tools like Google Analytics, and provide regular reports with insights and recommendations.
- Optimize campaigns to improve ROI, conversion rates, and overall campaign effectiveness.
- Conduct keyword research and implement SEO best practices to improve organic search rankings.
- Manage social media presence, including content creation, scheduling, and community engagement.
- Develop and execute email marketing campaigns to nurture leads and engage customers.
- Stay updated on the latest digital marketing trends, tools, and best practices.
- Collaborate with clients and internal teams to define campaign goals and strategies.
- Effectively manage multiple client campaigns simultaneously in a remote work environment.
Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 4 years of experience in digital marketing, with a proven track record of successful campaign management.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing strategies.
- Proficiency with digital marketing tools and platforms, including Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software.
- Strong analytical skills with the ability to interpret data and generate actionable insights.
- Excellent written and verbal communication skills.
- Creative thinking and ability to develop engaging marketing content.
- Strong organizational skills and attention to detail.
- Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
This is an exciting opportunity for a passionate Digital Marketing Specialist to leverage their expertise and drive impactful results for clients in a flexible, remote work environment.
Senior FMCG Brand Manager - Remote Marketing Strategy Lead
Posted today
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As a Senior FMCG Brand Manager, you will be responsible for developing and executing comprehensive marketing strategies that build brand equity, drive sales, and increase market share. Your role will involve market analysis, consumer insights, product innovation, advertising, and promotional planning. You will work closely with cross-functional teams, including sales, product development, and R&D, to ensure brand success.
Key Responsibilities:
- Develop and implement integrated marketing plans for assigned FMCG brands.
- Conduct market research and consumer analysis to identify growth opportunities and consumer needs.
- Manage the brand's P&L, ensuring profitability and achieving sales targets.
- Develop new product concepts and strategies, working with product development teams.
- Oversee advertising, promotion, and media planning activities.
- Collaborate with the sales team to ensure effective go-to-market strategies.
- Monitor brand performance, market trends, and competitor activities.
- Manage external agencies, including advertising and research firms.
- Ensure brand consistency across all marketing communications and touchpoints.
- Analyze sales data and campaign results to optimize marketing spend and strategy.
- Mentor junior brand team members.
- Bachelor's degree in Marketing, Business Administration, or a related field. An MBA is a plus.
- A minimum of 6 years of experience in brand management, preferably within the FMCG sector.
- Proven track record of successfully managing and growing consumer brands.
- Strong understanding of marketing principles, market research, and consumer behavior.
- Experience with digital marketing, social media, and e-commerce strategies for CPG brands.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Strong financial acumen and experience in budget management.
- Exceptional communication, presentation, and interpersonal skills.
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Creative and innovative mindset with a passion for building strong brands.
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E-commerce Marketing Specialist - Remote Campaign Management
Posted today
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E-commerce Marketing Specialist, Social Media Management
Posted today
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You will be responsible for developing and implementing comprehensive social media strategies across various platforms (e.g., Facebook, Instagram, TikTok, Twitter, LinkedIn) to increase brand awareness, drive traffic to our e-commerce website, and boost conversions. The ideal candidate will have a deep understanding of e-commerce trends, digital marketing best practices, and the nuances of different social media channels. Experience with social media management tools, content creation, and paid social advertising is essential.
Key responsibilities include creating engaging and relevant content (graphics, videos, written posts), managing the social media content calendar, monitoring social media channels for customer inquiries and feedback, and responding promptly. You will also be responsible for running paid social media advertising campaigns, optimizing ad spend, and analyzing campaign performance to maximize ROI. Building and nurturing online communities, identifying influencers, and collaborating with them for promotional activities are also key aspects of this role.
This position requires strong copywriting and visual content creation skills, along with excellent analytical abilities to track social media metrics and report on campaign effectiveness. You must be highly organized, proactive, and capable of working independently in a remote environment. A passion for e-commerce, digital marketing, and staying up-to-date with the latest social media trends is crucial. This is a fantastic opportunity to shape the online presence of a growing e-commerce business.
Responsibilities:
- Develop and execute social media marketing strategies for e-commerce growth.
- Create engaging and high-quality content (visuals, videos, copy) for social platforms.
- Manage the social media content calendar and scheduling.
- Monitor social media channels, engage with the community, and respond to inquiries.
- Plan, implement, and optimize paid social media advertising campaigns.
- Analyze social media performance metrics and generate regular reports.
- Identify and collaborate with influencers to promote products and brand.
- Stay current with social media trends and platform updates.
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 4 years of experience in social media marketing, with a focus on e-commerce.
- Proven experience managing social media platforms and running paid social campaigns.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Experience with content creation tools (e.g., Canva, Adobe Creative Suite) is a plus.
- Strong understanding of SEO, SEM, and other digital marketing principles.
- Excellent copywriting, communication, and analytical skills.
- Ability to work independently and effectively in a remote setting.
Digital Marketing Specialist - Content Strategy
Posted today
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Responsibilities:
- Develop and implement a comprehensive digital content strategy aligned with marketing goals.
- Create, edit, and publish high-quality content, including blog posts, social media updates, website copy, email newsletters, and video scripts.
- Manage the editorial calendar and ensure consistent brand messaging across all channels.
- Optimize content for search engines (SEO) to improve organic visibility and drive website traffic.
- Analyze content performance using web analytics tools and provide insights for optimization.
- Collaborate with design teams to create visually appealing content assets.
- Stay updated on digital marketing trends, emerging platforms, and best practices in content creation.
- Engage with the online community and respond to comments and inquiries.
- Manage social media accounts and develop engagement strategies.
- Assist in the planning and execution of digital marketing campaigns, including paid advertising.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 3 years of experience in digital marketing, with a strong focus on content creation and strategy.
- Excellent writing, editing, and proofreading skills with a keen eye for detail.
- Proven experience with SEO best practices and keyword research.
- Familiarity with content management systems (CMS) such as WordPress.
- Experience with social media marketing platforms and analytics tools.
- Proficiency in using web analytics tools (e.g., Google Analytics).
- Creative mindset with the ability to generate innovative content ideas.
- Strong organizational and time-management skills.
- Excellent communication and collaboration skills.
This hybrid role offers a dynamic work environment where you can blend remote flexibility with in-person collaboration. Join our client's marketing team and contribute your expertise to their brand narrative and online presence, impacting their reach in markets like Kericho, Kericho, KE .