139 Global Marketing jobs in Kenya

Remote Global Hospitality Marketing Specialist

80100 Nairobi, Nairobi KES120000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a premier hospitality and tourism group, is looking for an innovative and driven Remote Global Hospitality Marketing Specialist to join our fully remote workforce. This role is pivotal in shaping and executing our global marketing strategies across various digital platforms, driving brand awareness and customer acquisition in the tourism sector. You will be responsible for developing compelling marketing campaigns, managing social media presence, optimizing website content for SEO, and analyzing campaign performance to ensure maximum ROI. Key duties include creating engaging content for our online channels, collaborating with international teams to understand local market nuances, and staying abreast of the latest digital marketing trends and technologies. The successful candidate will have a deep understanding of the hospitality and tourism industry, with a proven ability to translate market insights into actionable marketing plans. You will also manage online advertising budgets, conduct market research, and identify new growth opportunities. This position requires exceptional communication skills, creativity, and a strategic mindset. Experience with content management systems, analytics tools, and social media management platforms is essential. You will work closely with our product development and sales teams to ensure marketing efforts are aligned with business objectives. This is an excellent opportunity to contribute to the growth of a globally recognized brand from the comfort of your home office. We are committed to fostering a diverse and inclusive remote work environment where every team member can thrive and make a significant contribution to our success.
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Global Sales & Marketing Manager (Hospitality)

60200 Meru , Eastern KES200000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a distinguished player in the hospitality sector, is actively searching for a visionary Global Sales & Marketing Manager to spearhead their market presence. This is a unique, fully remote opportunity, empowering you to shape strategies from a location of your choice. The successful candidate will be responsible for developing and executing innovative sales and marketing campaigns across international markets to drive revenue growth and enhance brand visibility. You will identify emerging market trends, analyze competitor activities, and leverage data-driven insights to optimize marketing spend and achieve key performance indicators. Your role will involve building and nurturing relationships with key travel partners, corporate clients, and industry influencers. You will oversee the creation of compelling marketing collateral, manage digital marketing initiatives, and ensure a consistent brand message across all platforms. This position requires a strategic thinker with a proven track record in sales and marketing within the hospitality industry. Exceptional leadership, negotiation, and communication skills are essential, as you will be interacting with diverse stakeholders globally. The ability to work independently, manage complex projects, and adapt to a fast-paced, remote environment is paramount. You will also be responsible for managing budgets, forecasting sales, and reporting on campaign performance to senior management. A deep understanding of international markets and cultural nuances is highly advantageous. If you are a results-oriented sales and marketing professional with a passion for the hospitality industry and seeking a challenging remote role with a focus on **Meru, Meru, KE**, we encourage you to submit your application. Join us in elevating the guest experience and expanding our global reach.
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Senior Brand Manager - Global FMCG Marketing

60100 Meru , Eastern KES2000000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a leading player in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a dynamic and strategic Senior Brand Manager. This position is entirely remote, offering flexibility to manage global marketing initiatives from anywhere, with a strategic connection to markets near Meru, KE . You will be responsible for developing and executing innovative brand strategies, driving market share growth, and enhancing brand equity for a portfolio of iconic products. This role demands a deep understanding of consumer insights, market trends, digital marketing, and cross-functional collaboration. The ideal candidate is a creative thinker with a proven ability to deliver measurable results in a fast-paced, competitive landscape, operating effectively within a remote work structure.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies and annual marketing plans to achieve business objectives.
  • Conduct in-depth market analysis, consumer research, and competitive intelligence to identify growth opportunities.
  • Lead the development and execution of integrated marketing campaigns across various channels, including digital, social media, advertising, and promotions.
  • Manage brand P&L, setting and tracking key performance indicators (KPIs) for brand health and commercial success.
  • Collaborate closely with cross-functional teams, including sales, product development, supply chain, and agencies, to ensure seamless execution of brand initiatives.
  • Oversee product innovation pipeline and support new product launches from concept to market.
  • Manage advertising and promotional budgets effectively, ensuring maximum ROI.
  • Develop compelling brand messaging and positioning to resonate with target consumers.
  • Monitor brand performance and market trends, adapting strategies as needed to maintain competitive advantage.
  • Mentor junior brand team members and foster a culture of innovation and collaboration in a remote setting.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field. MBA preferred.
  • Minimum of 7 years of experience in brand management within the FMCG industry.
  • Proven track record of developing and executing successful brand strategies and marketing campaigns.
  • Strong understanding of consumer insights, market segmentation, and brand positioning.
  • Expertise in digital marketing, social media, and content creation.
  • Excellent analytical skills with the ability to interpret data and translate insights into actionable plans.
  • Strong financial acumen and experience managing P&Ls and budgets.
  • Exceptional communication, presentation, and interpersonal skills.
  • Demonstrated ability to lead cross-functional teams and manage multiple projects simultaneously in a remote environment.
  • Creative thinker with a passion for building strong brands.
This is an excellent remote opportunity for an experienced FMCG marketer to take ownership of significant global brands.
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Head of FMCG Brand Management

40100 Kisumu KES250000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is seeking a visionary and experienced Head of FMCG Brand Management to spearhead brand strategy and development for our fast-moving consumer goods portfolio. This is a fully remote position, offering you the chance to shape brands from wherever you are based. You will be responsible for developing and implementing innovative brand strategies that drive market share, consumer loyalty, and profitable growth across all our FMCG categories. This includes conducting market research, identifying consumer insights, and translating them into actionable brand plans. You will oversee product innovation pipelines, pricing strategies, promotional activities, and go-to-market plans. Collaborating closely with cross-functional teams such as marketing, sales, product development, and supply chain will be essential to ensure successful execution. The ideal candidate will have a strong understanding of the FMCG landscape, a proven ability to build and grow brands, and a deep passion for consumer understanding. You must possess excellent leadership, strategic thinking, and analytical skills, with a demonstrated ability to influence stakeholders at all levels. Experience in managing a team, leading major brand campaigns, and achieving measurable business results is paramount. A Bachelor's or Master's degree in Marketing, Business Administration, or a related field, with a minimum of 8 years of progressive experience in FMCG brand management, is required. This role requires a highly motivated individual who can drive brand vision and execution remotely, making a significant impact on our business in Kisumu, Kisumu, KE .
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Head of FMCG Brand Management

30100 Tuwan KES150000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is searching for an experienced and visionary Head of FMCG Brand Management to lead their remote brand strategy and development efforts. This critical role involves setting the direction for all brand-related activities, ensuring consistent brand positioning, and driving market share growth within the fast-moving consumer goods sector. You will be responsible for developing and executing comprehensive brand plans, including market research, product innovation, pricing strategies, promotional campaigns, and go-to-market plans. You will manage brand budgets, analyze sales data, and monitor competitor activities to identify opportunities and threats. This position requires a deep understanding of consumer behavior, market dynamics, and the FMCG landscape. You will lead and mentor a remote team of brand managers and marketing professionals, fostering a collaborative and high-performance culture. The ideal candidate will possess exceptional strategic thinking, strong leadership capabilities, and a proven track record of successfully launching and growing FMCG brands. Excellent communication, presentation, and interpersonal skills are essential for influencing stakeholders at all levels. You should be adept at using market analytics tools and financial modeling to support decision-making. This is a fully remote role, requiring a high degree of self-discipline, initiative, and the ability to manage complex projects from a distance. You will have the autonomy to shape the future of our client's brands and make a significant impact on their business success. A passion for understanding consumer needs and delivering compelling brand experiences is key. You will be responsible for identifying new market opportunities and developing innovative product strategies. The ability to effectively communicate brand vision and objectives across the organization is paramount. Our client is committed to building a robust and successful brand portfolio through strategic remote leadership.
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Remote Head of Brand Management (FMCG)

80100 Nairobi, Nairobi KES350000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a rapidly growing force in the Fast-Moving Consumer Goods (FMCG) sector, is seeking a visionary and strategic Remote Head of Brand Management to lead and elevate their brand portfolio. This is a fully remote position, offering the opportunity to shape brand strategies and drive market growth from anywhere. You will be responsible for developing and executing comprehensive brand plans, overseeing market research, defining brand positioning, and ensuring consistent brand messaging across all channels. The ideal candidate possesses a deep understanding of the FMCG market, exceptional analytical and creative thinking skills, and a proven ability to build strong, resonant brands. Key responsibilities include managing brand budgets, leading cross-functional teams (marketing, sales, product development) virtually, identifying new market opportunities, developing innovative marketing campaigns, and monitoring brand performance metrics. You will champion the brand vision, ensuring alignment with overall business objectives and consumer needs. Proficiency in digital marketing, consumer insights, and brand analytics is crucial. We are looking for a dynamic leader who can inspire teams, drive strategic initiatives, and deliver measurable results in a remote setting, contributing to our presence in or associated with Mombasa, Mombasa, KE . A Bachelor's degree in Marketing, Business Administration, or a related field, with a minimum of 8 years of progressive experience in brand management, specifically within the FMCG industry, is required. An MBA or a Master's degree in a relevant field is highly advantageous. If you are passionate about building iconic brands and excel in a remote leadership capacity, we encourage you to apply and help us redefine the FMCG landscape.
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Head of FMCG Brand Management - Remote

60100 Embu, Eastern KES4500000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is seeking a dynamic and experienced Head of FMCG Brand Management to lead the strategic direction and execution of brand initiatives within the Fast-Moving Consumer Goods sector. This is a fully remote leadership position, offering a unique opportunity to shape brand portfolios and drive market growth from anywhere. The successful candidate will be responsible for developing and implementing comprehensive brand strategies, including market positioning, product innovation, advertising, and promotional campaigns. You will oversee all aspects of brand P&L, ensuring profitability and sustainable growth. Key responsibilities include conducting market research and competitive analysis to identify opportunities and threats, leading new product development processes, and managing brand budgets effectively. You will collaborate closely with cross-functional teams, including sales, R&D, supply chain, and external agencies, to ensure cohesive brand execution. The ideal candidate possesses a deep understanding of consumer behavior, market dynamics, and the FMCG landscape. Proven experience in brand strategy development, campaign management, and P&L responsibility is essential. Excellent leadership, communication, and analytical skills are paramount for success in this senior role. This is an exceptional opportunity to make a significant impact on our brand's success and to lead a high-performing team within a globally recognized organization. Your strategic vision will guide the evolution of our brands and their connection with consumers. We are looking for a visionary leader who can inspire innovation, drive market share, and build enduring brand loyalty. The ability to navigate complex market challenges and to capitalize on emerging trends is crucial. This role offers the flexibility of remote work, allowing you to excel in a leadership capacity without geographical constraints. The designated work location for administrative purposes is Embu, Embu, KE, however, the role itself is fully remote.
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Global Hospitality Digital Marketing Manager

40100 Abothuguchi West KES130000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client is seeking a dynamic and results-oriented Global Hospitality Digital Marketing Manager to lead their online presence and guest engagement strategies. This fully remote role is designed for a creative and analytical marketing professional with extensive experience in the hospitality sector. You will be responsible for developing and executing comprehensive digital marketing campaigns across various online channels, including SEO, SEM, social media, email marketing, and content marketing, with the goal of driving bookings, enhancing brand visibility, and fostering guest loyalty. The ideal candidate will have a deep understanding of the travel and tourism landscape, customer behavior, and the latest digital marketing trends. You will manage the brand's online reputation, oversee website content and user experience, and analyze campaign performance to optimize ROI. This position requires a strategic thinker with strong project management skills and the ability to collaborate effectively with cross-functional teams, including sales, operations, and IT, all within a distributed work environment. You will also be responsible for identifying and leveraging emerging digital platforms and technologies to maintain a competitive edge. The ability to craft compelling narratives and translate complex data into actionable insights is essential. This is a remote-first opportunity, requiring exceptional self-motivation, excellent communication skills, and the ability to thrive in an independent work setting. You will have the autonomy to shape our client's digital strategy and make a significant impact on their global reach and success. We are looking for a candidate who is passionate about creating exceptional guest experiences through innovative digital marketing.

Responsibilities:
  • Develop and implement global digital marketing strategies to drive bookings and enhance brand awareness.
  • Manage and optimize SEO/SEM campaigns for maximum online visibility.
  • Oversee social media strategy, content creation, and community engagement.
  • Develop and execute targeted email marketing campaigns to nurture leads and retain guests.
  • Create and manage engaging website content and landing pages.
  • Monitor and analyze website traffic, campaign performance, and customer behavior using analytics tools.
  • Manage online reputation and respond to guest reviews across various platforms.
  • Collaborate with sales, operations, and revenue management teams to align marketing efforts with business objectives.
  • Identify and test new digital marketing channels and technologies.
  • Manage digital marketing budgets and report on key performance indicators (KPIs).
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
  • Minimum of 7 years of experience in digital marketing, with a significant portion focused on the hospitality or travel industry.
  • Proven track record of developing and executing successful digital marketing campaigns.
  • Expert knowledge of SEO, SEM, social media marketing, content marketing, and email marketing platforms.
  • Proficiency in web analytics tools (e.g., Google Analytics) and marketing automation software.
  • Strong understanding of the travel and tourism market dynamics.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Exceptional written and verbal communication skills, with a flair for creative content.
  • Ability to work independently and manage multiple projects in a remote setting.
  • Experience with CRM systems is a plus.
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Senior Remote Communications Strategist - Global Brand Management

00100 Abothuguchi West KES2600000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a dynamic and forward-thinking organization renowned for its global brand presence, is actively seeking a strategic and experienced Senior Communications Strategist to join their fully remote marketing and PR team. This pivotal role will be responsible for shaping and executing comprehensive communication strategies that enhance brand reputation, drive engagement, and support key business objectives across diverse international markets. You will leverage your expertise in media relations, digital communications, and corporate storytelling to craft compelling narratives and manage brand messaging. This is a fully remote position, requiring exceptional autonomy, creativity, and the ability to collaborate effectively with a distributed global team.

Key Responsibilities:
  • Develop and implement integrated communication plans encompassing public relations, media outreach, digital content, and social media strategies.
  • Craft compelling press releases, media pitches, speeches, and other communication materials for various internal and external audiences.
  • Manage and cultivate relationships with key media contacts, influencers, and stakeholders across different regions.
  • Oversee social media presence and digital engagement strategies to foster community and brand loyalty.
  • Monitor media coverage and public sentiment, providing regular analysis and insights to leadership.
  • Develop crisis communication plans and act as a key point of contact during sensitive situations.
  • Collaborate with marketing, product, and leadership teams to ensure consistent brand messaging and alignment with business goals.
  • Identify opportunities for thought leadership and executive positioning.
  • Manage external agencies and vendors as needed to support communication initiatives.
  • Stay current with industry trends, communication technologies, and best practices in PR and media.

Qualifications:
  • Master's degree in Communications, Public Relations, Journalism, Marketing, or a related field.
  • A minimum of 7 years of progressive experience in corporate communications, PR, or media relations, with a significant focus on strategic planning and execution.
  • Demonstrated success in developing and managing impactful communication campaigns for global brands.
  • Proven expertise in media relations, including established contacts and a strong understanding of the media landscape.
  • Excellent writing, editing, and storytelling skills with the ability to adapt tone and style for different platforms and audiences.
  • Proficiency in digital communication channels, social media management tools, and PR software.
  • Experience in crisis communications and reputation management.
  • Strong analytical skills to measure the effectiveness of communication strategies.
  • Exceptional organizational and project management skills, with the ability to manage multiple projects in a remote setting.
  • A proactive, strategic thinker with a keen eye for detail and a passion for brand building.

This role offers a highly competitive salary, comprehensive benefits, and the flexibility of working entirely remotely. Join a team that values innovation, creativity, and impactful communication. If you are a strategic communicator ready to make a global impact, we encourage you to apply.
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Senior Digital Marketing Strategist - Global Campaigns

20100 Mwembe KES750000 Annually WhatJobs

Posted 1 day ago

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full-time
Our client is looking for a highly analytical and creative Senior Digital Marketing Strategist to drive impactful online campaigns from a fully remote setting. This role is crucial for developing and executing innovative digital marketing strategies that enhance brand visibility, drive customer acquisition, and boost engagement across multiple platforms. You will be responsible for leading the charge in all aspects of digital marketing, including SEO, SEM, social media marketing, content marketing, email marketing, and performance analytics. The ideal candidate will have a proven ability to translate business objectives into effective digital strategies, a deep understanding of the latest digital marketing trends and technologies, and a strong track record of managing successful multi-channel campaigns. You will work closely with cross-functional teams, including content creators, designers, and sales, to ensure cohesive and effective marketing efforts. Key responsibilities include conducting market research, identifying target audiences, developing campaign roadmaps, setting key performance indicators (KPIs), and analyzing campaign performance to optimize for maximum ROI. Proficiency in marketing automation tools, CRM systems, and analytics platforms (e.g., Google Analytics, Adobe Analytics) is essential. This position requires exceptional strategic thinking, data analysis skills, and the ability to communicate complex ideas clearly and concisely to stakeholders. As a remote-first role, you must be a self-disciplined individual with excellent time management skills, capable of thriving in an independent work environment while actively participating in virtual team collaborations. This is an exciting opportunity to shape the digital presence of a growing brand and drive significant business outcomes through your strategic vision and marketing expertise. Our client is committed to fostering a culture of innovation and continuous learning, providing ample opportunities for professional growth within a supportive, remote-first structure. We welcome applications from dynamic marketers ready to make a substantial impact.
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