2,650 Freelance Marketing jobs in Kenya
Content Marketing Strategist
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Key Responsibilities:
- Develop and implement comprehensive content marketing strategies aligned with client goals and target audience needs.
- Conduct audience research, keyword research, and competitive analysis to inform content creation.
- Create and manage editorial calendars, ensuring a consistent flow of high-quality content across multiple channels.
- Oversee the creation of diverse content formats, including blog posts, articles, social media updates, website copy, case studies, whitepapers, and video scripts.
- Collaborate with internal teams (designers, videographers, PR specialists) and external freelancers to produce engaging and relevant content.
- Optimize content for search engines (SEO) to improve organic visibility and traffic.
- Manage and grow client social media presence, developing engaging content and community management strategies.
- Analyze content performance using web analytics tools (e.g., Google Analytics) and social media metrics, providing regular reports and insights.
- Develop and execute content distribution strategies across various platforms, including social media, email marketing, and paid channels.
- Stay up-to-date with the latest content marketing trends, tools, and best practices.
- Ensure all content adheres to brand guidelines, quality standards, and messaging objectives.
- Identify opportunities for content repurposing and lead generation through content.
- Develop narratives that effectively communicate client value propositions and key messages.
- Monitor industry trends and competitor content to identify strategic opportunities.
- Build and maintain strong relationships with clients, understanding their brand and communication needs.
Qualifications:
- Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
- Minimum of 4-6 years of experience in content marketing, digital marketing, or public relations.
- Proven ability to develop and execute successful content strategies that drive engagement and results.
- Excellent writing, editing, and storytelling skills, with a strong portfolio of published work.
- Proficiency in SEO best practices and keyword research tools.
- Experience with content management systems (CMS) and social media management platforms.
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- Ability to work independently, manage multiple projects, and meet deadlines in a remote environment.
- Creative mindset with a keen eye for detail and a passion for creating compelling content.
- Experience in the PR or media industry is a plus.
- Understanding of brand building and narrative development.
If you are a creative strategist with a talent for storytelling and a passion for driving brand success through impactful content, we want to hear from you.
Content Marketing Manager
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Content Marketing Specialist
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Content Marketing Manager
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Key Responsibilities:
- Develop and implement a data-driven content marketing strategy.
- Create and manage a content calendar across multiple channels.
- Oversee the creation of engaging and SEO-optimized content.
- Manage a team of content creators and freelancers.
- Analyze content performance and provide actionable insights for optimization.
- Collaborate with marketing, sales, and product teams to align content with business goals.
- Build and maintain relationships with influencers and brand advocates.
- Monitor industry trends and competitor content strategies.
- Manage content distribution and promotion across various platforms.
- Ensure all content adheres to brand guidelines and quality standards.
- Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.
- Minimum of 5 years of experience in content marketing or digital marketing.
- Proven track record of creating successful content marketing campaigns.
- Strong understanding of SEO, SEM, and social media marketing.
- Excellent writing, editing, and proofreading skills.
- Experience with content management systems (CMS) and analytics tools.
- Ability to manage multiple projects and meet deadlines.
- Strong leadership and team collaboration skills.
- Creative mindset with a passion for storytelling.
- Experience in B2B or B2C content marketing is required.
Content Marketing Strategist
Posted 4 days ago
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Job Description
Key Responsibilities:
- Develop and implement a comprehensive content marketing strategy aligned with business objectives.
- Create and manage an editorial calendar, ensuring a consistent flow of high-quality content.
- Produce engaging and informative content across various formats, including blog posts, articles, social media updates, infographics, and videos.
- Conduct audience research and competitor analysis to identify content opportunities and gaps.
- Optimize content for search engines (SEO) to improve organic visibility and traffic.
- Analyze content performance using analytics tools and provide insights for optimization.
- Collaborate with the marketing team, designers, and subject matter experts to ensure content accuracy and brand consistency.
- Manage content distribution across various channels, including website, social media, email, and third-party platforms.
- Stay abreast of industry trends, emerging platforms, and best practices in content marketing.
- Bachelor's degree in Marketing, Journalism, Communications, or a related field.
- Proven experience in content marketing, with a strong portfolio of published work.
- Excellent writing, editing, and proofreading skills.
- Solid understanding of SEO principles and content optimization techniques.
- Proficiency in using content management systems (CMS) and marketing automation tools.
- Experience with social media marketing and community engagement.
- Strong analytical skills and ability to interpret content performance metrics.
- Ability to manage projects and deadlines effectively in a remote environment.
- Creative mindset with a passion for storytelling and brand building.
Digital Content Marketing Manager
Posted 3 days ago
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Remote Content Marketing Manager
Posted today
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Key responsibilities include:
- Developing and implementing a comprehensive content marketing strategy aligned with business goals and target audience needs.
- Creating engaging and high-quality content across various formats, including blog posts, articles, social media updates, website copy, press releases, and video scripts.
- Managing the editorial calendar and ensuring consistent content production and publication across all channels.
- Overseeing content distribution and promotion, including SEO optimization, social media sharing, and email marketing campaigns.
- Analyzing content performance using analytics tools (e.g., Google Analytics, social media analytics) to track KPIs and identify areas for improvement.
- Collaborating with design and multimedia teams to produce visually appealing content.
- Staying informed about industry trends, emerging platforms, and best practices in content marketing and digital PR.
- Managing relationships with freelance writers, editors, and other content creators.
- Ensuring brand consistency in all content output.
- Contributing to the development of PR strategies and media outreach efforts.
- Monitoring competitor content and identifying opportunities for differentiation.
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Content Marketing Strategist - Remote
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Remote Content Marketing Specialist
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